Booking options
£19.99
£19.99
On-Demand course
All levels
The competitive matrix is a graphic that highlights your unique strengths vis-a-vis other players in the space. The visual snapshot is easy for investors to parse but it's more than a pretty picture. As you identify your most relevant strengths and how you stack up against competitors, the process of developing a competitive matrix gives you a greater understanding of your market and your business, and a valuable marketing tool. This course will cover how to identify the most relevant strengths to plot on your graph, how to identify and evaluate competitors on the matrix, and how to position your business as a market leader.
You will learn:
How can I convince investors my company excels against the competition?
Which of my company's strengths are most important to emphasize?
How should I select competitors to include on the matrix?
How can I fairly rank my company and my competitors?
This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement.
The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries.
Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements.
Benefits of CPD
Improve your employment prospects
Boost your job satisfaction
Promotes career advancement
Enhances your CV
Provides you with a competitive edge in the job market
Demonstrate your dedication
Showcases your professional capabilities
The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill.
Benefits of IPHM
It will help you establish a positive reputation in your chosen field
You can join a network and community of successful therapists that are dedicated to providing excellent care to their client
You can flaunt this accreditation in your CV
It is a worldwide recognised accreditation
This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries.
Benefits of Quality License Scheme
Certificate is valuable
Provides a competitive edge in your career
It will make your CV stand out
Introduction | |||
Competitive Matrix Explained | 00:06:00 | ||
Develop Your Competitive Matrix Step By Step | |||
Part 1 - Determining Your Strengths | 00:05:00 | ||
Scoring Your Strengths | 00:05:00 | ||
Express the Top 2 in a Range | 00:01:00 | ||
Part 2 - Select Your Competitors | 00:02:00 | ||
Part 3- Evaluate and Plot Your Competitors | 00:01:00 | ||
Workshop | |||
Building Your Competitive Matrix in Action | 00:03:00 | ||
Supplementary Resources | |||
Supplementary Resources - Build a Compelling Competitive Matrix | 00:00:00 | ||
Obtain Your Certificate | |||
Order Your Certificate of Achievement | 00:00:00 | ||
Get Your Insurance Now | |||
Get Your Insurance Now | 00:00:00 | ||
Feedback | |||
Feedback | 00:00:00 |