Booking options
£33
£33
On-Demand course
14 days
All levels
The Professional Certificate Course in Introduction to Hotel Marketing covers the importance of hotel marketing in business, market segmentation, product development, strategic pricing, product promotion, distribution channels, and online marketing. The course provides a comprehensive overview of the fundamental concepts and skills required for effective hotel marketing, enabling students to develop and implement successful marketing strategies.
The Professional Certificate Course in Introduction to Hotel Marketing provides comprehensive knowledge and skills in hotel marketing. The course covers topics such as market segmentation, product development, strategic pricing, distribution channels, and online marketing.
After the successful completion of the course, you will be able to learn about the following,
What is Hotel Marketing?
Importance of Marketing in Business.
What is Market Segmentation.
Benefits of Market Segmentation.
Types of Market Segmentation.
Product Development for effective sales.
What should be the strategic Product Pricing.
Locating the Product and its importance.
Product Promotion, its way and role in Hotel Marketing.
Channel of Distribution in the Hotel Industry
Online Marketing.
The Professional Certificate Course in Introduction to Hotel Marketing covers the importance of hotel marketing in business, market segmentation, product development, strategic pricing, product promotion, distribution channels, and online marketing. The course provides a comprehensive overview of the fundamental concepts and skills required for effective hotel marketing, enabling students to develop and implement successful marketing strategies.
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Interacting with Lectures/Learning Components Watch this video to gain further insight.
Introduction to Hotel Marketing Self-paced pre-recorded learning content on this topic.
Introduction to Hotel Marketing Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.
All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.
There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.
The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.
Hotel Marketing Professionals
Hospitality Industry Professionals
Individuals interested in the Hospitality Industry
Average Completion Time
2 Weeks
Accreditation
3 CPD Hours
Level
Advanced
Start Time
Anytime
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The Metropolitan School of Business and Management (MSBM) is an Ed-...