Booking options
£39
£39
On-Demand course
14 days
All levels
This course aims to provide learners with a comprehensive understanding of branding decisions and their critical role in developing an organization's brand image in the external environment. By the end of this course, participants will appreciate branding strategy and its types and will be able to identify the distinct factors that influence branding decisions. Participants will also develop an understanding of the concept of brand knowledge and brand perception. Additionally, this course will cover the marketing strategy planning process and integrated marketing communication.
After the successful completion of the course, you will be able to learn about the following,
Introduction to Branding.
Branding Strategies.
Factors Influencing Branding Decisions.
Brand Knowledge and Perception.
Marketing Strategy Planning.
Integrated Marketing Communication.
This course covers the fundamentals of branding decisions and their importance in developing a strong brand image for an organization. Learners will learn about the various types of branding strategies and how they can be used to create a unique brand identity. The course will explore the factors that influence branding decisions, including consumer behavior, market trends, and competition. Additionally, learners will learn about brand knowledge and perception and how they impact consumer behavior.
This course covers the fundamentals of branding decisions and their importance in developing a strong brand image for an organization. Learners will learn about the various types of branding strategies and how they can be used to create a unique brand identity. The course will explore the factors that influence branding decisions, including consumer behavior, market trends, and competition. Additionally, learners will learn about brand knowledge and perception and how they impact consumer behavior.
VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight.
Navigating the MSBM Study Portal Watch this video to gain further insight.
Interacting with Lectures/Learning Components Watch this video to gain further insight.
Branding Decisions and Strategies Self-paced pre-recorded learning content on this topic.
Branding Decisions and Strategies Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.
All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.
There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.
The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.
Marketing professionals
Brand managers
Marketing students
Entrepreneurs
Business owners
Advertising professionals
Public relations professionals
Sales professionals
Marketing analysts
Product managers
Digital marketers
Average Completion Time
2 Weeks
Accreditation
3 CPD Hours
Level
Advanced
Start Time
Anytime
100% Online
Study online with ease.
Unlimited Access
24/7 unlimited access with pre-recorded lectures.
Low Fees
Our fees are low and easy to pay online.
The Metropolitan School of Business and Management (MSBM) is an Ed-...