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There's an old saying: 'Advertising is what you pay for; publicity is what you pray for.'

It's time for you to stop praying for publicity and learn the skills needed to build, maintain and manage the reputation of your clients using all forms of media and communication.

This Advanced Diploma in Public Relation at QLS Level 7 course is

Endorsed by The Quality Licence Scheme
Accredited by CPDQS (with 200 CPD points)

You will learn everything from the basics of working as a public relations officer to handling PR crises like a pro.

Each lesson is structured, and the course is made in a way that answers all your Public Relation related questions. You will get everything you need all in one place.

Learning Outcome of this PR : Public Relation course:

Grasp the core concepts of public relations
Learn about the PR techniques like storytelling, public speaking, body language etc
Develop the skills to manage a culturally diverse team
Build the expertise for crisis management and handling defamation issues
Understand the techniques of perforation evaluation and performance reporting

Start your learning journey with this Level 7 Diploma in PR: Public Relation course straight away and take a step forward in securing a better future!

The course is entertaining and packed with step-by-step lessons on:

Module 01: Introduction

Provides an overview of public relations, its importance, and the role it plays in organizational success.

Module 02: Concepts

Explores fundamental PR concepts, including communication strategies and media relations.

Module 03: Management and Organisation of Public Relations

Covers the structure, management, and organization of PR departments and agencies.

Module 04: Public Relations Tactics and Research

Focuses on various PR tactics and the importance of research in developing effective strategies.

Module 05: Major Fields of PR Practice Part I

Introduces key areas of PR practice, such as media relations and corporate communications.

Module 06: Major Fields of PR Practice Part II

Continues exploring major PR fields, including crisis management and community relations.

Module 07: Social Media and PR

Examines the role of social media in PR and strategies for effective online engagement.

Module 08: Public Speaking

Teaches essential public speaking skills for delivering impactful and persuasive messages.

Module 09: Power of Storytelling

Explores the importance of storytelling in PR to create compelling and relatable narratives.

Module 10: Becoming an Influencer

Focuses on building personal influence and leveraging it for PR success.

Module 11: Importance of Body Language

Covers how body language can impact communication and perception in PR.

Module 12: Implementing CSR

Discusses the role of corporate social responsibility (CSR) in PR and its implementation.

Module 13: Performance Evaluation and Performance Reporting

Explains methods for evaluating PR performance and reporting results to stakeholders.

Module 14: Introduction to Cross-Cultural Awareness

Introduces the basics of cross-cultural awareness and its importance in global PR.

Module 15: Cross-Cultural Communication

Teaches effective communication strategies for engaging with diverse cultural groups.

Module 16: Corporate Cross-Cultural Awareness

Focuses on building cross-cultural awareness within corporate settings for better PR practices.

Module 17: Cultural Values

Explores different cultural values and how they influence communication and PR strategies.

Module 18: Working with and Managing a Culturally Diverse Team

Covers best practices for managing and collaborating with culturally diverse teams.

Module 19: Defamation

Explains the legal aspects of defamation and how to manage and prevent reputational damage.

Module 20: Crisis Management

Teaches strategies for managing PR crises and maintaining organizational reputation.

Module 21: Media Regulatory Bodies

Provides an overview of media regulatory bodies and their impact on PR practices.

Module 22: Ethics & Professionalism in Public Relations

Discusses ethical considerations and professional standards in the PR industry.

Module 23: Decision-Making with Critical Thinking

Enhances decision-making skills using critical thinking techniques for effective PR strategies.

Assessment Process

You have to complete the assignment questions given at the end of the course and score a minimum of 60% to pass each exam.

After passing the Advanced Diploma in Public Relation at QLS Level 7 exam, you will be able to request a certificate at an additional cost that has been endorsed by the Quality Licence Scheme.

CPD

200 CPD hours / points

Accredited by CPD Quality Standards

Module 01 - Introduction 12:45

1: Introduction to Public Relations Preview 12:45

Module 02 - Concepts 14:29

2: Concepts of Public Relations 14:29

Module 03- Management and Organisation of Public Relations 10:21

3: Management and Organisation of Public Relations 10:21

Module 04 - Public Relations Tactics and Research 16:35

4: Public Relations Tactics and Research 16:35

Module 05 - Major Fields of PR Practice Part I 14:09

5: Major Fields of Public Relations Practice Part I 14:09

Module 06 - Major Fields of PR Practice Part II 14:25

6: Major Fields of Public Relations Practice Part II 14:25

Module 07: Social Media and PR 13:22

7: Social Media and PR 13:22

Module 08: Public Speaking 12:35

8: Public Speaking 12:35

Module 09: Power of Storytelling 21:27

9: Power of Storytelling 21:27

Module 10: Becoming an Influencer 14:16

10: Becoming an Influencer 14:16

Module 11: Importance of Body Language 10:49

11: Importance of Body Language 10:49

Module 12: Implementing CSR 11:37

12: Implementing CSR 11:37

Module 13: Performance Evaluation and Performance Reporting 09:29

13: Performance Evaluation and Performance Reporting 09:29

Module 14: Introduction to Cross-Cultural Awareness 06:51

14: Introduction to Cross-Cultural Awareness 06:51

Module 15: Cross-Cultural Communication 07:24

15: Cross-Cultural Communication 07:24

Module 16: Corporate Cross-Cultural Awareness 07:09

16: Corporate Cross-Cultural Awareness 07:09

Module 17: Cultural Values 06:42

17: Cultural Values 06:42

Module 18: Working with and Managing a Culturally Diverse Team 06:59

18: Working with and Managing a Culturally Diverse Team 06:59

Module 19: Defamation 10:57

19: Defamation 10:57

Module 20: Crisis Management 19:14

20: Crisis Management 19:14

Module 21: Media Regulatory Bodies 19:12

21: Media Regulatory Bodies 19:12

Module 22: Ethics & Professionalism in Public Relations 09:02

22: Ethics & Professionalism in Public Relations 09:02

Module 23: Decision Making with Critical Thinking 14:28

23: Decision Making with Critical Thinking 14:28

Assessment 03:00

24: ASSIGNMENT ON - ADVANCED DIPLOMA IN PUBLIC RELATION AT QLS LEVEL 7 03:00

Order Your Certificate 02:00

25: Order Your CPD Certificate 01:00
26: Order Your QLS Endorsed Certificate 01:00

Who is this course for?

This PR : Public Relation course is designed for

Anyone with an interest in public relations
Individuals who wish to elevate their resume with a valuable skill set
Job seekers aspiring to secure a career in the relevant industry
Exciting professionals who wish to polish their PR skills

Requirements

You will not need any prior background or expertise to enrol in this course.

Career path

Content Creation.
Media Relations.
Social Media Community.
Community Relations.
Financial Communications.
Spokesperson.
Reputation Management.
Crisis Management.

The average salary for Public Relations jobs is £22,000 to £50,000 per year in the United Kingdom.

Certificates

Cademy certificate of completion

Digital certificate - Included

Will be downloadable when all lectures have been completed

Certificate of completion

Digital certificate - £10

Public RelationAdvanced Diploma in Public Relation at QLS Level 7

Hard copy certificate - £139

Show off Your New Skills with a Certificate of Completion

After completing the Advanced Diploma in Public Relation at QLS Level 7, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered, with a pricing scheme of -

89 GBP inside the UK
99 GBP (including postal fees) for international delivery

Collections

All Courses

Level 7 Diploma in PR : Public Relation

Media and Public Relations

Customer Experience Manager