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LinkedIn for SMEs - On Demand

LinkedIn for SMEs - On Demand

  • 30 Day Money Back Guarantee
  • Completion Certificate
  • 24/7 Technical Support

Highlights

  • On-Demand workshop

  • 1 hour

  • Beginner level

Description

How can a small business actually use LinkedIn to get noticed, build trust and generate opportunities without spending hours on it?

Finding it hard to make LinkedIn work for your business? Many small business owners set up a profile but post irregularly or struggle to engage the right audience, then wonder why results don’t follow.

This workshop focuses on giving you LinkedIn strategies that generate meaningful connections and business growth. You’ll optimise your profile, craft engaging content, and network effectively. By the end, you’ll have practical skills and actionable strategies to make LinkedIn a powerful tool for your business. 


Please note: This is an on-demand workshop that you will have access to for 90 days upon purchase.


What You'll Learn:

  • Optimising Your Profile: Learn how to create a professional and compelling LinkedIn profile that attracts the right audience.

  • Building a Network: Discover strategies for connecting with potential clients, collaborators, and industry peers effectively.

  • Creating Engaging Content: Explore how to post updates, articles, and multimedia content that positions you as an expert in your field.

  • Generating Leads: Learn practical methods to identify prospects, start conversations, and turn connections into opportunities.

  • Personal Branding on LinkedIn: Understand how to present your business consistently and authentically to build trust.

  • Analytics & Growth: Learn how to monitor engagement, track performance, and adjust your LinkedIn activity for maximum impact.


Meet the Host:

Stacey Pretty | Marketing Director, Let’s Do Marketing

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Stacey Pretty is the Marketing Director at Let’s Do Marketing, where she helps small and growing businesses turn their marketing ideas into real results. 

With more than 19 years of hands-on experience in both B2B and B2C marketing, Stacey’s worked on everything from digital campaigns and content strategies to traditional promotions. She’s seen what works, and what doesn’t, for small businesses trying to make their mark. 

Stacey’s mission is simple: to make marketing easier to understand and more effective for business owners who have a lot on their plates. Her sessions focus on practical, achievable steps that bring consistency, confidence, and results. 


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workshop Content

6 sections9 lessons
Introduction1 lesson
  1. Introduction
Section 1 - What LinkedIn is all about1 lesson
  1. Section 1 - What LinkedIn is all about
Section 2 - Optimising your Profile1 lesson
  1. Section 2 - Optimising your profile
Section 3 - Using LinkedIn for Business1 lesson
  1. Section 3 - Using LinkedIn for Business
Section 4 - Analytics and Measurement1 lesson
  1. Section 4 - Analytics and Measurement
Section 5 - Paid Advertising4 lessons
  1. Section 5 - A walk around Campaign Manager
  2. Demo - Campaign Manager and Creating Audiences
  3. Paid Ad Options
  4. Thank you

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