Expand a Business to Other Countries

Description

The Expand a Business to Other Countries course gives you the knowledge to grow your business beyond borders. You will learn how to research new markets, understand customers, plan strategies, and use marketing tools the right way. This course breaks down business expansion into easy steps, helping you think clearly and act smartly in global markets. It covers marketing, customer behaviour, branding, pricing, communications, and strategic planning.

Course Curriculum

✓ Module 01: Basics of Marketing

✓ Module 02: The Marketing Process

✓ Module 03: Strategic Marketing

✓ Module 04: Marketing Environment

✓ Module 05: Market Segmentations

✓ Module 06: Consumer Buying Behaviour

✓ Module 07: Business Markets and Buying Behaviour

✓ Module 08: Marketing Research

✓ Module 09: Product Strategy

✓ Module 10: Branding Strategy

✓ Module 11: Product Life Cycle

✓ Module 12: Pricing Strategy

✓ Module 13: Marketing Channels

✓ Module 14: Integrated Marketing Communications

✓ Module 15: Advertising and Sales Promotion

✓ Module 16: Personal Selling and Public Relations

✓ Module 17: Direct and Digital Marketing

✓ Module 18: What is Marketing?

✓ Module 19: Common Marketing Types (I)

✓ Module 20: Common Marketing Types (II)

✓ Module 21: The Marketing Mix

✓ Module 22: Communicating the Right Way

✓ Module 23: Customer Communications

✓ Module 24: Marketing Goals

✓ Module 25: The Marketing Funnel

✓ Module 26: Marketing Mistakes (I)

✓ Module 27: Marketing Mistakes (II)

✓ Module 28: An Introduction to Strategic Planning

✓ Module 29: Development of a Strategic Plan

✓ Module 30: Strategic Planning for Marketing

✓ Module 31: Strategic and Marketing Analysis

✓ Module 32: Internal Analysis

✓ Module 33: External Analysis

✓ Module 34: Market Segmentation, Targeting and Positioning

✓ Module 35: Approaches to Customer Analysis

✓ Module 36: Approaches to Competitor Analysis

Learning Outcomes

Who is this course for?

This course is ideal for business owners, entrepreneurs, and managers who want to grow their company in new countries. It also suits marketing professionals and students eager to learn how global markets work. If you plan to take your product or service to an international level, this course is for you.

Eligibility Requirements

You don’t need any formal experience to join. A basic interest in business or marketing is enough. This course is simple and clear, and anyone with a desire to grow a business can join.

Career Path

Once you finish this course, you can pursue roles such as marketing manager, global strategist, brand manager, or business development officer. You can also use these skills to grow your own business or help other companies enter new markets. This course opens doors in international business, trade, and marketing fields.

(Learn more about this online course)