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Ad Copywriting

By LearnDrive UK

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Highlights

On-Demand course
1 hour
All levels

Description

This course at a glance

Accredited by CPDQE

Master the fundamentals of ad copywriting.

Learn to craft attention-grabbing headlines.

Understand the mechanics of effective sales and promotional copy.

Manage content strategically across different media platforms.

Dive deep into advanced copywriting topics for enhanced campaign effectiveness.

Welcome to the Ad Copywriting course, a meticulously structured program aimed at turning you into a copywriting virtuoso.

The journey begins with an “Introduction to Ad Copywriting,” laying the groundwork for your upcoming mastery. The subsequent module, “Writing Effective Advertising Content,” sets you on the path to creating copy that not only catches attention but also persuades and converts.

In “Crafting Powerful Headlines,” you’ll unlock the secrets of writing headlines that captivate and hold consumer attention. “Press Advertisement Writing” brings a comprehensive understanding of the essentials of press releases, including timing, targeting, and effective follow-up strategies.

Accredited by

This course is CPDQE accredited, which serves as an impactful mechanism for skill enhancement.

Continuing Professional Development (CPD) stands as a crucial, widely acknowledged method that aids individuals, organisations, and entire industries in staying current with their skills and knowledge.

CPD not only facilitates the elevation of global standards and benchmarks, aligning with the growing forces of globalisation and consumer expectations but also transforms learning into a deliberate and proactive process. It motivates professionals to uphold a consistently high level of performance and demonstrates their unwavering commitment to a specific job role or profession.

Course Curriculum

Module 01_ Introduction to Ad Copywriting

Module 02_ Writing Effective Advertising Content

Module 03_ Crafting Powerful Headlines

Module 04_ Press Advertisement Writing Understandiss Releases_ Timing, Targeting, Follow-up

Module 05_ Sales and Promotional Copywriting

Module 06_ Content Management in Copywriting

Module 07_ Copywriting for Mainstream Media

Module 08_ Copywriting for Digital Media Writing fMarketing_ Subject Lines, Body Copy, CTAs

Module 09_ Essential Copywriting Skills

Module 10_ Advanced Topics in Copywriting

Frequently Asked Questions

Do you offer free certificate?
Yes, we offer free PDF Certificate upon course completion. Here is an example certificate that you will get after completing your course.
Is this course accredited?
Yes, this course is accredited by CPDQE.
Who is CPD for?
Continuing Professional Development (CPD) is a practice embraced by countless individuals across diverse industries and professions. Typically, professional organisations and institutes mandate CPD requirements, often specifying a specific number of annual CPD training hours.
In recent decades, the dedication to CPD has transcended the confines of traditional sectors and UK-based institutions, gaining global recognition and acceptance.
Why do you need CPD?
Continuing Professional Development (CPD) stands as a crucial, widely acknowledged method that aids individuals, organisations, and entire industries in staying current with their skills and knowledge.
CPD not only facilitates the elevation of global standards and benchmarks, aligning with the growing forces of globalisation and consumer expectations but also transforms learning into a deliberate and proactive process. It motivates professionals to uphold a consistently high level of performance and demonstrates their unwavering commitment to a specific job role or profession.
Can you tell me about CPD Points, hours and credits?
The majority of institutions and professional organisations establish Continuing Professional Development (CPD) goals, typically on an annual basis. These objectives are determined by accumulating CPD activities, which include participating in training courses, eLearning programs, events, and other structured learning experiences.
Most professional bodies employ CPD hours as their primary metric, and when CPD points or credits are utilised, they are typically in a direct 1:1 correlation with CPD hours. In simpler terms, one CPD point equates to one CPD hour.