39 Courses

🚀 Supercharge Your Digital Marketing with 'Zapier - Digital Marketing Automation Done Right' Course! 🚀     Are you tired of the tedious manual tasks that eat away at your valuable time in digital marketing? Say hello to efficiency and productivity with our exclusive 'Zapier - Digital Marketing Automation Done Right' course! Unlock the power of automation and take your digital marketing strategies to new heights. Whether you're a seasoned marketer or just starting out, this course is your ticket to mastering Zapier, the ultimate automation tool.     What you'll learn: 🌟 Harness the full potential of Zapier to automate repetitive tasks effortlessly. 🌟 Create seamless workflows that save you hours of work every week. 🌟 Streamline your marketing processes across multiple platforms with ease. 🌟 Maximize lead generation, customer engagement, and sales conversions. 🌟 Implement advanced strategies for personalized and targeted marketing campaigns. Why choose our course: ✨ Expert-led guidance from industry professionals with hands-on experience in digital marketing automation. ✨ Practical, easy-to-follow modules designed for all skill levels. ✨ Real-life case studies and examples to illustrate the power of Zapier in action. ✨ Access to a vibrant community of like-minded marketers to share insights and support.     Take the leap and revolutionize your digital marketing game today! Enroll now in 'Zapier - Digital Marketing Automation Done Right' and watch your efficiency soar while you achieve unparalleled results.     🔥 Limited Time Offer: Join now and gain exclusive access to bonus materials and resources! Don't miss this opportunity to elevate your digital marketing efforts. Enroll today and become a master of marketing automation with Zapier! 💡✨ Course Curriculum Module 1: Zapier For Beginners - Automate All Your Tasks Without Coding! Zapier For Beginners - Automate All Your Tasks Without Coding! 00:00 Module 2: Zapier's Most Popular Zaps - What Can You Automate Zapier's Most Popular Zaps - What Can You Automate 00:00 Module 3: Build Your First Zap With Zapier - How To Publish New Youtube Videos To Twitter Build Your First Zap With Zapier - How To Publish New Youtube Videos To Twitter 00:00 Module 4: Top 5 Time Saving Zaps On Zapier Top 5 Time Saving Zaps On Zapier 00:00 Module 5: Understanding Zapier Pricing And Task Usage - Which Zapier.Com Plan Is Best Understanding Zapier Pricing And Task Usage - Which Zapier.Com Plan Is Best 00:00 Module 6: Zapier Vs Ifttt 2020 - Best Automation Tools For Entrepreneurs Online Zapier Vs Ifttt 2020 - Best Automation Tools For Entrepreneurs Online 00:00 Module 7: Zapier Task History And Zap Status Explained - Success, Delayed, Didn't Pass Filter, And Stopped For Error! Zapier Task History And Zap Status Explained - Success, Delayed, Didn't Pass Filter, And Stopped For Error! 00:00 Module 8: When To Automate Vs When To Do Manually When To Automate Vs When To Do Manually 00:00 Module 9: Zapier Default Apps Overview And Filter Example Zapier Default Apps Overview And Filter Example 00:00 Module 10: Zapier Delay Tutorial - Wait For, Until, Or Queue Zap Workflows! Zapier Delay Tutorial - Wait For, Until, Or Queue Zap Workflows! 00:00 Module 11: Filter By Zapier Tutorial - Stop Zaps From Running And Continue If Successful! Filter By Zapier Tutorial - Stop Zaps From Running And Continue If Successful! 00:00 Module 12: Sms By Zapier For Sending Text Message Notifications! Sms By Zapier For Sending Text Message Notifications! 00:00 Module 13: Zapier Paths For Conditional Logic Processing And Advanced Workflows! Zapier Paths For Conditional Logic Processing And Advanced Workflows! 00:00 Module 14: Share New WordPress Posts Automatically With Zapier To Facebook, Twitter, Linkedin, And Pinterest Share New WordPress Posts Automatically With Zapier To Facebook, Twitter, Linkedin, And Pinterest 00:00 Module 15: Send An Email Sequence With Gmail Via Zapier Without Using Email Marketing Software Send An Email Sequence With Gmail Via Zapier Without Using Email Marketing Software 00:00 Module 16: How To Publish Instagram Posts Automatically To Facebook, Twitter, Linkedin, And Pinterest! How To Publish Instagram Posts Automatically To Facebook, Twitter, Linkedin, And Pinterest! 00:00 Module 17: Add Customers From Woocommerce To Email Lists With Zapier Automation Ft Activecampaign And Learndash Add Customers From Woocommerce To Email Lists With Zapier Automation Ft Activecampaign And Learndash 00:00 Module 18: Gmail Automatic Forwarding Or Sms Notifications For Emails Matching Search With Zapier! Gmail Automatic Forwarding Or Sms Notifications For Emails Matching Search With Zapier! 00:00 Module 19: Best Appointment Scheduling Apps And Workflows With Zapier! Best Appointment Scheduling Apps And Workflows With Zapier! 00:00 Module 20: Woocommerce New Order Sms Notifications With Zapier Woocommerce New Order Sms Notifications With Zapier 00:00

Develop true Digital Marketing Strategy expertise with DMI Specialist. Learn digital communications, analytics, marketing automation and budget & strategy formulation from Industry Skills Experts. Course Overview This dynamic online Diploma in Digital Strategy & Planning course covering topics in digital communications, analytics, marketing automation and budget & strategy formulation giving you the skills, know-how, strategy and techniques to be that change. Here is power. The power to influence. To speak to billions of people. Specialization is for when you don’t just want to play the digital marketing game anymore, you want to drive it. To change it. the DMI SPECIALIST online Digital Strategy and Planning certification is perfect for you to become an online digital marketer. Become a member and connect to the industry and white-hot opportunities. Here is power. The power to influence. To speak to billions of people. What’s New? Develop true Digital Marketing Strategy expertise with DMI Specialist. Learn digital communications, analytics, marketing automation and budget & strategy formulation from Industry Skills Experts. Learn every aspect of Digital Marketing Strategy across 9 modules of interactive learning to give you a highly relevant and deep knowledge of digital strategy, all wrapped up with the world’s most recognized digital marketing certification on completion. Program learning outcomes and content: WHAT WILL I LEARN? We give you the thinking and tools to become a leading player on the digital stage. Create powerful and dynamic digital strategy. See it manifest into real world, business-changing action. The modules are building blocks – of knowledge, of your vision, of the leading Certified Digital Marketing Specialist – Digital Strategy & Planning that is you. Here is what you need to know. Course Content: Introduction: We bring science to thought. We have created the 3i Framework which is designed to help you select the best digital strategy for your organisation and make it happen. The 3i is smart and rigorous. It’s transformative. And you shall be impressed. This module introduces this nifty piece of brainwork. Later modules expand on it. • The fundamental concepts underpinning the DMI 3i Methodology. • The how-to’s of business strategy development. • Key components in an effective digital strategy. • Strategic management, a long-sighted look at lasting, growing success Traditional Communications: In this model, we explore how the marketing classics still anchor any campaign – yet the contemporary digital campaign is a far more fantastical vessel. We look deep into how our tech is changing the consumer experience, and how we must respond. Digital Communications: We are living through extraordinary times. The opportunities are as big, sprawling and diverse as the World Wide Web. The challenge too is bigger. Markets are sophisticated and fragmented. Now, more than ever, thy most know thy consumer (and thy digital channels). Here we look at: the fundamentals of digital communications planning, improving ROI, understanding your audience. Where can they be found? How to engage them? Budgeting for your digital strategy and effective resources reviewing, measuring, and analysing your digital strategy. Digital Channels: Facebook, Linkedin, Instagram, Twitter, Snapchat and so on. They multiply and they proliferate. Yet in this great distraction and fragmentation, there is also great opportunity. This module covers: inbound and outbound strategies, cross media planning, the digital channel mix, and mobile marketing social media marketing. Content marketing that is relevant, timely and riveting the what, how and why of search engine marketing email marketing, affiliate marketing, and marketing automation display and video advertising best practice. Because we have eyes to see. Marketing Automation: Automation doesn’t beat inspiration but it sure makes a marketeer’s life easier and more exciting. Here is superpower, working quieting and perfectly under your orders, night and day. See how smart businesses are sharpening their edge with CRM software for better sales enablement, lead nurturing and way more. Budget & Resourcing: Money makes marketing go round. But value is where it’s at. This model goes deep on how to hit max ROI for any given budget. Then some consideration for that other precious resource, human talent. Explore: • Key factors to consider when planning a marketing budget. • Setting that marketing budget. • How to monitor and optimize a budget during campaign, execution. • The human element. • Recruit, train and keep top people. Big Data & Analytics: The Big Data & Analytics module will provide you with a broad understanding of Big Data, Advanced Analytics and Artificial Intelligence. You will learn the fundamental frameworks and understand how cutting-edge analytics tools are being used to help businesses succeed wildly. Digital Leadership: We are living in extraordinary times, which call for extraordinary leaders. That means you. You shall lead the transition from the remnants of traditional marketing and into the brave, new digital marketing world which you are helping to invent. And you shall lead with razor-sharp thought and strategy. You shall take your brand and your organisation to places yet undreamed of. Strategy Formulation & Plan: By now, you’ll have come a long way. You are (almost) ready to go forth, carve out new and unexplored neural pathways and digital markets. You are standing on the very edge of the leading-edge, and you are just about ready to spread those new digital super-wings and soar. But first, the ultimate strategy module; the ultimate in strategy. DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate

CRM is a software or internet-based approach to managing customer contacts and relevant data. Five must-have CRM features include sales management tools, marketing automation, customer support, data tracking and integration and analytics. Discover how to ensure that your CRM will not fail with employees. Understand and the correct CRM required for your requirements. Learning Objectives Explain the importance of managing customer contacts in a CRM, Implement five must-have features Target Audience Managers, Team Leaders, Young Professionals, Sales Professionals, Customer Service Teams

This advanced certification drills deep into the latest thinking to develop true digital marketing expertise. Course Overview This advanced certification drills deep into the latest thinking to develop true digital marketing expertise. Learn about Digital Strategy, CX, Search Marketing, Social Media, Leadership and more. Get world class, knowledge and insight: DMI EXPERT is our postgraduate level 140-hour course with an advanced, professional certification. It delivers breadth and depth of understanding of digital marketing and provides the learner with the digital and research skills to work at a management or strategic level. This certification is credit rated at level 11 on the Scottish Credit and Qualifications Framework and awarded 120 credit points by the SQA (Scottish Qualifications Authority), which is comparable to a postgraduate diploma awarded by a UK university. Program learning outcomes and content: What Will I Learn? We give you the thinking and tools to become a leading player on the digital stage. Create powerful and dynamic digital strategy, and access modern, career-defining training covering all key digital marketing disciplines. Course Content: Social Media Marketing: Learn how to create engaging content on social media and how to plan, execute, optimize and report on social media marketing campaigns across the key social platforms. • Social Research • Social Content • Facebook, Instagram, Pinterest • Twitter • LinkedIn • YouTube & Social Video • Social Apps • Social Commerce & Affiliate Marketing • Social Customer Service • Social Strategy Strategy and Planning: Gain all the key skills and practices associated with planning a successful digital strategy. Everything from digital channels, marketing automation, budgeting, analytics and digital leadership. • Digital Communications v Traditional Communications • Marketing automation and CRM • Budget and Resourcing • Big Data & Analytics • Strategy Formulation and Plan • Digital Communications & Channels • Omnichannel tactics CX, eCommerce and CRO: Learn the key concepts underpinning website optimization, conversion rate optimization and effective e-commerce for every business requirement. Build highly effective user experiences for your customers. • Website Optimization • UX Research & Design • E-Commerce Strategy • Applied E-Commerce • Graphic Design Essentials for Marketers Search and Digital Channels: Plan, implement, refine and report on search marketing campaigns. Drive traffic across all digital channels. Taught directly by Neil Patel and DMI’s experts, you’ll gain knowledge from people who actually use these tactics in the field. • SEO Setup & Content • SEO Workshop • Paid Search & Display Advertising • Measurement with Google Analytics • Email Marketing Strategy • Applied Email Marketing • SEO for ecommerce Digital Selling: Recognize the value of social selling and incorporate digital techniques to better engage with customers and prospects to drive increased conversion rates. • Fundamentals of Social Selling • Finding & Targeting Prospects • Attracting Customers • Closing & Retaining • Increasing Engagement Essential Skills: Gain all the essential skills all marketers, professionals and business leaders need to work effectively, productively and professionally in a collaborative business environment. • Project Planning • Creativity Skills • Personal Skills • Working With Others Leadership and Management: Develop practical skills and techniques that you can use to think strategically, build effective teams, deal with conflict and crisis and persuade and influence others. • Thinking Strategically • Building Effective Teams • Dealing with Conflicts and Crises • Persuading and Influencing DURATION 52 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate

Duration 3 Days 18 CPD hours This course is intended for This course is intended for individuals or anyone that plans to implement, use, maintain, or support Microsoft CRM in their organization. Overview After completing this course, students will be able to: Microsoft CRM User Interface and application terminology, Basic and advanced navigation and record maintenance, Microsoft CRM Client for Outlook functionality and synchronization, Planning and budgeting tasks related to marketing campaigns, Create and manage customer lists This three-day instructor-led course provides students with the knowledge and skills to improve their business processes by using the key features of sales management, marketing automation, service management, and service scheduling. This three-day instructor-led course provides students with the knowledge and skills to improve their business processes by using the key features of sales management, marketing automation, service management, and service scheduling. Additional course details: Nexus Humans Microsoft Dynamics CRM 4.0 User Training training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Microsoft Dynamics CRM 4.0 User Training course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Boost your career and stay relevant with the world’s most recognized Digital Marketing diploma. Continuously updated content means you’ll get cutting-edge digital marketing and soft skills, always. Course Overview Boost your career and stay relevant with the world’s most recognized Digital Marketing diploma. Continuously updated content means you’ll get cutting-edge digital marketing and soft skills, always. Learn Google Ads, social media marketing, SEO and much more. Become a certified digital marketing professional with DMI. Program learning outcomes and content: What Will I Learn? You will be armed with the know-how, the experience and the insights to be able to work and speak with authority in this fast-paced industry. In short, you’ll be a skilled digital marketer, capable of building digital marketing strategies from scratch. Who is the DMI Pro for? • Traditional Marketers or Marketing Executives who want to play a bigger, sharper game • Marketing Managers and Senior Management • Graduates with no plans to wait around • Small Business Owners who want to grow • Career Changers • Entrepreneurs who want to be more entrepreneurial • Whoever needs to create and apply a digital marketing strategy for their organisation Course Content: Introduction to Digital Marketing: What’s it all about? How do you reach customers? How can traditional and digital media work together? What’s the difference between inbound and outbound marketing? This module takes you through the basics, keeping things clear and actionable: • Principles of Digital Marketing • Digital Research • Developing Objectives • Cultural Research • Connecting with the Customer Social Media Marketing: Bring your brand story to life on all the right platforms. Learn how to grow and engage a community around your offering. Define your audience and give them more to care about. There is so much to ‘like’. • Key Social Platforms for Digital Marketing • Growing and Engaging an Audience • Developing Data-Driven Audience and Campaign Insights • Setting up a Social Media Experience for a Business • Creating and Optimising Social Media Campaigns Paid Search (PPC) using Google Ads: Develop Pay-Per Click skills using Google Ads, bid auctions and build your targeting strategy. Optimise campaigns, track conversions, and measure your ROI. • Fundamentals of Paid Search • Search Campaign Management • Paid Search Campaign Measurement • Paid Search Campaign Creation with Google Ads Email Marketing: Your email list is one of your most powerful assets. Learn how to manage and segment your data, test headlines and maximise open rates and ROI. We also cover marketing automation and the importance of data management regulations. • Email Marketing Fundamentals • Email Design • Testing and Optimising an Email Campaign • Tools and Strategy • Creating an Effective Email Campaign • Marketing Automation Analytics with Google Analytics: This module helps you unleash the capability of your data. Discover what your customer wants, likes, needs and does. Understand how they use your website, set up goals and monitor conversions. • Web Analytics Fundamentals • Creating and Configuring a Google Analytics Account • Monitoring Campaigns with Google Analytics Reports • Setting Goals with Google Analytics • Analysing and Recording Google Analytics Data • Using Google Analytics 4 Content Marketing: This module teaches you how to create content that speaks to people, at the right time and via the right channels. Understand what works for you by tracking and measuring performance. • Content Marketing Concepts and Strategy • Developing a Content Marketing Plan • Publishing and Distributing Content • Using Content Research to Find Opportunities • Creating and Curating Content • Metrics and Performance • Establishing Content Intent Search Engine Optimisation (SEO): Search Engine Optimisation is all about getting on that first Google page, staying top of the list and top of mind. Develop keyword strategies, understand the kind of content that attracts users, optimise rankings and then convert visitors to customers. • SEO Fundamentals • Keywords and SEO Content Plan • Measuring SEO Performance • Aligning SEO and Business Objectives • Optimise Organic Search Ranking Display and Video Advertising: Learn how to set up, manage and optimise your YouTube channel. Target, test and develop your use of the Google Display Network and get creative with visual formats. • Fundamentals of Display and Video Advertising • Google Display Network and Video Ad Formats • Creating and Managing a YouTube Channel • Creating Display and Video Campaigns • Targeting Display and Video Campaigns • Measurement and Optimisation • Reporting on Display Campaign Website Optimisation: What makes a winning website? This module gives you the skills to create a simple, well-designed, optimised WordPress site that not only looks good but also delivers for your business. • Web Design and Website Optimisation • Design Principles and Website Copy • Publishing a Basic Website • User-Centered Design and Website Optimisation • Website Metrics and Developing Insight Digital Marketing Strategy: Underneath your digital activity, you need solid objectives. This module helps you to build a clear vision of your strategy, and makes it actionable with budget, channel and media plans, KPIs and more. • Digital Strategy Fundamentals • Setting Strategy Objectives and KPIs • Digital Strategy Research • Developing a Creative Strategy • Executing a Digital Marketing Strategy • Communicating a Digital Marketing Strategy • Forecasting performance DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate

🚀 Supercharge Your Marketing Strategy with 'Automation and Email Marketing with ActiveCampaign - Fast Reach' Course! 📧 Are you ready to revolutionize your marketing efforts and reach your audience more effectively than ever before? Discover the power of automation and master the art of email marketing with our cutting-edge course - 'Automation and Email Marketing with ActiveCampaign - Fast Reach!' 🌟 Unlock the Potential of ActiveCampaign: Learn how to leverage the robust features of ActiveCampaign, a leading marketing automation platform, to streamline your marketing processes and skyrocket your conversions. 📈 Boost Engagement and Sales: Dive deep into the world of email marketing strategies, automation workflows, personalized campaigns, and segmentation techniques that will captivate your audience and drive tangible results for your business. 🔧 Practical Hands-On Learning: Get hands-on experience through practical tutorials, real-life case studies, and step-by-step guidance from industry experts. Apply your newfound skills immediately to witness rapid growth in your marketing campaigns.   🎯 What You'll Master: Setting up and optimizing ActiveCampaign for maximum efficiency. Crafting high-converting email sequences and automation workflows. Implementing segmentation strategies to target the right audience. Analyzing metrics and refining strategies for continual improvement. And much more to transform your marketing game!   🏆 Why Choose Our Course: Comprehensive and easy-to-follow modules suitable for beginners and experienced marketers alike. Actionable insights and strategies that deliver measurable results. Lifetime access to resources and updates to stay ahead in the ever-evolving marketing landscape. Join a vibrant community of learners, share insights, and network with like-minded professionals.   🔥 Don't miss this opportunity to become a master in automation and email marketing with ActiveCampaign. Elevate your marketing game and witness unparalleled growth for your business! Enroll now in 'Automation and Email Marketing with ActiveCampaign - Fast Reach' and propel your marketing success to new heights! 👉 Limited Time Offer: Reserve your spot today and embark on the journey to marketing mastery! Course Curriculum

This course embarks on a journey through advanced strategies in Customer Relationship Management (CRM), exploring pivotal concepts and methods essential for effective implementation. Upon successful completion, participants will gain proficiency in the following areas:   Explore CRM models driving loyalty and engagement to shape successful customer relationships. Delve into managing interactions, fostering enduring relationships via empathetic communication and issue resolution. Uncover the customer lifecycle stages, gaining insights into navigation and optimization from awareness to loyalty. Explore CLV's (Customer Lifetime Value) importance, its calculation, and leveraging for strategic business decisions. This course delves into advanced CRM strategies, including diverse models fostering loyalty and engagement. It covers managing interactions, navigating customer lifecycles, and leveraging Customer Lifetime Value (CLV) for strategic decision-making. This course delves deeply into CRM strategies, including advanced models, customer interaction management, and customer lifecycle value, aiming to equip professionals with vital skills for business success. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Exploring Advanced Strategies in Customer Relationship Management (CRM) Self-paced pre-recorded learning content on this topic. Exploring Advanced Strategies In Customer Relationship Management Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. CRM Manager Relationship Marketing Manager Customer Experience Manager Sales Operations Manager Customer Retention Specialist Business Development Manager Account Manager Customer Success Manager CRM Implementation Consultant Marketing Automation Specialist Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Learn to utilize the marketing automation platform Hootsuite with the intensive course Hootsuite Social Media Management. Hootsuite is a social media management platform that allows you to manage multiple networks and profiles easily. It can support social network integrations for Twitter, Facebook, Instagram, LinkedIn, Google+ and YouTube. Using the platform, you can monitor what people are saying about your brand and help you respond instantly. You can use it free to build your social media following. The course teaches you how to use the social media management platform to boost your social media activities. The strategies of managing all social media activities from one dashboard and the ways of scheduling posts for every media post will be discussed in the course. The course also suggests you which social media to focus and which you should run. By the end of the course, you will be able to keep track of and manage your many social network channels easily with Hootsuite. What Will I Learn? You will know how to manage all your social medias in one dashboard You will know how to schedule posts for every social media platform You will know which social media platforms you should focus on - and which ones you should run from Requirements You should know how to use a computer at a beginner level Who is the target audience? Everyone looking to manage multiple social media platforms in less time Everyone looking to market to more people without doing more work Everyone looking to become more socially viral   Module: 01 Introduction FREE 00:02:00 Welcome to HootSuite 00:04:00 Connecting Social Media Accounts 00:04:00 Publishing & Scheduling in HootSuite 00:07:00 Managing Your HootSuite Dashboard 00:02:00 Module: 02 Technical Detail - How to Remove App Permissions 00:01:00 HootSuite Analytics Overview 00:02:00 Should You Be On Facebook 00:04:00 Optimizing Your Facebook Page & Profile 00:18:00 Facebook Advertising Overview 00:01:00 Should You Be On Twitter 00:05:00 Module: 03 Should You Be On Google+ 00:02:00 Should You Be On LinkedIn 00:03:00 The Attractive Character Overview 123 00:10:00 Should You Be On YouTube 00:04:00 YouTube Video Lighting Training 2 00:01:00 Course Certification

This comprehensive course is designed to offer insights into the fundamental concepts and principles of customer relationship management (CRM), encompassing its application in diverse commercial settings, the array of available CRM technologies, and the pivotal attributes characterizing CRM systems. It delves into the correlation between CRM and customer experience, explores the advantages of adopting CRM systems, and elucidates the foundational principles essential for effective CRM strategies. Upon successful completion, participants will gain proficiency in the following areas: Understanding the core concepts of customer relationship management. Exploring the commercial contexts in which CRM operates. Identifying various types of Customer Relationship Management Technology. Comprehending the key features integral to a CRM System. Analyzing the interconnectedness of CRM and Customer Experience. Recognizing the primary benefits associated with CRM implementation. Grasping the underlying principles that guide effective CRM practices. CRM (Customer Relationship Management) is the focal point of this course, covering its foundational concepts, principles, diverse technology types, commercial applications, and the pivotal relationship between CRM and customer experience. Additionally, the course will delve into the advantages associated with implementing a CRM system, providing a holistic comprehension of this vital business strategy. This course aims to provide an overview of the concepts and principles of customer relationship management, the commercial contexts in which it is used, the various types of CRM technology available, and the key features of a CRM system. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Understanding Customer Relationship Management Self-paced pre-recorded learning content on this topic. Understanding Customer Relationship Management Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. CRM Manager Relationship Marketing Manager Customer Experience Manager Sales Operations Manager Customer Retention Specialist Business Development Manager Account Manager Customer Success Manager CRM Implementation Consultant Marketing Automation Specialist Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.