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In this social media marketing masterclass, you will learn how to drive business online through leading social platforms Facebook, Instagram, Twitter, YouTube, and Pinterest. It will introduce up-to-date techniques and best practices used by the experts, taking you through the marketing funnel, A/B split testing, and much more. Through engaging video training, you will learn how to build the perfect social media marketing strategy that will help you grow your online audience and maximise conversions in no time. Whether you are looking to kickstart a career in this industry or are a small business owner who wants to develop their marketing knowledge, this course covers the fundamentals in 4 intense training units. Learning Outcomes: Master social media marketing to drive your business forward onlineGain the in-demand skills needed to kickstart your marketing careerLearn up-to-date techniques and strategies from the expertsKnow how to create the perfect social media post and use keywords effectivelyUnderstand how A/B split testing works, with step-by-step trainingCreate a powerful marketing funnel to maximise your sales in no timeBuild the perfect social media marketing strategy for your businessLearn best practices for marketing on YouTube, Pinterest, Facebook & Instagram Career Path On successful completion of the course, you will have the practical knowledge and skills to start a successful career in this field, with the opportunity to explore the following related professions: Social Media ExecutivePPC ExecutiveSocial Media AssistantSocial Media ManagerSocial Media & Content Coordinator Unit 01: Social Marketing for Facebook, Instagram, Twitter & YouTube Social Marketing Introduction 00:01:00 Marketing On Facebook & Instagram 00:19:00 Marketing On Twitter & YouTube 00:14:00 Unit 02: Marketing On the Other Major Social Media Sites Introduction to Pintrest Marketing 00:01:00 Pintrest Marketing - Part 1 00:07:00 Pintrest Marketing - Part 2 00:16:00 Pintrest Marketing - Part 3 00:11:00 Linkedln Marketing Intro 00:01:00 Linkedln Marketing - Part 1 00:06:00 Linkedln Marketing - Part 2 00:07:00 LinkedIn Marketing - Part 3 00:05:00 Unit 03: Funnel Building for Profits Introduction to Funnel Building 00:01:00 Funnel Building - Part 1 00:04:00 Funnel Building - Part 2 00:07:00 19 - Funnel Building - Part 3 00:09:00 Unit 04: A/B Split Testing Introduction to Split Testing 00:01:00 Split Testing - Part 1 00:10:00 Split Testing - Part 2 00:05:00 Split Testing - Part 3 00:09:00

Develop true expertise with our DMI Specialist, Learn social strategy, research and content from industry Skills Experts. Get the latest platform knowledge and strategies including Tik-Tok, Twitch and WeChat. Course Overview Develop true expertise and learn every aspect of Social Media Marketing across 10 modules of interactive content such as Facebook, LinkedIn, Snapchat, YouTube and Instagram. Gain relevant and deep knowledge of social strategy, research and content from industry skills experts. Become a certified social media marketing specialist: Join over 200,000 members around the world, working for some of the world’s top companies using DMI to keep their careers and skills relevant. 81% of our members have been promoted upon completion of one of our courses and 53% have got a salary increase. Get certified with the DMI SPECIALIST digital marketing certification and become a professional digital marketer. Get world class, specialist knowledge and insight: Develop true expertise with our DMI Specialist, Learn social strategy, research and content from industry Skills Experts. Get the latest platform knowledge and strategies including Tik-Tok, Twitch and WeChat. With 10 modules focused on every aspect of social media marketing, DMI Specialist is the most comprehensive Social Media Course available anywhere. Program learning outcomes and content: What Will I Learn? Get the know-how, experience and the insights to be able to work and speak with authority in this face-paced industry. In short, you’ll be a skilled digital marketer, capable of building digital marketing strategies from scratch. We’ve added 8 new soft skill lessons to give you the most industry ready certification available, anywhere. Who is this for? The DMI Specialist Social is for individuals who are responsible for social media marketing campaigns. This includes: • Digital marketing generalists • Marketing Specialists • Marketing Managers • Content creators • Social media consultants • Individuals pursuing profession in social media marketing. • Anyone who wants a career change Course Content: Social Research: Just who are your audience? What do they do, think, feel, eat, love, hate and ‘like’? And what do they think about you? Knowledge is power. And both knowledge and power are fascinating. This module gives you the research techniques to know your audience, and cultural and industry trends. Every day the very people you want to reach throw up gigantic amounts of data. Without the right tools and thinking, it’s a critical mass of meaningless banality. With the right tools and thinking, you have insight deep into hearts and souls. Delve into these tools and put them to use, including the new Google Analytics 4 platform. Social Content: Facebook kittens. Twitter debates. Instagram filters. People can’t get enough content on social media – so better content means better opportunities. So, what does your audience want to see, like and share? With streamlined planning, clever strategy and targeted scheduling, putting the right content in front of the right people is no longer a shot in the dark! Now, you can create amazing content formats that capture the attention of audiences across all social platforms. You can strategize and plan using cutting-edge tools that make your channels stand out from all the others. This module covers the various content formats across platforms, the power and practice of scheduling content and how you can bring it all together with super strategies. Facebook, Instagram and Pinterest: Facebook, Instagram and Pinterest are powerhouses of the social media world. They provide you and your brand with the chance to interact with your customers across the globe at scale. But, each of them has unique features, analytics, and quirks. The module gives you a deep understanding of how these platforms work, how to make your brand stand out in these different spaces, and why you need a spread of messaging across each to succeed. • Build an active, engaged and captive community across each channel. • Create compelling and clever ads that target your audience at the right time. • Use analytics to understand what your audience is doing. Then tweak your content to resonate in all the right ways. • Master the key features of each channel to advertise, strategize and optimize. • Manage each platform so you get the best reach and results. • Reach billions of social loving people every day! Twitter: Twitter marches to its own drum in the social media world – less post and wait, more what’s happening right now. It’s a platform that allows your audience to see, report and comment on world events in almost real-time. It’s also a place where the audience is young, wealthy and educated. Twitter literally challenges you to be ‘more clever’, and this module shows you how. • What a successful Twitter account looks and acts like. • How to use Twitter Ads Manager to advertise effectively. • The right Twitter Ad format for your campaign. • Using Twitter Analytics to react and connect better. • How to create more Tweet-friendly content – snappy, shareable and short. • When to post for maximum impact and engagement. LinkedIn: This module will introduce you to the platform and show you how to use features such as Company pages and Showcase pages, to create a stellar presence for your company – and gain a deep understanding of what that means on LinkedIn. You will understand the unique advertising features and content formats on offer such as Text ads, Sponsored ads, Sponsored InMails, Display ads, and the aptly named Dynamic ads. See what best practice means on this platform, strategize like a CEO and measure the effectiveness of your campaigns. Linkedin can be a tricky platform to master as the tone is hard to crack. But do Linkedin well and your competitors will be scrambling to copy you! You’ve got this – because we do. YouTube & Social Video: YouTube because you have eyes to see. And a picture speaks a thousand words – and this being social, should inspire a few thousand too. Social video is one of the most awesome tools in your new bag of digital tricks. And video is no longer the preserve of guys with film study degrees. This superpower is now yours, and here we give you all the tech and thought basics to make it happen, including how to set up and manage a YouTube channel and create strategies that don’t treat creativity like a buzzword. Learn how video sits within the rest of your mix across platforms, build your online audience and use advertising and analytics for visual campaigns that mesmerise. • Set up and manage a dynamic YouTube channel. • Get creative with social video strategies that engage and convert. • Learn how video sits within the rest of your social media mix. • Build and develop your online audience in a way that benefits your brand. • Use advertising and analytics to deliver mesmerizing visual. Social Apps: If you’re looking to create a buzz online, then social apps are the place to be. Think fun, engaging, and ‘out of the box’ as that’s what these platforms are made for and audiences flock to them (particularly a young demographic). Discover how to use TikTok, Snapchat, WeChat, WhatsApp, and Twitch to tune into your audience effectively. Take a dive into features and understand how to manage content to make the most of everything you post. You’ll also understand how to advertise on the apps that suit your brand. Plus, take inspiration from the best by seeing what campaigns worked and why, so you can TikTok your way to social success. Social Commerce and Affiliate Marketing: With so many eyes on social media, it pays (literally) to know how to market and sell your products online. Social commerce happens when an astute marketer combines the best of social media with the best of e-commerce. You’ll explore the ins and outs of social commerce along with how to create a successful online shop. The latest tactics and tools will be covered so you can make social buying seamless from the first click to the last. You’ll also explore how to optimize paid commerce activity – including cart abandonment – to get the best results. Looking for a way to earn extra money while you grow? Use your social media to tap into affiliate marketing – a great way to earn commission by promoting another company’s products or brand you admire. When it comes to influencing, social media allows you to think BIG. Tap into the world of social influencers by connecting and collaborating with people that think like you. Or reach out to your influencer crush and shine a light on your brand by getting into their social feed. Social Customer Service: One of the best dynamics of social media is how it manages to be collective – the thoughts of billions – yet also personal (it’s about what I ‘like’). This leaves scope for important personal interaction – meaning social customer service is an opportunity for your brand to stand out. This module examines the customer experience. It looks at how to break your audience down into buyer personas so you know them better – and so serve them better. It shows you which platforms do service best and how. Need a social customer service strategy? – no problem. Want to understand how to manage social customer service effectively? – that’s easy. Not sure how to measure and analyze customer service performance? – well, you will now! This module focuses on your customer’s happiness so you can build a contented online community. An audience that feels connected to your brand, so they’ll tell everyone else how great it really is. Social Strategy: So, you have the skills, tools, followers, know-how, tech, smarts and big ideas. Now learn to tie it all together with cutting-edge social strategies practiced by the world’s leading brands. And work out how your social offering sits with – or carries – the rest of your marketing mix. Here we look at planning a dynamic social media strategy that works for you. We dive into setting objectives and social KPIs so you know what you want and can track how you’re getting there. Social media and content production budgets are also explored so you put your money in the places that work, rather than those that don’t. Turn your social media dream into a reality by crafting a social strategy that lets you and your brand sparkle. DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate

Online Course Marketing Strategies is yet another 'Teacher's Choice' course from Teachers Training for a complete understanding of the fundamental topics. You are also entitled to exclusive tutor support and a professional CPD-accredited certificate in addition to the special discounted price for a limited time. Just like all our courses, this Online Course Marketing Strategies and its curriculum have also been designed by expert teachers so that teachers of tomorrow can learn from the best and equip themselves with all the necessary skills. Consisting of several modules, the course teaches you everything you need to succeed in this profession. The course can be studied part-time. You can become accredited within 5 hours studying at your own pace. Your qualification will be recognised and can be checked for validity on our dedicated website. Why Choose Teachers Training Some of our features are: This is a dedicated website for teaching 24/7 tutor support Interactive Content Affordable price Courses accredited by the UK's top awarding bodies 100% online Flexible deadline Entry Requirements No formal entry requirements. You need to have: Passion for learning A good understanding of the English language numeracy and IT Desire for entrepreneurship over the age of 16. Assessment The assessment is straightforward, you need to complete the assignment questions that will be provided to you at the end of the course, you can complete the assignment anytime you want. After you complete and submit your assignment, our tutors will assess your assignment and give you feedback if needed.  After your assignment has been assessed and you have passed, you will be qualified and will be able to apply for a course completion certificate. Certification CPD Certification from The Teachers Training Successfully completing the MCQ exam of this course qualifies you for a CPD-accredited certificate from The Teachers Training. You will be eligible for both PDF copy and hard copy of the certificate to showcase your achievement however you wish. You can get your digital certificate (PDF) for £4.99 only Hard copy certificates are also available, and you can get one for only £10.99 You can get both PDF and Hard copy certificates for just £12.99! The certificate will add significant weight to your CV and will give you a competitive advantage when applying for jobs. Section 01 - Dive into Course Marketing Course Marketing 00:02:00 Course Marketing Success 00:05:00 Course Marketing Introduction 00:02:00 Driving Traffic 00:10:00 Section 02 - Building a Sales Funnel Front End Offering 00:07:00 Upselling (or 1 time offer) 00:11:00 Downselling 00:06:00 Additional Upsells 00:11:00 Backend Offer 00:09:00 Sales Funnel (case study) 00:09:00 Section 03 - YouTube Marketing YouTube Marketing Plan 00:07:00 Creating Engaging YouTube Videos 00:05:00 YouTube Channel Best Practices 00:03:00 YouTube Channel (case study) 00:12:00 Optimizing YouTube Videos 00:06:00 Section 04 - Building a Blog Introduction to Blogging 00:04:00 Choosing a Blogging Niche 00:05:00 Content is King 00:10:00 Adding Video and Images 00:03:00 Social Media 00:03:00 Important Pages 00:02:00 Section 05 - Podcasting Introduction to Podcasting 00:02:00 Podcast Hardware and Software 00:09:00 Preparing a Podcast 00:03:00 Podcast Outline 00:03:00 Recording the Podcast 00:05:00 Publishing the Podcast 00:05:00 Marketing Tips 00:04:00 Section 06 - Email Marketing Introduction 00:04:00 Challenges of Email Marketing 00:08:00 Content Marketing 00:04:00 Valuable Content 00:07:00 Email Standards 00:05:00 Keep Email Clean 00:04:00 Lead Generation 00:05:00 AIDA 00:07:00 Section 07 - Live Streaming Introduction to Live Streaming 00:03:00 Live Streaming Basics 00:06:00 Strategy 00:06:00 Promotion 00:05:00 Section 08 - Authority Marketing Introduction to Authority Marketing 00:09:00 Becoming an Authority 00:07:00 Authority Marketing (step by step) 00:16:00 You're an Authority 00:07:00 Section 09 - Branding Introduction to Branding 00:03:00 Mission Statement 00:05:00 Logo 00:06:00 Promotion 00:03:00 Delivering 00:07:00

Overview Become an expert in online marketing and learn how to turn brands and businesses into huge successes overnight. This popular Digital Marketing and Advertising Level 3 course is designed to teach anyone the fundamental knowledge needed to perform dynamic online advertising that works. The many online learning modules provide expert tuition for every aspect of Digital Marketing; from using SEO to target an audience, to utilising the power of social media to make a product go viral. You will also be taught how to use video and email marketing in order to maximise the recognition for your work and make everyone aware of your product. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is this course for? There is no experience or previous qualifications required for enrolment on this Digital Marketing and Advertising Level 3. It is available to all students, of all academic backgrounds. Requirements Our Digital Marketing and Advertising Level 3 is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible on tablets and smartphones so you can access your course on wifi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career path Having these various qualifications will increase the value in your CV and open you up to multiple sectors such as Business & Management , Admin, Accountancy & Finance, Secretarial & PA, Teaching & Mentoring etc. Course Curriculum 13 sections • 123 lectures • 11:23:00 total length •Welcome: 00:01:00 •How to register your company: 00:04:00 •How to see Email Sender's Company and Logo in Your Gmail: 00:02:00 •How to Generate sitemap of a website: 00:03:00 •How to protect a website from Spam on WordPress: 00:02:00 •Quick way to identify whether the website is Mobile optimized: 00:03:00 •How to identify registration data of website: 00:01:00 •How to identify duplicate content from the web: 00:03:00 •How to create google alerts: 00:03:00 •How to find the age of the domin: 00:02:00 •How to check if the website server is down: 00:01:00 •How to create text notes thatwill self destruct after being read: 00:02:00 •How to send google search information to your friends: 00:03:00 •How to find webhost of any website: 00:02:00 •Discover new sites that are similar to what you like alredy: 00:03:00 •How to easily highlight the important parts of a web page: 00:01:00 •How to share you email online without worrying about spam: 00:02:00 •How to get compute level answers without searching: 00:03:00 •The easiest way to setup email reminders: 00:03:00 •How to find the original URL tht's hiding behind a short URL: 00:02:00 •How to corrupt a file you shared online: 00:01:00 •How to create a throwaway email: 00:02:00 •How to check if your email account has been compromised: 00:01:00 •How to register website on Google search console: 00:06:00 •How to Optimize your website homepage: 00:06:00 •How to add a sitemap on google search: 00:07:00 •How to shortlist targeted keyword list in google keyword planner: 00:08:00 •How to set international targeting on google search: 00:02:00 •How to remove a URL from google search engine: 00:03:00 •How to identify competitors keyword: 00:08:00 •How to leverage top sites to get on google search results: 00:04:00 •Discover powerful data analytics to mesure SEO performance: 00:06:00 •How to do keyword research: 00:11:00 •How to write perfect title tags for search engines: 00:05:00 •How to optimise heading tags, external and internal links: 00:08:00 •What are backlinks & how to get them: 00:06:00 •How to write a perfect Meta description: 00:06:00 •How to enhance speed & performance of your website: 00:04:00 •Youtube account setup: 00:04:00 •Account optimization: 00:09:00 •How to create & setup Youtube channel banner: 00:05:00 •Youtube channel tags, thumbnails & custom thumbnails: 00:08:00 •Analyse Youtube keyword research: 00:05:00 •Youtube SEO techniques: 00:07:00 •What are Youtube cards & how does it work: 00:06:00 •How to optimise comments & reply them in bulk: 00:03:00 •How to grow your channel with competitor Analysis: 00:07:00 •How to manage multiple YouTube accounts: 00:02:00 •A simple yet powerful trick to increase your subscribers list: 00:03:00 •Youtube Paid Advertising: 00:13:00 •How to monetise your YouTube channel: 00:02:00 •What are Google Ads & how does it work: 00:16:00 •Account setup: 00:04:00 •Competitors analysis: 00:08:00 •Campaign types & how to select the right campaign: 00:07:00 •Bids & Budgets: 00:08:00 •How to target the right audience: 00:07:00 •Google Ads advance campaign settings: 00:07:00 •Choosing the right keywords: 00:05:00 •How to write ads that gets more clicks: 00:06:00 •How to install tracking code on your website: 00:04:00 •How to add filters & remove internal traffic: 00:04:00 •How to track paid campaigns: 00:04:00 •How to look and analyse different segment data: 00:06:00 •How to configure goals in google analysics: 00:05:00 •How to link google Adwords account: 00:03:00 •How to manage multiple analytics accounts: 00:02:00 •How to remove spam traffic: 00:04:00 •Email marketing tools set up ( Mailchimp and Gestresponse): 00:10:00 •How to install signup or popup forms on the website: 00:17:00 •How to collect email address without a wbsite: 00:05:00 •How to create a 'Hook' to your signup forms: 00:08:00 •Discover the psychology behind acquiring more leads: 00:09:00 •Email marketing automation process: 00:08:00 •Email analytics: 00:07:00 •How to increase your connections in no time: 00:08:00 •Secret of LinkedIn InMails: 00:05:00 •Discover the best ways to use Linkedin Groups: 00:09:00 •How to setup a company page on Linkedin: 00:04:00 •How to increase traffic to your website using Linkedin blog: 00:07:00 •Twitter Account setup: 00:03:00 •Knowing Twitter features: 00:06:00 •Following twitter accounts: 00:03:00 •Twitter profile optimisation: 00:06:00 •How to get Twitter followers: 00:10:00 •Posting first 5 tweets for engagement: 00:05:00 •Leveraging Hashtags to increase your tweets visibility: 00:04:00 •What are twitter polls & how do you use them: 00:05:00 •A powerful trick to acquire customers on twitter: 00:03:00 •How to get followers retweet your post: 00:03:00 •How to embed a twitter button to your website or post: 00:02:00 •Twitter analytics: 00:04:00 •Set your Facebook page: 00:05:00 •Facebook Icon, cover image & description: 00:06:00 •How to get your first page likes: 00:08:00 •Discover how to increase your page likes: 00:02:00 •How to manage multiple Facebook page: 00:03:00 •Facebook comments: 00:05:00 •Leveraging Facebook groups: 00:05:00 •Facebook Autoposting: 00:04:00 •Run a competition: 00:06:00 •Facebook Ads: 00:04:00 •How to get best out of Facebook: 00:15:00 •Facebook pixel & Re-marketing: 00:04:00 •How to setup a Instagram business profile: 00:07:00 •Set up Instagram bio & profile image: 00:03:00 •Leveraging Instagram accounts: 00:06:00 •A simple way to create free content on Instagram: 00:05:00 •Secret of hashtags on Instagram: 00:04:00 •Reposting Instagram App: 00:04:00 •How to get genuine Instagram followers: 00:05:00 •Discover how to grow your business through Instagram stories: 00:05:00 •How to get your posts reposted on Instgram by influncers: 00:05:00 •A quick way to do App store marketing research: 00:16:00 •How to discover the estimate size of your market: 00:08:00 •Discover the best ways to promote your app: 00:15:00 •App installs via Facebook Ads: 00:16:00 •App installs via Google Ads: 00:14:00 •How to make money from your app: 00:08:00 •How to optimise your App store listing ?: 00:14:00 •Discover growth hacking techniques for App downloads: 00:09:00 •Techniques to get to the top of App store ranking: 00:07:00 •Assignment - Digital Marketing and Advertising Level 3: 00:00:00

Register on the The Ultimate SEO Link Building Mega Course today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a digital certificate as a proof of your course completion. The The Ultimate SEO Link Building Mega Course course is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The The Ultimate SEO Link Building Mega Course course Receive a e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Who Is This Course For: The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The online training is open to all students and has no formal entry requirements. To study the The Ultimate SEO Link Building Mega Course course, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16. Course Content Module 01: Basics SEO Introduction 00:01:00 What Are Backlinks 00:04:00 Less More 00:05:00 Structural Overview 00:05:00 Content & Quality 00:03:00 Quality via Relevance 00:04:00 Anchor Diversity 00:07:00 Vicinity 00:07:00 SEO Beyond Link Building 00:03:00 Module 02: Types of Link You Can Build The 20 Types of Backlinks 00:11:00 Article Links 00:04:00 Optimize an Article 00:20:00 Optimize Readability 00:08:00 Manually Hyperlinking Anchor Text 00:02:00 Spintax & Link Tiers 00:05:00 Blog Commenting Links 00:06:00 Directory Links 00:07:00 Document Sharing Links 00:09:00 Exploit Links 00:05:00 Forum Links 00:06:00 Guest Book Links 00:04:00 Article Guest Posts 00:03:00 Image Comment Links 00:04:00 Indexer Links 00:04:00 Micro Blogging Links 00:04:00 Pingback Links 00:03:00 Referrer Links 00:05:00 RSS Feed Links 00:05:00 Social Bookmark Links 00:06:00 Social Network Links 00:06:00 Trackback Links 00:01:00 URL Shortener Links 00:05:00 Video Links 00:12:00 Web 2.0 Links 00:05:00 Wiki Links 00:05:00 Module 03: Keyword Research Difference between Short and Long Tail Keywords 00:06:00 Keyword Planner 00:05:00 Keyword Planner Sorting 00:10:00 Free Keyword Search Volume Tool 00:01:00 What Are Local Keywords 00:02:00 Research vs Buyer Keywords 00:06:00 Google Auto Complete Search Engine 00:02:00 Long Tail Pro Keyword Research 00:10:00 KW Finder Keyword Research 00:05:00 How to Deliver Keyword Research as a Freelancer 00:10:00 Module 04: On Page SEO Optimization Optimize an Article 00:20:00 Optimize Readability 00:08:00 WordPress Permalink Settings 00:01:00 WordPress Yoast SEO Optimization Setup 00:03:00 Fastest Cache Settings (Exampled in WordPress) 00:05:00 Yoast Real-Time Analysis for Any Site 00:02:00 All in One SEO Plugin 00:03:00 WordPress Cache Speed Test 00:01:00 Real-Time Ranking Case Study 00:08:00 Module 05: Local SEO Local SEO vs Other SEOs 00:08:00 The 4 Pillars of Google Maps Ranking 00:05:00 Sign In to Google+ 00:01:00 Keyword Planner & Sorting Breakdown 00:15:00 Google My Business Registration & Optimization 00:12:00 Descriptions Have Been Phased Out Currently 00:01:00 Google Review Management & Marketing 00:19:00 Google Review Management & Marketing 00:19:00 Additional Business Sites for Reviews 00:12:00 Google My Business 00:06:00 Citation SEO 00:09:00 What Are Citations 00:08:00 An Example Citation Setup 00:03:00 WhiteSpark for Citation Analysis 00:03:00 Outsource Local Citations 00:05:00 The Difference in Citation Websites 00:05:00 Module 06: Image SEO Traditional SEO vs Image SEO 00:05:00 What is EXIF Data and How to Remove It 00:08:00 Image File Size Optimization 00:11:00 JPG vs PNG 00:02:00 GIF Images 00:02:00 Captions for Conversion Optimization 00:06:00 Name and ALT SEO 00:05:00 Create a Sitemap for Images 00:04:00 The Goal of Image SEO 00:04:00 Google Image Off-Page SEO 00:07:00 Module 07: Edu and GOV Link Building Strategy What are EDU Links? 00:06:00 Google Aggregate Ranking Algorithm 00:11:00 Posting Comments on EDU & GOV Blogs 00:10:00 Creating Profiles at EDU & GOV Websites 00:05:00 Scholarship Backlinks from EDU & GOV Websites 00:07:00 Resources for EDU & GOV Websites 00:04:00 Resources II 00:01:00 Student Groups 00:06:00 Module 08: Video SEO (Google) 2 Types of Video SEO 00:08:00 When to Host on YouTube and Why 00:07:00 Self Hosting Video Solution 00:05:00 Video SEO for Google 00:07:00 Keyword Planner for Organic & Video Rankings 00:02:00 Self Hosting means Self Promoting 00:03:00 Module 09: Video SEO (YouTube) YouTube Black vs White 00:05:00 YouTube Auto Suggest for Keyword Research 00:08:00 YouTube Analytics 00:03:00 YouTube Video SEO Optimizations 00:05:00 Find YouTube Tags 00:04:00 VidIQ Extension 00:07:00 Video Sitemap SEO 00:07:00 YouTube Video Layout Blueprint 00:11:00 YouTube Comments 00:02:00 The Secret of Subscribers in SEO 00:03:00 Create a Playlist for Hard SEO Terms 00:05:00 Tubular and Other Tool Comparisons 00:04:00 YTCockpit for Keyword Research & Tracking 00:03:00 YouTube AdSense & Other Monetizations 00:10:00 Module 10: Expired Domain Link Building How to Write the 30X Redirects 00:06:00 Types of 30X Redirects 00:03:00 How to Write the 30X Redirects 00:06:00 Redirection of SEO Timeline 00:02:00 Why You Can Lose Redirect SEO Link Juice 00:05:00 How Long Should I Keep These Redirects 00:02:00 Redirects with Google Penalties 00:04:00 Your First Redirect is Called Canonicalization 00:03:00 Why Secure Your Site 00:02:00 How Much SEO Juice is Passed in Google 00:04:00 How Much SEO Juice is Passed in Google II 00:02:00 3 Methods to Use Expired Domains 00:09:00 DomCop Overview 00:16:00 FreshDrop Overview 00:17:00 Module 11: Software Overview Link Building Tiers 00:08:00 Tier 1 Links & Software Suggestion 00:04:00 Tier 2 Links & Software Suggestion 00:06:00 Tier 3 Links & Software Suggestion 00:09:00 Module 12: Screaming Frog SEO Software Walkthrough Starting Your SEO Audit 00:48:00 SEO Audit Software Walkthrough 01:02:00

Want to discover the secrets of becoming a motivational speaker? Well, we've outlined this How to be Motivational Speaker course to explain everything that will help you to become a motivational speaker. Motivation is an essential aspect of our everyday lives, and a great motivational speaker plays a very significant role in hoisting the morale of the people, inspire them as well as provide them with a fresh outlook towards the life and professions. Nowadays, different organisations hire motivational speakers to inspire the employees which result in a thriving business. By enrolling in this course, you'll grasp how motivation keeps people focused and driven towards reaching targeted goals. You'll also explore how to give people a fresh perspective, inspire them and boost their overall morale and confidence. So, enrol now and start learning from today! What Will I Learn? Motivate speaking audiences Develop a keynote speech Create a motivational speaking business model Requirements You will need to video record and review your speeches using a cell phone, tablet or webcam Who is the target audience? This course is for aspiring motivational speakers Motivational Speaking Motivational Speaking Promo FREE 00:01:00 Overview 00:01:00 You are the Message Your Messages 00:02:00 Feedback 00:01:00 Are You Motivating 00:02:00 What makes You Special 00:04:00 What is Your Story 00:04:00 Stories for Each 00:02:00 Your Process 00:05:00 Performance Stagecraft 00:03:00 YouTube Role Models 00:03:00 Video Rehearse 00:02:00 Video Refine 00:02:00 Show to Others 00:01:00 Put Video on YouTube 00:02:00 Tell the World 00:02:00 Speaker Bureaus 00:02:00 Daily Youtube Post 00:02:00 Conclusion 00:01:00 Course Certification

SEO and Digital Marketing Diploma Overview Email marketing, SEO, and social media platforms like Facebook, Twitter, and Pinterest are all covered in this SEO and Digital Marketing Diploma course. This certificate is ideal for individuals who want to succeed in the fast-paced field of SEO and digital marketing. A thorough education in modern marketing techniques is provided by the SEO and Digital Marketing Diploma. Your role-specific knowledge and competence in data analytics, SEO keywords, website auditing, keyword analysis, monetising websites, and plugin installation will be acquired through video lessons, online study materials, suggested reading, and automated assessments. An additional goal of this course is to provide you with real-world knowledge on how to grow an online following on various social media platforms, such as Facebook, YouTube, LinkedIn, and Twitter. Why You Should Choose SEO and Digital Marketing Diploma Diploma Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? SEO and Digital Marketing Diploma Diploma is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our SEO and Digital Marketing Diploma is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Module 01: Introduction Welcome 00:01:00 Module 02: General Tips & Tricks Series How to register your company 00:04:00 How to see Email Sender's Company and Logo in Your Gmail 00:02:00 How to Generate sitemap of a website 00:03:00 How to protect a website from Spam on WordPress 00:02:00 Quick way to identify whether the website is Mobile optimized 00:03:00 How to identify registration data of website 00:01:00 How to identify duplicate content from the web 00:03:00 How to create google alerts 00:03:00 How to find the age of the domin 00:02:00 How to check if the website server is down 00:01:00 How to create text notes thatwill self destruct after being read 00:02:00 How to send google search information to your friends 00:03:00 How to find webhost of any website 00:02:00 Discover new sites that are similar to what you like alredy 00:03:00 How to easily highlight the important parts of a web page 00:01:00 How to share you email online without worrying about spam 00:02:00 How to get compute level answers without searching 00:03:00 The easiest way to setup email reminders 00:03:00 How to find the original URL tht's hiding behind a short URL 00:02:00 How to corrupt a file you shared online 00:01:00 How to create a throwaway email 00:02:00 How to check if your email account has been compromised 00:01:00 Module 03: SEO (Search Engine Optimisation) How to register website on Google search console 00:06:00 How to Optimize your website homepage 00:06:00 SEO - How to add a sitemap on google search 00:07:00 How to shortlist targeted keyword list in google keyword planner 00:08:00 How to set international targeting on google search 00:02:00 How to remove a URL from google search engine 00:03:00 How to identify competitors keyword 00:08:00 How to leverage top sites to get on google search results 00:04:00 Discover powerful data analytics to mesure SEO performance 00:06:00 How to do keyword research 00:11:00 How to write perfect title tags for search engines 00:05:00 How to optimise heading tags, external and internal links 00:08:00 What are backlinks & how to get them 00:06:00 How to write a perfect Meta description 00:06:00 How to enhance speed & performance of your website 00:04:00 Module 04: YouTube Youtube account setup 00:04:00 Account optimization 00:09:00 How to create & setup Youtube channel banner 00:05:00 Youtube channel tags, thumbnails & custom thumbnails 00:08:00 Analyse Youtube keyword research 00:05:00 Youtube SEO techniques 00:07:00 What are Youtube cards & how does it work 00:06:00 How to optimise comments & reply them in bulk 00:03:00 How to grow your channel with competitor Analysis 00:07:00 How to manage multiple YouTube accounts 00:02:00 A simple yet powerful trick to increase your subscribers list 00:03:00 Youtube Paid Advertising 00:13:00 How to monetise your YouTube channel 00:02:00 Module 05: Google Adwords What are Google Ads & how does it work 00:16:00 Account setup 00:04:00 Competitors analysis 00:08:00 Campaign types & how to select the right campaign 00:07:00 Bids & Budgets 00:08:00 How to target the right audience 00:07:00 Google Ads advance campaign settings 00:07:00 Choosing the right keywords 00:05:00 How to write ads that gets more clicks 00:06:00 Module 06: Google Analytics How to install tracking code on your website 00:04:00 How to add filters & remove internal traffic 00:04:00 How to track paid campaigns 00:04:00 How to look and analyse different segment data 00:06:00 How to configure goals in google analysics 00:05:00 How to link google Adwords account 00:03:00 How to manage multiple analytics accounts 00:02:00 How to remove spam traffic 00:04:00 Module 07: Email Marketing Email marketing tools set up ( Mailchimp and Gestresponse) 00:10:00 How to install signup or popup forms on the website 00:17:00 How to collect email address without a wbsite 00:05:00 How to create a 'Hook' to your signup forms 00:08:00 Discover the psychology behind acquiring more leads 00:09:00 Email marketing automation process 00:08:00 Email analytics 00:07:00 Module 08: Linkedln How to increase your connections in no time 00:08:00 Secret of LinkedIn InMails 00:05:00 Discover the best ways to use Linkedin Groups 00:09:00 How to setup a company page on Linkedin 00:04:00 How to increase traffic to your website using Linkedin blog 00:07:00 Module 09: Twitter Twitter Account setup 00:03:00 Knowing Twitter features 00:06:00 Following twitter accounts 00:03:00 Twitter profile optimisation 00:06:00 How to get Twitter followers 00:10:00 Posting first 5 tweets for engagement 00:05:00 Leveraging Hashtags to increase your tweets visibility 00:04:00 What are twitter polls & how do you use them 00:05:00 A powerful trick to acquire customers on twitter 00:03:00 How to get followers retweet your post 00:03:00 How to embed a twitter button to your website or post 00:02:00 Twitter analytics 00:04:00 Module 10: Facebook Set your Facebook page 00:05:00 Facebook Icon, cover image & description 00:06:00 How to get your first page likes 00:08:00 Discover how to increase your page likes 00:02:00 How to manage multiple Facebook page 00:03:00 Facebook comments 00:05:00 Leveraging Facebook groups 00:05:00 Facebook Autoposting 00:04:00 Run a competition 00:06:00 Facebook Ads 00:04:00 How to get best out of Facebook 00:15:00 Facebook pixel & Re-marketing 00:04:00 Module 11: Instagram How to setup a Instagram business profile 00:07:00 Set up Instagram bio & profile image 00:03:00 Leveraging Instagram accounts 00:06:00 A simple way to create free content on Instagram 00:05:00 Secret of hashtags on Instagram 00:04:00 Reposting Instagram App 00:04:00 How to get genuine Instagram followers 00:05:00 Discover how to grow your business through Instagram stories 00:05:00 How to get your posts reposted on Instgram by influncers 00:05:00 Module 12: Mobile App A quick way to do App store marketing research 00:16:00 How to discover the estimate size of your market 00:08:00 Discover the best ways to promote your app 00:15:00 App installs via Facebook Ads 00:16:00 App installs via Google Ads 00:14:00 How to make money from your app 00:08:00 How to optimise your App store listing ? 00:14:00 Discover growth hacking techniques for App downloads 00:09:00 Techniques to get to the top of App store ranking 00:07:00

Digital marketing is not just a "secure" professional route in today's economy, but it is also a flourishing employment market! Digital marketing is a terrific option because the need for it is growing every day in the UK. Companies used to promote on television, radio, and in newspapers, but now they are more focused on advertising on digital media. This course will get you up and running quickly in gaining the fundamental skills and training needed to establish your career as a digital marketer. Digital Skills: Digital Marketing is the best digital marketing course for people who want to learn how to leverage social media and popular online apps to increase product and service recognition. You'll be led through real-world instances and methods, as well as learning activities designed to help you create extremely successful commercials. After completing this course, you will be able to develop and execute first-rate marketing campaigns utilising email, SEO, and a variety of other tactics. This knowledge will be important for your CV when applying for senior positions in this industry. After this course, you will be able to: Learn the fundamentals of SEO Improve your understanding of Google AdWords and Google Analytics Learn efficient Facebook marketing strategies Learn about lead-creation tactics Discover the fundamentals of email marketing Learn about the Content Management System (CMS) Develop your knowledge of strategic marketing, sales growth, and other areas Discover the ideal step-by-step LinkedIn marketing strategy Learn how to create Instagram leads Discover how they increased their internet sales Learn how much money to put into internet marketing Discover how to boost their conversion rate and convert website visitors into paying clients Learn how Google, Facebook, Amazon, and other online "monsters" employ internet marketing methods Discover how to use a list-building method Why Prefer this Digital Skills: Digital Marketing Course? Opportunity to earn a certificate accredited by CPD after completing this course Student ID card with amazing discounts - completely for FREE! (£10 postal charges will be applicable for international delivery) Standards-aligned lesson planning Innovative and engaging content and activities Assessments that measure higher-level thinking and skills Complete the program in your own time, at your own pace Each of our students gets full 24/7 tutor support Experts created the Digital Skills: Digital Marketing course to provide a rich and in-depth training experience for all students who enrol in it. Enrol in the course right now and you'll have immediate access to all of the course materials. Then, from any internet-enabled device, access the course materials and learn when it's convenient for you. Start your learning journey straight away with this course and take a step toward a brighter future! *** Course Curriculum *** Here is the curriculum breakdown of the course: Module 01: Introduction This module covers the following topics: Welcome Module 02: General Tips & Tricks Series This module covers the following topics: How to register your company How to see Email Sender's Company and Logo in Your Gmail How to Generate a sitemap of a website How to protect a website from Spam on WordPress Quick way to identify whether the website is Mobile optimized How to identify registration data of website How to identify duplicate content from the web How to create google alerts How to find the age of the domain How to check if the website server is down How to create text notes that will self destruct after being read How to send google search information to your friends How to find webhost of any website Discover new sites that are similar to what you like alredy How to easily highlight the important parts of a web page How to share you email online without worrying about spam How to get compute level answers without searching The easiest way to setup email reminders How to find the original URL tht's hiding behind a short URL How to corrupt a file you shared online How to create a throwaway email How to check if your email account has been compromised Module 03: SEO (Search Engine Optimisation) This module covers the following topics: How to register website on Google search console How to Optimize your website homepage How to add a sitemap on google search How to shortlist targeted keyword list in google keyword planner How to set international targeting on google search How to remove a URL from google search engine How to identify competitors keyword How to leverage top sites to get on google search results Discover powerful data analytics to mesure SEO performance How to do keyword research How to write perfect title tags for search engines How to optimise heading tags, external and internal links What are backlinks & how to get them How to write a perfect Meta description How to enhance speed & performance of your website Module 04: YouTube This module covers the following topics: Youtube account setup Account optimization How to create & setup Youtube channel banner Youtube channel tags, thumbnails & custom thumbnails Analyse Youtube keyword research Youtube SEO techniques What are Youtube cards & how does it work How to optimise comments & reply them in bulk How to grow your channel with competitor Analysis How to manage multiple YouTube accounts A simple yet powerful trick to increase your subscribers list Youtube Paid Advertising How to monetise your YouTube channel Module 05: Google AdWords This module covers the following topics: What are Google Ads & how does it work Account setup Competitors analysis Campaign types & how to select the right campaign Bids & Budgets How to target the right audience Google Ads advance campaign settings Choosing the right keywords How to write ads that gets more clicks Module 06: Google Analytics This module covers the following topics: How to install tracking code on your website How to add filters & remove internal traffic How to track paid campaigns How to look and analyse different segment data How to configure goals in google analysics How to link google Adwords account How to manage multiple analytics accounts How to remove spam traffic Module 07: Email Marketing This module covers the following topics: Email marketing tools set up ( Mailchimp and Gestresponse) How to install signup or popup forms on the website How to collect email address without a wbsite How to create a 'Hook' to your signup forms Discover the psychology behind acquiring more leads Email marketing automation process Email analytics Module 08: Linkedln This module covers the following topics: How to increase your connections in no time Secret of LinkedIn InMails Discover the best ways to use Linkedin Groups How to setup a company page on Linkedin How to increase traffic to your website using Linkedin blog Module 09: Twitter This module covers the following topics: Twitter Account setup Knowing Twitter features Following twitter accounts Twitter profile optimisation How to get Twitter followers Posting first 5 tweets for engagement Leveraging Hashtags to increase your tweets visibility What are twitter polls & how do you use them A powerful trick to acquire customers on twitter How to get followers retweet your post How to embed a twitter button to your website or post Twitter analytics Module 10: Facebook This module covers the following topics: Set your Facebook page Facebook Icon, cover image & description How to get your first page likes Discover how to increase your page likes How to manage multiple Facebook page Facebook comments Leveraging Facebook groups Facebook Autoposting Run a competition Facebook Ads How to get best out of Facebook Facebook pixel & Re-marketing Module 11: Instagram This module covers the following topics: How to setup a Instagram business profile Set up Instagram bio & profile image Leveraging Instagram accounts A simple way to create free content on Instagram Secret of hashtags on Instagram Reposting Instagram App How to get genuine Instagram followers Discover how to grow your business through Instagram stories How to get your posts reposted on Instgram by influncers Module 12: Mobile App This module covers the following topics: A quick way to do App store marketing research How to discover the estimate size of your market Discover the best ways to promote your app App installs via Facebook Ads App installs via Google Ads How to make money from your app How to optimise your App store listing ? Discover growth hacking techniques for App downloads Techniques to get to the top of App store ranking CPD 15 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Digital Skills: Digital Marketing course is suitable for: Individuals who are seeking to acquire digital marketing skills and knowledge Professionals who want to improve their digital marketing skills Business owners who want to learn how to market their business online Individuals who are interested in pursuing a career in digital marketing Professionals who are looking to improve their digital marketing skills for career advancement or to increase their employability Entrepreneurs and small business owners who want to learn how to promote their products or services online effectively Marketing or business students looking to expand their skill set and stay up-to-date with the latest digital marketing trends and tools Non-marketing professionals who want to learn digital marketing skills to improve their job prospects or add value to their current role Requirements The program does not require any prior knowledge; everyone may participate! This course is open to anyone interested in learning from anywhere in the world. Every student must be over the age of 16 and have a passion for learning and literacy. This 100% online course can be accessed from any internet-connected device, such as a computer, tablet, or smartphone. This Digital Skills: Digital Marketing course allows you to study at your speed and grow a quality skillset. Career path Marketing Executive (£20,000 to £50,000) Advertisers (£20,000 to £80,000) Market Researcher (£17,000 to £24,000) Advertising Media Buyer (£21,000 to £36,000) Brand Manager (£27,000 to £65,000) Advertising Media Planner (£18,000 to £50,000) Certificates CPD Accredited Certificate Digital certificate - £10 CPD Accredited Certificate Hard copy certificate - £29 If you are an international student, then you have to pay an additional 10 GBP as an international delivery charge.

The online course marketing is a wonderful learning opportunity for anyone who has a passion for this topic and is interested in enjoying a long career in the relevant industry. It's also for anyone who is already working in this field and looking to brush up their knowledge and boost their career with a recognised certification. This online course marketing consists of several modules that take around 5 hours to complete. The course is accompanied by instructional videos, helpful illustrations, how-to instructions and advice. The course is offered online at a very affordable price. That gives you the ability to study at your own pace in the comfort of your home. You can access the modules from anywhere and from any device. Why choose this course Earn an e-certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Certification Upon successful completion of the course, you will be able to obtain your course completion PDF Certificate at £9.99. Print copy by post is also available at an additional cost of £15.99 and the same for PDF and printed transcripts. Course Content Section 01 - Dive into Course Marketing Course Marketing 00:02:00 Course Marketing Introduction 00:02:00 Course Marketing Success 00:05:00 Driving Traffic 00:10:00 Section 02 - Building a Sales Funnel Front End Offering 00:07:00 Upselling (or 1 time offer) 00:11:00 Downselling 00:06:00 Additional Upsells 00:11:00 Backend Offer 00:09:00 Sales Funnel (case study) 00:09:00 Section 03 - YouTube Marketing YouTube Marketing Plan 00:07:00 Creating Engaging YouTube Videos 00:05:00 YouTube Channel Best Practices 00:03:00 YouTube Channel (case study) 00:12:00 Optimizing YouTube Videos 00:06:00 Section 04 - Building a Blog Introduction to Blogging 00:04:00 Choosing a Blogging Niche 00:05:00 Content is King 00:10:00 Adding Video and Images 00:03:00 Social Media 00:03:00 Important Pages 00:02:00 Section 05 - Podcasting Introduction to Podcasting 00:02:00 Podcast Hardware and Software 00:09:00 Preparing a Podcast 00:03:00 Podcast Outline 00:03:00 Recording the Podcast 00:05:00 Publishing the Podcast 00:05:00 Marketing Tips 00:04:00 Section 06 - Email Marketing Introduction 00:04:00 Challenges of Email Marketing 00:08:00 Content Marketing 00:04:00 Valuable Content 00:07:00 Email Standards 00:05:00 Keep Email Clean 00:04:00 Lead Generation 00:05:00 AIDA 00:07:00 Section 07 - Live Streaming Introduction to Live Streaming 00:03:00 Live Streaming Basics 00:06:00 Strategy 00:06:00 Promotion 00:05:00 Section 08 - Authority Marketing Introduction to Authority Marketing 00:09:00 Becoming an Authority 00:07:00 Authority Marketing (step by step) 00:16:00 You're an Authority 00:07:00 Section 09 - Branding Introduction to Branding 00:03:00 Mission Statement 00:05:00 Logo 00:06:00 Promotion 00:03:00 Delivering 00:07:00 Order your Certificates & Transcripts Order your Certificates & Transcripts 00:00:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

Kickstart a successful career in marketing and advertising with this complete training package for small business owners and aspiring professionals! The Digital Marketing, SEO and Virtual Advertising Diploma course will teach you effective techniques, best practices and strategies for advertising your product or service online, equipping you with the skills to fast track your career and expand your brand in no time. Get started in setting up your website and discover ways to grow your target market, with tips and guidance for creating the perfect marketing strategy. This course is ideal for small business owners and anyone looking to establish a career in digital marketing and advertising.  Why buy this Digital Marketing, SEO and Virtual Advertising Diploma? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Digital Marketing, SEO and Virtual Advertising Diploma you will be able to take the MCQ test that will assess your knowledge. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Digital Marketing, SEO and Virtual Advertising Diploma does not require you to have any prior qualifications or experience. You can just enrol and start learning.  Prerequisites This Digital Marketing, SEO and Virtual Advertising Diploma was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path As this course comes with multiple courses included as bonus, you will be able to pursue multiple occupations. This Digital Marketing, SEO and Virtual Advertising Diploma is a great way for you to gain multiple skills from the comfort of your home. Course Curriculum Module 01: Introduction Welcome 00:01:00 Module 02: General Tips & Tricks Series How to register your company 00:04:00 How to see Email Sender's Company and Logo in Your Gmail 00:02:00 How to Generate sitemap of a website 00:03:00 How to protect a website from Spam on WordPress 00:02:00 Quick way to identify whether the website is Mobile optimized 00:03:00 How to identify registration data of website 00:01:00 How to identify duplicate content from the web 00:03:00 How to create google alerts 00:03:00 How to find the age of the domin 00:02:00 How to check if the website server is down 00:01:00 How to create text notes thatwill self destruct after being read 00:02:00 How to send google search information to your friends 00:03:00 How to find webhost of any website 00:02:00 Discover new sites that are similar to what you like alredy 00:03:00 How to easily highlight the important parts of a web page 00:01:00 How to share you email online without worrying about spam 00:02:00 How to get compute level answers without searching 00:03:00 The easiest way to setup email reminders 00:03:00 How to find the original URL tht's hiding behind a short URL 00:02:00 How to corrupt a file you shared online 00:01:00 How to create a throwaway email 00:02:00 How to check if your email account has been compromised 00:01:00 Module 03: SEO (Search Engine Optimisation) How to register website on Google search console 00:06:00 How to Optimize your website homepage 00:06:00 How to add a sitemap on google search 00:07:00 How to shortlist targeted keyword list in google keyword planner 00:08:00 How to set international targeting on google search 00:02:00 How to remove a URL from google search engine 00:03:00 How to identify competitors keyword 00:08:00 How to leverage top sites to get on google search results 00:04:00 Discover powerful data analytics to mesure SEO performance 00:06:00 How to do keyword research 00:11:00 How to write perfect title tags for search engines 00:05:00 How to optimise heading tags, external and internal links 00:08:00 What are backlinks & how to get them 00:06:00 How to write a perfect Meta description 00:06:00 How to enhance speed & performance of your website 00:04:00 Module 04: YouTube Youtube account setup 00:04:00 Account optimization 00:09:00 How to create & setup Youtube channel banner 00:05:00 Youtube channel tags, thumbnails & custom thumbnails 00:08:00 Analyse Youtube keyword research 00:05:00 Youtube SEO techniques 00:07:00 What are Youtube cards & how does it work 00:06:00 How to optimise comments & reply them in bulk 00:03:00 How to grow your channel with competitor Analysis 00:07:00 How to manage multiple YouTube accounts 00:02:00 A simple yet powerful trick to increase your subscribers list 00:03:00 Youtube Paid Advertising 00:13:00 How to monetise your YouTube channel 00:02:00 Module 05: Google Adwords What are Google Ads & how does it work 00:16:00 Account setup 00:04:00 Competitors analysis 00:08:00 Campaign types & how to select the right campaign 00:07:00 Bids & Budgets 00:08:00 How to target the right audience 00:07:00 Google Ads advance campaign settings 00:07:00 Choosing the right keywords 00:05:00 How to write ads that gets more clicks 00:06:00 Module 06: Google Analytics How to install tracking code on your website 00:04:00 How to add filters & remove internal traffic 00:04:00 How to track paid campaigns 00:04:00 How to look and analyse different segment data 00:06:00 How to configure goals in google analysics 00:05:00 How to link google Adwords account 00:03:00 How to manage multiple analytics accounts 00:02:00 How to remove spam traffic 00:04:00 Module 07: Email Marketing Email marketing tools set up ( Mailchimp and Gestresponse) 00:10:00 How to install signup or popup forms on the website 00:17:00 How to collect email address without a wbsite 00:05:00 How to create a 'Hook' to your signup forms 00:08:00 Discover the psychology behind acquiring more leads 00:09:00 Email marketing automation process 00:08:00 Email analytics 00:07:00 Module 08: Linkedln How to increase your connections in no time 00:08:00 Secret of LinkedIn InMails 00:05:00 Discover the best ways to use Linkedin Groups 00:09:00 How to setup a company page on Linkedin 00:04:00 How to increase traffic to your website using Linkedin blog 00:07:00 Module 09: Twitter Twitter Account setup 00:03:00 Knowing Twitter features 00:06:00 Following twitter accounts 00:03:00 Twitter profile optimisation 00:06:00 How to get Twitter followers 00:10:00 Posting first 5 tweets for engagement 00:05:00 Leveraging Hashtags to increase your tweets visibility 00:04:00 What are twitter polls & how do you use them 00:05:00 A powerful trick to acquire customers on twitter 00:03:00 How to get followers retweet your post 00:03:00 How to embed a twitter button to your website or post 00:02:00 Twitter analytics 00:04:00 Module 10: Facebook Set your Facebook page 00:05:00 Facebook Icon, cover image & description 00:06:00 How to get your first page likes 00:08:00 Discover how to increase your page likes 00:02:00 How to manage multiple Facebook page 00:03:00 Facebook comments 00:05:00 Leveraging Facebook groups 00:05:00 Facebook Autoposting 00:04:00 Run a competition 00:06:00 Facebook Ads 00:04:00 How to get best out of Facebook 00:15:00 Facebook pixel & Re-marketing 00:04:00 Module 11: Instagram How to setup a Instagram business profile 00:07:00 Set up Instagram bio & profile image 00:03:00 Leveraging Instagram accounts 00:06:00 A simple way to create free content on Instagram 00:05:00 Secret of hashtags on Instagram 00:04:00 Reposting Instagram App 00:04:00 How to get genuine Instagram followers 00:05:00 Discover how to grow your business through Instagram stories 00:05:00 How to get your posts reposted on Instgram by influncers 00:05:00 Module 12: Mobile App A quick way to do App store marketing research 00:16:00 How to discover the estimate size of your market 00:08:00 Discover the best ways to promote your app 00:15:00 App installs via Facebook Ads 00:16:00 App installs via Google Ads 00:14:00 How to make money from your app 00:08:00 How to optimise your App store listing ? 00:14:00 Discover growth hacking techniques for App downloads 00:09:00 Techniques to get to the top of App store ranking 00:07:00