36 Viking courses

LOOKING FOR: ADULT FICTION Kate Barker has worked in publishing for over twenty years as an agent, commissioning editor and ghostwriter. Before setting up her own company, Kate Barker Literary Agency, she spent ten years at Penguin, where she was an Editorial Director for Viking, acquiring fiction and non-fiction. She has also worked for Orion, Curtis Brown and for digital publisher Bookouture. She is looking for commercial and reading group fiction for adults and would love to find an unputdownable thriller like Rosamund Lupton's Three Hours, a funny, heartbreaking contemporary novel like Queenie by Candice Carty-Williams or a romantic comedy with a unique premise like The Flatshare by Beth O'Leary. She also loves historical fiction and series crime. Kate would like you to submit a covering letter, one page synopsis and the first three chapters (Max 5,000 words) of your completed manuscript in a single word document. (In addition to the paid sessions, Kate is kindly offering one free session for low income/under-represented writers. Please email agent121@iaminprint.co.uk to apply, outlining your case for this option which is offered at the discretion of I Am In Print).  By booking you understand you need to conduct an internet connection test with I Am In Print prior to the event. You also agree to email your material in one document to reach I Am In Print by the stated submission deadline and note that I Am In Print take no responsibility for the advice received during your agent meeting. The submission deadline is: Thursday 21 November 2024

A single day knife making course is a great way to make yourself an item that will last a lifetime, on this one day course we forge a blacksmiths knife (also called a Viking knife) a full metal knife with integral handle. A knife is one of the oldest tools ever made by humanity and it is one that invokes many emotions to people when they see and use it for a productive task. When doing a knife making course here at Bearded Pig Forge we will discuss the fine details of a knife and how they are made as well as the history of forging them.  On the course you will learn the basics of forging a blade and how to effectively heat treat them in order to get the most use out of the blades as well as techniques for sharpening and honing blades. Courses are £150 Per person per day.  I run a strict cancellation policy. If you cannot attend the date you have booked please contact me within three weeks and I will rebook your course for free, If you contact me after this deadline you will lose your place. Refunds are not available. No under 18s  If you have a physical gift voucher it must be presented on the first day of a course.

Overview Fundamentals to Building a Powerful Positioning Strategy Course is yet another 'Teacher's Choice' course from Teachers Training for a complete understanding of the fundamental topics. You are also entitled to exclusive tutor support and a professional CPD-accredited certificate in addition to the special discounted price for a limited time. Just like all our courses, this Fundamentals to Building a Powerful Positioning Strategy Course and its curriculum have also been designed by expert teachers so that teachers of tomorrow can learn from the best and equip themselves with all the necessary skills. Consisting of several modules, the course teaches you everything you need to succeed in this profession. The course can be studied part-time. You can become accredited within 05 Hours studying at your own pace. Your qualification will be recognised and can be checked for validity on our dedicated website. Why Choose Teachers Training Some of our website features are: This is a dedicated website for teaching 24/7 tutor support Interactive Content Affordable price Courses accredited by the UK's top awarding bodies 100% online Flexible deadline Entry Requirements No formal entry requirements. You need to have: Passion for learning A good understanding of the English language Be motivated and hard-working Over the age of 16. Certification CPD Certification from The Teachers Training Successfully completing the MCQ exam of this course qualifies you for a CPD-accredited certificate from The Teachers Training. You will be eligible for both PDF copy and hard copy of the certificate to showcase your achievement however you wish. You can get your digital certificate (PDF) for £4.99 only Hard copy certificates are also available, and you can get one for only £10.99 You can get both PDF and Hard copy certificates for just £12.99! The certificate will add significant weight to your CV and will give you a competitive advantage when applying for jobs. Introduction Positioning is about Your Customer's Point of View 00:08:00 Positioning for Success What Investors Are Looking for 00:02:00 Ben and Jerry's Case Study 00:02:00 Keys to Success 00:03:00 The Positioning Framework The Positioning Framework Overview 00:06:00 Step 1 - Create Meaningful Attributes - Part 1 00:05:00 Step 1 - Create Meaningful Attributes - Part 2 00:06:00 Step 1 - Create Meaningful Attributes - Part 3 00:05:00 Viking Cruises - Case Study 00:02:00 Step 2 - Custom Attributes 00:04:00 Step 3- Evaluate / Rank Attributes 00:04:00 Step 4 - Evaluating Positioning Rankings 00:03:00 Step 5 - Positioning of Your Attributes 00:02:00 Step 6 - Your Positioning Statement 00:04:00 Common Mistakes 00:02:00 Workshop Workshop - Position Your Product or Service in Action 00:03:00 Support Materials Resource - Fundamentals to Building a Powerful Positioning Strategy 00:00:00

🚀 Elevate Your Brand to New Heights with 'Strategic Brand Distinction: Crafting a Compelling Market Presence' Online Course! 🚀   Are you ready to transform your brand into a powerhouse that stands out in today's competitive market? Unleash the potential of your business with our exclusive online course, 'Strategic Brand Distinction.' Crafted for visionary entrepreneurs, marketers, and business leaders, this course is your roadmap to building a compelling market presence that captivates your audience.   🌐 MODULE 1: Introduction - Lay the Foundation for Success Gain a comprehensive understanding of the importance of strategic brand distinction. Uncover the latest industry insights and trends shaping the competitive landscape. Set the stage for transforming your brand into a market leader. 🎯 MODULE 2: Positioning for Success - Define Your Unique Space Explore the art and science of brand positioning. Learn how to identify and leverage your brand's unique strengths. Dive into case studies of successful brands and extract actionable strategies. 🔍 MODULE 3: The Positioning Framework - Build a Solid Brand Foundation Develop a robust framework to strategically position your brand. Discover techniques to analyze market gaps and opportunities. Craft a compelling brand story that resonates with your target audience. 🛠️ MODULE 4: Workshop - Apply Your Knowledge Engage in hands-on activities to implement the strategies learned. Receive personalized feedback from industry experts. Collaborate with fellow participants for enhanced learning and networking opportunities.   🎓 Why Choose 'Strategic Brand Distinction'? Taught by industry experts with a proven track record in brand strategy. Practical, real-world insights that can be immediately applied to your business. Flexible learning: Access the course at your own pace, from anywhere in the world. Join a community of like-minded professionals for ongoing support and collaboration.   🔥 Ready to Ignite Your Brand's Success? Enroll Now! Craft a brand that not only survives but thrives in the competitive market. Join 'Strategic Brand Distinction' today and take the first step towards a compelling market presence that sets you apart. Your success story begins here!   🌟 Limited Time Offer: Enroll Now and Receive Exclusive Bonuses! Secure your spot and unlock the secrets to strategic brand distinction. Don't miss out - enroll today and pave the way for your brand's remarkable journey! Course Curriculum Module 1- Introduction Positioning is about Your Customer's Point of View 00:00 Module 2- Positioning for Success What Investors are Looking For 00:00 Ben and Jerry's Case Study 00:00 Keys to Success 00:00 Module 3- The Positioning Framework The Positioning Framework Overview 00:00 Step 1 - Create Meaningful Attributes - Part 1 00:00 Step 1 - Create Meaningful Attributes - Part 2 00:00 Step 1 - Create Meaningful Attributes - Part 3 00:00 Viking Cruises - Case Study 00:00 Step 2 - Custom Attributes 00:00 Step 3- Evaluate Rank Attributes 00:00 Step 4 - Evaluating Positioning Rankings 00:00 Step 5 - Positioning of Your Attributes 00:00 Step 6 - Your Positioning Statement 00:00 Common Mistakes 00:00 Module 4- Workshop Workshop - Position Your Product or Service in Action 00:00

This course begins with a comprehensive introduction to RFID technology, focusing on both low and high-frequency cards. You'll explore the Proxmark3 RDV4 device, a powerful RFID testing tool, learning its installation and implementation to understand how RFID systems can be ethically analysed and tested.

Highlights of the Course Course Type: Online Learning Duration: 1 to 2 hours Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about positioning strategy Understand the core competencies and principles of positioning strategy Explore the various areas of positioning strategy Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert business manager Developing an Effective Positioning Strategy Program Course Master the skills you need to propel your career forward in positioning strategy. This course will equip you with the essential knowledge and skillset that will make you a confident business manager and take your career to the next level. This comprehensive developing an effective positioning strategy program course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this create a powerful positioning course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective positioning strategy practice and equip you with the essential skills, confidence and competence to assist you in the positioning strategy industry. You'll gain a solid understanding of the core competencies required to drive a successful career in positioning strategy. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for business manager or for people who are aspiring to specialise in positioning strategy. Enrol in this developing an effective positioning strategy program course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive developing an effective positioning strategy program course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this positioning strategy can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This developing an effective positioning strategy program course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This developing an effective positioning strategy program course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Advance Your Career This developing an effective positioning strategy program course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. Course Curriculum Introduction Positioning is about Your Customer's Point of View 00:08:00 Positioning For Success Ben and Jerry's Case Study 00:02:00 Keys to Success 00:02:00 The Positioning Framework The Positioning Framework Overview 00:05:00 Step 1 - Create Meaningful Attributes - Part 1 00:04:00 Step 1 - Create Meaningful Attributes - Part 2 00:05:00 Step 1 - Create Meaningful Attributes - Part 3 00:04:00 Viking Cruises - Case Study 00:02:00 Step 2 - Custom Attributes 00:04:00 Evaluate / Rank Attributes 00:04:00 Evaluating Positioning Rankings 00:03:00 Positioning of Your Attributes 00:02:00 Your Positioning Statement 00:04:00 Common Mistakes 00:02:00 Supplementary Resources Supplementary Resources - Create a Powerful Positioning Strategy 00:00:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00

🚀 Unlock Your Business Potential with 'Maximizing Revenue Growth: Mastering Go-To-Market Strategies' Course! 🚀   Ready to propel your business to new heights and maximize your revenue? Look no further! Dive into our comprehensive online course meticulously designed to equip you with the essential strategies for unprecedented success in the market.   🔍 Here's what you'll master in each module: 🔹 Module 01: Create a Unique Competitive Advantage Uncover the secrets to set your business apart from the competition. Learn how to identify and leverage your unique strengths to create an unbeatable competitive edge. 🔹 Module 02: Position Your Product or Service in Action Craft a winning strategy to effectively position your product or service in the market. Gain insights into consumer behavior and learn to tailor your offerings for maximum impact. 🔹 Module 03: Determine Your Target Market Discover the power of pinpoint accuracy! Understand your audience better than ever before and learn how to target and captivate your ideal customers. 🔹 Module 04: Build a Compelling Value Proposition Learn the art of crafting compelling value propositions that resonate with your audience. Master the skills needed to communicate your product or service's unique benefits effectively.   🎓 What's in it for you? ✅ Actionable insights from industry experts ✅ Practical strategies for immediate implementation ✅ Engaging learning materials: videos, quizzes, and real-world case studies ✅ Accessible anytime, anywhere - fit your learning into your schedule   📈 Elevate your revenue game and outshine your competition! Enroll now and transform your business into a revenue-generating powerhouse. Don't miss this opportunity to revolutionize your approach to market strategies! Join 'Maximizing Revenue Growth: Mastering Go-To-Market Strategies' and take the first step towards exponential success. Enroll today and start your journey to maximizing revenue growth! 🚀📈💡 Course Curriculum Module 01: Create a Unique Competitive Advantage Unique Competitive Advantage Explained 00:00 Unique Competitive Advantage - Company Examples 00:00 How to Determine Your Unique Competitive Advantage 00:00 Step 1 - Evaluate Your Strengths 00:00 Step 2 - Evaluate Your Competitive Landscape 00:00 Step 3 - Identify Your Unique Competitive Advantage 00:00 Step 4 - Test Your Unique Competitive Advantage 00:00 Common Mistakes 00:00 Workshop - Unique Competitive Advantrage In Action 00:00 Module 02: Position Your Product or Service in Action Positioning is about Your Customer's Point of View 00:00 What Investors are Looking For 00:00 Ben and Jerry's Case Study 00:00 Keys to Success 00:00 The Positioning Framework Overview 00:00 Step 1 - Create Meaningful Attributes - Part 1 00:00 Step 1 - Create Meaningful Attributes - Part 2 00:00 Step 1 - Create Meaningful Attributes - Part 3 00:00 Viking Cruises - Case Study 00:00 Step 2 - Custom Attributes 00:00 Step 3- Evaluate Rank Attributes 00:00 Step 4 - Evaluating Positioning Rankings 00:00 2122 - Step 5 - Positioning of Your Attributes 00:00 Step 6 - Your Positioning Statement 00:00 Common Mistakes 00:00 Workshop - Position Your Product or Service in Action 00:00 Module 03: Determine Your Target Market Target Market Essentials 00:00 Why is Your Target Market So Important 00:00 Define Your Target Market 00:00 Step 1 - Define Standard Attributes - Demographics 00:00 Step 1 (con't) - Define Standard Attributes - More Demographics 00:00 Step 1 (con't) - Define Standard Attributes - Psychographics 00:00 Step 2 - Develop Custom Attributes 00:00 Step 3 - Validation 00:00 Step 4 - Adjust Your Strategy 00:00 Workshop - Devleoping Your Target Market 00:00 Module 04: Build a Compelling Value Proposition Characteristics of Unique Value Propositions 00:00 Types of Customer Benefits UVPs Express 00:00 Examples of Unique Value Propositions 00:00 What Investors Are Looking For 00:00 Value Proposition vs Competitive Advantage 00:00 Understand Your Competitor's Unique Value Proposition 00:00 Streaming Services Example 00:00 The Value Proposition Framework 00:00 Step 1 - Brainstorming 00:00 Step 2 - Create a Value Proposition List 00:00 Step 3 - Determine Uniqueness 00:00 Step 4 - Prioritize Top Value Propositions 00:00 Step 5 - Tell a Story 00:00 Common Mistakes 00:00 Workshop - Build Your Unique Value Proposition 00:00

Description Register on the Ethical RFID Hacking Course today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a certificate as proof of your course completion. The Ethical RFID Hacking Course course is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablets, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With This Course Receive a digital certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Certificate of Achievement After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for 9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for 15.99, which will reach your doorsteps by post. Method of Assessment You need to attend an assessment right after the completion of this course to evaluate your progression. For passing the assessment, you need to score at least 60%. After submitting your assessment, you will get feedback from our experts immediately. Who Is This Course For The course is ideal for those who already work in this sector or are aspiring professionals. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Course Content Introduction What is RFID? 00:02:00 Preparation What's Proxmark 3 RDV4? 00:01:00 Implementation of Proxmark3 (PM3) 00:01:00 Installation of Proxmark3 (PM3) 00:02:00 Low Frequency Basic Knowledge 00:01:00 How to clone a HID Proximity card? 00:03:00 How to clone a Viking card? 00:03:00 How to clone a IoProx card? 00:04:00 How to clone a GProx card? 00:04:00 How to clone a AWID card? 00:03:00 High Frequency Basic knowledge 00:01:00 How to clone a Mifare classic card? 00:04:00 How to crack a Mifare Classic Card Encryption Key? (Nested Attack) 00:07:00 How to crack a Mifare Classic Card Encryption Key? (AutoPWN) 00:02:00 Andriod Application and Bluetooth Add On RRG RFID Tool 00:05:00 Data Analysis 00:05:00 Introduction of ChameleonMini/Tiny Rev G? What's ChameleonMini/Tiny? 00:01:00 Remote Attack using Chameleon 00:01:00 Assignment Assignment - Ethical RFID Hacking Course 00:00:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

Overview Go to Market Strategy That Drives Revenue Growth Course is yet another 'Teacher's Choice' course from Teachers Training for a complete understanding of the fundamental topics. You are also entitled to exclusive tutor support and a professional CPD-accredited certificate in addition to the special discounted price for a limited time. Just like all our courses, this Go to Market Strategy That Drives Revenue Growth Course and its curriculum have also been designed by expert teachers so that teachers of tomorrow can learn from the best and equip themselves with all the necessary skills. Consisting of several modules, the course teaches you everything you need to succeed in this profession. The course can be studied part-time. You can become accredited within 05 Hours studying at your own pace. Your qualification will be recognised and can be checked for validity on our dedicated website. Why Choose Teachers Training Some of our website features are: This is a dedicated website for teaching 24/7 tutor support Interactive Content Affordable price Courses accredited by the UK's top awarding bodies 100% online Flexible deadline Entry Requirements No formal entry requirements. You need to have: Passion for learning A good understanding of the English language Be motivated and hard-working Over the age of 16. Certification CPD Certification from The Teachers Training Successfully completing the MCQ exam of this course qualifies you for a CPD-accredited certificate from The Teachers Training. You will be eligible for both PDF copy and hard copy of the certificate to showcase your achievement however you wish. You can get your digital certificate (PDF) for £4.99 only Hard copy certificates are also available, and you can get one for only £10.99 You can get both PDF and Hard copy certificates for just £12.99! The certificate will add significant weight to your CV and will give you a competitive advantage when applying for jobs. Section 01: Create a Unique Competitive Advantage Unique Competitive Advantage Explained 00:05:00 Workshop - Unique Competitive Advantage in Action 00:03:00 How to Determine Your Unique Competitive Advantage 00:01:00 Step 1 - Evaluate Your Strengths 00:02:00 Step 2 - Evaluate Your Competitive Landscape 00:03:00 Step 3 - Identify Your Unique Competitive Advantage 00:04:00 Step 4 - Test Your Unique Competitive Advantage 00:02:00 Common Mistakes 00:02:00 Workshop - Unique Competitive Advantage in Action 00:03:00 Positioning is about Your Customer's Point of View 00:08:00 What Investors Are Looking for 00:02:00 Ben and Jerry's Case Study 00:02:00 Keys to Success 00:03:00 Section 02 The Positioning Framework Overview 00:06:00 Step 1 - Create Meaningful Attributes - Part 1 00:05:00 Step 1 - Create Meaningful Attributes - Part 2 00:06:00 Step 1 - Create Meaningful Attributes - Part 3 00:05:00 Viking Cruises - Case Study 00:02:00 Step 2 - Custom Attributes 00:04:00 Step 3- Evaluate / Rank Attributes 00:04:00 Step 4 - Evaluating Positioning Rankings 00:03:00 Step 5 - Positioning of Your Attributes 00:02:00 Common Mistakes 00:02:00 Workshop - Position Your Product or Service in Action 00:03:00 Section 03: Determine Your Target Market Target Market Essentials 00:05:00 Why is Your Target Market So Important? 00:05:00 Define Your Target Market 00:02:00 Step 1 - Define Standard Attributes - Demographics 00:06:00 Step 1 - Define Standard Attributes - More Demographics 00:05:00 Step 1 - Define Standard Attributes - Psychographics 00:06:00 Step 2 - Develop Custom Attributes 00:10:00 Step 3 - Validation 00:01:00 Step 4 - Adjust Your Strategy 00:02:00 Workshop - Developing Your Target Market 00:02:00 Section 04: Build a Compelling Value Proposition Characteristics of Unique Value Propositions 00:02:00 Types of Customer Benefits UVPs Express 00:04:00 Examples of Unique Value Propositions 00:01:00 What Investors Are Looking For 00:01:00 Value Proposition vs. Competitive Advantage 00:02:00 Understand Your Competitor's Unique Value Proposition 00:03:00 Streaming Services Example 00:02:00 The Value Proposition Framework 00:01:00 Step 1 - Brainstorming 00:07:00 Step 2 - Create a Value Proposition List 00:01:00 Step 3 - Determine Uniqueness 00:03:00 Step 4 - Prioritize Top Value Propositions 00:02:00 Step 5 - Tell a Story 00:04:00 Common Mistakes 00:01:00 Workshop - Build Your Unique Value Proposition 00:04:00 Step 6 - Your Positioning Statement 00:04:00

Overview Increase Revenue with an Effective Go-To-Market Strategy Course is yet another 'Teacher's Choice' course from Teachers Training for a complete understanding of the fundamental topics. You are also entitled to exclusive tutor support and a professional CPD-accredited certificate in addition to the special discounted price for a limited time. Just like all our courses, this Increase Revenue with an Effective Go-To-Market Strategy Course and its curriculum have also been designed by expert teachers so that teachers of tomorrow can learn from the best and equip themselves with all the necessary skills. Consisting of several modules, the course teaches you everything you need to succeed in this profession. The course can be studied part-time. You can become accredited within 05 Hours studying at your own pace. Your qualification will be recognised and can be checked for validity on our dedicated website. Why Choose Teachers Training Some of our website features are: This is a dedicated website for teaching 24/7 tutor support Interactive Content Affordable price Courses accredited by the UK's top awarding bodies 100% online Flexible deadline Entry Requirements No formal entry requirements. You need to have: Passion for learning A good understanding of the English language Be motivated and hard-working Over the age of 16. Certification CPD Certification from The Teachers Training Successfully completing the MCQ exam of this course qualifies you for a CPD-accredited certificate from The Teachers Training. You will be eligible for both PDF copy and hard copy of the certificate to showcase your achievement however you wish. You can get your digital certificate (PDF) for £4.99 only Hard copy certificates are also available, and you can get one for only £10.99 You can get both PDF and Hard copy certificates for just £12.99! The certificate will add significant weight to your CV and will give you a competitive advantage when applying for jobs. Section 01: Create a Unique Competitive Advantage Unique Competitive Advantage Explained 00:05:00 Unique Competitive Advantage - Company Examples 00:03:00 How to Determine Your Unique Competitive Advantage 00:01:00 Step 1 - Evaluate Your Strengths 00:02:00 Step 2 - Evaluate Your Competitive Landscape 00:03:00 Step 3 - Identify Your Unique Competitive Advantage 00:04:00 Step 4 - Test Your Unique Competitive Advantage 00:02:00 Common Mistakes 00:02:00 Workshop - Unique Competitive Advantage in Action 00:03:00 Section 02: Positioning Product or Service Positioning is about Your Customer's Point of View 00:08:00 What Investors Are Looking for 00:02:00 Ben and Jerry's Case Study 00:02:00 Keys to Success 00:03:00 The Positioning Framework Overview 00:06:00 Step 1 - Create Meaningful Attributes - Part 1 00:05:00 Step 1 - Create Meaningful Attributes - Part 2 00:06:00 Step 1 - Create Meaningful Attributes - Part 3 00:05:00 Viking Cruises - Case Study 00:02:00 Step 2 - Custom Attributes 00:04:00 Step 3- Evaluate / Rank Attributes 00:04:00 Step 4 - Evaluating Positioning Rankings 00:03:00 Step 5 - Positioning of Your Attributes 00:02:00 Step 6 - Your Positioning Statement 00:04:00 Common Mistakes 00:02:00 Workshop - Position Your Product or Service in Action 00:03:00 Section 03: Determine Your Target Market Target Market Essentials 00:05:00 Why is Your Target Market So Important? 00:05:00 Define Your Target Market 00:02:00 Step 1 - Define Standard Attributes - Demographics 00:06:00 Step 1 (continued) - Define Standard Attributes - More Demographics 00:05:00 Step 1 (continued) - Define Standard Attributes - Psychographics 00:06:00 Step 2 - Develop Custom Attributes 00:10:00 Step 3 - Validation 00:01:00 Step 4 - Adjust Your Strategy 00:02:00 Workshop - Developing Your Target Market 00:02:00 Section 04: Build a Compelling Value Proposition Characteristics of Unique Value Propositions 00:02:00 Types of Customer Benefits UVPs Express 00:04:00 Examples of Unique Value Propositions 00:01:00 What Investors Are Looking For 00:01:00 Value Proposition vs. Competitive Advantage 00:02:00 Understand Your Competitor's Unique Value Proposition 00:03:00 Streaming Services Example 00:02:00 The Value Proposition Framework 00:01:00 Step 1 - Brainstorming 00:07:00 Step 2 - Create a Value Proposition List 00:01:00 Step 3 - Determine Uniqueness 00:03:00 Step 4 - Prioritize Top Value Propositions 00:02:00 Step 5 - Tell a Story 00:04:00 Common Mistakes 00:01:00 Workshop - Build Your Unique Value Proposition 00:04:00 Downloadable Resources Resource - Increase Revenue with an Effective Go-To-Market Strategy 00:00:00