aakonnect
London
The world was rocked by a global pandemic, with lockdowns making the digital
experience more essential than ever. Undeterred, we rose to substantial
challenges by transforming our office culture to utilize the benefits of remote
working, developing new services, and securing business from London. Our
doubling down on our philosophy helped us navigate this difficult period for our
partners, as our work in 2020 led to us being named the number one agency in the
UK for client satisfaction by The Drum, alongside a fourth consecutive year of
recognition from Clutch. More of the UK’s leading businesses were drawn to our
award-winning agency. We completed big projects for Adobe and the Paris Saint
Germain Academy, while proudly bringing on key clients like The Cumberland
Building Society and the British Woodworking Federation. So we focused on
expanding our strong team. This included bringing in some of the region’s best
talent in PPC, design, and content to deliver businesses the best results. While
keeping our ears to the ground and working hard to stay ahead of the curve when
it came to digital trends, we were hand-picked out of 1000 other agencies by the
search engine gods at Google to participate in their prestigious Google Elevator
program. This led us to land some of our biggest clients such as Money
Supermarket and Merlin – and they were just the beginning … We worked all year
with the UK’s most trusted brand, the AA, and expanded our offices with top new
talent. At the same time, we celebrated our 10th anniversary in fine style –
this included nominations in three categories for the Northern Digital Awards.
New and innovative ad strategies are implemented, and we try our hand at
sophisticated programmatic advertising and remarketing. Yikes! Never fear, as we
further developed our performance-based lead generation model, whilst breaking
sales records for clients such as Booths Supermarkets and Blackpool Pleasure
Beach.
