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CONSULTATIVE SELLING Training Programme Framework
By Dickson Training Ltd
Key Objectives for the Training provision Effective listening to a client's needs and requirements during various stages of the sales process. Engage in meaningful communication with clients, learn to identify challenges and opportunities that relate to the prospects. Overcome the identified challenge. Build long term rapport and establish trust with the prospect throughout the sales process, Ensure continued customer satisfaction that can turn into repeat business. Be able to build rapport with customers or clients. Know the right questions to ask to fully understand the customer or client’s needs without putting on any pressure. Be able to check you have the right information from the customer or client. Be able to match products and services to the customer or client using the information you have gathered. Be able to influence effectively. Know how to stand out from your competitors. Stage 1 – Research the Company’s ‘Value Propositions’ and USP Analysis Conducting 30 min confidential interviews with a cross-section of the eligible Attendees & the Stakeholders, in order to gain an objective understanding of the various scenarios and clients that the Participants work with. the Company’s ‘Value Propositions’ Unique Selling Points The Customers’ journey(s) The Competition’s offers for analysis and comparisons. From these findings, a carefully calibrated bespoke Programme will be designed and delivered. Stage 2 - Design the Bespoke 2 x day Course nd Stage 3 - Delivery of the Course Programme This Programme can be delivered in 2 x consecutive days, or split between 2 – 3 weeks, to make it more ‘work-friendly’ – if required. It is very practical and commercially focussed in approach, with lots of interactive exercises designed to draw out the learning applications via the debriefings. The ‘Real Play’ scenarios on day 2 will be based on specific case studies drawn from the Research findings so that they are authentic to optimise the learning. Individual Action Plans will be captured at the end of each day to be debriefed by the Participants’ respective Line Managers. Template Programme Day One – Foundation – Strategic Approach Section One – The Principles of Consultative Selling Defining ‘Consultative Selling’ The Company’s ‘Unique Selling Points’ & Value Proposition The Consultative Selling model – the five stages Avoiding appearing ‘pushy’, ‘pressurising’ or ‘talking through the sale’ Section Two –Strategy & Preparation ‘Buy-Class’ Matrix Strategic plan Template – matching services/products to identified needs & opportunities. Preparing a range of objectives Constants and variables – USP’s Researching key Client/Decision Makers’ priorities, profile & background (LinkedIn etc.) Preparing for potential & likely Objections Section Three – Email etiquette & ‘influencing’ email correspondence. Email etiquette A.B.S.U.R.D model Clarity and tone – discovery of clients’ needs & motivational factors. Techniques to influence and ‘nudge’. Ensuring the data and content have a ‘gentle’ motivational & appealing message. Top Tips Day Two – Practical Application Section Four – Rapport Building & Effective Communication skills ‘Behaviour Labelling’ techniques – setting a positive tone. Asking Open Questions – gaining a full understanding of the clients’ priorities & expectations. EQ - Inviting opinions; perspectives; experiences – winning confidence. Active Listening – focus and commitment to understand. ‘Reading the room’ – adapting to responses and reactions. Maintaining focus on relevant topics that the Client cares about; carefully consider the opportunities to influence. But NO PRESSURE! Building a ‘bond of trust’ with commitments and authentic, shared values. Section Five – Explaining the Benefits – aligned to the Customers’ Priorities Understanding ‘Why do People Buy?’ Research data analysis. Open questions that lead to understanding the key issues and Clients’ priorities. Avoiding the danger of ‘pressurising’ the Client. Responding to objections effectively, with confidence and sensitivity. Explaining the benefits that are aligned to the Clients’ stated requirements. Making the Data ‘sing’ – memorable takeaways for the Client. Augmented benefits – Brand confidence; Case studies; Warranty; Service; Range; Flexibility etc. in alignment with their stated preferences/requirements Differentials compared to Competitors Section Six – Winning Commitment Inviting commitment – with confidence Consultative Selling Closing techniques (e.g. Alternative Close/Assumptive Close et al) Avoiding ‘talking through the sale’ – knowing when to ‘Shut UP!’ Confirming agreement – ensuring Clients’ motivation for repeat business Section Seven – Practical Application ‘Real Play’ From the Research findings, carefully devised scenarios can be generated to provide the most valuable learning opportunities to underpin all the skills & techniques covered in the Programme. Potential Real Play scenarios: A well-established customer has indicated that they are soon to be opening up additional new offices – this presents an opportunity to arrange for the Company to support them with their upcoming needs. After some very positive feedback and with the upcoming contract renewal imminent – how can the Company give the Customer more high-quality support in other areas of their business? A Competitor has been to see the client and they have prompted some concerns about ‘value for money’ & ‘quality of service’. How Real Play works… The group is split the group into 2 sub-groups, one with our Professional Actor (option available); the other with the Trainer or a willing Participant. Each group has a brief and has to instruct their Trainer/Actor/Participant on how to approach the scenario supplied. The Actor and Trainer (or willing Participant) perform the role play(s) as instructed by their respective teams; however, during the action they can be paused for further recommendations or direction. The outcome is the responsibility of the team(s) – not the performers. Debrief the full Programme Individual Action Plans - to be followed through. ‘Best Practices’ for application into the business Options for Exercises within the Programme Sample Exercise – Red & White There is a specific time managed agenda and itinerary, which puts the group under pressure. The key challenge is for the sub-groups to maximise the commercial value from the task, however there is always a great danger that the individuals attempt to gain financial progress at the expense of the other group! Debriefing points: Persuasive communication and influence across barriers Gaining buy-in when others are sceptical Strategic planning accounting for others’ behaviours Sample Exercise – Communication Challenge Each Participant has different pieces of information, but are not allowed to share it visually. They are only allowed to communicate to work out the solution hidden among the large amount of data. Debrief: Structured approach Maintaining focus through distractions/interference Active Listening Controlled communication Sample Exercise – Persuasive emails Sample emails are shared to be critiqued and improved upon to be debriefed: Tone & impact Making the Data ‘sing’ Influential & motivational language Customer centric message. Sample Exercise –Juggling Each Participant has to pass the ‘Customers’ (Juggling balls) carefully through the system with all the other Participants to reach a profitable conclusion Debrief: EQ to read the room and effectively communicate, when the pressure is on Customer focus and adapting to challenges Devising a plan that wins buy-in Overcoming competing ideas to get to ‘best practice’ Consistent commitment, communication and motivational drivers that influenced performance. Sample Exercise –Critical Path The group are provided with 30 x discs and some ‘post-it’ notes. (no pens or pencils are allowed) Their brief is to create a grid shape with the 30 x discs, which will act as ‘stepping stones’ for the ‘Critical Path’ But they have to follow the correct order through the grid from the start to finish, which they will have to work out through ‘trial & error’ All of the team must pass through the ‘Critical Path’ worked out on the grid, observing the constraints, within the time limit. No talking is permitted once they start using the materials Debrief: - Clear communication focussing on the ‘client’s journey’ Planning for challenges Identifying risks and mitigating them Role allocations & support Quality control and disciplines Sample Exercise –Back to Back Each Participant is positioned back-to-back with a partner. They have to work out precisely what the ‘statement’ given to the other person is without looking around. Each person has a different brief. Debrief: - Asking Open Questions Active Listening Accuracy in identifying the objective.
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Show all 2833Discover Property to Pounds
By Property SQ2
Taster session. Passive income from Property. Professional Investor secrets to build a Property Portfolio, even if you're starting with little capital
Internet Profit
By Compete High
ð Unlock the Secrets of Online Success with Internet Profit Course! ð Are you ready to embark on a journey towards financial freedom and digital prosperity? Welcome to Internet Profit, the ultimate course designed to empower you with the knowledge and skills needed to thrive in the ever-evolving landscape of online entrepreneurship. ð In today's interconnected world, the internet has become the ultimate marketplace, offering boundless opportunities for those who know how to leverage its power effectively. Whether you're a seasoned entrepreneur looking to expand your online presence or a novice eager to dip your toes into the world of e-commerce, Internet Profit is your gateway to success. ð¡ Why Internet Profit? Internet Profit isn't just another course - it's a comprehensive roadmap to online profitability. Our carefully curated curriculum covers everything from the fundamentals of digital marketing to advanced strategies for maximizing your online revenue streams. Through a combination of engaging lectures, practical exercises, and real-world case studies, you'll gain invaluable insights into the inner workings of the digital economy. By enrolling in Internet Profit, you'll learn how to: ð¹ Develop a winning online business strategy ð¹ Harness the power of social media to attract and engage customers ð¹ Optimize your website for maximum visibility and conversion ð¹ Navigate the intricacies of online advertising and SEO ð¹ Monetize your passion and turn it into a sustainable online venture With expert guidance from industry leaders and hands-on support from our dedicated instructors, you'll gain the confidence and expertise needed to thrive in today's competitive online marketplace. ð¼ Who is this for? Internet Profit is perfect for anyone who dreams of turning their passion into profit in the digital realm. Whether you're a budding entrepreneur, a small business owner, or an aspiring influencer, this course will equip you with the tools and strategies you need to succeed. No prior experience is required - just a willingness to learn and a drive to succeed. ð£ï¸ Career Path The skills and knowledge you'll gain from Internet Profit can open doors to a wide range of exciting career opportunities in the digital space. From launching your own e-commerce empire to becoming a sought-after digital marketing consultant, the possibilities are endless. Whether you're looking to start your own business or climb the corporate ladder, Internet Profit will provide you with the skills and confidence to take your career to new heights. ð FAQs Q: Is Internet Profit suitable for beginners? A: Absolutely! Internet Profit is designed to cater to students of all skill levels, from beginners to seasoned professionals. Our comprehensive curriculum covers everything you need to know to succeed in the world of online entrepreneurship. Q: How long does it take to complete the course? A: The duration of the course varies depending on your individual pace and schedule. However, most students complete the program within a few weeks to a few months. Q: Will I receive a certificate upon completion? A: Yes, upon successfully completing the Internet Profit course, you will receive a certificate of achievement that you can proudly showcase to potential employers or clients. Q: What kind of support is available to students? A: We understand that learning can sometimes be challenging, which is why we offer dedicated support to all our students. From online forums and community discussions to one-on-one mentorship sessions, we're here to help you every step of the way. Don't let the digital revolution pass you by - join Internet Profit today and unlock your full potential in the world of online entrepreneurship! ðð° Course Curriculum Curriculum Curriculum 00:00 Module 1-Internet Profits System Internet Profits System 00:00 Module 2-Application Application 00:00 Module 3-The Current State of The Economy The Current State of The Economy 00:00 Module 4-Why we choose you Why we choose you 00:00 Module 5-The Three Step Plan The Three Step Plan 00:00 Module 6-List and Blog List and Blog 00:00 Module 7-The Second Step The Second Step 00:00 Module 8-Giving Freebies Giving Freebies 00:00 Module 9-Step Three Step Three 00:00 Module 10-Self Will Self Will 00:00
Understanding gross profit and net profit
By Study Academy
Whether you're a business owner, manager, or simply someone looking to enhance your financial literacy, this course will empower you to make informed financial decisions and contribute to your organization's growth and profitability. Join us and unlock the secrets of gross profit and net profit!
Bitcoin Profit Secrets
By Course Cloud
Course Overview Learn how to negotiate the complex world of cryptocurrency and make online investments that make sense when you take this course on Bitcoin Profit Secrets. For many people, the potential and opportunities that Bitcoin investment holds is still very much an unknown quantity. However, with this exemplary training, you'll soon become confident enough to buy and sell quantities and earn substantial profits from your astute analysis of the online financial system. This Bitcoin tutorial concentrates on providing guidance and safety measures for would-be investors, especially those who want to see a return on the money that they spend. You will learn how to avoid common Bitcoin scams, choose online wallets to use, utilise secure trading platforms when buying and selling, perform Bitcoin mining, and much more. This is the total learning package for those that want to experience the thrill of cryptocurrency investment without the risk of losing large sums of money during the experience. This best selling Bitcoin Profit Secrets has been developed by industry professionals and has already been completed by hundreds of satisfied students. This in-depth Bitcoin Profit Secrets is suitable for anyone who wants to build their professional skill set and improve their expert knowledge. The Bitcoin Profit Secrets is CPD-accredited, so you can be confident you're completing a quality training course will boost your CV and enhance your career potential. The Bitcoin Profit Secrets is made up of several information-packed modules which break down each topic into bite-sized chunks to ensure you understand and retain everything you learn. After successfully completing the Bitcoin Profit Secrets, you will be awarded a certificate of completion as proof of your new skills. If you are looking to pursue a new career and want to build your professional skills to excel in your chosen field, the certificate of completion from the Bitcoin Profit Secrets will help you stand out from the crowd. You can also validate your certification on our website. We know that you are busy and that time is precious, so we have designed the Bitcoin Profit Secrets to be completed at your own pace, whether that's part-time or full-time. Get full course access upon registration and access the course materials from anywhere in the world, at any time, from any internet-enabled device. Our experienced tutors are here to support you through the entire learning process and answer any queries you may have via email.
Are you someone who has ideas on how to become profitable? Or do you have a plan to set up a business but don't know how where to start? Then this course will be perfect for you to learn more about business and profit planning! Description: Have you ever heard about the word profit planning or niche profit planning? If yes, how deep is your understanding about this? Or have you just heard about it but you never had an opportunity to discuss this? If so, this course will be perfect for you to get started with profit planning through the niche profit master plan. Since niche marketing is a unique way of making profits, it doesn't mean that you will be having a hard time making a profit through it. In fact, you can make more money in less time through this method if you follow the niche marketing way the right way which the course is designed for. Moreover, this course will teach you how to make a niche market plan and be able to use this as a guide for your business to become profitable. This course will include topics for discussion on (1) finding niche goldmines; (2) creating your niche product; (4) develop a USP, and (5) price structure. Lastly, you will be able to know a market cheat sheet and marketing resources for the niche you have chosen for your business. Who is the course for? Businessmen, entrepreneurs, and professionals who work with the business sector that wants to learn more about profit planning and how to create a successful profit plan. People who have an interest in business and wants to pursue creating new business. Entry Requirement: This course is available to all learners, of all academic backgrounds. However, a sound educational background or previous business management experience will be an advantage. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hard copy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Profit Planning Diploma is a useful qualification to possess, and will be very helpful to have with these careers: Businessmen Business Development Specialist Economists Entrepreneurs Marketers Marketing Specialists Sales Analysts Statisticians Strategists Top Executive/Management. Chapter-01 GETTING STARTED 00:30:00 Chapter-02 NICHE MASTER PLAN 00:15:00 Chapter-03 FINDING NICHE GOLDMINES 01:00:00 Chapter-04 CREATING YOUR OWN NICHE PRODUCT 00:15:00 Chapter-05 QUICK & EASY PRODUCT CREATION 01:00:00 Chapter-06 CHOOSING WINNING TOPICS 00:15:00 Chapter-07 DEVELOP A USP 01:00:00 Chapter-08 YOUR PRODUCT CREATION SYSTEM 01:00:00 Chapter-09 PRICE STRUCTURE 00:15:00 Chapter-10 PROMOTING YOUR PRODUCTS 01:00:00 Chapter-11 NICHE MARKET CHEAT SHEET 00:30:00 Chapter-12 NICHE MARKETING RESOURCES 01:00:00 Mock Exam Mock Exam - Profit Planning Diploma 00:20:00 Final Exam Final Exam - Profit Planning Diploma 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
Insta Profit Membership Program
By Compete High
ð Unlock Your Potential with the Insta Profit Membership Program! ð Are you ready to turn your Instagram presence into a powerhouse of PROFIT? Introducing the game-changing Insta Profit Membership Program - your ultimate guide to transforming your online presence into a thriving business! ð What's Inside the Insta Profit Membership Program? ð ð¥ Module 1: Mastering Instagram Marketing Dive deep into the secrets of Instagram marketing and discover the strategies that top influencers and successful entrepreneurs use to build a massive following and convert followers into customers. ð Module 2: Content that Converts Learn the art of creating scroll-stopping content that not only captivates your audience but also drives engagement and sales. From eye-catching visuals to compelling captions - we've got you covered! ð° Module 3: Monetizing Your Influence Uncover multiple streams of income on Instagram, from sponsored posts to affiliate marketing. We'll guide you step-by-step on how to leverage your influence and turn your passion into a profitable online business. ð Module 4: Growth Hacking Techniques Supercharge your Instagram growth with cutting-edge techniques and strategies. Say goodbye to slow organic growth and hello to a rapidly expanding follower base! ð Exclusive Benefits of the Insta Profit Membership Program: 1ï¸â£ Monthly Live Q&A Sessions Get direct access to industry experts who will answer your burning questions and provide personalized advice on how to maximize your Instagram success. 2ï¸â£ Private Community Join a supportive community of like-minded individuals who are on the same journey as you. Share your wins, seek advice, and network with fellow Insta Profit Members. 3ï¸â£ Bonus Resources and Tools Gain access to exclusive tools, templates, and resources that will give you the edge in the competitive world of Instagram marketing. ð Ready to Join the Insta Profit Movement? ð Seize this opportunity to take your Instagram game to the next level and start seeing real financial returns. The Insta Profit Membership Program is your ticket to unlocking the full potential of your online presence. Don't miss out on this transformative opportunity. Enroll now and start your journey towards Insta profitability! Turn your passion into profit with Insta Profit Membership Program - because your Instagram success story starts here! ðð° Course Curriculum
[Data Bites for Comms Pros] Award-winning numbers: Using data for a great cost of living campaign
By Alex Waddington
Whetstone Communications and comms2point0 are pleased to bring you the Data Bites series of free webinars. Our aim is to boost interest and levels of data literacy among not-for-profit communicators.
![[Data Bites for Comms Pros] Award-winning numbers: Using data for a great cost of living campaign](https://cademy-images-io.b-cdn.net/96a2bc7f-1dad-4e9d-8836-561e90b80cb1/56b1bb0a-f7d5-4124-b1af-ed6b34617c8c/original.webp?width=3840)
Affiliate Marketing Profit Kit
By Course Cloud
Course Overview Learn how to realise your dreams of consistent income from online marketing with this practical and enlightening Affiliate Marketing Profit Kit. Using the principles and cooperation of associated marketers, you can maximise your online earnings with affiliate products and services attached to your own advertising. With the help of this course, you can successfully incorporate these tactics into your eCommerce venture and start to make substantial profits in no time. This comprehensive Affiliate Marketing tutorial will give you the strength and knowledge to overcome passive ways of earning profit. You will learn which product selections to concentrate on, which niches to capitalise on, find content that can be converted, make your affiliate arrangement robust and long-lasting, and much more besides. This is complete and advanced guidance into affiliate marketing strategies, and you are sure to see substantial rises in earnings when you start to adopt the methods presented here. This best selling Affiliate Marketing Profit Kit has been developed by industry professionals and has already been completed by hundreds of satisfied students. This in-depth Affiliate Marketing Profit Kit is suitable for anyone who wants to build their professional skill set and improve their expert knowledge. The Affiliate Marketing Profit Kit is CPD-accredited, so you can be confident you're completing a quality training course will boost your CV and enhance your career potential. The Affiliate Marketing Profit Kit is made up of several information-packed modules which break down each topic into bite-sized chunks to ensure you understand and retain everything you learn. After successfully completing the Affiliate Marketing Profit Kit, you will be awarded a certificate of completion as proof of your new skills. If you are looking to pursue a new career and want to build your professional skills to excel in your chosen field, the certificate of completion from the Affiliate Marketing Profit Kit will help you stand out from the crowd. You can also validate your certification on our website. We know that you are busy and that time is precious, so we have designed the Affiliate Marketing Profit Kit to be completed at your own pace, whether that's part-time or full-time. Get full course access upon registration and access the course materials from anywhere in the world, at any time, from any internet-enabled device. Our experienced tutors are here to support you through the entire learning process and answer any queries you may have via email.
