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59 PPC courses

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PPC Training Courses

By Apex Learning

Get Hard Copy + PDF Certificates + Transcript + Student ID Card + e-Learning App as a Gift - Enrol Now Don't sell yourself short - Did you know that LinkedIn shows a 52% increase in demand for jobs in digital marketing, which was some of the fastest expanding areas in the UK last year across all sectors? This is the ideal time to enter this booming sector if you believe you have what it takes. However, you must first polish up a few talents. To make things simpler for you, a comprehensive PPC bundle has been designed in an easily approachable manner. This PPC bundle will meet all your digital marketing needs, saving you from having to purchase 14 separate courses. Following are the premium courses included in the bundle: This Bundle Consists of the following Premium courses: * Course 01: How To Build Sales Funnels With ClickFunnels * Course 02: How To Do Keyword Research For SEO & Ranking On Google * Course 03: E-Commerce: Complete Guide to Income Mastery * Course 04: Introduction to Microsoft Ads Training * Course 05: Content Writing & Copy Writing For SEO and Sales * Course 06: Affiliate Marketing * Course 07: Blogging * Course 08: Content Management * Course 09: Effective Email Marketing * Course 10: Email List Building: A Complete Guide * Course 11: Instagram Marketing * Course 12: The #1 LinkedIn Marketing & Sales Lead Generation Blueprint * Course 13: Make Money with Pinterest * Course 14: Webinar Marketing Funnel Learning Outcomes Upon completion of the bundle, you will be able to, * Learn to build a digital marketing strategy. * Gain a thorough understanding of keyword research for SEO and ranking on Google. * Get a complete guide to income mastery. * Familiarise with microsoft ads training. * Learn more about copywriting for SEO and sales. * Discover the core concepts of affiliate marketing, blogging, content management, email marketing, Linkedin marketing and Instagram marketing. * Determine how to make money with Pinterest. * Recognise the importance of a webinar marketing funnel. ***Curriculum of PPC Bundle*** Course 01: How To Build Sales Funnels With ClickFunnels Introduction * Introduction To The Course * What Is ClickFunnels? * My Funnel That Generated Me $10k+ So Far Working With Templates & Other Features * Funnel Template Examples You Can Get Started With * Landing Page Templates * Using The Landing Page Editor * A/B Split Testing With ClickFunnels An Example Fully Built ClickFunnels Sales Funnel * An Example Built Out Sales Funnel With ClickFunnels Comparing Other Landing Page Tools * Comparing ClickFunnels Vs. Thrive Themes Vs. Leadpages --------Other Courses Are-------- * Course 02: How To Do Keyword Research For SEO & Ranking On Google * Course 03: E-Commerce: Complete Guide to Income Mastery * Course 04: Introduction to Microsoft Ads Training * Course 05: Content Writing & Copy Writing For SEO and Sales * Course 06: Affiliate Marketing * Course 07: Blogging * Course 08: Content Management * Course 09: Effective Email Marketing * Course 10: Email List Building: A Complete Guide * Course 11: Instagram Marketing * Course 12: The #1 LinkedIn Marketing & Sales Lead Generation Blueprint * Course 13: Make Money with Pinterest * Course 14: Webinar Marketing Funnel How will I get my Certificate? After successfully completing the course you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. * PDF Certificate: Free (For The Title Course) * Hard Copy Certificate: Free (For The Title Course) CPD 140 CPD hours / points Accredited by CPD Quality Standards WHO IS THIS COURSE FOR? * Anyone with interest in digital marketing and business tools. * Professionals who want to learn more about paid search (PPC). * Individuals with aspirations to become marketing specialists. * Entrepreneurs who wish to use digital marketing to expand their businesses. * Digital marketing beginners. REQUIREMENTS None. CAREER PATH The course will equip you to use your talents in a variety of careers, including- * PPC Analyst * Digital Marketing Executive * SEO Specialist * Social Media Manager In the United Kingdom, the average salary of these professions ranges from £28,000 - £31,000 per annum. CERTIFICATES CERTIFICATE OF COMPLETION Digital certificate - Included You will get the PDF Certificate for the title course (How To Build Sales Funnels With ClickFunnels) absolutely Free! CERTIFICATE OF COMPLETION Hard copy certificate - Included You will get the Hard Copy certificate for the title course (How To Build Sales Funnels With ClickFunnels) absolutely Free! Other Hard Copy certificates are available for £10 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.

PPC Training Courses
Delivered Online On Demand
£79

The SEO & PPC Masterclass Workshop

5.0(1)

By Own Your Success

The SEO & PPC Masterclass Workshop is for business owners and marketing managers who want to improve their search engine rankings, increase traffic and drive long term growth in sales.

The SEO & PPC Masterclass Workshop
Delivered on-request, onlineDelivered Online
£989

Ecommerce PPC Ads for Businesses Course

4.8(8)

By Skill Up

Strengthen your position in the eCommerce industry by gaining solid PPC skills. Learn about Dynamic Search Ads, Ad Customers, Product Feeds for AdWords, and optimising Feed Quality.

Ecommerce PPC Ads for Businesses Course
Delivered Online On Demand
£25

Amazon PPC Masterclass - The Ultimate PPC Guide

By Study Plex

RECOGNISED ACCREDITATION This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. COURSE CURRICULUM Amazon PPC Masterclass Introduction 00:01:00 How You Can Run Profitable PPC Campaigns 00:06:00 Broad / Phrase / Exact Match Explained 00:06:00 Automatic Keyword Campaigns 00:05:00 Manual Campaigns - How To Find Keywords To Target 00:06:00 Low Bid Broad Match PPC Campaigns 00:05:00 00:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00

Amazon PPC Masterclass - The Ultimate PPC Guide
Delivered Online On Demand
£19

PPC with Google Ads Diploma

By Course Cloud

PPC with Google Ads Diploma has been designed by industry experts to provide learners with everything they need to enhance their skills and knowledge in their chosen area of study. Enrol on the course today, and learn from the very best the industry has to offer! This best selling PPC with Google Ads Diploma has been developed by industry professionals and has already been completed by hundreds of satisfied students. This in-depth course is suitable for anyone who wants to build their professional skill set and improve their expert knowledge. The PPC with Google Ads Diploma is CPD-accredited, so you can be confident you're completing a quality training course which will boost your CV and enhance your career potential. This course is made up of several information-packed modules which break down each topic into bite-sized chunks to ensure you understand and retain everything you learn. After successfully completing the PPC with Google Ads Diploma, you will be awarded a certificate of completion as proof of your new skills. If you are looking to pursue a new career and want to build your professional skills to excel in your chosen field, the certificate of completion from the PPC with Google Ads Diploma will help you stand out from the crowd. You can also validate your certification on our website. We know that you are busy and that time is precious, so we have designed the PPC with Google Ads Diploma to be completed at your own pace, whether that's part-time or full-time. Get full course access upon registration and access the course materials from anywhere in the world, at any time, from any internet-enabled device.

PPC with Google Ads Diploma
Delivered Online On Demand
£25

Amazon PPC Masterclass Online Training Course

By Lead Academy

AMAZON PPC MASTERCLASS TRAINING COURSE OVERVIEW Are you looking to begin your amazon PPC marketing career or want to develop more advanced skills in amazon PPC marketing? Then this amazon PPC masterclass online training course will set you up with a solid foundation to become a confident amazon marketer and help you to develop your expertise in amazon PPC marketing. This amazon PPC masterclass online training course is accredited by the CPD UK & IPHM. CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Whether you are self-taught and you want to fill in the gaps for better efficiency and productivity, this amazon PPC masterclass online training course will set you up with a solid foundation to become a confident amazon marketer and develop more advanced skills. Gain the essential skills and knowledge you need to propel your career forward as an amazon marketer. The amazon PPC masterclass online training course will set you up with the appropriate skills and experience needed for the job and is ideal for both beginners and those currently working as an amazon marketer. This comprehensive amazon PPC masterclass online training course is the perfect way to kickstart your career in the field of amazon PPC marketing. This amazon PPC masterclass online training course will give you a competitive advantage in your career, making you stand out from all other applicants and employees. If you're interested in working as an amazon marketer or want to learn more skills on amazon PPC marketing but unsure of where to start, then this amazon PPC masterclass online training course will set you up with a solid foundation to become a confident amazon marketer and develop more advanced skills. As one of the leading course providers and most renowned e-learning specialists online, we're dedicated to giving you the best educational experience possible. This amazon PPC masterclass online training course is crafted by industry expert, to enable you to learn quickly and efficiently, and at your own pace and convenience. WHO SHOULD TAKE THIS COURSE? This comprehensive amazon PPC masterclass online training course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of amazon PPC marketing. ENTRY REQUIREMENT * There are no academic entry requirements for this amazon PPC masterclass online training course, and it is open to students of all academic backgrounds. * As long as you are aged seventeen or over and have a basic grasp of English, numeracy and ICT, you will be eligible to enrol. CAREER PATH This amazon PPC masterclass online training course opens a brand new door for you to enter the relevant job market and also provides you with the chance to accumulate in-depth knowledge at the side of needed skills to become flourishing in no time. You will also be able to add your new skills to your CV, enhance your career and become more competitive in your chosen industry. RECOGNISED ACCREDITATION CPD CERTIFICATION SERVICE This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field. CERTIFICATE OF ACHIEVEMENT CERTIFICATE OF ACHIEVEMENT FROM LEAD ACADEMY After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35. FAQS IS CPD A RECOGNISED QUALIFICATION IN THE UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. ARE QLS COURSES RECOGNISED? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. WHEN WILL I RECEIVE MY CERTIFICATE? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. CAN I PAY BY INVOICE? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. CAN I PAY VIA INSTALMENT? Yes, you can pay via instalments at checkout. HOW TO TAKE ONLINE CLASSES FROM HOME? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. DOES AGE MATTER IN ONLINE LEARNING? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. WHEN I WILL GET THE LOGIN DETAILS FOR MY COURSE? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org

Amazon PPC Masterclass Online Training Course
Delivered Online On Demand
£25

Digital Marketing with Google Ads & PPC

By Apex Learning

With the rise of the internet and the increasing importance of digital marketing, it's no surprise that digital marketing professionals are in high demand. But to succeed in this competitive field, you need the right skills and knowledge. That's where Digital Marketing Business Course comes in. This comprehensive bundle is the ultimate guide to digital marketing for business, covering everything from essential tips and tricks to starting and running an online e-commerce store, driving traffic into sales, social media marketing, and more. Whether you're an entrepreneur, marketer, or business owner, this bundle has everything you need to succeed in the world of digital marketing. So why wait? Start your journey to digital marketing success today with Digital Marketing Business Course. This Digital Marketing with Google Ads & PPC Bundle Consists of the following Premium courses: * Course 01: Digital Marketing Business Tips * Course 02: Digital Marketing Starting an online E-Commerce Store * Course 03: Learn to Drive Traffic into Sales through Digital Marketing * Course 04: Social Media Marketing Training * Course 05: Instragam Marketing Masterclass * Course 06: Linkedin Marketing for Business * Course 07: Facebook Marketing * Course 08: Affiliate Marketing * Course 09: SEO - Search Engine Optimisation Level 5 * Course 10: Content Writing & Copy Writing For SEO and Sales * Course 11: The #1 LinkedIn Marketing & Sales Lead Generation Blueprint CPD 110 CPD hours / points Accredited by CPD Quality Standards WHO IS THIS COURSE FOR? * Entrepreneurs looking to start and grow their online business * Business owners seeking to promote their business and increase sales * Marketers and social media managers seeking to improve their digital marketing skills * Students and professionals looking to gain essential digital marketing skills * Anyone looking to boost their career prospects in marketing and advertising REQUIREMENTS This Digital Marketing with Google Ads & PPC has been designed to be fully compatible with tablets and smartphones. CAREER PATH * Digital Marketing Executive (£20k-£40k) * Social Media Manager (£20k-£40k) * Affiliate Marketing Manager (£25k-£50k) * SEO Specialist (£25k-£50k) * Marketing Director (£40k-£100k) CERTIFICATES CERTIFICATE OF COMPLETION Digital certificate - Included CERTIFICATE OF COMPLETION Hard copy certificate - £10 You will get the Hard Copy certificate for the Digital Marketing Business Tips course absolutely Free! Other Hard Copy certificates are available for £10 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.

Digital Marketing with Google Ads & PPC
Delivered Online On Demand
£39

Professional Diploma in Search Marketing Specialist: Content, Digital Marketing, PPC

5.0(2)

By Academy for Health and Fitness

***24 Hour Limited Time Flash Sale*** Professional Diploma in Search Marketing Specialist Admission Gifts FREE PDF & Hard Copy Certificate| PDF Transcripts| FREE Student ID| Assessment| Lifetime Access| Enrolment Letter Did you know that 93% of UK internet users research online before making a purchase? Are you ready to tap into this vast potential and propel your career forward? In today's digital age, having a strong grasp of search marketing is no longer a luxury, but a necessity. This Professional Diploma in Search Marketing Specialist equips you with the essential skills to master the art of online visibility and engagement. Designed to cater to the needs of both seasoned professionals and aspiring newcomers, our Professional Diploma in Search Marketing Specialist bundle is a comprehensive program that will equip you with the essential skills and knowledge you need to succeed. Whether you're looking to advance in your current role or embark on a new career journey, this bundle has everything you need to take your professional life to the next level. But that's not all. When you enrol in this Online Training, you'll receive 30 CPD-Accredited PDF Certificates, Hard Copy Certificates, and our exclusive student ID card, all absolutely free. Courses Are Included In this Professional Diploma in Search Marketing Specialist: Content, Digital Marketing, PPC Career Bundle: * Course 01: Content Management * Course 02: How To Do Keyword Research For SEO & Ranking On Google * Course 03: Content Writing & Copy Writing For SEO and Sales * Course 04: Email Content Writing * Course 05: Email Etiquette * Course 06: LinkedIn Marketing & Sales Lead Generation Blueprint * Course 07: Customer Relationship Management * Course 08: Youtube Marketing Diploma * Course 09: Sales & Selling Management Course * Course 10: Facebook Marketing * Course 11: Corporate Social Responsibility (CSR) * Course 12: Creativity and Problem-Solving Skills * Course 13: Marketing Online Course * Course 14: MS Word Diploma * Course 15: Social Media Marketing Training * Course 16: TikTok Marketing for Business * Course 17: Digital Marketing and Advertising Level 3 * Course 18: Digital Marketing - Growth Hacking Techniques * Course 19: Visual Merchandising * Course 20: Strategic Planning and Analysis for Marketing * Course 21: Microsoft Access Complete Course (Beginner, Intermediate, Advanced) * Course 22: Marketing Fundamentals * Course 23: Property Marketing * Course 24: Pinterest Marketing * Course 25: Effective Communication Skills Diploma * Course 26: Personal and Networking Skills * Course 27: Lead Generation with Attraction Marketing for Business * Course 28: Instagram Marketing * Course 29: Webinar Marketing Funnel * Course 30: Affiliate Marketing With a Professional Diploma in Search Marketing Specialist, you'll embark on an immersive learning experience that combines interactive lessons with voice-over audio, ensuring that you can learn from anywhere in the world, at your own pace. Learning Outcomes of Professional Diploma in Search Marketing Specialist * Conduct in-depth keyword research and optimize content for top search engine rankings. * Create engaging and SEO-friendly content across various formats. * Craft persuasive email copy that drives conversions and fosters customer relationships. * Implement customer relationship management best practices to build brand loyalty. * Enhance your creative thinking and problem-solving abilities for digital success. Enrol in the Professional Diploma in Search Marketing Specialist today and take the first step towards achieving your goals and dreams. Why Choose Us? * Get a Free CPD Accredited Certificate upon completion of the course * Get a free student ID card with this Training * This course is affordable and simple to understand * This course is entirely online, interactive lesson with voiceover audio * Lifetime access to the course materials * This course comes with 24/7 tutor support Start your learning journey straightaway! Professional Diploma in Search Marketing Specialist: Content, Digital Marketing, PPC premium bundle consists of 30 precisely chosen courses on a wide range of topics essential for anyone looking to excel in this field. Each segment of the course is meticulously designed to maximise learning and engagement, blending interactive content and audio-visual modules for a truly immersive experience. Certification You have to complete the assignment given at the end of the course. After passing the course exam You will be entitled to claim a PDF & Hardcopy certificate accredited by CPD Quality standards completely free. CPD 300 CPD hours / points Accredited by CPD Quality Standards WHO IS THIS COURSE FOR? This bundle is ideal for: * Students seeking mastery in this field * Professionals seeking to enhance their skills * Anyone who is passionate about this topic REQUIREMENTS This bundle doesn't require prior experience and is suitable for diverse learners. CAREER PATH This bundle will allow you to kickstart or take your career in the related sector to the next stage. * SEO Specialist * Content Marketing Manager * Social Media Manager * Email Marketing Specialist * Freelance Marketer CERTIFICATES CPD ACCREDITED DIGITAL CERTIFICATE Digital certificate - Included CPD ACCREDITED HARD COPY CERTIFICATE Hard copy certificate - Included If you are an international student, then you have to pay an additional 10 GBP for each certificate as an international delivery charge.

Professional Diploma in Search Marketing Specialist: Content, Digital Marketing, PPC
Delivered Online On Demand
£149

Learn Google AdWords and Earn Passive income with PPC

4.3(43)

By John Academy

COURSE OVERVIEW Do you want to earn money passively from home? DO you want to drive more traffic to your website? Google AdWords is a great way for that. Learn how you can use Google ad services to get ahead of your competitors and drive traffic towards your business from this Learn Google AdWords and Earn Passive income with PPC course and boost your sales in no time. This course will teach you to how you can make a profit out of per click of your visitors. In this Learn Google AdWords and Earn Passive income with PPC course, you will learn how to set up an AdWords account, theories, keyword research, conversation tracking, sales and revenue tracking. You'll also understand the importance of quality scores, data analysis and understanding customer psychological level from this course. This course will help you understand the steps of monetizing your website from scratch. LEARNING OUTCOMES * Be able to drive traffic to your website or landing page  * Create and optimize your own profitable Google AdWords campaigns  * Learn how to advertise your products and services online  * Increase sales to your website using AdSense  * Use conversion tracking to determine the value of your ad campaign * Monetize more than 6 billion daily searches on Google  * Be able to remarket to your website visitors  WHO IS THIS COURSE FOR? This course is for those who want to learn the functions of Adword and earn money from Google ad services. This course will help you to learn how you can earn money passively using AdWord step by step. ENTRY REQUIREMENT * This course is available to all learners, of all academic backgrounds. * Learners should be aged 16 or over to undertake the qualification. * Good understanding of English language, numeracy and ICT are required to attend this course. CERTIFICATION * After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £39 or in PDF format at the cost of £24. * PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. WHY CHOOSE US? * Affordable, engaging & high-quality e-learning study materials; * Tutorial videos/materials from the industry-leading experts; * Study in a user-friendly, advanced online learning platform; * Efficient exam systems for the assessment and instant result; * The UK & internationally recognized accredited qualification; * Access to course content on mobile, tablet or desktop from anywhere anytime; * The benefit of career advancement opportunities; * 24/7 student support via email. CAREER PATH Learn Google AdWords and Earn Passive income with PPC is a useful qualification to possess and would be beneficial for any related profession or industry such as: * Digital Marketers  * Influencers  * Content Creators  * YouTubers Module 01: Introduction to Google Ads Welcome to Google Ads Masterclass! 00:13:00 Link to Isaac Rudansky's Digital Advertising Superstars Facebook Group 00:05:00 How to Make the Most of This Course, Plus a Sneak Peek of What's to Come! 00:20:00 Google Ads Formula Calculator 00:14:00 AdWords Formula Calculator I Built For You 00:05:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary Adventure Media Account Audit (exclusions apply) 00:06:00 Module 02: Creating and Setting Up Our First Google Ads Account Download Course Slides! 00:05:00 Creating Your First Google Ads Account 00:09:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:14:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:10:00 Viewing Location Reports in Google Ads 00:15:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:13:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:06:00 Bidding Strategies: Target Search Page Location 00:06:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:08:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:05:00 Bidding Strategies: Manual CPC Bidding 00:05:00 Campaign Start and End Dates 00:02:00 Introduction to Dynamic Search Ads! 00:08:00 Understanding Sitelink Extensions 00:14:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:09:00 Location Extensions 00:10:00 Location Setting Exercise 00:05:00 Promotion Extensions 00:10:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Module 03: Structuring Your Ad Groups Like A Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:07:00 Creating Our First Ad Group in Google Ads 00:09:00 Module 04: How To Write Killer Ads in Google Ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:06:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:03:00 Best Practices for Successful Text Ads 00:14:00 Real-Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:39:00 Creating Our First Ad in Google Ads 00:13:00 Module 05: Setting Up Your AdWords Billing Configuring Your Billing Details in Google Ads 00:05:00 Module 06: Keywords in Depth - The Heartbeat of Your Account Keyword Basics: Keywords vs Queries 00:09:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:07:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match 00:09:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:07:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:12:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:16:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:17:00 Keyword Planning: Understanding the Buyer Funnel 00:12:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:12:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:17:00 Keyword Organization: Formatting Keywords in Excel 00:12:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:14:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Module 07: Account Structure - How To Structure Ad Groups Like A pro Account Structure: How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:11:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 Module 08: The Incredible Dynamics Of The AdWords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low-Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (3/3) 00:07:00 Module 09: Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How To Use Your Website To Make The Best Campaigns Possible 00:16:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Module 10: Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:07:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Module 11: Making Your Ads Unstoppable With Multiple Ad Extnesions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Module 12: Remarketing - Your Secret Weapon To Converting Like A Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:13:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:14:00 Module 13: Keeping Track Of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:18:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:10:00 Module 14: Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:12:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Module 15: Using AdWords Scripts To Enhance Performance and Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script (Part 1) 00:12:00 Bidding To Average Position AdWords Script (Part 2) 00:14:00 Module 16: Conclusion ... Goodbye For Now! Conclusion 00:03:00 Module 17: Bonus Material! Part 1 Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2 Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3 Qualifying Your Ad Text And How To A_B Split Test Your Ads 00:23:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00

Learn Google AdWords and Earn Passive income with PPC
Delivered Online On Demand
£18

Pay-Per-Click Advertising Strategies for Businesses

By Apex Learning

Give a compliment to your career and take it to the next level. This PPC will provide you with the essential knowledge to shine in your professional career. Whether you want to develop skills for your next job or elevate your skills for your next promotion, this PPC bundle will help you stay ahead of the pack. Throughout the PPC programme, it stresses how to improve your competency as a person in your chosen field while also outlining essential career insights in the relevant job sector. Along with this PPC course, you will get 10 premium courses, an original hardcopy, 11 PDF certificates (Main Course + Additional Courses) Student ID card as gifts. This PPC Bundle Consists of the following Premium courses: * Course 01: How To Build Sales Funnels With ClickFunnels * Course 02: Keyword Research For SEO & Ranking On Google * Course 03: E-Commerce: Complete Guide to Income Mastery * Course 04: Introduction to Microsoft Ads Training * Course 05: Content Writing & Copy Writing For SEO and Sales * Course 06: Affiliate Marketing * Course 07: Blogging * Course 08: Content Management * Course 09: Effective Email Marketing * Course 10: Email List Building: A Complete Guide * Course 11: Instagram Marketing Enrol now in PPC to advance your career, and use the premium study materials from Apex Learning. Certificate: * PDF Certificate: Free (Previously it was £6*11 = £66) * Hard Copy Certificate: Free (For The Title Course: Previously it was £10) The bundle incorporates basic to advanced level skills to shed some light on your way and boost your career. Hence, you can strengthen your PPC expertise and essential knowledge, which will assist you in reaching your goal. Curriculum: How To Build Sales Funnels With ClickFunnels * Introduction * Working With Templates & Other Features * An Example Fully Built ClickFunnels Sales Funnel * Comparing Other Landing Page Tools CPD 110 CPD hours / points Accredited by CPD Quality Standards WHO IS THIS COURSE FOR? Anyone from any background can enrol in this PPC bundle. REQUIREMENTS This PPC course has been designed to be fully compatible with tablets and smartphones. CAREER PATH Having this expertise will increase the value of your CV and open you up to multiple job sectors.

Pay-Per-Click Advertising Strategies for Businesses
Delivered Online On Demand
£53
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