Jennifer Holloway delivers keynotes, workshops and webinars for clients, both online and in person (no public courses are run). Here’s a selection of existing sessions to give you a flavour of what’s available (though new ones are being designed all the time, so if you don’t see what you need, just ask): Personal Brand – What? How? Why? An introduction to the subject of personal branding, this session explains what a personal brand is, why you already have one and how to define it so you can remain authentic at all times. Delivered as a 45-minute or 60-minute session x People Buy People – So Who Are You Selling? You want people to buy your personal brand…but what exactly is it? This session challenges people to think in a new way about what they bring to the table and what makes them tick, kicking off the process of defining their personal brand. Delivered as a 90-minute or 120-minute session x Discover Your Personal Brand When you really dig into the detail of not just what you offer but who you are, that’s when you discover your unique selling point. This session provides a step-by-step process to highlight your individuality and put it clearly into words. Delivered as a half-day or full-day session xx Deliver Your Personal Brand With Impact Every time you come into contact with people – whether online, on the phone or in person – they’re picking up clues about you. This session shares practical tips and techniques to ensure those clues create a positive impression. Delivered as a 120-minute or half-day session x Articulate Your Achievements To get the most from your personal brand you have to shine a light on the value you bring, but if you can’t communicate what that value is, you could be missing out. This session provides an easy-to-follow formula to set out your credentials in a subtle, yet very effective way. Delivered as a 60-minute or 90-minute session x How To Create A LinkedIn Profile To Be Proud Of Many of us have a LinkedIn profile, but how many of us are 100% certain it’s creating a positive impression? This session focuses on how to polish up your photo, headline and summary to get you noticed for the right reasons. Delivered as a 45-minute or 60-minute session x Networking For People Who Need Help Networking Some people are natural networkers – meeting people and building relationships with ease – but many feel less confident, unsure how to kick-start the process. This session offers easy-to-implement tips for connecting both in-person and online. Delivered as a 45-minute or 60-minute session And for those wanting an in-depth approach to developing their personal brand: Making The Most Of Your Personal Brand This programme delivers the full-monty: from learning what a personal brand is, to defining what your own brand is, to getting feedback on how others view your brand, to learning how to share your brand both in person and online. x It’s restricted to smaller groups, so every delegate gets individualised support, advice and feedback, plus it fosters an open and collaborative environment for each cohort. Delivered as blend of in-person and online learning, or entirely online
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This module focuses on developing leadership confidence through self-discovery, emphasising the importance of understanding one's unique leadership style and personal philosophy. Participants will explore their core identity as leaders and learn strategies to enhance their influence, credibility, and relationships within their organisation. Exploring the link between self-discovery and effective leadership, focusing on developing confidence to lead from within. Testimonial: “Without guidance, personal branding can quickly become an exercise in aspiration and competition; letting the carefully curated public personas of others dictate our own validity and definition of success. Clarity on who we truly are, what matters to us and therefore how we position ourselves in the world takes reflection and time. Rachael’s work in this area has inspired the nearly 100 delegates who have been part of our HR Leadership Academy over the past 8 years, and I have no doubt will continue to resonate with future cohorts.” MD, Nina Metson - Suffolk
Course Overview: Personal Branding Fundamentals In the modern professional landscape, personal branding has become a crucial aspect of success. Whether you're an entrepreneur, freelancer, or climbing the corporate ladder, establishing and managing your personal brand can significantly impact your career trajectory. The 'Personal Branding Fundamentals' course is meticulously designed to equip you with the essential skills and strategies to develop a compelling personal brand that resonates with your audience and fosters long-term success. Module 1: Defining Your Brand Identity In Module 1, you will embark on a journey to discover and define your unique brand identity. You'll learn how to identify your strengths, values, and passions, and leverage them to craft a distinct personal brand that sets you apart from the competition. Module 2: Crafting Your Brand Story Module 2 delves into the art of storytelling and its pivotal role in personal branding. You'll learn how to craft a compelling brand narrative that captivates your audience, communicates your values, and forges genuine connections. Module 3: Maintaining Your Personal Brand Consistency is key to maintaining a strong personal brand. In Module 3, you'll explore strategies for consistently presenting your brand across various touchpoints, from social media platforms to face-to-face interactions, ensuring that your brand remains authentic and memorable. Module 4: Creating a Personal Branding Strategy Module 4 focuses on developing a comprehensive personal branding strategy tailored to your goals and target audience. You'll learn how to set measurable objectives, identify your target audience, and choose the most effective channels to amplify your brand message. Module 5: Implementing Your Personal Brand Strategy In Module 5, you'll dive into the practical implementation of your personal branding strategy. From optimizing your LinkedIn profile to crafting engaging content, you'll learn actionable tactics to effectively communicate your brand message and enhance your visibility. Module 6: Online Reputation Management In the digital age, your online reputation can make or break your personal brand. Module 6 equips you with the tools and techniques to monitor and manage your online presence, effectively handle feedback and criticism, and safeguard your reputation in an ever-evolving digital landscape. Conclusion By the end of the 'Personal Branding Fundamentals' course, you will have gained a comprehensive understanding of the principles and practices of personal branding. Armed with practical skills and strategies, you'll be well-positioned to cultivate a powerful personal brand that opens doors, attracts opportunities, and propels you towards your professional goals. Whether you're a seasoned professional or just starting your career journey, investing in your personal brand is an investment in your future success. Course Curriculum Module 1_ Defining Your Brand Identity Defining Your Brand Identity 00:00 Module 2_ Crafting Your Brand Story Crafting Your Brand Story 00:00 Module 3_ Maintaining Your Personal Brand Maintaining Your Personal Brand 00:00 Module 4_ Creating a Personal Branding Strategy Creating a Personal Branding Strategy 00:00 Module 5_ Implementing Your Personal Brand Strategy Implementing Your Personal Brand Strategy 00:00 Module 6_ Online Reputation Management Online Reputation Management 00:00
From this course, you will get a deep understanding of personal branding and how you can create your own personal brand identity. From defining your unique value proposition to optimising your online presence, this course helps you to create a powerful personal brand that sets you apart. This Course At A Glance Accredited by CPD UK Endorsed by Quality Licence Scheme Learn the key elements of personal branding Understand how to build a personal brand by implementing various strategies. Recognise the benefits of personal branding Learn the steps for building a personal brand Know why you should build a personal brand Obtain an understanding of the components of personal brand Learn how to be unique while building a personal brand Recognise the importance of personal branding for professional women Learn how to build your brand Get a better understanding of women's personal branding Personal Branding Course Overview This online personal branding course is specifically designed for those who are interested in personal branding and becoming successful entrepreneurs. This online course will provide you with a comprehensive understanding of how to build a personal brand and what are its benefits. This online personal branding course will also introduce you to the components of a personal brand and why personal branding is for women. You will also learn about the tools and techniques you will be needing to establish a personal brand after taking this extensive online course are. By the end of the course, you will obtain an understanding of the steps required to create a personal brand. You will also develop the skills required to become a successful entrepreneur after completing this comprehensive online course. Who should take this course? This comprehensive personal branding course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of personal branding. Entry Requirement There are no academic entry requirements for this personal branding course, and it is open to students of all academic backgrounds. However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection. Assessment Method This personal branding course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Course Curriculum Introduction Introduction Why Personal Branding Why Personal Branding What is a Brand What is a brand Components of a Personal Brand Components of a personal brand Be Unique Be Unique Personal Branding Wrap Up Personal Branding Wrap Up Why Personal Branding for Professional Women Why Personal Branding What Do I Need For Personal Branding What is a Brand Building Your Brand Authenticity Your story Your Expertise Being Unique Women's Personal Branding Women Face Unique Challenges With Personal Branding Building Confidence Building Your Network Wrapping Up Wrapping Up Inspiration Order Your Certificate Now Order Your Certificate of Achievement Get Your Insurance Now Get Your Insurance Now Feedback Feedback Recognised Accreditation CPD Certification Service This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field. Quality Licence Scheme Endorsed The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. Certificate of Achievement Endorsed Certificate from Quality Licence Scheme After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65. Certificate of Achievement from Lead Academy After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35. FAQs Is CPD a recognised qualification in the UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Are QLS courses recognised? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. When will I receive my certificate? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. Can I pay by invoice? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. Can I pay via instalment? Yes, you can pay via instalments at checkout. How to take online classes from home? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. Does age matter in online learning? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. When I will get the login details for my course? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org
Do you want to develop your personal branding and succeed? If you are looking into personal branding and how you could improve it, this course will be perfect for your branding success. Description: There's no denying that establishing your personal branding is important. Personal branding could help in career's success which this course offers. Learn about defining and controlling how you portray your image. Know how to sharpen your brand and find out how to use social media properly. Understand how to manage your brand when a crisis arises. Then eventually learn how to develop your professional appearance through this course.In this course you will learn the necessary skills, knowledge and information about Personal Branding. Who is the course for? Professionals who need to create their own personal branding for their careers. People who have an interest in knowing how to build their personal branding. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Diploma in Personal Branding is a useful qualification to possess, and would be beneficial for the following careers: Businessmen Coaches Consultants Entrepreneur Experts. Diploma in Personal Branding Module One - Getting Started 00:30:00 Module Two - Defining Yourself (I) 00:30:00 Module Three - Defining Yourself (II) 00:30:00 Module Four - Controlling and Developing Your Image 00:30:00 Module Five - Personal and Professional Influences 00:30:00 Module Six - Sharpening Your Brand 00:30:00 Module Seven - Appearance Matters 00:30:00 Module Eight - Social Media (I) 00:30:00 Module Nine - Social Media (II) 02:00:00 Module Ten - Brand Management During a Crisis 01:00:00 Module Eleven - Branding Personality Traits 00:30:00 Module Twelve - Wrapping Up 00:30:00 Activities Diploma in Personal Branding- Activities 00:00:00 Mock Exam Mock Exam- Diploma in Personal Branding 00:20:00 Final Exam Final Exam- Diploma in Personal Branding 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
Description It is very important to brand yourself in this competitive world. As much as you can improvise your idea, skill, knowledge, and can cope up with the upsurge of new trends, you will sustain in this competition. To get more effective techniques, you may have a look at our Personal Branding Diploma course. The Personal Branding Diploma course will explain to you different methods of this new word to brand your quality. It emphasizes on your personal quality, skill, and knowledge to prepare you for this world. It focuses the key issues that people of the world look for their organization. The lessons of the curse assist you to explain your weakness and to focus on your strength for your self-promotion. Assessment: This course does not involve any MCQ test. Students need to answer assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Once the answers are submitted, the instructor will check and assess the work. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? Personal Branding Diploma is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our Personal Branding Diploma is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Introduction to the course Meet your guide Russell Amerasekera FREE 00:01:00 What you will learn on the course 00:01:00 How to get the most from this course 00:01:00 What is a personal brand? Introduction to personal branding and why it's so important 00:01:00 What are you famous for? 00:04:00 Summary 00:01:00 Activity: find your one word 00:01:00 How to create a personal brand Introduction - build your personal brand 00:01:00 Explore the dimensions of your life 00:05:00 Creating your brand story 00:05:00 Activity - your happiness curve 00:02:00 Activity - your own personal brand story 00:01:00 A blueprint for optimal performance Introduction - how to be the best version of yourself 00:02:00 A typical day at the office 00:07:00 The 4 phases of you 00:03:00 Summary 00:03:00 Activity - optimise your day to optimise your life 00:01:00 The power of authenticity Introduction - the confidence to be your authentic self 00:01:00 Russell's own story 00:05:00 Personal brand mantras 00:02:00 Summary 00:01:00 Activity - discover your brand mantras 00:01:00 The power of empathy Empathy and why it's critical to your personal brand 00:04:00 Activity - group perception 00:02:00 The importance of storytelling Introduction - how to tell your life story 00:01:00 3 part narratives 00:01:00 Engaging the emotions 00:01:00 Using power words 00:01:00 Summary 00:01:00 Activity - create your 3 minute life story 00:01:00 Dressing for success Introduction - the connection between your brand and what you wear 00:04:00 Develop your own style 00:04:00 Activity - your 3 style words 00:01:00 Summary 00:01:00 Order Your Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
In this competitive corporate world, you are like a product whose skill, merit, and quality appear to sell as a product in the market-place. As much as you are highly qualified, you get the best value in this competition. Learn how to brand you in a sound bite through our Personal Branding MasterClass course. The precise contents will assist you to become better at personal branding. The outlines of the course teach you how to improve your value, strength, personal traits, and personality. It guides you to make a framework for your personal and professional growth teaching you how to monitor your plan, promote your quality, distinguish your strength and weakness to work on it more, identify the elements of the brand, and especially, how to define the brand vibrantly. The purpose of the course is to enhance your skill, quality, and strength teaching you all the relevant techniques regards this co Assessment: This course does not involve any MCQ test. Students need to answer assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Once the answers are submitted, the instructor will check and assess the work. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? Personal Branding MasterClass is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our Personal Branding MasterClass is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Introduction Introduction FREE 00:03:00 Find out What You Will Learn in This Course 00:05:00 Why You Should Build a Personal Brand- Benefits. 00:05:00 What is a Brand 00:04:00 What is a Personal Brand- Examples. 00:08:00 WHO ARE YOU Know Yourself to Grow Yourself- Your Character 00:06:00 Know Yourself to Grow Yourself- Your Strenghts 00:06:00 Know Yourself to Grow Yourself- Your Weaknesses 00:07:00 Your Brand Values 00:09:00 Your Brand Essence 00:04:00 Your Brand Personality 00:06:00 WHERE DO YOU WENT TO BE Your Brand Vision - The WHY 00:05:00 Define your Target Audience 00:09:00 Define Your 'Brand Promise' - the WHAT 00:10:00 Build your Brand Architecture 00:03:00 HOW DO YOU REMAIN THERE? Follow the 3 Cs of Branding. Try. Fail. Learn. Repeat. 00:10:00 Congratulations, you're ready! 00:02:00 Order Your Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction Introduction 00:01:00 Why Personal Branding Why Personal Branding 00:01:00 What is a Brand What is a Brand 00:01:00 Components of a Personal Brand Components of a Personal Brand 00:01:00 Be Unique Be Unique 00:01:00 Personal Branding Wrap Up Personal Branding Wrap Up 00:03:00 Why Personal Branding for Professional Women Why Personal Branding 00:04:00 What Do I Need For Personal Branding What Is a Brand 00:04:00 Building Your Brand Authenticity 00:05:00 Your story 00:05:00 Your Expertise 00:03:00 Being Unique 00:04:00 Women's Personal Branding Women face unique challenges with personal branding 00:01:00 Building Confidence 00:05:00 Building Your Network 00:06:00 Wrapping up Wrapping Up 00:05:00 Inspiration 00:07:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00
In today's competitive landscape, standing out is not just an advantage - it's essential. With our comprehensive Personal Branding Diploma, you'll gain the knowledge and skills needed to craft a unique, compelling personal brand that resonates with your audience and propels your career or business forward. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access In this course, learners will discover how to define and enhance their personal brand. They'll learn how to identify the strengths, values, and unique qualities that set them apart. They'll explore techniques to refine their brand image, focusing on appearance, personality traits, and online presence through social media. Through practical exercises, learners will gain skills in managing and developing their brand identity effectively. They'll also understand the importance of maintaining consistency and authenticity across personal and professional interactions. Furthermore, the course equips learners with strategies to navigate and mitigate brand crises, ensuring they can uphold their reputation even in challenging situations. Overall, participants will emerge with a comprehensive understanding of personal branding principles and practical tools to build and manage their personal brand successfully. Course Curriculum Module 01: Defining Yourself (I) Module 02: Defining Yourself (II) Module 03: Sharpening Your Brand Module 04: Appearance Matters Module 05: Branding Personality Traits Module 06: Social Media (I) Module 07: Social Media (II) Module 08: Controlling and Developing Your Image Module 09: Personal and Professional Influences Module 10: Brand Management During a Crisis Learning Outcomes: Define personal brand elements for effective self-representation strategies. Refine brand identity to resonate with target audiences authentically. Enhance appearance to align with personal brand messaging and values. Cultivate desirable personality traits to strengthen brand perception. Utilize social media platforms for strategic brand promotion and engagement. Manage personal and professional influences to maintain brand authenticity and integrity. CPD 10 CPD hours / points Accredited by CPD Quality Standards Personal Branding Diploma 38:56 1: Module 01: Defining Yourself (I) 05:17 2: Module 02: Defining Yourself (II) 03:53 3: Module 03: Sharpening Your Brand 03:52 4: Module 04: Appearance Matters 03:51 5: Module 05: Branding Personality Traits 02:57 6: Module 06: Social Media (I) 04:08 7: Module 07: Social Media (II) 03:25 8: Module 08: Controlling and Developing Your Image 03:23 9: Module 09: Personal and Professional Influences 03:36 10: Module 10: Brand Management During a Crisis 03:34 11: CPD Certificate - Free 01:00 Who is this course for? Graduates seeking to establish a strong professional presence online. Entrepreneurs aiming to enhance their personal brand visibility. Professionals in marketing or public relations seeking personal branding expertise. Individuals transitioning careers who want to redefine their personal brand. Anyone interested in building a compelling and authentic online persona. Career path Brand Consultant Social Media Manager Personal Stylist Public Relations Officer Marketing Strategist Image Consultant Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.
Master the latest neuroscience research to develop a unique and powerful personal brand statement with the The Neuroscience of Personal Branding course. A brand statement is an essential part for every aspect from a celebrity or CEO to any business. The course guides you to utilize the knowledge of neuroscience to create and craft personal branding that will control your personal reputation. You will understand neuroscience research into the brain to realize how to understand people's emotion, thoughts, and behavior. The course explains to you the concepts of branding and the science behind it. The necessary tools and information needed to create a brand statement will be covered in the course. Upon completion, you will be able to develop a brand statement or personal branding that ensures a positive and unique view. What Will I Learn? After completion of this course you will have a clear understanding of the science behind branding and how to apply it to yourself You will have the tools and the information needed to create a brand statement that projects a positive and unique view Requirements You should be familiar with LinkedIn and with CV/Resume writing Who is the target audience? People that want to learn how to use Neuroscience to build online success People who want to take their LinkdIn profile to the next level Jobseekers who wish to standout from the crowd and learn how to positively frame their perception Professionals that want to learn the latest brain research into building positive perceptions People who are looking for ways to advance their careers and standout at work First time graduates who desire to learn how to use neuroscience to create a complelling first impression People looking to take control of their online and offline perception Introduction to the Neuroscience of Personal Branding Introduction FREE 00:03:00 Introduction to Neursceince - The fascinating story of where this all began 00:01:00 The beginnings of Neurosceince 00:03:00 Our brains are chemical 00:02:00 Our brains are lazy 00:06:00 How big brands use neuroscience and what we can learn from it 00:08:00 The 2 Factors Branding is about controlling perceptions 00:05:00 Branding is about communicating 2 critical aspects of the self 00:05:00 Creating Your Brand Statement - Step-by-step The Companion Survey 00:02:00 Interpreting Your Results 00:09:00 Examples and Types of Statements 00:10:00 Putting it all Together 00:03:00 Course Certification