1096 Marketing Strategy courses delivered On Demand

In today’s digital-first world, cutting through the noise requires more than just catchy headlines—it demands strategy, skill, and the right words in the right places. This Professional Diploma in Digital Marketing delivers exactly that. From writing compelling copy that drives clicks, to fine-tuning blog content for SEO without sounding like a keyword machine, this course has been thoughtfully crafted to sharpen your marketing edge. Whether you're penning product descriptions, tweaking Google Ads, or diving into the nuances of PPC, you’ll gain the insight to make each word—and each pound—go further. SEO is no longer about stuffing keywords; it’s about intent, structure, and speaking Google’s language without losing your human voice. With this course, you’ll navigate the digital marketing ecosystem, learn how PPC and blogging work hand-in-hand, and understand what makes people click (or scroll away). Ideal for marketers, content writers, small business owners or anyone with something to promote, this diploma is your gateway to mastering digital messaging in a way that’s strategic, smart, and surprisingly enjoyable. Brief Curriculum Chapter 01: Introduction to Digital Marketing Chapter 02: Define Your Business & Target Audience Chapter 03: Brand Identity Chapter 04: Websites Chapter 05: Email Marketing Chapter 06: Copywriting, Blogging & SEO Chapter 07: YouTube Chapter 08: Video Marketing Chapter 09: Facebook Groups Chapter 10: Facebook Pages Chapter 11: Facebook Ads Chapter 12: Facebook Retargeting Chapter 13: Facebook For Local Business Chapter 14: Google AdWords Chapter 15: Twitter Marketing Chapter 16: Instagram Marketing Chapter 17: Pinterest Marketing Chapter 18: LinkedIn Marketing Chapter 19: Periscope Marketing Chapter 20: Social Media Live Streaming Chapter 21: Podcasting Chapter 22: Quora Chapter 23: Google Analytics Chapter 24: Google Plus Chapter 25: Conclusion Chapter 26: Assignment Chapter 27: Recommended Materials Chapter 28: Order Your Certificate Key Features Updated 2024 CPD Certified QLS Endorsed 85+ Topics 24/7 Tutor Support Why Should You Take this Digital Marketing Course? Digital marketing allows businesses to reach a wider audience at a lower cost than traditional marketing methods. Digital marketing also allows for greater creativity and flexibility, allowing you to target specific demographics and interests. With graphics, videos and other multimedia, you can create visually appealing campaigns that grab your audience's attention. Overall, our digital marketing course will provide you with the skills and knowledge necessary to promote your business in the digital world effectively. Whether you are a business owner, marketing professional, or looking to start a career in digital marketing, this course is a valuable investment in your future. Learning Outcomes: Learn as much as you can about the world of digital marketing. Understand your target audience and how to reach them. Possess thorough understanding of copywriting, blogging and SEO. Learn about brand identity fundamentals and brand identity tools. Be aware of the importance of website and email marketing. Benefits you'll enjoy: Engaging and premium quality learning materials 24/7 access to this course materials for a year Tutor support on weekdays (Monday - Friday) Study at your convenience So why wait? Enrol in a digital marketing course today and take the first step towards a successful and rewarding career in the digital world. With the right training and dedication, you can become a digital marketing expert and drive the success of your business. The course is delivered through our online Digital Marketing Institute platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of: Video lessons Online study materials Mock exams Multiple-choice assessment Accreditation Quality Locence Scheme QLS Endorsed CPD Quality Standard Approved CPD 150 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Our course is designed for anyone who wants to learn how to promote their business or products online and gain a competitive edge in the digital world or anyone currently working in the field and want to further their education and skills. This course is particularly effective for- Owners of upcoming startups who are unsure about where to begin. Operators of websites who experience traffic and sales difficulties. Anyone who wants to add highly paid talents to their resume. Requirements No prerequisites are required. Anyone from any academic background can take this course. All you need is an internet-enabled smart device and a growth mindset. Career path Job you can explore such as: Paid Social Manager Paid media marketing SEO Manager SMM - Social media manager Ecommerce Manager Digital Marketing Manager Social Media Manager SEO Specialist PPC Manager Content Marketing Manager Email Marketing Specialist Digital Analytics Manager E-commerce Manager Digital Advertising Manager Web Analyst. Mobile Marketing Manager Marketing Automation Specialist Certificates Digital certificate Digital certificate - £9 PDF Certificate for £9 Hard copy certificate Hard copy certificate - £15 QLS Endorsed Certificate Hard copy certificate - £129 QLS Hardcopy Certificate for £129

Overview This Strategic Marketing course will unlock your full potential and will show you how to excel in a career in Strategic Marketing. So upskill now and reach your full potential. Everything you need to get started in Strategic Marketing is available in this course. Learning and progressing are the hallmarks of personal development. This Strategic Marketing will quickly teach you the must-have skills needed to start in the relevant industry. In This Mental Health Course, You Will: Learn strategies to boost your workplace efficiency. Hone your Strategic Marketing skills to help you advance your career. Acquire a comprehensive understanding of various Strategic Marketing topics and tips from industry experts. Learn in-demand Strategic Marketing skills that are in high demand among UK employers, which will help you to kickstart your career. This Strategic Marketing course covers everything you must know to stand against the tough competition in the Strategic Marketing field.  The future is truly yours to seize with this Strategic Marketing. Enrol today and complete the course to achieve a Strategic Marketing certificate that can change your professional career forever. Additional Perks of Buying a Course From Institute of Mental Health Study online - whenever and wherever you want. One-to-one support from a dedicated tutor throughout your course. Certificate immediately upon course completion 100% Money back guarantee Exclusive discounts on your next course purchase from Institute of Mental Health Enrolling in the Strategic Marketing course can assist you in getting into your desired career quicker than you ever imagined. So without further ado, start now. Process of Evaluation After studying the Strategic Marketing course, your skills and knowledge will be tested with a MCQ exam or assignment. You must get a score of 60% to pass the test and get your certificate.  Certificate of Achievement Upon successfully completing the Strategic Marketing course, you will get your CPD accredited digital certificate immediately. And you can also claim the hardcopy certificate completely free of charge. All you have to do is pay a shipping charge of just £3.99. Who Is This Course for? This Strategic Marketing is suitable for anyone aspiring to start a career in Strategic Marketing; even if you are new to this and have no prior knowledge on Strategic Marketing, this course is going to be very easy for you to understand.  And if you are already working in the Strategic Marketing field, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level.  Taking this Strategic Marketing course is a win-win for you in all aspects.  This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements This Strategic Marketing course has no prerequisite.  You don't need any educational qualification or experience to enrol in the Strategic Marketing course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online Strategic Marketing course. Moreover, this course allows you to learn at your own pace while developing transferable and marketable skills. Course Curriculum Module 01: An Introduction to Strategic Planning An Introduction to Strategic Planning 00:17:00 Module 02: Development of a Strategic Plan Development of a Strategic Plan 00:24:00 Module 03: Strategic Planning for Marketing Strategic Planning for Marketing 00:12:00 Module 04: Strategic and Marketing Analysis Strategic and Marketing Analysis 00:14:00 Module 05: Internal Analysis Internal Analysis 00:24:00 Module 06: External Analysis External Analysis 00:24:00 Module 07: Market Segmentation, Targeting and Positioning Market Segmentation, Targeting and Positioning 00:16:00 Module 08: Approaches to Customer Analysis Approaches to Customer Analysis 00:22:00 Module 09: Approaches to Competitor Analysis Approaches to Competitor Analysis 00:25:00

Overview of Ecommerce Management Imagine a world where your business never sleeps, reaching customers across the globe 24/7. Welcome to the realm of ecommerce management, where digital shopfronts are the new high streets. The UK's e-commerce market is booming, expected to reach £500 billion by 2024. Our ecommerce management course is your ticket to riding this digital wave. From crafting winning strategies to mastering customer service, from building strong brands to creating captivating content, this ecommerce management course covers it all. Dive into the intricacies of social media marketing, learn to create user experiences that convert browsers into buyers, and harness the power of data analytics to drive your business forward. Whether you're a budding entrepreneur or a seasoned professional looking to pivot, this ecommerce management course equips you with the knowledge to thrive in the digital marketplace. Don't let the e-commerce revolution pass you by – join us and transform your digital business acumen into tangible success. This amazing Ecommerce management course will teach you: Develop a winning e-commerce strategy for online success. Craft compelling content that attracts and engages customers. Leverage social media to build brand awareness and drive sales. Implement effective marketing strategies to reach your target audience. Design a user-friendly online experience that fosters conversions. Analyse e-commerce data to gain insights and optimise performance. Details Perks of Learning with IOMH One-To-One Support from a Dedicated Tutor Throughout Your Course. Study Online - Whenever and Wherever You Want. Instant Digital/ PDF Certificate. 100% Money Back Guarantee. 12 Months Access. Process of Evaluation After studying the course, an MCQ exam or assignment will test your skills and knowledge. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement Certificate of Completion - Digital / PDF Certificate After completing the Ecommerce Management course, you can order your CPD Accredited Digital / PDF Certificate for £5.99.  Certificate of Completion - Hard copy Certificate You can get the CPD Accredited Hard Copy Certificate for £12.99. Shipping Charges: Inside the UK: £3.99 International: £10.99 Who Is This Course for? This Ecommerce Management is suitable for anyone aspiring to start a career in relevant field; even if you are new to this and have no prior knowledge, this course is going to be very easy for you to understand.  On the other hand, if you are already working in this sector, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level.  This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements You don't need any educational qualification or experience to enrol in the Ecommerce Management course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online course. Career Path The certification and skills you get from this Ecommerce Management Course can help you advance your career and gain expertise in several fields, allowing you to apply for high-paying jobs in related sectors. Course Curriculum Module 1: Introduction to Electronic Commerce Introduction to Electronic Commerce 00:16:00 Module 2: E-Commerce Strategy and Implementation E-Commerce Strategy and Implementation 00:18:00 Module 3: Customer Service Customer Service 00:19:00 Module 4: Products, Brands, and Services Products, Brands, and Services 00:28:00 Module 5: Content Planning and Production Content Planning and Production 00:11:00 Module 6: Use of Social Networks Use of Social Networks 00:15:00 Module 7: Marketing Marketing & Advertising 00:31:00 Module 8 - Creating an Engaging User Experience Creating an Engaging User Experience 00:11:00 Module 9 - Transaction Management Transaction Management 00:18:00 Module 10 - E-Commerce Analytics E-Commerce Analytics 00:11:00 Assignment Assignment - Ecommerce Management 00:00:00

Overview of ChatGPT for Marketing and Productivity with AI Tools Visualise a world where artificial intelligence drives your marketing initiatives and AI tools revolutionise your business productivity. That's no longer just a fantasy; it's a reality you can be part of with our ChatGPT for Marketing and Productivity with AI Tools course. This industry has witnessed an explosion of opportunities, where those equipped with the knowledge to harness the power of artificial intelligence in marketing and productivity are at a significant advantage. Join us and become well-versed in using ChatGPT, one of the most sophisticated AI tools available. Learn how to seamlessly integrate Artificial Intelligence (AI) into your marketing strategies and enhance your productivity using AI tools. With this course, you are following the trend and becoming a trendsetter in the Artificial Intelligence (AI) marketing and productivity landscape. Join us and leap into the future with ChatGPT. This ChatGPT for Marketing and Productivity with AI Tools Course will help you to learn: Learn strategies to boost your workplace efficiency. Hone your skills to help you advance your career. Acquire a comprehensive understanding of various topics and tips. Learn in-demand skills that are in high demand among UK employers This course covers the topic you must know to stand against the tough competition. The future is truly yours to seize with this ChatGPT for Marketing and Productivity with AI Tools. Enrol today and complete the course to achieve a certificate that can change your career forever. Details Perks of Learning with IOMH One-To-One Support from a Dedicated Tutor Throughout Your Course. Study Online - Whenever and Wherever You Want. Instant Digital/ PDF Certificate. 100% Money Back Guarantee. 12 Months Access. Process of Evaluation After studying the course, an MCQ exam or assignment will test your skills and knowledge. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement Certificate of Completion - Digital / PDF Certificate After completing the ChatGPT for Marketing and Productivity with AI Tools course, you can order your CPD Accredited Digital / PDF Certificate for £5.99.  Certificate of Completion - Hard copy Certificate You can get the CPD Accredited Hard Copy Certificate for £12.99. Shipping Charges: Inside the UK: £3.99 International: £10.99 Who Is This Course for? This ChatGPT for Marketing and Productivity with AI Tools is suitable for anyone aspiring to start a career in relevant field; even if you are new to this and have no prior knowledge, this course is going to be very easy for you to understand.  On the other hand, if you are already working in this sector, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level.  This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements There is no prerequisite to enrol in this course. You don't need any educational qualification or experience to enrol in the ChatGPT for Marketing and Productivity with AI Tools course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online course. Career Path The certification and skills you get from this ChatGPT for Marketing and Productivity with AI Tools Course can help you advance your career and gain expertise in several fields, allowing you to apply for high-paying jobs in related sectors. Course Curriculum Section 01: The AI Marketing Playbook Unit 01: Start an Account with ChatGPT 00:02:00 Unit 02: What the Company OpenAI Say About Itself 00:02:00 Unit 03: What OpenAI Say About The Limitations of the Chatbot 00:02:00 Unit 04: Chatbot Prompt Examples Given By Open AI 00:02:00 Unit 05: Will Chat GPT Be a Paid Application 00:01:00 Unit 06: Chat GPT Idea Generation 00:02:00 Unit 07: Chat GPT - Idea Qualification and Accuracy 00:03:00 Unit 08: ChatGPT - Accuracy and Citations 00:02:00 Unit 09: Chat GPT - Creating HTML Instances 00:01:00 Unit 10: Chat GPT - How to Solve Specific Business Problems 00:02:00 Unit 11: Chat GPT - Statistical Verification of Information 00:01:00 Unit 12: Chat GPT - Rewrite Content for Different Contexts 00:02:00 Unit 13: ChatGPT - Content Checked With AI 00:02:00 Unit 14: ChatGPT - Simplifying Information 00:01:00 Unit 15: ChatGPT - How to Ask the Chatbot about Context 00:01:00 Unit 16: ChatGPT - How to Cross-Post Queries 00:01:00 Unit 17: ChatGPT - How to Narrow Down the Context of Your Query 00:02:00 Unit 18: ChatGPT - How to Solve a Business Process 00:02:00 Unit 19: ChatGPT - Developing a Methodology From Experts 00:01:00 Unit 20: The Future of ChatGPT 00:01:00 Section 02: How to Use ChatGPT and AI for Marketing Unit 01: Autonous AI Agents 00:01:00 Unit 02: Connecting to Open AI 00:01:00 Unit 03: Getting an OpenAI Key 00:01:00 Unit 04: Agent GPT - Autonomous AI 00:02:00 Unit 05: GoalGPT - Autonomous Agents 00:01:00 Unit 06: Cognosis - Autonomous AI 00:02:00 Unit 07: Aomni - Autonomous Agent 00:01:00 Unit 08: Durable - Build a Website with AI 00:01:00 Unit 09: Eightify Summaries 00:02:00 Unit 10: Genei - Do Higher Quality Research with AI 00:01:00 Unit 11: Ellicit - Do Higher Quality Research with AI 00:01:00 Unit 12: Inciteful - Do Higher Quality Research with AI 00:02:00 Unit 13: SciteAI Determine the Credibility of Your Research 00:01:00 Unit 14: Eleven Labs - Voice Cloning 00:02:00 Unit 15: AgentGPT - Wrap Up and Return 00:01:00 Unit 16: Cognosys - Wrap Up and Return 00:01:00 Unit 17: Aomni - Wrap Up and Return 00:01:00 Unit 18: Goal GPT - Wrap Up and Return 00:01:00 Unit 19: Uploading Research Reports to Summarization Applications 00:01:00 Unit 20: Perspective on The Future of AI 00:01:00 Section 03: Productivity with AI Tools Unit 01: Meta Search Sites 00:02:00 Unit 02: SMMRY for Summarzing 00:01:00 Unit 03: ChatGPT Plugins Waitlist 00:01:00 Unit 04: Using Microsoft Bing Search 00:02:00 Unit 04: Using Microsoft Bing Search 00:02:00 Unit 06: Microsoft Word Speech To Text 00:01:00 Unit 07: Transcribe Audio in Microsoft Word 00:02:00 Unit 08: Speechify 00:02:00 Unit 09: Exact Image Creation 00:01:00 Unit 10: AI Design Tools 00:02:00 Unit 11: Learn How to Prompt 00:01:00 Unit 12: Content Improvement 00:01:00 Unit 13: Idea Generation 00:01:00 Unit 14: Audio Enhancement with Adobe 00:02:00 Unit 15: Clean up Audio With Cleaanvoice 00:01:00 Unit 16: Notion-AI 00:01:00 Unit 17: Pictory 00:01:00 Unit 18: Lex 00:01:00 Unit 19: ChatPDF 00:01:00 Unit 20: Conclusion and the Future of Generatie AI - Searchie 00:01:00

Dive into the world of marketing with our Basics of Marketing course. From sales fundamentals to future trends, enhance your skills in sales team management, market understanding, and sales-marketing alignment. Perfect for budding marketers and sales professionals.

In the fast-paced world of business, there's an untold story of pain and frustration that resonates with countless aspiring marketers. It's the narrative of launching a product or service into a crowded market, only to watch it disappear into obscurity. The agony of crafting clever advertising campaigns that seem to fall on deaf ears and the frustration of not understanding the intricate dance of consumer behaviour.  Marketing is the lifeblood of any successful business as it’s the bridge that connects your offerings to the world, the art of making your business thrive. Your journey to becoming a marketing maestro begins with our comprehensive Marketing course. In this marketing course, you'll delve deep into the multifaceted realm of marketing, from the basics to the intricacies of branding, consumer behaviour, and market segmentation. You'll learn how to navigate the ever-changing marketing environment, conduct effective research, and craft compelling product and pricing strategies.  Our comprehensive course equips you with the knowledge and skills to master these critical aspects, to not only enhance your own business endeavours but also be a valuable asset in the marketing world. Join our Marketing course now, and take the first steps to conquer the world of marketing! Goals By the end of this, you will be able to: Grasp the fundamentals of marketing, understanding its core concepts and principles. Gain proficiency in the marketing process, from strategizing to implementation and evaluation. Develop strategic marketing skills, enabling you to create effective marketing plans and campaigns. Analyse the marketing environment and adapt strategies to changing market dynamics. Master market segmentation techniques for precise targeting of customer segments. Comprehend consumer buying behaviour, influencing marketing strategies and customer engagement. Understand business markets and buying behaviour, aiding B2B marketing decisions. Learn marketing research methods for informed decision-making and market insights. Craft product and branding strategies that enhance brand recognition and customer loyalty. Acquire pricing, marketing channels, and integrated marketing communication strategies for successful product promotion. Who is this course for? Aspiring marketers looking to build a solid foundation in marketing concepts and practices. Students and recent graduates seeking to enhance their knowledge of marketing to boost their career prospects. Anyone interested in understanding how businesses operate and how they connect with their target audiences. Individuals looking to explore consumer behaviour and the psychology behind buying decisions. Those interested in the intricacies of branding, advertising, and promotion to create a strong market presence. Career path Marketing Coordinator Marketing Manager Digital Marketing Specialist Market Research Analyst Brand Manager Advertising Executive Sales Manager Product Manager