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1 Marketing Plan courses in Liverpool

Strategic Marketing (In-House)

By The In House Training Company

In our constantly changing environment, if you always do what you've always done, then you'll always get what you've always got - and that's not enough! Building a strategic marketing plan is a powerful way to take a step back from day-to-day activities, review the opportunities available to your business and your products, and build a roadmap of tactics that will set you apart from the competition. In this workshop, we look at how to build a customer-focused strategic marketing plan to pin-point your milestones to success over a 12-month period. This programme will help participants to: Understand the key questions that a strategic marketing plan should answer Understand the value of customer and competitor insight and how to develop actionable insights to guide your plan Conduct a market analysis and identify the barriers and drivers to success Learn how to build a customer buying journey and how to identify the most valuable customers Develop a customer-focused strategy and customer engagement plans Develop core messages and winning tactics to engage with your key customers Identify the key metrics to review and measure to keep your plans on track 1 Situational analysis Introduction to marketing strategy Market and competitor analysis and insight generation Understanding the customer buying journey How to segment customers to identify your most valuable customer opportunities Identifying the barriers and drivers to your success 2 Strategy Introduction to strategy How to build strategic imperatives and SMART objectives How brand vision and positioning drive customer focus A guide to building key message themes 3 Tactics, messaging and measurement Introduction to building customer-focused tactics How to build a customer-engagement plan How to build key messages and a customer-focused tactical plan A practical guide to developing key metrics to review success and keep your plans on track Actionable outcomes Throughout the programme we will use your own product examples to build your plan, participants will: Learn best practice examples of strategic planning Discover market and customer opportunities to strengthen your competitive edge Create a strategic plan that can be implemented immediately within your business Start planning compelling marketing messages to reach the right customer at the right time Receive immediate feedback on your strategic marketing plan Have the opportunity to share common issues and solutions with colleagues in the group

Strategic Marketing (In-House)
Delivered in Harpenden or UK Wide or OnlineFlexible Dates
Price on Enquiry

Online Options

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How to Create a Successful Marketing Plan

4.3(43)

By John Academy

Do you want to master the skills of creating a successful marketing plan? If yes, then enrol now and learn how to develop and manage an effective marketing plan. Description: Everybody knows you require a strategy for the business, yet many business visionaries don't understand an advertising plan is similarly as indispensable. Not at all like a strategy for the business, a promoting strategy concentrates on winning and keeping clients; it's vital and incorporates numbers, facts and targets. The course will start with an overview of the significance of content promoting, another way to deal with showcasing on the web that will help you to wind up noticeably four times more successful than alternative approaches. We will walk you through the world of internet marketing and late changes on the web. You will learn how to create a vision and draw in the right audience for success in any endeavour the end of this course; you will be given all that you need to build up an effective marketing plan to enable you to stay aware of the greatest of organisations in your field. Who is the course for? Entrepreneurs. Small Business Owners. Marketing Managers. Product Managers. Social Media Managers. Individuals who are looking for knowledge and insights into marketing today. Individuals looking forward to starting a business. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment:  At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: How to Create a Successful Marketing Plan would be beneficial for the following careers: Content marketer. Marketing manager. Business plan writer. Industry researcher. Retail sales advisor. Business coach. Module-01 Introduction 00:15:00 About Successful Marketing Plan 00:30:00 Review the Business Plan 01:00:00 Why Do You Do Comparative Studies? 00:15:00 Research Methods For Business 00:30:00 Identify Your Business Plan 00:30:00 Module-02 How To Evaluate Market Demand For Your Product? 01:00:00 Consumer Trends In Business 00:30:00 Retail & Distribution Trends 00:30:00 Marketing and Pricing 00:15:00 Analysing Your Competition 01:00:00 Set Sales Objectives 00:30:00 Module-03 Defining Your Market 00:30:00 Positioning Your Product 01:00:00 Building A Marketing Strategy 01:00:00 The Importance of Brand Naming and Packaging 00:15:00 How To Create And Implement Successfully Business Plan 00:15:00 Evaluation Your Business Plan 00:30:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

How to Create a Successful Marketing Plan
Delivered Online On Demand10 hours 15 minutes
£18

Accredited Training in Successful Marketing Plan Creation

By iStudy UK

What amount of time would you say you are spending on marketing your business? An hour a day? A day a week? 95% of your day? All the more essentially, do you even know whether every one of those efforts is paying off? In this course, I will show you step by step how to build a successful marketing plan that will GUARANTEE that you're marketing endeavours are rewarded consistently The benefits of a planned marketing strategy are numerous. Business owners often rely solely on their intuition to make business decisions. While this simple knowledge is essential in the decision-making process, it may not provide you with all the facts you need to achieve marketing results. A marketing strategy will help you define business goals and develop activities to meet them. In this course, you will learn to create a Winning Marketing Plan, and you'll be off and running with marketing that you KNOW will work, in no time. Course Highlights Accredited Training in Successful Marketing Plan Creation is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Accredited Training in Successful Marketing Plan Creation into 18 modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 10 hours, 15 minutes hours and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Accredited Training in Successful Marketing Plan Creation Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Accredited Training in Successful Marketing Plan Creation is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Accredited Training in Successful Marketing Plan Creation is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Module-01 Introduction 00:15:00 About Successful Marketing Plan 00:30:00 Review the Business Plan 01:00:00 Why Do You Do Comparative Studies? 00:15:00 Research Methods For Business 00:30:00 Identify Your Business Plan 00:30:00 Module-02 How To Evaluate Market Demand For Your Product? 01:00:00 Consumer Trends In Business 00:30:00 Retail & Distribution Trends 00:30:00 Marketing and Pricing 00:15:00 Analysing Your Competition 01:00:00 Set Sales Objectives 00:30:00 Module-03 Defining Your Market 00:30:00 Positioning Your Product 01:00:00 Building A Marketing Strategy 01:00:00 The Importance of Brand Naming and Packaging 00:15:00 How To Create And Implement Successfully Business Plan 00:15:00 Evaluation Your Business Plan 00:30:00 Mock Exam Final Exam

Accredited Training in Successful Marketing Plan Creation
Delivered Online On Demand10 hours 15 minutes
£25

Create a Strategic Marketing Plan That Drives Action

By Entreprenure Now

What are the most effective ways to attract customers to your product or service? This video walks through three key steps in depth: Analyzing the marketing programs your competition is using, choosing a marketing mix for your business, and creating your marketing plan.

Create a Strategic Marketing Plan That Drives Action
Delivered Online On Demand
£19.99

Evaluating a Marketing Plan

By OnlineCoursesLearning.com

Assessing a Marketing Plan Figuring out how to assess your advertising plan is totally essential to guarantee the strength of your image and the viability of your showcasing endeavors. Regardless of your business size or nature, your prosperity is straightforwardly connected to continually assessing your promoting plans. This course gives an extensive manual for assessing your advertising plan by furnishing you with a complete showcasing plan agenda and brand assessment manual for ensure you incorporate each vital component. From how to utilize client criticism to adequately assess your image picture and advertising plan, to the study of explicitly assessing your computerized showcasing efforts, this course covers all you at any point require to think about assessing your promoting plan. You Will Learn Step by step instructions to utilize an agenda to guarantee a total and viable promoting plan Instructions to assess your whole image and remember it for your advertising plan The various strategies for social affair and utilizing client input to assess your showcasing plan The study of explicitly assessing your computerized showcasing plan Advantages of Taking This Course

Evaluating a Marketing Plan
Delivered Online On Demand
£50

Marketing Plan Writing

By OnlineCoursesLearning.com

Marketing Plan Writing Certification Whenever you have built up a decent field-tested strategy, you need to have an unmistakable thought of how to advertise your business to your intended interest group. With various advertising decisions accessible, it tends to be overwhelming to pick the promoting procedures that will turn out best for your business necessity. A strong promoting plan will help guarantee that you utilize your assets admirably (a vital factor, particularly in case you're simply beginning). You can likewise augment effort to your objective market. Notwithstanding the nature and size of your business, figuring out how to make a dependable showcasing plan for your business can help make a guide that encourages you accomplish your business goals. What's Covered in the Course? This seminar on the most proficient method to compose an advertising plan clarifies the accompanying significant points in detail: Step by step instructions to break down the objective market and comprehend your clients' practices, fears, needs and needs, etc. The circumstance investigation likewise covers socioeconomics and psychographics of your specialty crowd. Why an advertising plan is significant and how it can assist you with accomplishing your business objectives Instructions to join vital segments like objectives, spending plans, timetables and assets into your showcasing to keep away from costly slip-ups The most effective method to build up an applicable marking methodology and separate yourself from your opposition; how to break down your opposition in the objective market The most effective method to follow key execution markers and build up a sound evaluating and markdown procedure The most effective method to utilize reference advertising for your potential benefit The most effective method to make a significant items, administrations and statement of purpose in your advertising plan The most effective method to investigate market patterns and development and perform SWOT examination to situate your business better This video course offers the accompanying advantages Advantages of examining the course: Less odds of committing expensive errors that are hard to fix Better comprehension of your objective market Improved preservation of business assets Figuring out how to brand and position yourself deliberately in your objective market

Marketing Plan Writing
Delivered Online On Demand
£50

Creating a Marketing Plan

By OnlineCoursesLearning.com

Making a Marketing Plan Certification A decent advertising plan is fundamental for keeping a business on target. On the off chance that you don't have a clue how you will advance an item or administration, you won't expand your benefits or construct a faithful after. You may wind up focusing on some unacceptable crowd, sitting around and cash therefore. This course will take you through the way toward drawing up an advertising plan. You will figure out how to direct foundation research, structure the arrangement and set it in motion. You Will Learn: The 4 reasons why making a promoting arrangement is so critical to the general wellbeing and advancement of a business The most effective method to assemble an exhaustive showcasing plan in 5 stages and the reasoning behind each stage Why you may require an internet promoting plan, the construction of a decent web based showcasing plan and why you need to consider site improvement (SEO) The overall standards you need to follow while investigating, settling and twofold checking your arrangement Five different ways to set your strategy in motion, when to request help and how to screen your advancement Advantages of Taking This Course: In the event that you own a business, this course will assist you with figuring out how to advance your items and administrations in a direct, successful way In the event that you work in deals or promoting, this course will assist you with composing an arrangement that permits you to effectively focus on your optimal client segment In the event that you are answerable for settling on undeniable level vital choices in your organization, this course will help you take a gander at the more extensive picture and push the business the correct way In the event that you have an overall premium in showcasing, this course will show you how organizations set up promoting procedures

Creating a Marketing Plan
Delivered Online On Demand
£50

Marketing Strategies Online Training Masterclass

By Study Plex

Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Key Elements of the Marketing Plan Understanding the Marketing Plan and Experiencing its Importance 1.1 00:05:00 Marketing Strategy Versus Marketing Plan 1.2 00:04:00 When Should We Prepare a Marketing Plan 1.3 00:03:00 We Move From Plan to Execution 1.4 00:05:00 How Do You Position Your Brand in the Marketing Plan Research Competitors in Your Industry 2.1 00:07:00 Map the Target Market for Your Marketing Plan 2.2 00:05:00 Clearly Define Your Niche in the Marketing plan2.3 00:06:00 Find the Right Customer Demographics for Your Marketing Plan 2.4. 00:06:00 SWOT Analysis for Your Marketing Plan 2.5 00:05:00 How Do You Best Set Marketing Goals Understanding Keywords in the Marketing Plan 3.1 00:04:00 Measure Your Goals in Your Marketing Plan 3.2 00:06:00 Determine Your Budget in Your Marketing Plan 3.3 00:05:00 Define Team and Roles 3.4 00:05:00 Learn How to Implement and Update Your Marketing Plan Measure Kpis in Your Marketing plan.4.1 00:06:00 Prepare to Implement Your Marketing plan.4.2 00:03:00 Social Media Scheduling Ideas for Your Marketing plan.4.3 00:04:00 Track Your Marketing Plan Progress With Your team.4.4 00:04:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00

Marketing Strategies Online Training Masterclass
Delivered Online On Demand
£19

Professional Certificate Course in Marketing Planning and Strategy in London 2024

4.9(261)

By Metropolitan School of Business & Management UK

The aim of this course is to provide learners with a thorough understanding of the marketing planning process, including the key components and strategies involved. The course will cover topics such as defining a marketing plan, strategic marketing planning process, marketing planning and marketing strategy, components of marketing planning, and distribution strategies for products and services. After the successful completion of the course, you will be able to learn about the following, Defining Marketing plan. Understanding strategic marketing planning process. Understanding marketing planning and marketing strategy. Learning the Components of marketing planning. Understanding the distribution strategies for products and services. Marketing planning is a critical process for any organization that wants to succeed in today's competitive business environment. This course will provide learners with a comprehensive understanding of the marketing planning process, including the key components and strategies involved. The course will begin by defining what a marketing plan is and why it is essential for businesses to have one. Learners will then gain an understanding of the strategic marketing planning process, which involves analyzing the market, defining target customers, developing marketing objectives, and creating a marketing mix to achieve those objectives. Marketing planning is a critical process for any organization that wants to succeed in today's competitive business environment. This course will provide learners with a comprehensive understanding of the marketing planning process, including the key components and strategies involved. The course will begin by defining what a marketing plan is and why it is essential for businesses to have one. Learners will then gain an understanding of the strategic marketing planning process, which involves analyzing the market, defining target customers, developing marketing objectives, and creating a marketing mix to achieve those objectives. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Marketing planning and strategy Self-paced pre-recorded learning content on this topic. Marketing Planning and Strategy Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing Managers and Executives Business Development Managers Product Managers and Brand Managers Sales Managers and Representatives Market Researchers and Analysts Business Owners and Entrepreneurs Advertising and PR Professionals Management Consultants Strategy Planners Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Professional Certificate Course in Marketing Planning and Strategy in London 2024
Delivered Online On Demand14 days
£35

Crafting a Dynamic Marketing Strategy for Impactful Results

By Compete High

🚀 Unlock the Power of Persuasion: Crafting a Dynamic Marketing Strategy for Impactful Results 🚀   Are you tired of marketing efforts that fall flat, leaving you wondering where you went wrong? It's time to elevate your game and transform your approach with our groundbreaking online course: 'Crafting a Dynamic Marketing Strategy for Impactful Results.'   🌟 Module 1: Introduction - Lay the Foundation for Success Dive into the fundamentals of effective marketing. Understand the psychology behind consumer behavior and learn how to connect with your audience on a deeper level. Uncover the secrets to building a brand that not only stands out but leaves a lasting impression. 📈 Module 2: Build a Strategic Marketing Plan - Your Roadmap to Success Crafting a marketing plan is an art, and in this module, you'll become a master strategist. From setting SMART goals to identifying your target audience, you'll develop a comprehensive plan tailored to your unique business. Explore the latest digital marketing trends and discover how to leverage them for maximum impact. 💡 Module 3: Workshop - Hands-On Application of Knowledge Theory is great, but application is key. Join our hands-on workshop where you'll put your newly acquired skills to the test. Receive personalized feedback from industry experts, fine-tune your strategies, and leave with a polished marketing plan ready to propel your business to new heights.   🔥 What You'll Gain: ✅ A deep understanding of consumer psychology ✅ Proven techniques to build a standout brand ✅ A strategic marketing plan tailored to your business ✅ Knowledge of the latest digital marketing trends ✅ Hands-on experience and personalized feedback   🌐 Why Choose Our Course?   🎓 Expert Instructors: Learn from seasoned professionals with a track record of success in the marketing world.   🚀 Practical Insights: Gain real-world insights and practical strategies that you can implement immediately.   🤝 Community Support: Join a vibrant community of like-minded individuals, share experiences, and network for future collaborations.   🏆 Transform your marketing efforts and achieve impactful results! Enroll now in 'Crafting a Dynamic Marketing Strategy for Impactful Results' and position your business for success in today's competitive landscape. Don't miss out on this opportunity to revolutionize your marketing game! 🚀🌟 Course Curriculum Module 1- Introduction Strategic Marketing Plan Explained 00:00 Module 2- Build a Strategic Marketing Plan Choosing a Marketing Program 00:00 Case Study Product and Services Businesses 00:00 Evaluate Your Marketing Mix 00:00 Objectives, Tactics, and Assumptions about your marketing program 00:00 Common Mistakes 00:00 Module 3- Workshop Workshop - Create Your Marketing Action Plan 00:00

Crafting a Dynamic Marketing Strategy for Impactful Results
Delivered Online On Demand1 hour
£25

Educators matching "Marketing Plan"

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