Are you someone new to Marketing? Have you ever heard of Niche Marketing? Or are you interested in learning about it? If yes, then this beginner course is for you. Description: Marketing is a very fast-paced factor in businesses, especially in Online Marketing since there are always constant changes in trends and updates. This course will help you target a broad range of market to be able to market your products and services effectively. You will be able to know the benefits of Micro Niche and Niche Marketing. Through this course, you will know about the Micro Niche Websites and how it should be operated. You will learn how to use keywords and backlinks for Micro Niche Websites. Also, you will learn about the types of Micro Niche Software and how does internet micro niche marketing software work. Lastly, you know why it is not a good idea to target a single keyword. Who is the course for? Marketers or any business people who want to learn about Niche Market People who have an interest in marketing and niche market Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Beginner's Guide to Micro Niches would be beneficial for the following careers: Businessmen Entrepreneurs Marketers Marketing Assistants Sales Specialists. The Beginner's Guide to Micro Niches Introduction 00:30:00 What is Niche Market? 00:30:00 Benefits of Micro Niche and Niche Marketing 00:30:00 Difference Between Niche Marketing And Mass Marketing 00:30:00 Micro Niche Marketing 00:30:00 How to build Quality Micro Niche Websites to Earn More 00:30:00 Using Keywords 00:03:00 Using Backlinks 00:15:00 How can you Make Money out of Micro Niche Websites? 01:00:00 How Can you Promote Your Brand Through Micro Niche Marketing 01:00:00 Types of Micro Niche Software 00:30:00 Micro Niche Finder 00:30:00 Benefits of Using Micro Niche Finder 00:30:00 Why is it a Bad Idea to target a Single Keyword 00:30:00 Conclusion 00:15:00 Mock Test Mock Exam - The Beginner's Guide to Micro Niches 00:20:00 Final Exam Final Exam - The Beginner's Guide to Micro Niches 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
Description: Do you want to learn the best social media strategies to enhance your brand presence and attract new customers on all social media platforms? In this course, you will learn how to start a social media presence for your brand on various platforms, depending on targeting audience. You will learn how to automate your pages using automation tools. You will likewise explore different strategies that are necessary to enhance your online presence and much more. You will learn necessary skills, knowledge and information on social media campaign for your business. Who is this course for? This course would be ideal for individuals who want to learn more about social media marketing. Digital Markers, Personal Assistance, Office Administrators, Office Managers, Marketing Executives, Marketing Assistants, Business Development Managers can benefit from this course. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career path: The Complete Online Course on Social Media for Business would be beneficial for the following careers: Digital Marketer (Digital Marketing Executive) Social Media Consultant Marketing Executives Advertising Sales Executive Marketing Managers Business Development Managers. Social Media Marketing Introduction 00:30:00 Understanding the Value of Social Media Buzz and What It Can Do For Your Business 01:00:00 Developing a Winning Social Media Marketing Plan 01:00:00 Setup and Manage a Facebook Page That Works 01:00:00 Tweet Your Way to Online Prominence 01:00:00 Build Your Network with LinkedIn 01:00:00 Captivate Your Audience with YouTube 01:00:00 Conclusion 00:15:00 Social Media Management for Business Module One - Getting Started 00:30:00 Module Two - What is Social Media? 00:30:00 Module Three - Defining Your Social Media Policy (I) 00:15:00 Module Four - Defining Your Social Media Policy (II) 00:30:00 Module Five - Creating a Living Document 00:30:00 Module Six - Keeping an Eye on Security 00:30:00 Module Seven - Rules to Follow When Posting (I) 00:30:00 Module Eight - Rules to Follow When Posting (II) 00:30:00 Module Nine - Benefits of Social Media 00:30:00 Module Ten - The Pitfalls of Social Media 00:30:00 Module Eleven - Listen to Your Customers 00:30:00 Module Twelve - Wrapping Up 00:30:00 Activities 00:00:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Social Bookmarking Introduction To Social Bookmarking 00:30:00 The Essential Benefits Of Social Bookmarking 00:30:00 Way To Use Social Bookmarking Correctly 00:30:00 Make Money Social Bookmarking 01:00:00 Identify The Social Bookmarking Competitors 00:15:00 Tips To Avoid Wrapping Traps 00:15:00 Refer A Friend Refer A Friend 00:00:00 Mock Exam Mock Exam- Complete Online Course on Social Media for Business 00:30:00 Final Exam Final Exam- Complete Online Course on Social Media for Business 00:30:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
Overview This Marketing Principles course will unlock your full potential and will show you how to excel in a career in Marketing Principles. So upskill now and reach your full potential. Everything you need to get started in Marketing Principles is available in this course. Learning and progressing are the hallmarks of personal development. This Marketing Principles will quickly teach you the must-have skills needed to start in the relevant industry. In This Marketing Principles Course, You Will: Learn strategies to boost your workplace efficiency. Hone your Marketing Principles skills to help you advance your career. Acquire a comprehensive understanding of various Marketing Principles topics and tips from industry experts. Learn in-demand Marketing Principles skills that are in high demand among UK employers, which will help you to kickstart your career. This Marketing Principles course covers everything you must know to stand against the tough competition in the Marketing Principles field. The future is truly yours to seize with this Marketing Principles. Enrol today and complete the course to achieve a Marketing Principles certificate that can change your professional career forever. Additional Perks of Buying a Course From Institute of Mental Health Study online - whenever and wherever you want. One-to-one support from a dedicated tutor throughout your course. Certificate immediately upon course completion 100% Money back guarantee Exclusive discounts on your next course purchase from Institute of Mental Health Enrolling in the Marketing Principles course can assist you in getting into your desired career quicker than you ever imagined. So without further ado, start now. Process of Evaluation After studying the Marketing Principles course, your skills and knowledge will be tested with a MCQ exam or assignment. You must get a score of 60% to pass the test and get your certificate. Certificate of Achievement Upon successfully completing the Marketing Principles course, you will get your CPD accredited digital certificate immediately. And you can also claim the hardcopy certificate completely free of charge. All you have to do is pay a shipping charge of just £3.99. Who Is This Course for? This Marketing Principles is suitable for anyone aspiring to start a career in Marketing Principles; even if you are new to this and have no prior knowledge on Marketing Principles, this course is going to be very easy for you to understand. And if you are already working in the Marketing Principles field, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level. Taking this Marketing Principles course is a win-win for you in all aspects. This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements This Marketing Principles course has no prerequisite. You don't need any educational qualification or experience to enrol in the Marketing Principles course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online Marketing Principles course. Moreover, this course allows you to learn at your own pace while developing transferable and marketable skills. Course Curriculum Section 01: Marketing and the Firm Marketing and the Firm 00:01:00 Marketing Orientation and Context 00:01:00 Creating Value and Competitive Advantage #1 00:01:00 Creating Value and Competitive Advantage #2 00:01:00 Marketing Definition 00:01:00 Marketing Exchange 00:01:00 Marketing Interactions #1 00:01:00 Marketing Interactions #2 00:02:00 BCG's Advantage Matrix Model 00:01:00 Section 02: Situational Marketing Analysis External Environment - Analysis #1 00:01:00 External Environment - Analysis #2 00:01:00 External Environment - Analysis #3 00:01:00 External Forces Facing Marketing 00:01:00 Demographic Shift 00:01:00 Demographic Changes 00:02:00 Stakeholder Mapping #1 00:01:00 Stakeholder Mapping #2 00:01:00 Section 03: Microenvironments - Industry and Market Microenvironments - Industry and Market 00:01:00 Difference between an Industry and a Sector 00:02:00 Common Mistakes #1 00:02:00 Common Mistakes #2 00:01:00 Market Analysis #1 00:01:00 Market Analysis #2 00:01:00 Internal Firm Analysis and Environment Analysis 00:02:00 Enterprise Value Chain Analysis #1 00:01:00 Enterprise Value Chain Analysis #2 00:01:00 Enterprise Value Chain Analysis #3 00:01:00 Porter's Value Chain 00:01:00 Elements in Porter's Value Chain #1 00:01:00 Elements in Porter's Value Chain #2 00:01:00 SWOT - Gap Analysis 00:02:00 TOWS and Building Conversion Strategies 00:01:00 Section 04: Formulating a Marketing Plan - Building Components Formulating a Marketing Plan - Building Components #1 00:01:00 Formulating a Marketing Plan - Building Components #2 00:02:00 Formulating a Marketing Plan - Building Components #3 00:01:00 Product Life Cycle and Building a Product Strategy 00:01:00 Segmentation and Targeting- Geography, Consumer Behaviour and Cultures 00:01:00 Positioning Your Market Offering 00:01:00 Pricing Your Product for the Market 00:01:00 Channels and Distribution 00:01:00 Promotion and Brand Advertising 00:01:00 Business Development and Customer Relationship Marketing (CRM) 00:01:00 Hard-selling 00:01:00 Sales Funnel 00:01:00 Stages in the Sales Funnel 00:02:00 Section 05: Executing the Marketing Plan Action Planning, Roles and Responsibilities 00:01:00 Metrics and Measures 00:02:00 Marketing and Information Technology 00:01:00 Marketing Information (MIS) Systems: Sorting Data and Reporting 00:02:00 Marketing and Information Technology 00:01:00 The Marketing Profession and Building the Marketing Team 00:01:00
Overview of Affiliate Marketing Course The digital world has changed how businesses connect with customers. One of the biggest changes is affiliate marketing. In the UK, affiliate marketing brings in over £15 billion every year, and businesses now spend around 16% of their marketing money on affiliate programmes. Our Affiliate Marketing Course is perfect for anyone who wants to earn passive income — money that keeps coming in even when you're not working. This course shares real strategies used by people who earn six-figure incomes through smart partnerships and simple systems. The Affiliate Marketing Course will teach you how to choose the right products that sell well. You’ll learn how to improve your website or blog so more people click and buy from your links. We also explain why many companies now prefer affiliate marketing over expensive ads. This course helps you understand how to build strong partnerships with brands that benefit everyone, both you and the company. With clear lessons and easy-to-follow steps, this Affiliate Marketing Course gives you the knowledge to build income streams that can grow over time. From product choice to page design, everything is covered to help you succeed. Many students have already used the skills from this Affiliate Marketing Course to earn extra money. Join them and start learning how affiliate marketing really works. Learning Outcomes By the end of this Affiliate Marketing Course, you will be able to: Build a reliable passive income using affiliate marketing methods Create strong marketing plans to promote affiliate products Understand why affiliate marketing is a smart choice for earning online Work with high-performing companies to boost your income Use smart techniques to increase the money you earn from affiliate links Improve product pages to get more people to buy through your links Who is this course for? New Entrepreneurs – Perfect for anyone who wants to start a business without spending a lot of money or holding stock. Bloggers & Content Creators – Great for turning your audience into income while keeping your content real and valuable. Marketing Learners – Helpful for those wanting to learn how commission-based marketing works and how it’s different from regular ads. Career Changers – Ideal for people who want more flexible work options, remote work, and a chance to earn more over time. Students & Graduates – Useful for building practical skills while earning extra money, especially for those studying business or marketing. Process of Evaluation After studying the Affiliate Marketing Course, your skills and knowledge will be tested with an MCQ exam or assignment. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement Certificate of Completion - Digital / PDF Certificate After completing the Affiliate Marketing Course, you can order your CPD Accredited Digital / PDF Certificate for £5.99. (Each) Certificate of Completion - Hard copy Certificate You can get the CPD Accredited Hard Copy Certificate for £12.99. (Each) Shipping Charges: Inside the UK: £3.99 International: £10.99 Requirements You don’t need any educational qualification or experience to enrol in the Affiliate Marketing Course. Career Path This Affiliate Marketing Course can help you work in roles like: Affiliate Marketing Manager – £25K to £45K per year Digital Marketing Specialist – £22K to £38K per year Performance Marketing Executive – £28K to £42K per year E-commerce Marketing Coordinator – £24K to £36K per year Content Marketing Associate – £20K to £32K per year Course Curriculum: Module 01: Affiliate Marketing Passive Income Made Easy Affiliate Marketing Passive Income Made Easy Preview 00:06:00 Reasons to Consider Affiliate Marketing 00:06:00 Ways You Can Leverage Affiliate Marketing to Grow Your Sales and Small Business 00:04:00 Top Companies to Find Affiliate Marketing Products 00:04:00 Ways to Pick Out the Best Products to Be an Affiliate For 00:03:00 Affiliate Marketing Strategies 00:04:00 Ways to Optimize Your Product Pages for Conversions 00:04:00 Module 02: Affiliate Marketing Strategies Choose the Right Affiliates 00:04:00 Attract Sales with Coupons, Deals, And Promotions 00:04:00 Build A Robust Affiliate Network 00:04:00 Leverage Affiliate Promotions from Multiple Sources 00:04:00 Leverage the Power of Niche Influencers 00:04:00 Module 03: Reasons to Consider Affiliate Marketing Make Money Selling the Products That Made A Difference for You 00:04:00 Supplement Your Current Income 00:06:00 It’s A Passive Income 00:04:00 Amazing Potential for Big Returns 00:06:00 Module 04: Top Companies to Affiliate Marketing Products Amazon 00:04:00 eBay Partner Network 00:04:00 Rakuten 00:05:00 Share A Sale 00:04:00 Click Bank 00:03:00 Module 05: Ways to Leverage Affiliate Marketing Utilise User-Generated Content to Expand Reach 00:05:00 Leverage Affiliate Marketing as Instant Social Proof 00:04:00 Reward Your Top Affiliates 00:05:00 Boost Affiliate Percentages on Less Popular Goods 00:03:00 Module 06: Ways To Optimize Your Product Pages Have a Strategy and a Goal Before You Start Building A Page 00:04:00 Keep It Clean 00:04:00 A/B Test Everything 00:04:00 Optimise For Mobile 00:05:00 Add Social Proof 00:04:00 Module 07: Ways To Pick Out The Best Products Make A-List 00:04:00 Look For Market Niche For The Products 00:04:00 Market’s Needs 00:04:00 Leaks 00:04:00 Customer’s Reasons 00:04:00 Module 08: Conclusion Affiliate Marketing Passive Income Made Easy Review 00:05:00
Dive into the world of marketing with our Basics of Marketing course. From sales fundamentals to future trends, enhance your skills in sales team management, market understanding, and sales-marketing alignment. Perfect for budding marketers and sales professionals.