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Description: Internet marketing is the process of advertising or promoting brand, products, or services online. It has been a prevalent marketing strategy since it is the easiest way to reach out to people worldwide. Learning how to do internet marketing will help to introduce your business to the public. If you want to know how to market effectively, then this is your chance to learn through this course. Learning through this is more efficient since we provide you everything you need about internet marketing so register now and start learning. Who is the course for? Employees of the business industry and other businessmen who want to learn how to advertise effectively with their customers and potential clients through internet marketing People who have an interest in internet marketing and how they can be effective marketers Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. 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Internet Marketing Basics What is Internet Marketing? 00:15:00 Creating an Internet Marketing Plan 00:15:00 Extending Your Influence 00:15:00 E-mail Marketing 00:15:00 Search Engine Optimization (SEO) 01:00:00 Advertising Online 00:15:00 Internet Marketing What Does Internet Marketing Really Mean and Who Can Do It? 00:30:00 Concepts of Web Traffic - Why Internet Marketing Cannot Do without It 00:30:00 Monetizing the Traffic 01:00:00 Concepts of E Commerce You Will Need 00:30:00 Blogging for Building Internet Marketing Traffic 01:00:00 Article Submissions to Bring in Internet Marketing Traffic 00:30:00 Internet Marketing and Social Networking 00:30:00 Making Your Internet Marketing Venture a Full-Fledged Home Business 00:30:00 Pros and Cons of Internet Marketing 00:30:00 Conclusion 00:15:00 Fundamentals of Internet Marketing Module One - Getting Started 01:30:00 Module Two - SWOT Analysis in Marketing 00:30:00 Module Three - Marketing Research 01:00:00 Module Four - Real Time Marketing 01:00:00 Module Five - Brand Management 01:00:00 Module Six - Social Media (I) 00:30:00 Module Seven - Social Media (II) 01:00:00 Module Eight - SEO Basics 01:00:00 Module Nine - Website Characteristics 01:00:00 Module Ten - Capturing Leads 01:00:00 Module Eleven - Campaign Characteristics 01:00:00 Module Twelve - Wrapping Up 00:30:00 Internet Marketing Fundamentals Course- Activities 00:00:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Instagram Marketing What is Instagram? 00:15:00 Instagram for Business 00:15:00 Instagram & Community 00:15:00 Internet Marketing Magnetism Alter Your Focal Point 01:00:00 Trust In Individuals 01:00:00 Celebrate Living 00:15:00 Jest At Yourself 00:30:00 Wrapping Up 00:30:00 Mock Exam Mock Exam - Advanced Diploma in Internet Marketing 00:20:00 Final Exam Final Exam - Advanced Diploma in Internet Marketing 00:20:00 Order Your Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
Description: Digital Marketing is now considered as one of the most effective and used marketing strategies, especially in this technology era. To be an established marketer, you need to learn both basic and advanced skills in digital marketing. You also need to learn to manage your reputation and your company's image. Through this course, you will learn the advanced skills, knowledge, and information about digital marketing. You will learn how to engage in internet research to be effective in digital marketing. Find out how to strategize to become effective in digital marketing in this course. Who is the course for? Employees of the business industry and other businessmen who want to learn how to become profitable through Digital Marketing. People who have an interest in Digital Marketing and how to effectively communicate and conduct promotions to their potential clients. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Advanced Diploma in Digital Marketing Course will be useful and would be beneficial for every kind of occupations and careers like: Businessman Digital Manager Marketing and Promotions Specialist Marketing Manager Product Creator Sales Manager Sales and Promotions Specialist Social Media Manager Top Executive. Digital Marketing Sales and Marketing 00:30:00 How Internet Marketing Works 01:00:00 How To Make Money With Internet Marketing 01:00:00 What is Affiliate Marketing 00:30:00 Competition in Internet Marketing 00:30:00 Researching in Internet Marketing 01:00:00 Desperate Niches 00:30:00 Profitable Niches 00:30:00 Clickbank 00:30:00 What is Traffic? 00:30:00 Traffic vs. Relevance 00:30:00 Article Marketing 01:00:00 Paid forms of Traffic - 1 01:00:00 Paid forms of Traffic - 2 01:00:00 Search Engine Optimization 00:30:00 Search Engine Optimization 2 00:30:00 Best SEO Practice 02:00:00 Blogs - WordPress 01:00:00 Blogs - WordPress II 03:00:00 Email Marketing I 00:30:00 Email Marketing II 01:00:00 Internet Marketing Strategy I 01:00:00 Your own website vs free options online I 00:30:00 Your own website vs free options online II 01:00:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Social Media Marketing If You Fail to Plan,You Plan to Fail 00:30:00 Terminology and Jargon You Can't Live Without 00:30:00 Clearing Up Common Misconceptions 01:00:00 Recognizing Basic Plan Mechanics 00:15:00 How Do You Calculate Value On Cash And Point 00:15:00 Payout Transparency 00:15:00 Buy Back Policy 00:30:00 Breakaway 01:00:00 Infinity Bonuses & Blocking 00:30:00 Summary and Closing 00:15:00 Creating Your Facebook Fan Page 01:00:00 Setting Up Your List Building Machine 00:30:00 Integrate images 01:00:00 Final Tips 00:30:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Instagram Marketing What is Instagram? 00:15:00 Instagram for Business 00:15:00 Instagram & Community 00:15:00 Mock Exam Mock Exam - Advanced Diploma in Digital Marketing 00:20:00 Final Exam Final Exam - Advanced Diploma in Digital Marketing 00:20:00
Level 5 QLS Endorsed Course | Endorsed Certificate Included | Plus 5 Career Guided Courses | CPD Accredited
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This Media Studies Bundle Consists of the following Premium courses: Course 01: Media and Public Relations Course 02: Journalism Course 03: Level 3- Public Relations Course 04: Newspaper Journalism Course 05: TV Presenter Online Course Course 06: Journalism: News Writing Fundamentals Course 07: Blogging Course 08: Youtube and Instagram Video Production with Editing Bootcamp Course 09: Video Editing Course 10: Social Media Strategist Training Course 11: Digital Marketing and Advertising Level 3 Course 12: British Sign Language Interpreter Training Course 13: Effective Communication Skills Diploma Benefits you'll get choosing Apex Learning for this Media Studies: Pay once and get lifetime access to 14 CPD courses Free e-Learning App for engaging reading materials & helpful assistance Certificates, student ID for the title course included in a one-time fee Free up your time - don't waste time and money travelling for classes Accessible, informative modules designed by expert instructors Learn at your ease - anytime, from anywhere Study the course from your computer, tablet or mobile device CPD accredited course - improve the chance of gaining professional skills How will I get my Certificate? After successfully completing the course you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free (For The Title Course) Hard Copy Certificate: Free (For The Title Course) Curriculum of Media Studies Bundle Course 01: Media and Public Relations Networking for Success (I) Networking For Success (II) The Meet and Greet Dressing for Success Writing Setting Goals Media Relations Issues and Crisis Communication Planning Social Media (The PR Toolkit) Employee Communications Course 02: Journalism Introduction and Principles of Journalism History and Development of Journalism Interviewing Newspaper Journalism News Writing, Production and Reporting Television Journalism Radio Journalism Media Regulatory Bodies Writing Skills for Journalists Journalism law Defamation Journalism Ethics Health and Safety for Journalists Niche Journalism Tips on Writing a Good Feature Story Online and Freelance Journalism Becoming a Journalist Course 03: Level 3- Public Relation Course Introduction to Public Relations Concepts of Public Relations Management and Organisation of Public Relations Public Relations Tactics and Research Major Fields of Public Relations Practice Part I Major Fields of Public Relations Practice Part II Social Media and PR Crisis management Ethics & Professionalism in Public Relations Course 04: Newspaper Journalism Introduction and Principles of Newspaper Journalism History and Development of Newspaper Journalism Interviewing for Newspaper Journalism News Writing News Production News Reporting Writing Skills for Newspaper Journalists Newspaper Journalism law Court Reporting Journalism Ethics Niche Journalism Tips on Writing a Good Feature Story Health and Safety for Journalists Course 05: TV Presenter Online Course Who is a TV Presenter? Qualifications and Skills Required to Become a Presenter Essentials to Become a Presenter Talking To/ Speaking in Front of The Camera Talk Back and Teleprompter Creating a Showreel Interviewing Techniques Scripting Techniques Course 06: Journalism: News Writing Fundamentals Introduction Essential English Writing Headlines Writing Intros Using Quotations Structure Conclusion Course 07: Blogging Week 1 - Introduction To Building a Blog Week 2 - Organization & Mindset Week 3 - Building Out The Core Structure Of Your Blog Week 4 - Leveraging Interviews for Success Course 08: Youtube and Instagram Video Production with Editing Bootcamp Preparation for Filming Filming Your Videos Importing, Storage & Backup Editing Exporting, Publishing & Uploading Course 09: Video Editing Introduction to the Course Download Davinci Resolve Project Settings and Overview of Resolve The Media Tab Cut Tab Overview Making Ins and Outs in the Cut Tab with Precision Smart Editing Tools Trim Modes Overlay Edits Sync Audio with Video Mixing Audio Working with Transitions in Davinci Resolve Adding Effects Adding Texts Colour Tab Overview Understanding Nodes Tracing Effects Cinematic Look Viewing the Clip Fairlight Tab Fusion Tab How to Remove Green Screen Using Chroma Key Delta Keyer Delivery Tab Course 10: Social Media Strategist Training The Rise of Social Media Conducting Market Analysis Auditing Social Media Setting Goals and Selecting Platforms Creating the Social Media Policy Integrating Marketing Strategies Developing Effective Content Understanding the Popular Platforms Launching Successful Campaigns Managing the Community Providing Customer Service Measuring, Analyzing and Reporting The Social Media Strategist Career Course 11: Digital Marketing and Advertising Level 3 Introduction General Tips & Tricks Series SEO (Search Engine Optimisation) YouTube Google Adwords Google Analytics Email Marketing Linkedln Twitter Facebook Instagram Mobile App Course 12: British Sign Language Interpreter Training Course 13: Effective Communication Skills Diploma Business Communication Verbal and Non-verbal Communication Written Communication Electronic Communication Communicating with Graphic Effectively Working for Your Boss CPD 150 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone from any background can enrol in this Media Studies bundle. Persons with similar professions can also refresh or strengthen their skills by enrolling in this course. Students can take this course to gather professional knowledge besides their study or for the future. Requirements Our Media Studies is fully compatible with PC's, Mac's, laptops, tablets and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so that you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course; it can be studied in your own time at your own pace. Career path Having this various expertise will increase the value of your CV and open you up to multiple job sectors. Certificates Certificate of completion Digital certificate - Included You will get the PDF Certificate for the title course (Media and Public Relations) absolutely Free! Certificate of completion Hard copy certificate - Included You will get the Hard Copy certificate for the title course (Media and Public Relations) absolutely Free! Other Hard Copy certificates are available for £10 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.