Name: Employee Engagement 1 Day Training in Dunfermline
Price: 595 GBP
Availability: InStock

<h4>Overview</h4>
						<hr />
						<div></div>
							<p>
							</p><p><strong>Intro. Translating Strategy into Goals and Metrics </strong></p>

<ul>
	<li>Components of Strategy</li>
	<li>Understanding the failure of strategies</li>
	<li>Analysing you and your organisation mission, vision and strengths</li>
	<li> Introduction into Strategy Implementation</li>
	<li>Understanding Performance Management System</li>
	<li>Objectives and Measures</li>
	<li>The importance of strategy planning </li>
</ul>
<p>
							
							</p><div>
						
					</div>

Overview



 
Intro. Translating Strategy into Goals and Metrics 
Components of Strategy
Understanding the failure of strategies
Analysing you and your organisation mission, vision and strengths
Introduction into Strategy Implementation
Understanding Performance Management System
Objectives and Measures
The importance of strategy planning
 

GBA Corporate

Strategic Creation and Implementation

Online

On Site

Edinburgh

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course Overview:</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">According to a 1973 survey by the Sunday Times of London, 41% of people list public speaking as their biggest fear. Forget small spaces, darkness, and spiders, standing up in front of a crowd and talking is far more terrifying for most people. Through this workshop you will become more confident and relaxed in front of an audience which will translate into a successful speaking event.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">However, mastering this fear and getting comfortable speaking in public can be a great ego booster, not to mention a huge benefit to your career. The Public Speaking workshop will give participants some public speaking skills, including in-depth information on developing an engaging program and delivering their presentation with power.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Learning Objectives:</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Inside This Training, You&#39;ll Learn</p><ul type="disc" fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Completely remove your stage fear and become a dynamic speaker</li><li fr-original-style="" style="box-sizing: border-box;">Raise your confidence up to a level you never thought to be possible!</li><li fr-original-style="" style="box-sizing: border-box;">Deeper insights into group dynamics</li><li fr-original-style="" style="box-sizing: border-box;">Presentation design, skills &amp; styles</li><li fr-original-style="" style="box-sizing: border-box;">Tools to get your audience to say yes to you</li><li fr-original-style="" style="box-sizing: border-box;">Advanced new behavior patterns required for public speaking</li><li fr-original-style="" style="box-sizing: border-box;">Control time for effective training</li><li fr-original-style="" style="box-sizing: border-box;">Secrets of mind control techniques</li><li fr-original-style="" style="box-sizing: border-box;">Develop your personal winning style</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Prerequisites:</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">None</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course Materials:</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Attendees will receive a course manual with presentation slides and reference materials.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Agenda:</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module One: Identifying Your Audience</strong></p><ul type="disc" fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Performing a Needs Analysis</li><li fr-original-style="" style="box-sizing: border-box;">Creating an Audience Profile</li><li fr-original-style="" style="box-sizing: border-box;">Identifying Key Questions and Concerns</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module Two: Creating a Basic Outline</strong></p><ul type="disc" fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Outlining the Situation</li><li fr-original-style="" style="box-sizing: border-box;">Identifying the Task That Had to Be Performed</li><li fr-original-style="" style="box-sizing: border-box;">Listing the Actions You Took</li><li fr-original-style="" style="box-sizing: border-box;">Revealing the Results</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module Three: Organizing the Program</strong></p><ul type="disc" fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Making Organization Easy</li><li fr-original-style="" style="box-sizing: border-box;">Organizational Methods</li><li fr-original-style="" style="box-sizing: border-box;">Classifying and Categorizing</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module Four: Fleshing It Out</strong></p><ul type="disc" fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Identifying Appropriate Sources</li><li fr-original-style="" style="box-sizing: border-box;">Establishing Credibility</li><li fr-original-style="" style="box-sizing: border-box;">The Importance of Citations</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module Five: Putting It All Together</strong></p><ul type="disc" fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">&nbsp;Writing Your Presentation</li><li fr-original-style="" style="box-sizing: border-box;">Adding a Plan B</li><li fr-original-style="" style="box-sizing: border-box;">Reviewing, Editing, and Rewriting</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module Six: Being Prepared</strong></p><ul type="disc" fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Checking Out the Venue</li><li fr-original-style="" style="box-sizing: border-box;">Gathering Materials</li><li fr-original-style="" style="box-sizing: border-box;">A 24 Hour Checklist</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module Seven: Overcoming Nervousness</strong></p><ul type="disc" fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">A Visit from the Boss</li><li fr-original-style="" style="box-sizing: border-box;">Preparing Mentally</li><li fr-original-style="" style="box-sizing: border-box;">Physical Relaxation Techniques</li><li fr-original-style="" style="box-sizing: border-box;">Appearing Confident in Front of the Crowd (Even If You Don&acirc;&euro;&trade;t Feel That Way)</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module Eight: Delivering Your Speech (I)</strong></p><ul type="disc" fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Starting Off on the Right Foot</li><li fr-original-style="" style="box-sizing: border-box;">Using Visual Aids</li><li fr-original-style="" style="box-sizing: border-box;">Checking the Volume of Your Voice</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module Nine: Delivering Your Speech (II)</strong></p><ul type="disc" fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Adjusting on the Fly</li><li fr-original-style="" style="box-sizing: border-box;">Gauging Whether Breaks Are Required</li><li fr-original-style="" style="box-sizing: border-box;">Wrapping Up and Winding Down</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module Ten: Questions and Answers</strong></p><ul type="disc" fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Ground Rules</li><li fr-original-style="" style="box-sizing: border-box;">Answering Questions That Sound Like an Attack</li><li fr-original-style="" style="box-sizing: border-box;">Dealing with Complex Questions</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module Eleven: Wrapping Up</strong></p><ul type="disc" fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">Words from the Wise</li><li fr-original-style="" style="box-sizing: border-box;">Review of Parking Lot</li><li fr-original-style="" style="box-sizing: border-box;">Lessons Learned</li><li fr-original-style="" style="box-sizing: border-box;">Completion of Action Plans and Evaluations</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Target Audience:</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Anybody who is interested in Public Speaking Skills.</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Technical Requirements:</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">For eBooks:</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Internet for downloading the eBook</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Laptop, tablet, Smartphone, eReader (No Kindle)</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Adobe DRM supported software (e.g. Digital Editions, Bluefire Reader)</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">eBook download and activation instructions</p>

Certificate: Course Completion Certificate | Language: English
Duration: 1 Day | Credits: 8 PDUs
Course Delivery: Classroom | Virtual Live
Lunch and Beverages are included in a classroom session
Course Overview:
This networking skills training will help you to build a professional reputation and develop a network of connections through the two key methods available to you; face-to-face and online.
You will discover how to effectively combine these two approaches and create a strategy for networking success that will generate your own community and actively grow your personal network. This will result in an improved performance in your approach to networking and consequently provide opportunities and prospects that will increase your business success.
The training provides you with the tools and techniques to both plan a successful, strategic approach to networking and develop your personal communication skills, which will ensure you build effective business relationships.
Course Contents:
Effective Networking Strategies and Techniques – Business Networking Training
Networking has become a crucial factor in the modern workplace. It is the most effective method of developing your business or career and is a key component of your personal brand. You need to be able to build strong business relationships, develop a level of personal credibility and increase your network of contacts in order to enhance your visibility and create opportunities for yourself and your organisation.
Perhaps you’re looking to improve the networking performance of a management or sales team. Or you want to include networking skills training as part of management and leadership training programmes. Whatever your need, We provide you with a comprehensive networking skills training course to make your life easy.
This business networking training is aimed at helping you develop your business or career. You will help ensure you have the skills, knowledge and techniques to develop a joined-up networking strategy that gets you the outcomes you want.
You will also be encouraged to develop the correct behaviours and attitudes to help build your visibility and credibility through networking so that you develop strong working relationships that last.
Course Topics:
Why Network? – Establishing the importance of networking with some shocking statistics and an activity that defines the importance of networking to the individual. This is followed by some insight into the key aims of a networking strategy, what puts people off as well as some personal revelations about networking
Increase Your Business Presence – Looking at the components of a strong business presence, including; credibility, personal brand, visibility and social capital.
Developing a Networkers Attitude – An exercise that clarifies the perfect attitudes and behaviours of great networkers and comparing the participants against this. Thus identifying areas for development.
Face to Face Networking – An overview and insight into the main types of face to face networking opportunities available with the benefits and pitfalls of each.
Online Networking – An overview of the different social media and online networking tools and how to get the best out of them. Includes; LinkedIn, Twitter, Facebook and online forums.
Communication Skills for Networking Success – Ensuring a good first impression, creating an opening sound bite and writing an online profile that promotes and engages.
Developing a Conversation – Building on the opening sound bite and developing a conversation through good questioning techniques and following a selection of key networking rules. Including an activity to test and practice the skills.
Working a Room – A fun activity that embeds and develops learning while encouraging practice and communication. This activity covers 10 of the main skills required to work a room.
Breaking into a Group – Identifying body language to spot when a group or pair is open to new people entering the conversation or would rather not encourage participation. Knowing how to break into a group, what to say and how to remain professional.
Exiting a Conversation – Developing some techniques to extricate oneself from a conversation without causing embarrassment or rudeness.
The Follow Up – Using a structure to identify the most important contacts created and establishing when and how to follow up with each group. Includes example follow up email and a chance to develop their own.
Creating a Network Plan – Participants are provided with a networking action plan to review and complete. This sets them on the journey of developing their networking skills and ensures they have a strategy and goals to target.
This training is highly interactive and includes lots of activities and exercises to stimulate discussion and develop learning opportunities.
Networking has become a crucial factor in the modern workplace. It is the most effective method of developing your business or career and is a key component of your personal brand. You need to be able to build strong business relationships, develop a level of personal credibility and increase your network of contacts in order to enhance your visibility and create opportunities for yourself and your organisation.
Perhaps you’re looking to improve the networking performance of a management or sales team. Or you want to include networking skills training as part of management and leadership training programmes. Whatever your need, We will provide you with a comprehensive networking skills training course to make your life easy.
Course Feature:
At the end of this business networking skills training, you will be able to:
Develop a successful networking strategy
Maximise their effectiveness with face-to-face and online networking opportunities
Improve their approach, attitude and behaviours when networking
Create a plan for networking that will help them meet their goals
Certification:
Once after the training you receive course completion certificate from Mangates
Who can Attend?
Anybody who is interested in learning Business Networking Skills.

Mangates

Networking Skills

Business & Marketing

Business Networking 1 Day Training in Edinburgh

Master Business Networking in Just 1 Day - Join our Workshop in Edinburgh

The sale ends 5 days before the event starts.

Early Bird Fee

The sale ends 10 days before the event starts.

Standard Fee

Livingston

<h1 dir="ltr" id="isPasted" fr-original-style="" style="box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Course Overview:</span></h1><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">This training based on leading teams will help you to develop anyone that leads a team or is involved in a leadership role. It is also useful for those that are about to embark on a position of leadership or need to develop their leadership skills.</span></p><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course Contents:</strong></span></p><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Having an effective team around you is crucial. However, it is an area that is often left to chance, which can lead to de-motivated individuals that do not feel part of the business and consequently do not perform. This course looks at what it takes to lead an effective team and how you can get the best out of the people in it by understanding the role of the leader, both personally and from the point of view of the team.</span></p><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course Topics:</strong></span></p><ul fr-original-style="" style="box-sizing: border-box;"><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Qualities of an Effective Leader</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Identifying the key characteristics of effective leaders, rating themselves against them and establishing key actions to develop the skills.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Leader or Manager?</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Establishing the difference between the two and comparing themselves to those qualities.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">That Vision Thing</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Making the business vision &lsquo;live&rsquo; for the team by answering key questions.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Developing Your Team Goals</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Reviewing an action plan that develops clear goals for their team based on the business vision.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Motivation</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Determining the &lsquo;Why&rsquo; for their staff and developing an understanding of emotions in a business context.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">What Motivates?</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Looking at specific motivators for individuals and understanding that everyone is motivated by different things.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Being Consistently Different</strong>&nbsp;</span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&ndash; Going against popular leadership theory and identifying that each staff member needs to be treated differently.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Dealing With Difficult Team Members</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Understanding why team members are difficult. Looking at different behavior types and strategies for responding to them. Also, realizing that &lsquo;difficult&rsquo; behavior sometimes has its benefits.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Coaching</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Using a simple method of coaching, including action plans.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Three Key Skills of Coaching</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Looking at the skills required to be an effective coach.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Instant Results Coaching</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Coaching in a hurry!</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Can Do Coaching Practice</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Putting the learning into practice</span></p></li></ul><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course Feature:</strong></span></p><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">By the end of this training you will be able to:</span></p><ul fr-original-style="" style="box-sizing: border-box;"><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Explain the qualities of an effective leader</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Benchmark themselves against those qualities and develop actions to improve</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Explain the difference between leading and managing</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Explain the value of sharing the business vision with the team</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Develop team goals based on the business vision</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Motivate their staff by understanding their drivers and developing actions to support them</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Deal with difficult staff members</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Challenge staff in a meaningful and effective way</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Coach staff effectively using a simple process</span></p></li></ul><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Certification:</strong></span></p><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Once after the training you receive course completion certificate from Mangates</span></p><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Who can Attend?</strong></span></p><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Anybody who is interested in learning Effective Skills to Lead a Team.</span></p>

Certificate: Course Completion Certificate | Language: English

Duration: 1 Day | Credits: 8 PDUs

Course Delivery: Classroom | Virtual Live

Lunch and Beverages are included in a classroom session

Course Overview:

Writing is a key method of communication for most people, and it"s one that many people struggle with. Writing and communication skills have degraded with more and more people communicating through email and text messaging. Developing writing skills is still important in the business world as creating proper documents (such as proposals, reports, and agendas), giving you that extra edge in the workplace.

The Business Writing workshop will give you a refresher on basic writing concepts (such as spelling, grammar, and punctuation), and an overview of the most common business documents. These basic skills will provide you with that extra benefit in the business world that a lot of people are losing.

Learning Objectives:

After completing this course, delegates will be able to: 

Write business documents to a professional standard and conforming to acceptable formats
Present information in an organised, structured way so as to achieve a specific objective
Use a business-like style and vocabulary, while displaying sensitivity to different levels of reader expertise
Express ideas with confidence and clarity, supporting persuasive and logical arguments

Agenda:

Module One: Working with Words
Spelling
Grammar
Creating a Cheat Sheet

Module Two: Constructing Sentences
Parts of a Sentence
Punctuation
Types of Sentences

Module Three: Creating Paragraphs
The Basic Parts
Organization Methods

Module Four: Writing Meeting Agendas
The Basic Structure
Choosing a Format
Writing the Agenda

Module Five: Writing Emails
Addressing Your Message
Grammar and Acronyms

Module Six: Writing Business Letters
The Basic Structure
Choosing a Format
Writing the Letter

Module Seven: Writing Proposals
The Basic Structure
Choosing a Format
Writing the Proposal

Module Eight: Writing Reports
The Basic Structure
Choosing a Format
Writing the Report

Module Nine: Other Types of Documents
Requests for Proposals
Projections
Executive Summaries
Business Cases

Module Ten: Proofreading and Finishing
A Proofreading Primer
How Peer Review Can Help
Printing and Publishing

Module Eleven: Wrapping Up
Words from the Wise
Review of Parking Lot
Lessons Learned
Completion of Action Plans and Evaluations

Certification:

Once after the training you receive course completion certificate from Mangates.

Target Audience:

Anybody who is interested in learning Business Writing Skills.

Business Writing 1 Day Workshop in Livingston

Business Writing 1 Day Workshop in Edinburgh

Dunfermline

Business Writing 1 Day Workshop in Dunfermline

Certificate: Course Completion Certificate | Language: English

Duration: 1 Day | Credits: 8 PDUs

Course Delivery: Classroom | Virtual Live

Lunch and Beverages are included in a classroom session

Course Description:

The Cybersecurity Overview course enables you to understand various terms in cyberspace, such as cyber risks, threats, vulnerabilities, risk management, and so on. It reviews the impact of several cybercrimes committed over the past few years citing relevant real life case studies and examples.

The course emphasizes the importance of cybersecurity and provides guidance to senior top management as well as employees on the steps to adopt cybersecurity for an organization. Along with understanding the cybersecurity lifecycle, the course identifies industry standard frameworks and best practices that help an organization to achieve a robust and mature cybersecurity posture.

Course Outline:

CyberCrimes: Concept, Impact and Examples

Basic terminologies
Definition of cybercrimes
What is Crimeware?
Cybercrimes: Main actors and their motives
Why do cybercrimes occur?
When, and where, and how do cybercrimes occur?
Who are targeted by cybercrimes?
How do cybercrimes occur? Anatomy of cyberattacks
Elements involved in a typical cybercrime breach
Consequences of cybercrimes
Real life impacts of cybercrimes with case studies

Cybersecurity in focus

Cybersecurity definition
Benefits of Cybersecurity
CyberSecurity considerations for management
What the Board-of-Directors needs to ask and consider
Cybersecurity lifecycle
Cybersecurity frameworks
NIST Cybersecurity Framework (CSF)
ISO 27001 Cybersecurity Framework
ISO 27032 Cybersecurity Framework
COBIT 5
Cybersecurity best practices and tips for employers and employees
Cybersecurity vs. Cyber Resilience

Appendix A - Cybercrimes and Cybersecurity: Basic Terminologies
Learning Objectives:
Understand cyber risks, threats, vulnerabilities, and risk management.
Understand the impact of cybercrimes with relevant real life case studies/examples.
Understand what is cybersecurity and its relationship with IT Security.
Understand what boards of organizations need to ask and consider for adopting or strengthening cybersecurity in their organizations.
Understand the cybersecurity strategy lifecycle.
Identify industry standard frameworks and best practices that help an organization to achieve a robust and mature cybersecurity posture.
Understand why cybersecurity is not enough today and the necessity of adopting cyber resilience.
Course Agenda:
Day 1
CyberCrimes - Concept, Impact, and Examples
Cybersecurity in focus
Target Audience:
Cybersecurity Overview course is related to the Cybersecurity Foundation course and 
is developed to help business leaders and IT professionals understand and plan 
the adoption of NIST CyberSecurity Framework. For example:

CEO, CIO, CISO and other top management executives
Relevant administrators and IT managers
All employees and individuals of an organization, especially those that are working in the cloud or cyberspace environment

Cyber Security Overview 1 Day Training in Edinburgh

Cyber Security Overview 1 Day Training in Dunfermline

Cyber Security Overview 1 Day Training in Livingston

Certificate: Course Completion Certificate | Language: English

Duration: 1 Day | Credits: 8 PDUs

Course Delivery: Classroom | Virtual Live

Lunch and Beverages are included in a classroom session

Course Overview:

Employee engagement is a necessary strategy for companies that want to succeed in the marketplace.  Employee engagement is not an HR initiative that managers are reminded to do once a year.  It is a key strategic driver of employee performance, accomplishment, and continuous improvement all year long. It is the outcome of how your organisation interacts with people to drive business results.
This Employee Engagement training is suitable for anyone that works in a management or leadership role.

Course Contents:

Help improve the engagement of your employees and increase business success
Engagement is a heightened emotional connection that an employee feels for his organisation, which influences them to put in greater effort. Higher engagement levels yield higher productivity and retention rates. This makes employee engagement a powerful factor in business success. Engaged employees are more productive, customer-focused, and profit-oriented and organisations are more likely to retain them.
An essential part of an organisation’s talent management strategy is its focus on employee engagement and retention. Organisations that maintain this focus create an environment where employees have the tools, resources, and professional opportunities to develop skills and fulfil their career goals.
Why is taking this course a good idea?

Well, just imagine if your you were better able to:

Understand the importance of employee engagement and the key part it plays in business success.
Apply tactics that motivate and engage employees, creating advocates for the business.
Achieve a working environment that encourages employees to excel at work activities.
Ensure talent retention by creating positive working relationships.
Develop a strategy for employee engagement success.
Prevent activities that cause disengagement and disgruntled workers.
Ultimately, these training course materials will help managers to engage and enthuse their team, creating a motivated workforce that wants to succeed.
Employee engagement is a key factor in creating the right conditions for all members of an organisation to give their best each day, committed to their organisation’s goals and values, motivated to contribute to organisational success, and with an enhanced sense of their own well-being.
These course materials aim to help highlight the requirements that managers and leaders have to help improve the engagement of employees, while giving them key tools and supporting content to ensure they are prepared  to deliver on employee engagement within the organisation.

Course Topics:

Introduction and Objectives – Setting the scene for the training course, defining what is meant by employee engagement and establishing participants expectations.
The Current Situations – Using a PEST analysis approach to identify the current status of employee engagement within the organisation, whilst establishing the internal and external factors that can have an impact on employee engagement.
Roles and Responsibilities – Establishing the different roles people have in ensuring employee engagement and the responsibilities that we all have for ourselves in ensuring we are motivated and engaged at work. Participants are encouraged to consider their own level of engagement, what this means and how it can improve.
The Four Enablers – Focusing on the Four Steps to Employee Engagement and how organisations and the leaders within it can create the right environment for a positive outlook to be nurtured. Includes a case study to identify key working practices.
Job Design – Understanding how the implementation of a job role can affect how the employee feels about it and the five characteristics that should be considered to help develop a role that employees are motivated to work in. Includes a chance to apply the five characteristics to a job role to help relate the approach to a real scenario.
Creating the Right Work Environment – Reviewing the big picture and the approach that the organisation and managers should take to ensure a culture of engagement and motivating factors. Creating an environment where employee engagement can flourish and applying techniques to personal work experiences.
Engagement and Retention – Establishing the importance of long-term career growth and opportunity to engagement and how this helps develop employees that feel valued and enjoy what they do each day. Includes a case study to identify how the approach can be applied to real-life scenarios.
Engagement Tactics – Developing an understanding of the tactics that can be applied to employee engagement and prioritising the factors that are most influential.
Disengagement and the Six Human Needs – Identifying how employees become disengaged and what action can be taken to turn this around. Developing knowledge of the fundamental needs that people need to have met to make them feel happy and motivated. Includes a case study that helps participants identify the needs of employees in a real example, while helping them to identify issues within their own team.
Critical Success Factors – Focusing on the engagement techniques that can be applied in the workplace and the critical success factors that managers should include in their strategy and how they might overcome barriers or challenges to their approach.
This course is highly interactive and includes activities, discussions and exercises throughout to both engage the learners and help embed the learning.

Course Feature:

At the end of this Employee Engagement training course you will be able to:
Define and recognise employee engagement
Design jobs to motivate and engage
Create an engaging work environment
Retain your talent
Use employee engagement strategies
Prevent disengagement

Certification:

Once after the training you receive course completion certificate from Mangates.

Who can Attend?

Anybody who is interested in learning Employee Engagement Skills.

Employee Engagement 1 Day Training in Edinburgh

Employee Engagement 1 Day Training in Dunfermline

Oldham

<div data-id="707b00e3" data-element_type="container" data-settings='{"content_width":"full"}' style="color: rgb(9, 13, 24); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(9, 13, 24);"><div data-id="1c97cfcc" data-element_type="widget" data-widget_type="woocommerce-product-content.default" style="color: rgb(50, 74, 109); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);"><p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(50, 74, 109);">Information that is required to be submitted to customs to enable goods to be imported and exported, preparing for when the UK leaves the EU.</p><p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);">The course looks at the procedures required to deal with customs.</p><p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);">It is vitally important that importers and exporters understand the information required to be submitted, fines and inspections are things that no company wants to endure.</p><p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);">Understanding these procedures from both a commercial and operational level, will improve a company&rsquo;s import-export efficiency, and help them understand the importance of SOPS and good compliance.</p><p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Please note: If you are working towards your British Chamber of Commerce (BCC) Foundation Award, this course will count towards 1 of your 6 modules. Please make sure you select the &lsquo;Yes&rsquo; option in the dropdown option for BCC when booking.</strong></p></div></div><div data-id="60285c8" data-element_type="container" data-settings='{"content_width":"full"}' style="color: rgb(9, 13, 24); box-sizing: border-box;" fr-original-style=" color: rgb(9, 13, 24);"><br fr-original-style="" style="box-sizing: border-box;"></div>

Information that is required to be submitted to customs to enable goods to be imported and exported, preparing for when the UK leaves the EU.
The course looks at the procedures required to deal with customs.
It is vitally important that importers and exporters understand the information required to be submitted, fines and inspections are things that no company wants to endure.
Understanding these procedures from both a commercial and operational level, will improve a company’s import-export efficiency, and help them understand the importance of SOPS and good compliance.
Please note: If you are working towards your British Chamber of Commerce (BCC) Foundation Award, this course will count towards 1 of your 6 modules. Please make sure you select the ‘Yes’ option in the dropdown option for BCC when booking.

Export Unlocked Limited

Compliance & Safety

International Trade

British Chambers of Commerce (BCC)

Import/Export

Customs

This course looks at the procedures required to deal with customs.

It is vitally important that importers and exporters understand the information required to be submitted.

CUSTOMS PROCEDURES & DOCUMENTATION

General Admission

<div style="color: rgb(0, 0, 0); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(0, 0, 0);"><p style="color: windowtext; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: windowtext;"><span data-contrast="auto" lang="EN-GB" fr-original-style="" style="box-sizing: border-box;">Start running Paid Ads on social&nbsp;media, and&nbsp;reach more customers than ever before!</span><span data-ccp-props='{"335559685":360}' fr-original-style="" style="box-sizing: border-box;">&nbsp;</span></p></div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);"><p style="color: windowtext; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: windowtext;"><span data-contrast="auto" lang="EN-GB" fr-original-style="" style="box-sizing: border-box;">Want to level up your social media channels and skills, and learn how to run smart and effective paid social media campaigns on Facebook and Instagram? Join the course from&nbsp;Let&rsquo;s&nbsp;Do Marketing and follow the&nbsp;whole process&nbsp;with an expert social media coach, where&nbsp;you&rsquo;ll&nbsp;learn how to dive deeper into and create a more targeted marketing strategy, and how to plan and set up sophisticated Paid Ad campaigns from Facebook Ads Manager.</span><span data-ccp-props='{"335559685":360}' fr-original-style="" style="box-sizing: border-box;">&nbsp;</span></p></div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);"><p style="color: windowtext; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: windowtext;"><span data-ccp-props='{"335559685":360}' fr-original-style="" style="box-sizing: border-box;">&nbsp;</span></p><p style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;" id="isPasted" fr-original-style=" color: var(--text);">📅 Date: Tuesday 5th November</p><p style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: var(--text);">🕒&nbsp;Time: 10am - 1pm</p><p style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: var(--text);">📌 Location: Online Webinar&nbsp;</p><p style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: var(--text);"><span style='background: url("https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg"); display: inline-block; font-family: "Apple Color Emoji", "Segoe UI Emoji", NotoColorEmoji, "Segoe UI Symbol", "Android Emoji", EmojiSymbols; font-weight: 400; line-height: 1; box-sizing: border-box; font-size: inherit; height: 1em; margin: -0.1em 0.1em 0.1em; min-height: 20px; min-width: 20px; vertical-align: middle; width: 1em;' fr-original-style="background: url(https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg);" fr-original-class="fr-emoticon fr-deletable fr-emoticon-img">&nbsp;💷</span>&nbsp;Cost: &pound;30PP</p><p style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: var(--text);"><br fr-original-style="" style="box-sizing: border-box;"></p></div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);"><p style="color: windowtext; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: windowtext;"><span data-contrast="auto" lang="EN-GB" fr-original-style="" style="box-sizing: border-box;">During this course,&nbsp;we&rsquo;ll&nbsp;cover:&nbsp;</span><span data-ccp-props='{"335559685":360}' fr-original-style="" style="box-sizing: border-box;">&nbsp;</span></p></div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);"><ul fr-original-style="" style="box-sizing: border-box;"><li data-leveltext="-" data-font="Calibri" data-listid="1" data-list-defn-props='{"335551671":0,"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Calibri","469769242":[8226],"469777803":"left","469777804":"-","469777815":"hybridMultilevel"}' data-aria-posinset="0" data-aria-level="1" fr-original-style="" style="box-sizing: border-box;"><p style="color: windowtext; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: windowtext;"><span data-contrast="auto" lang="EN-GB" fr-original-style="" style="box-sizing: border-box;">Developing your customer personas online &ndash; investigating habits, social media usage, trends and more</span><span data-ccp-props="{}" fr-original-style="" style="box-sizing: border-box;">&nbsp;</span></p></li><li data-leveltext="-" data-font="Calibri" data-listid="1" data-list-defn-props='{"335551671":0,"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Calibri","469769242":[8226],"469777803":"left","469777804":"-","469777815":"hybridMultilevel"}' data-aria-posinset="0" data-aria-level="1" fr-original-style="" style="box-sizing: border-box;"><p style="color: windowtext; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: windowtext;"><span data-contrast="auto" lang="EN-GB" fr-original-style="" style="box-sizing: border-box;">Ways you can use data better &ndash; from installing a Facebook Pixel to using your Mailing Lists to create targeted audiences for your Paid Ads</span><span data-ccp-props="{}" fr-original-style="" style="box-sizing: border-box;">&nbsp;</span></p></li><li data-leveltext="-" data-font="Calibri" data-listid="1" data-list-defn-props='{"335551671":0,"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Calibri","469769242":[8226],"469777803":"left","469777804":"-","469777815":"hybridMultilevel"}' data-aria-posinset="0" data-aria-level="1" fr-original-style="" style="box-sizing: border-box;"><p style="color: windowtext; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: windowtext;"><span data-contrast="auto" lang="EN-GB" fr-original-style="" style="box-sizing: border-box;">Learning about Meta Business Suite &ndash; useful tools included, as well as how to navigate the platform</span><span data-ccp-props="{}" fr-original-style="" style="box-sizing: border-box;">&nbsp;</span></p></li><li data-leveltext="-" data-font="Calibri" data-listid="1" data-list-defn-props='{"335551671":0,"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Calibri","469769242":[8226],"469777803":"left","469777804":"-","469777815":"hybridMultilevel"}' data-aria-posinset="0" data-aria-level="1" fr-original-style="" style="box-sizing: border-box;"><p style="color: windowtext; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: windowtext;"><span data-contrast="auto" lang="EN-GB" fr-original-style="" style="box-sizing: border-box;">Different formats and types of ads</span><span data-ccp-props="{}" fr-original-style="" style="box-sizing: border-box;">&nbsp;</span></p></li><li data-leveltext="-" data-font="Calibri" data-listid="1" data-list-defn-props='{"335551671":0,"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Calibri","469769242":[8226],"469777803":"left","469777804":"-","469777815":"hybridMultilevel"}' data-aria-posinset="0" data-aria-level="1" fr-original-style="" style="box-sizing: border-box;"><p style="color: windowtext; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: windowtext;"><span data-contrast="auto" lang="EN-GB" fr-original-style="" style="box-sizing: border-box;">Creating graphic design content for Paid Ads using Canva</span><span data-ccp-props="{}" fr-original-style="" style="box-sizing: border-box;">&nbsp;</span></p></li><li data-leveltext="-" data-font="Calibri" data-listid="1" data-list-defn-props='{"335551671":0,"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Calibri","469769242":[8226],"469777803":"left","469777804":"-","469777815":"hybridMultilevel"}' data-aria-posinset="0" data-aria-level="1" fr-original-style="" style="box-sizing: border-box;"><p style="color: windowtext; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: windowtext;"><span data-contrast="auto" lang="EN-GB" fr-original-style="" style="box-sizing: border-box;">Walkthrough of creating a Paid Ad Campaign on Facebook Ads Manager &ndash; from creating your campaign and narrowing down your audience, to creating Ad copy and Call to Actions.</span><span data-ccp-props="{}" fr-original-style="" style="box-sizing: border-box;">&nbsp;</span></p></li><li data-leveltext="-" data-font="Calibri" data-listid="1" data-list-defn-props='{"335551671":0,"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Calibri","469769242":[8226],"469777803":"left","469777804":"-","469777815":"hybridMultilevel"}' data-aria-posinset="0" data-aria-level="1" fr-original-style="" style="box-sizing: border-box;"><p style="color: windowtext; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: windowtext;"><span data-contrast="auto" lang="EN-GB" fr-original-style="" style="box-sizing: border-box;">Measuring the results of your Paid Ad campaigns</span><span data-ccp-props="{}" fr-original-style="" style="box-sizing: border-box;">&nbsp;</span></p></li></ul></div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);"><p style="color: windowtext; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: windowtext;"><span data-ccp-props='{"335559685":360}' fr-original-style="" style="box-sizing: border-box;">&nbsp;</span></p></div><div style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);"><p style="color: windowtext; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: windowtext;"><span data-contrast="auto" lang="EN-GB" fr-original-style="" style="box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">As well as a dedicated Q&amp;A session, where you can ask a social media expert any questions you have about running and creating your own paid advertisements on social media.</em></span><span data-ccp-props="{}" fr-original-style="" style="box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">&nbsp;</em></span></p></div>

Start running Paid Ads on social media, and reach more customers than ever before!
Want to level up your social media channels and skills, and learn how to run smart and effective paid social media campaigns on Facebook and Instagram?

Join the course from Let’s Do Marketing and follow the whole process with an expert social media coach, where you’ll learn how to dive deeper into and create a more targeted marketing strategy, and how to plan and set up sophisticated Paid Ad campaigns from Facebook Ads Manager.
Event details:
Time: 10am - 1pm
Location: Online (ZOOM)
Cost: £35pp
During this course, we’ll cover:  
Developing your customer personas online – investigating habits, social media usage, trends and more
Ways you can use data better – from installing a Facebook Pixel to using your Mailing Lists to create targeted audiences for your Paid Ads
Learning about Meta Business Suite – useful tools included, as well as how to navigate the platform
Different formats and types of ads
Creating graphic design content for Paid Ads using Canva
Walkthrough of creating a Paid Ad Campaign on Facebook Ads Manager – from creating your campaign and narrowing down your audience, to creating Ad copy and Call to Actions.
Measuring the results of your Paid Ad campaigns

As well as a dedicated Q&A session, where you can ask a social media expert any questions you have about running and creating your own paid advertisements on social media. 




Meet the Host:
Kerry Madge | Marketing Executive, Let's Do Marketing


Kerry Madge is a dynamic Marketing Executive at Let's Do Marketing, bringing nearly six years of diverse experience collaborating with businesses of all sizes. Holding a BA in Marketing Management, Kerry excels in social media advertising, graphic design, and copywriting. Her passion lies in crafting creative solutions and developing comprehensive marketing strategies that empower small businesses to visualise and achieve their overarching goals.



Privacy Notice
By registering for this event, you agree to Let’s Do Business Group processing and managing your personal data in accordance with our Privacy Policy. Your data will only be used for the purposes of managing your event registration and any relevant communications.

Let’s Do Business Group

Social Media Strategy

Social Media Marketing

Social Media

Social Media Management

Start running Paid Ads on social media, and reach more customers than ever before!

Social Media Advanced: Paid Ads

<h4>Overview</h4>
						<hr />
						<div></div>
							<p>
							</p><p><strong>Introduction to Strategy Execution Roadmap </strong></p>

<ul>
	<li>What is Strategy Execution Roadmap?</li>
	<li> Defining the goals for a roadmap </li>
	<li>Strategy and Vision</li>
	<li>Strategy Road Map </li>
	<li>Execution Plan </li>
</ul>

<p> </p>

<p> </p>
<p>
							
							</p><div>
						
					</div>

Overview



 
Introduction to Strategy Execution Roadmap 
What is Strategy Execution Roadmap?
Defining the goals for a roadmap
Strategy and Vision
Strategy Road Map
Execution Plan
 
 
 

Strategy Excellence Roadmap

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">An area that many small and new businesses struggle with is developing and defining their marketing approach. Creating a marketing strategy document is something every business owner should do before you start marketing your business. This document not only helps you discover your target market, your focus for messaging, and your strengths as a business, but it can become your ultimate marketing reference guide, keeping all your promotional material consistent, concise, and clear.&nbsp;<br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;">In this 3-hour intensive webinar, we dive into the key areas of a marketing strategy document, breaking down its key sections, and equipping you with the knowledge and tools needed to go and craft your own!</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">📅 Date: Tuesday 7th December&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">🕒&nbsp;Time: 10am - 1pm</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">📍 Venue: Online Webinar&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style='background: url("https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg"); display: inline-block; font-family: "Apple Color Emoji", "Segoe UI Emoji", NotoColorEmoji, "Segoe UI Symbol", "Android Emoji", EmojiSymbols; font-weight: 400; line-height: 1; box-sizing: border-box; font-size: inherit; height: 1em; margin: -0.1em 0.1em 0.1em; min-height: 20px; min-width: 20px; vertical-align: middle; width: 1em;' fr-original-style="background: url(https://cdnjs.cloudflare.com/ajax/libs/emojione/2.0.1/assets/svg/1f4b7.svg);" fr-original-class="fr-emoticon fr-deletable fr-emoticon-img">&nbsp;</span> Cost: &pound;30PP</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">&nbsp;</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">In this power-packed session, we will cover:</strong></p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;">What is Marketing Strategy?</li><li fr-original-style="" style="box-sizing: border-box;">Market Analysis</li><li fr-original-style="" style="box-sizing: border-box;">SWOT Analysis</li><li fr-original-style="" style="box-sizing: border-box;">Identifying Target Audiences</li><li fr-original-style="" style="box-sizing: border-box;">Analysing Competitor Landscape</li><li fr-original-style="" style="box-sizing: border-box;">Crafting Your Unique Value Proposition:</li><li fr-original-style="" style="box-sizing: border-box;">Defining Your Brand Identity</li><li fr-original-style="" style="box-sizing: border-box;">Creating Compelling Messaging</li><li fr-original-style="" style="box-sizing: border-box;">Choosing the Right Channels</li><li fr-original-style="" style="box-sizing: border-box;">Measuring Success with KPIs</li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Get ready for an immersive learning experience that will transform the way you approach marketing strategy!&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">About the Host:&nbsp;</strong><br fr-original-style="" style="box-sizing: border-box;">Stacey Pretty &ndash; Marketing Director, Let&rsquo;s Do Marketing</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><img src="https://images.cademy.co.uk/bdc6fb76-f48f-4ee1-adb0-87a4b88fa0c4/786e17a8-3713-45f9-999e-c12da4ced6dd/original.jpeg" style="width: 219px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left; padding: 0px 1px; user-select: none; position: relative; box-sizing: border-box;" fr-original-style="width: 219px; display: inline-block; vertical-align: bottom; margin: 5px 15px 5px 0px; text-align: left; cursor: auto; max-width: calc(100% - 5px); float: left;" fr-original-class="fr-draggable">Stacey is the Marketing Director of Let&rsquo;s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn&#39;t just about campaigns; it&#39;s about building relationships and fostering an excellent customer experience.</p>

An area that many small and new businesses struggle with is developing and defining their marketing approach. Creating a marketing strategy document is something every business owner should do before you start marketing your business. This document not only helps you discover your target market, your focus for messaging, and your strengths as a business, but it can become your ultimate marketing reference guide, keeping all your promotional material consistent, concise, and clear. 

In this 3-hour intensive webinar, we dive into the key areas of a marketing strategy document, breaking down its key sections, and equipping you with the knowledge and tools needed to go and craft your own!
Event details:
Time: 10am - 12:30pm
Location: Online (ZOOM)
Cost: £35pp
In this power-packed session, we will cover:
What is Marketing Strategy?
Market Analysis
SWOT Analysis
Identifying Target Audiences
Analysing Competitor Landscape
Crafting Your Unique Value Proposition:
Defining Your Brand Identity
Creating Compelling Messaging
Choosing the Right Channels
Measuring Success with KPIs
 Get ready for an immersive learning experience that will transform the way you approach marketing strategy!



Meet the Host: 
Stacey Pretty | Marketing Director, Let’s Do Marketing

Stacey is the Marketing Director of Let’s Do Marketing, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience, working in both B2B and B2C environments, Stacey has extensive experience in managing, creating, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses, Stacey seeks to simplify the complexities of marketing, with an approach focused on effectiveness and consistency, ensuring that every marketing effort translates into tangible results. For Stacey, marketing isn't just about campaigns; it's about building relationships and fostering an excellent customer experience.




Privacy Notice
By registering for this event, you agree to Let’s Do Business Group processing and managing your personal data in accordance with our Privacy Policy. Your data will only be used for the purposes of managing your event registration and any relevant communications.

Marketing Strategy

Digital Marketing

Marketing Plan

An area that many small and new businesses struggle with is developing and defining their approach to marketing. Creating a marketing strategy document is something every business owner should do before you start marketing your business.

Understanding and Developing a Marketing Strategy

<p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Strategic thinking is one of the key capabilities required in an organisation for it to be able to develop and manage strategy effectively - yet in all the busyness and day-to-day operational priorities it can often be difficult to find the time and space to allow strategic thinking skills to develop and flourish.&nbsp;<br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;">There is also the challenge of engaging strategically as a leadership team, to develop the ability and trust (and create the space) to be able to have open conversations about strategy.<br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;">This&nbsp;<em fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Strategy Challenge&nbsp;</strong>w</em>orkshop is designed to provide an opportunity for senior management teams to practice and develop their strategic thinking skills - individually and collectively. It gives a &#39;safe space&#39; and uses examples designed to &#39;stretch the strategic thinking muscles&#39; - a step away from the specifics of the organisation and its current issues, but helping to develop the strategic thinking and strategy conversation skills that the team can apply in its own organisation.<br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;">The workshop can be tailored (through discussion) to meet specific organisational requirements including using content that mirrors particular aspects of the organisation&#39;s strategic situation.</p><p style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: var(--text);">[<em fr-original-style="" style="box-sizing: border-box;">This Strategy Challenge workshop has been run previously with specific groups, and given the feedback from participants is now being made available for open booking</em>.] &nbsp;</p>

Strategic thinking is one of the key capabilities required in an organisation for it to be able to develop and manage strategy effectively - yet in all the busyness and day-to-day operational priorities it can often be difficult to find the time and space to allow strategic thinking skills to develop and flourish. 

There is also the challenge of engaging strategically as a leadership team, to develop the ability and trust (and create the space) to be able to have open conversations about strategy.

This Strategy Challenge workshop is designed to provide an opportunity for senior management teams to practice and develop their strategic thinking skills - individually and collectively. It gives a 'safe space' and uses examples designed to 'stretch the strategic thinking muscles' - a step away from the specifics of the organisation and its current issues, but helping to develop the strategic thinking and strategy conversation skills that the team can apply in its own organisation.

The workshop can be tailored (through discussion) to meet specific organisational requirements including using content that mirrors particular aspects of the organisation's strategic situation.
[This Strategy Challenge workshop has been run previously with specific groups, and given the feedback from participants is now being made available for open booking.] 

Strategy Insights

Strategic Management

Business Strategy

Strategic Thinking

This Strategy Challenge workshop is designed to provide an opportunity for senior management teams to practice and develop their strategic thinking skills - individually and collectively. It gives a 'safe space' and uses examples designed to 'stretch the strategic thinking muscles'

A Strategy Challenge (workshop to develop strategic thinking)

<p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">The past 4 years have shown that traditional strategic planning is no longer fit for purpose, so how should organisations approach strategy in a time of such uncertainty?&nbsp;<br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;">Are you an organisational leader thinking about how your organisation should &#39;do strategy&#39; in today&#39;s rapidly changing landscape when traditional strategic planning may not be enough to navigate the challenges ahead? How is your organisation considering the future, with all its uncertainties?</p><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">This<em fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">&nbsp;Strategy Insights</strong></em> <strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><em fr-original-style="" style="box-sizing: border-box;">Masterclass</em></strong>&nbsp; will explore how the approach to strategy is changing, and how organisations are strengthening their strategic capabilities accordingly. We will be including examples from research interviews, and discussing some of the &#39;building blocks&#39; to consider when developing a more dynamic approach to strategy.<br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;">[<em fr-original-style="" style="box-sizing: border-box;">This Masterclass has been given previously for specific groups, and given the feedback from participants is now being made available for open booking</em>.] &nbsp;<br fr-original-style="" style="box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;">** David Booth has kindly donated a complimentary copy of  his book, &#39;<em fr-original-style="" style="box-sizing: border-box;">Strategy Journeys - a guide to effective strategic planning</em>&#39; (shortlisted for the CMI Management Book of the Year 2018) to be made available to those attending this Masterclass **</p>

The past 4 years have shown that traditional strategic planning is no longer fit for purpose, so how should organisations approach strategy in a time of such uncertainty? 

Are you an organisational leader thinking about how your organisation should 'do strategy' in today's rapidly changing landscape when traditional strategic planning may not be enough to navigate the challenges ahead? How is your organisation considering the future, with all its uncertainties?
This Strategy Insights Masterclass will explore how the approach to strategy is changing, and how organisations are strengthening their strategic capabilities accordingly. We will be including examples from research interviews, and discussing some of the 'building blocks' to consider when developing a more dynamic approach to strategy.

[This Masterclass has been given previously for specific groups, and given the feedback from participants is now being made available for open booking.] 

** David Booth has kindly donated a complimentary copy of his book, 'Strategy Journeys - a guide to effective strategic planning' (shortlisted for the CMI Management Book of the Year 2018) to be made available to those attending this Masterclass **

Strategic Planning

Leadership Skills

This Strategy Insights Masterclass will explore how the approach to strategy is changing, and how organisations are strengthening their strategic capabilities for uncertain times.

Strategy in uncertain times: what replaces strategic planning?

London

<h2>ITIL® 4 Leader: Digital and IT Strategy: In-House Training</h2>
 <p>The ITIL® 4 Leader: Digital and IT Strategy (DITS) is one of the two modules in the ITIL® 4 Strategic Leader (SL) certification scheme. The other module in the SL designation is the ITIL® 4 Strategist: Direct, Plan &amp; Improve. Accredited training for the ITIL® 4 Strategic Leader modules is mandatory to enable full understanding of the core material. </p>
 <p>The ITIL ® 4 Digital and IT Strategy certification focuses on enabling business success through the creation of digital and IT strategies. The IT and Digital Strategy certification adds a new perspective to the ITIL suite and elevates the discussion around ITIL concepts to a strategic level among business leaders and aspiring leaders.</p>
 <p>The ITIL® 4 Digital and IT Strategy course is based on the ITIL® 4 Digital and IT Strategy exam specification from AXELOS. With the help of ITIL® 4 concepts and terminology, exercises, and examples included in the course, you will acquire relevant knowledge to pass the certification exam. The core learning material in the course is supported by interactive case study, discussions and activities.</p><h3>What You Will Learn</h3>
 <p>The ITIL ® 4 Digital and IT Strategy course covers the content in relation to the following learning outcomes of the exam specification for ITIL ® 4 Digital and IT Strategy:</p>
 <ul>
 <li>Demonstrate the use of the ITIL guiding principles in Digital and IT Strategy decisions and activities</li>
 <li>Understand how to leverage digital strategy to react to digital disruption</li>
 <li>Understand the relationship between the concepts of Digital and IT Strategy, the service value system and the service value chain, and explain how to utilize them to create value</li>
 <li>Understand how an organization uses Digital and IT Strategy to remain viable in environments disrupted by digital technology</li>
 <li>Understand strategic approaches made possible by digital and information technology to achieve customer/market relevance and operational excellence</li>
 <li>Understand the risks and opportunities of Digital and IT Strategy</li>
 <li>Understand the steps and techniques involved in defining and advocating for a Digital and IT Strategy</li>
 <li>Understand how to implement a Digital and IT Strategy</li>
 </ul><section>
                    <h3>Key Concepts of Digital and IT Strategy</h3> <ul> <li>Digital, Information, and Communication Technology</li> <li>Digital Transformation</li> <li>Services, Products, and Competitive Advantage</li> <li>Tiers of Strategy</li> <li>Business Models</li> <li>Operating Models</li> </ul> <h3>Strategy and the Service Value System</h3> <ul> <li>Opportunity and Demand</li> <li>Value</li> <li>Governance</li> <li>ITIL® Guiding Principles</li> <li>Continual Improvement</li> <li>ITIL® Practices</li> </ul> <h3>What is Vision?</h3> <ul> <li>Disruptions</li> <li>Vision</li> <li>Digital Disruptions</li> <li>Balanced Strategic Focus</li> <li>Positioning Tools for Digital Organizations</li> <li>Assignment 1: Digital Disruption and Digital Positioning</li> </ul> <h3>Where Are We Now?</h3> <ul> <li>Environmental Analysis</li> <li>Opportunity Analysis</li> <li>Digital Readiness Assessment</li> </ul> <h3>How Do We Get There (Strategic Planning)</h3> <ul> <li>Strategy Planning</li> <li>Financial Aspects of Digital and IT Strategy</li> <li>Business Models for Strategy Planning</li> <li>Portfolio Optimization</li> </ul> <h3>How Do We Get There (Strategic Approaches)</h3> <ul> <li>Strategic Approaches for Digital Organizations</li> <li>Strategic Approaches for Operational Excellence</li> <li>Strategic Approaches to Evolution</li> <li>Strategic Approaches to Social Responsibility and Sustainability</li> <li>Assignment 2: Strategic Approaches for Digital Organizations</li> </ul> <h3>Take Action (Managing Strategic Initiatives)</h3> <ul> <li>How Strategies are Implemented</li> <li>Coordinating Strategy and Strategic Initiatives</li> <li>Leading Digital Transformation</li> <li>Digital Leadership</li> <li>Assignment 3: Strategy Planning and Communication</li> </ul> <h3>Did We Get There? (Measuring Strategy)</h3> <ul> <li>Key Facts About Measurement</li> <li>Measuring a Strategy</li> <li>Instrumenting Strategy</li> </ul> <h3>How Do We Keep the Momentum Going</h3> <ul> <li>Long-Term Momentum: Ensuring Organizational Viability</li> <li>Short-Term Momentum: Parallel Operation</li> <li>Assignment: Digital Strategy in VUCA Environment</li> </ul> <h3>Managing Innovation and Emerging Technologies</h3> <ul> <li>Managing Innovation</li> <li>Formal Approach to Innovation Management</li> <li>Culture that Supports Innovation</li> <li>Approaches to Innovation</li> <li>Evaluating and Adopting Emerging Technology</li> </ul> <h3>Managing Strategic Risk</h3> <ul> <li>Risk Management</li> <li>Risk Identification</li> <li>Risk Posture</li> <li>Risk Treatment</li> </ul>


                </section>

ITIL® 4 Leader: Digital and IT Strategy: In-House Training
The ITIL® 4 Leader: Digital and IT Strategy (DITS) is one of the two modules in the ITIL® 4 Strategic Leader (SL) certification scheme. The other module in the SL designation is the ITIL® 4 Strategist: Direct, Plan & Improve. Accredited training for the ITIL® 4 Strategic Leader modules is mandatory to enable full understanding of the core material. 
The ITIL ® 4 Digital and IT Strategy certification focuses on enabling business success through the creation of digital and IT strategies. The IT and Digital Strategy certification adds a new perspective to the ITIL suite and elevates the discussion around ITIL concepts to a strategic level among business leaders and aspiring leaders.
The ITIL® 4 Digital and IT Strategy course is based on the ITIL® 4 Digital and IT Strategy exam specification from AXELOS. With the help of ITIL® 4 concepts and terminology, exercises, and examples included in the course, you will acquire relevant knowledge to pass the certification exam. The core learning material in the course is supported by interactive case study, discussions and activities.
What You Will Learn
The ITIL ® 4 Digital and IT Strategy course covers the content in relation to the following learning outcomes of the exam specification for ITIL ® 4 Digital and IT Strategy:
Demonstrate the use of the ITIL guiding principles in Digital and IT Strategy decisions and activities
Understand how to leverage digital strategy to react to digital disruption
Understand the relationship between the concepts of Digital and IT Strategy, the service value system and the service value chain, and explain how to utilize them to create value
Understand how an organization uses Digital and IT Strategy to remain viable in environments disrupted by digital technology
Understand strategic approaches made possible by digital and information technology to achieve customer/market relevance and operational excellence
Understand the risks and opportunities of Digital and IT Strategy
Understand the steps and techniques involved in defining and advocating for a Digital and IT Strategy
Understand how to implement a Digital and IT Strategy
Key Concepts of Digital and IT Strategy
Digital, Information, and Communication Technology
Digital Transformation
Services, Products, and Competitive Advantage
Tiers of Strategy
Business Models
Operating Models
Strategy and the Service Value System
Opportunity and Demand
Value
Governance
ITIL® Guiding Principles
Continual Improvement
ITIL® Practices
What is Vision?
Disruptions
Vision
Digital Disruptions
Balanced Strategic Focus
Positioning Tools for Digital Organizations
Assignment 1: Digital Disruption and Digital Positioning
Where Are We Now?
Environmental Analysis
Opportunity Analysis
Digital Readiness Assessment
How Do We Get There (Strategic Planning)
Strategy Planning
Financial Aspects of Digital and IT Strategy
Business Models for Strategy Planning
Portfolio Optimization
How Do We Get There (Strategic Approaches)
Strategic Approaches for Digital Organizations
Strategic Approaches for Operational Excellence
Strategic Approaches to Evolution
Strategic Approaches to Social Responsibility and Sustainability
Assignment 2: Strategic Approaches for Digital Organizations
Take Action (Managing Strategic Initiatives)
How Strategies are Implemented
Coordinating Strategy and Strategic Initiatives
Leading Digital Transformation
Digital Leadership
Assignment 3: Strategy Planning and Communication
Did We Get There? (Measuring Strategy)
Key Facts About Measurement
Measuring a Strategy
Instrumenting Strategy
How Do We Keep the Momentum Going
Long-Term Momentum: Ensuring Organizational Viability
Short-Term Momentum: Parallel Operation
Assignment: Digital Strategy in VUCA Environment
Managing Innovation and Emerging Technologies
Managing Innovation
Formal Approach to Innovation Management
Culture that Supports Innovation
Approaches to Innovation
Evaluating and Adopting Emerging Technology
Managing Strategic Risk
Risk Management
Risk Identification
Risk Posture
Risk Treatment

IIL Europe Ltd

ITIL

Design & Technology Courses (DT)

IT Certifications

IT (Information Technology)

Institute of Leadership & Management (ILM)

ICDL (International Certification of Digital Literacy)

ITIL 4 Leader: Digital and IT Strategy: In-House Training

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					<div><p>The innovative <strong>Strategy Planning and Execution Advanced Diploma</strong> has been compiled with the assistance and expertise of industry professionals. It has been carefully crafted to meet the business requirements needed for an outstanding contribution to this role and the career path beyond it. By enrolling in this tutorial, a significant advantage can be gained by the student for securing their dream job and building an excellent reputation in this sector. </p></div>
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					<div><p>This popular <strong>Strategy Planning and Execution Advanced Diploma</strong> has been designed to help dedicated individuals train to become the absolute best in this business field. Many other entrepreneurs and talented students have already completed this course, and others like it, empowering them to move onto satisfying and rewarding careers. This unique <strong>Strategy Planning and Execution Advanced Diploma</strong> course is perfectly suited for those dedicated and ambitious individuals who are committed to genuinely becoming the best in the business. </p><p>The <strong>Strategy Planning and Execution Advanced Diploma</strong> is recognised and accredited by CPD standards, so all contents are guaranteed to be accurate and reputable, adding valuable competencies and qualifications to a CV, making anyone stand out from other potential candidates or business rivals. For added convenience, the <strong>Strategy Planning and Execution Advanced Diploma</strong> consists of a range of educational modules that allow study sessions to be organised at any time and any place</p><p>When the final assessment of the <strong>Strategy Planning and Execution Advanced Diploma </strong>has been completed, a certificate of completion is supplied to evidence newly acquired skills and knowledge. This will provide a significant boost for job-seeking or entry into a new and exciting career path. The valuable qualification from the <strong>Strategy Planning and Execution Advanced Diploma</strong> course can help to make all the difference in a dynamic employment sector and can also be validated on our website.</p><p>We are aware that a student's lifestyles and work ethics may not allow much time for a dedicated study session, so the <strong>Strategy Planning and Execution Advanced Diploma</strong> has been specifically designed to be taken at a personally selected pace, and the hours that are suited to each individual. Full access is immediately available after registration, and this can be achieved via any online device, and at any global location you are sighted at.  </p><p>Our fully-trained tutors are committed to helping you throughout the course, and will instantly respond to any queries that are sent to them via email.</p></div>
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The innovative Strategy Planning and Execution Advanced Diploma has been compiled with the assistance and expertise of industry professionals. It has been carefully crafted to meet the business requirements needed for an outstanding contribution to this role and the career path beyond it. By enrolling in this tutorial, a significant advantage can be gained by the student for securing their dream job and building an excellent reputation in this sector. 
This popular Strategy Planning and Execution Advanced Diploma has been designed to help dedicated individuals train to become the absolute best in this business field. Many other entrepreneurs and talented students have already completed this course, and others like it, empowering them to move onto satisfying and rewarding careers. This unique Strategy Planning and Execution Advanced Diploma course is perfectly suited for those dedicated and ambitious individuals who are committed to genuinely becoming the best in the business. 
The Strategy Planning and Execution Advanced Diploma is recognised and accredited by CPD standards, so all contents are guaranteed to be accurate and reputable, adding valuable competencies and qualifications to a CV, making anyone stand out from other potential candidates or business rivals. For added convenience, the Strategy Planning and Execution Advanced Diploma consists of a range of educational modules that allow study sessions to be organised at any time and any place
When the final assessment of the Strategy Planning and Execution Advanced Diploma has been completed, a certificate of completion is supplied to evidence newly acquired skills and knowledge. This will provide a significant boost for job-seeking or entry into a new and exciting career path. The valuable qualification from the Strategy Planning and Execution Advanced Diploma course can help to make all the difference in a dynamic employment sector and can also be validated on our website.
We are aware that a student's lifestyles and work ethics may not allow much time for a dedicated study session, so the Strategy Planning and Execution Advanced Diploma has been specifically designed to be taken at a personally selected pace, and the hours that are suited to each individual. Full access is immediately available after registration, and this can be achieved via any online device, and at any global location you are sighted at. 
Our fully-trained tutors are committed to helping you throughout the course, and will instantly respond to any queries that are sent to them via email.

Course Cloud

Strategy Planning and Execution Advanced Diploma

<div> <div>     </div> <div>  <div> <div> <h3><strong>Highlights of the Course</strong></h3> <ul> <li><strong>Course Type:</strong> Online Learning</li> <li><strong>Duration:</strong> 1 to 2 hours</li> <li><strong>Tutor Support:</strong> Tutor support is included</li> <li><strong>Customer Support:</strong> 24/7 customer support is available</li> <li><strong>Quality Training:</strong> The course is designed by an industry expert</li> <li><strong>Recognised Credential:</strong> Recognised and Valuable Certification</li> <li><strong>Completion Certificate:</strong> Free Course Completion Certificate Included</li> <li><strong>Instalment:</strong> 3 Installment Plan on checkout</li> </ul> </div> </div> <div> <div> <hr /> <h3><strong>What you will learn from this course?</strong></h3> <ul> <li>Gain comprehensive knowledge about positioning strategy</li> <li>Understand the core competencies and principles of positioning strategy</li> <li>Explore the various areas of positioning strategy</li> <li>Know how to apply the skills you acquired from this course in a real-life context</li> <li>Become a confident and expert business manager</li> </ul> </div> </div> <hr /> <div> <div> <div> <h3><strong>Developing an Effective Positioning Strategy Program Course</strong></h3> <p>Master the skills you need to propel your career forward in positioning strategy. This course will equip you with the essential knowledge and skillset that will make you a confident business manager and take your career to the next level. This comprehensive developing an effective positioning strategy program<b> </b>course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this create a powerful positioning course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career.</p> <p>This comprehensive course will teach you the theory of effective positioning strategy practice and equip you with the essential skills, confidence and competence to assist you in the positioning strategy industry. You'll gain a solid understanding of the core competencies required to drive a successful career in positioning strategy. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for business manager or for people who are aspiring to specialise in positioning strategy.</p> <p>Enrol in this developing an effective positioning strategy program course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates.</p> </div> <div> <h3><strong>Who is this Course for?</strong></h3> <p>This comprehensive developing an effective positioning strategy program course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this positioning strategy can also take this course.</p> <p>Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector.</p> </div> <div> <h3><strong>Entry Requirements</strong></h3> <p>This developing an effective positioning strategy program course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection.</p> </div> <div> <h3><strong>Assessment</strong></h3> <p>This developing an effective positioning strategy program course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%.</p> </div> <div> <h3><strong>Advance Your Career</strong></h3> <p>This developing an effective positioning strategy program<b> </b>course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume.</p> </div> </div> </div> </div> </div><h3><strong>Recognised Accreditation</strong></h3> <p></p> <p>This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement.</p><div> <h3> <span>Course Curriculum</span> </h3> <div> <table> <tbody><tr> <td colspan="4">Introduction</td> </tr> <tr> <td><i></i></td> <td> Positioning is about Your Customer's Point of View </td> <td> </td> <td><span><i></i> 00:08:00</span></td> </tr> <tr> <td colspan="4">Positioning For Success</td> </tr> <tr> <td><i></i></td> <td> Ben and Jerry's Case Study </td> <td> </td> <td><span><i></i> 00:02:00</span></td> </tr> <tr> <td><i></i></td> <td> Keys to Success </td> <td> </td> <td><span><i></i> 00:02:00</span></td> </tr> <tr> <td colspan="4">The Positioning Framework</td> </tr> <tr> <td><i></i></td> <td> The Positioning Framework Overview </td> <td> </td> <td><span><i></i> 00:05:00</span></td> </tr> <tr> <td><i></i></td> <td> Step 1 - Create Meaningful Attributes - Part 1 </td> <td> </td> <td><span><i></i> 00:04:00</span></td> </tr> <tr> <td><i></i></td> <td> Step 1 - Create Meaningful Attributes - Part 2 </td> <td> </td> <td><span><i></i> 00:05:00</span></td> </tr> <tr> <td><i></i></td> <td> Step 1 - Create Meaningful Attributes - Part 3 </td> <td> </td> <td><span><i></i> 00:04:00</span></td> </tr> <tr> <td><i></i></td> <td> Viking Cruises - Case Study </td> <td> </td> <td><span><i></i> 00:02:00</span></td> </tr> <tr> <td><i></i></td> <td> Step 2 - Custom Attributes </td> <td> </td> <td><span><i></i> 00:04:00</span></td> </tr> <tr> <td><i></i></td> <td> Evaluate / Rank Attributes </td> <td> </td> <td><span><i></i> 00:04:00</span></td> </tr> <tr> <td><i></i></td> <td> Evaluating Positioning Rankings </td> <td> </td> <td><span><i></i> 00:03:00</span></td> </tr> <tr> <td><i></i></td> <td> Positioning of Your Attributes </td> <td> </td> <td><span><i></i> 00:02:00</span></td> </tr> <tr> <td><i></i></td> <td> Your Positioning Statement </td> <td> </td> <td><span><i></i> 00:04:00</span></td> </tr> <tr> <td><i></i></td> <td> Common Mistakes </td> <td> </td> <td><span><i></i> 00:02:00</span></td> </tr> <tr> <td colspan="4">Supplementary Resources </td> </tr> <tr> <td><i></i></td> <td> Supplementary Resources - Create a Powerful Positioning Strategy </td> <td> </td> <td><span><i></i> 00:00:00</span></td> </tr> <tr> <td colspan="4">Obtain Your Certificate</td> </tr> <tr> <td><i></i></td> <td> Order Your Certificate of Achievement </td> <td> </td> <td><span><i></i> 00:00:00</span></td> </tr> <tr> <td colspan="4">Get Your Insurance Now</td> </tr> <tr> <td><i></i></td> <td> Get Your Insurance Now </td> <td> </td> <td><span><i></i> 00:00:00</span></td> </tr> <tr> <td colspan="4">Feedback</td> </tr> <tr> <td><i></i></td> <td> Feedback </td> <td> </td> <td><span><i></i> 00:00:00</span></td> </tr> </tbody></table></div> </div>

Highlights of the Course
Course Type: Online Learning
Duration: 1 to 2 hours
Tutor Support: Tutor support is included
Customer Support: 24/7 customer support is available
Quality Training: The course is designed by an industry expert
Recognised Credential: Recognised and Valuable Certification
Completion Certificate: Free Course Completion Certificate Included
Instalment: 3 Installment Plan on checkout



What you will learn from this course?
Gain comprehensive knowledge about positioning strategy
Understand the core competencies and principles of positioning strategy
Explore the various areas of positioning strategy
Know how to apply the skills you acquired from this course in a real-life context
Become a confident and expert business manager



Developing an Effective Positioning Strategy Program Course
Master the skills you need to propel your career forward in positioning strategy. This course will equip you with the essential knowledge and skillset that will make you a confident business manager and take your career to the next level. This comprehensive developing an effective positioning strategy program course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this create a powerful positioning course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career.
This comprehensive course will teach you the theory of effective positioning strategy practice and equip you with the essential skills, confidence and competence to assist you in the positioning strategy industry. You'll gain a solid understanding of the core competencies required to drive a successful career in positioning strategy. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for business manager or for people who are aspiring to specialise in positioning strategy.
Enrol in this developing an effective positioning strategy program course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates.
Who is this Course for?
This comprehensive developing an effective positioning strategy program course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this positioning strategy can also take this course.
Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector.
Entry Requirements
This developing an effective positioning strategy program course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection.
Assessment
This developing an effective positioning strategy program course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%.
Advance Your Career
This developing an effective positioning strategy program course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume.
Recognised Accreditation

This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement.
 Course Curriculum 
Introduction			
	Positioning is about Your Customer's Point of View		00:08:00
Positioning For Success			
	Ben and Jerry's Case Study		00:02:00
	Keys to Success		00:02:00
The Positioning Framework			
	The Positioning Framework Overview		00:05:00
	Step 1 - Create Meaningful Attributes - Part 1		00:04:00
	Step 1 - Create Meaningful Attributes - Part 2		00:05:00
	Step 1 - Create Meaningful Attributes - Part 3		00:04:00
	Viking Cruises - Case Study		00:02:00
	Step 2 - Custom Attributes		00:04:00
	Evaluate / Rank Attributes		00:04:00
	Evaluating Positioning Rankings		00:03:00
	Positioning of Your Attributes		00:02:00
	Your Positioning Statement		00:04:00
	Common Mistakes		00:02:00
Supplementary Resources			
	Supplementary Resources - Create a Powerful Positioning Strategy		00:00:00
Obtain Your Certificate			
	Order Your Certificate of Achievement		00:00:00
Get Your Insurance Now			
	Get Your Insurance Now		00:00:00
Feedback			
	Feedback		00:00:00

Study Plex

Developing an Effective Positioning Strategy Program

<p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(50, 74, 109);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module 3</strong></p><p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);">This module aims to develop knowledge and understanding as to how an organisation develops an international trade strategy. It includes establishing export goals, undertaking research into potential markets, developing an international pricing strategy, investigating shipping and logistics, marketing and promotion, documentation, distribution and review and monitoring.</p><p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Agenda</strong></p><ul style="color: rgb(50, 74, 109); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);"><li fr-original-style="" style="box-sizing: border-box;">Planning</li><li fr-original-style="" style="box-sizing: border-box;">Organisation mapping</li><li fr-original-style="" style="box-sizing: border-box;">Research</li></ul><p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);">&nbsp;</p><ul style="color: rgb(50, 74, 109); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);"><li fr-original-style="" style="box-sizing: border-box;">Cultural differences</li><li fr-original-style="" style="box-sizing: border-box;">Applicable laws and regulations</li><li fr-original-style="" style="box-sizing: border-box;">Website management</li><li fr-original-style="" style="box-sizing: border-box;">Social media</li><li fr-original-style="" style="box-sizing: border-box;">Marketing strategies</li><li fr-original-style="" style="box-sizing: border-box;">Target marketing</li><li fr-original-style="" style="box-sizing: border-box;">Buyer attraction</li></ul><p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);">&nbsp;</p><ul style="color: rgb(50, 74, 109); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);"><li fr-original-style="" style="box-sizing: border-box;">Export documentation</li><li fr-original-style="" style="box-sizing: border-box;">Licences and permits.</li><li fr-original-style="" style="box-sizing: border-box;">Currency</li><li fr-original-style="" style="box-sizing: border-box;">Certificates of Origin</li><li fr-original-style="" style="box-sizing: border-box;">Taxes</li><li fr-original-style="" style="box-sizing: border-box;">Excise duty</li><li fr-original-style="" style="box-sizing: border-box;">Exchange rates</li><li fr-original-style="" style="box-sizing: border-box;">Business competitors</li><li fr-original-style="" style="box-sizing: border-box;">Organisational structure</li><li fr-original-style="" style="box-sizing: border-box;">Cost</li></ul><p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);">&nbsp;</p><ul style="color: rgb(50, 74, 109); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);"><li fr-original-style="" style="box-sizing: border-box;">Customs brokers</li><li fr-original-style="" style="box-sizing: border-box;">Freight forwarding costs.</li><li fr-original-style="" style="box-sizing: border-box;">Fees and duties associated with international trade transactions</li><li fr-original-style="" style="box-sizing: border-box;">Labelling and packaging</li><li fr-original-style="" style="box-sizing: border-box;">Distributors.</li><li fr-original-style="" style="box-sizing: border-box;">Retailers</li><li fr-original-style="" style="box-sizing: border-box;">Wholesalers</li></ul><p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);">&nbsp;</p><p style="color: rgb(50, 74, 109); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(50, 74, 109);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Examination:</strong><br fr-original-style="" style="box-sizing: border-box;">Certificate on completion and Pass on Multiple Choice<br fr-original-style="" style="box-sizing: border-box;">Multiple choice questionnaire<br fr-original-style="" style="box-sizing: border-box;">Credits: 1</p>

Module 3
This module aims to develop knowledge and understanding as to how an organisation develops an international trade strategy. It includes establishing export goals, undertaking research into potential markets, developing an international pricing strategy, investigating shipping and logistics, marketing and promotion, documentation, distribution and review and monitoring.
Agenda
Planning
Organisation mapping
Research
 
Cultural differences
Applicable laws and regulations
Website management
Social media
Marketing strategies
Target marketing
Buyer attraction
 
Export documentation
Licences and permits.
Currency
Certificates of Origin
Taxes
Excise duty
Exchange rates
Business competitors
Organisational structure
Cost
 
Customs brokers
Freight forwarding costs.
Fees and duties associated with international trade transactions
Labelling and packaging
Distributors.
Retailers
Wholesalers
 
Examination:
Certificate on completion and Pass on Multiple Choice
Multiple choice questionnaire
Credits: 1

Export Management

Global Marketing

This module aims to develop knowledge and understanding as to how an organisation develops an international trade strategy. It includes establishing export goals, undertaking research into potential markets, developing an international pricing strategy, investigating shipping and logistics, marketing and promotion, documentation, distribution and review and monitoring.

185 Courses in Edinburgh

Strategic Creation and Implementation

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Master Business Networking in Just 1 Day - Join our Workshop in Edinburgh

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Business Writing 1 Day Workshop in Livingston

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Business Writing 1 Day Workshop in Edinburgh

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Business Writing 1 Day Workshop in Dunfermline

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Cyber Security Overview 1 Day Training in Edinburgh

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Cyber Security Overview 1 Day Training in Dunfermline

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Cyber Security Overview 1 Day Training in Livingston

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Employee Engagement 1 Day Training in Edinburgh

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Employee Engagement 1 Day Training in Dunfermline

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