205 Google Analytics Individual Qualification courses

The User Experience (UX) Fundamentals Course is a wonderful learning opportunity for anyone who has a passion for this topic and is interested in enjoying a long career in the relevant industry. It's also for anyone who is already working in this field and looking to brush up their knowledge and boost their career with an acknowledged certificate. This User Experience (UX) Fundamentals Course consists of several modules that take around 5 hours to complete. The course is accompanied by instructional videos, helpful illustrations, how-to instructions and advice. The course is offered online at a very affordable price. That gives you the ability to study at your own pace in the comfort of your home. You can access the modules from anywhere and from any device. Why choose this course Earn an e-certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Certificate of Achievement Endorsed Certificate of Achievement from the Quality Licence Scheme Once the course has been completed and the assessment has been passed, all students are entitled to receive an endorsed certificate. This will provide proof that you have completed your training objectives, and each endorsed certificate can be ordered and delivered to your address for only £99.00. Please note that overseas students may be charged an additional £10 for postage. CPD Certificate of Achievement from Janets Upon successful completion of the course, you will be able to obtain your course completion e-certificate. Print copy by post is also available at an additional cost of £9.99 and PDF Certificate at £4.99. Endorsement This course and/or training programme has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course and/or training programme is not regulated by Ofqual and is not an accredited qualification. Your training provider will be able to advise you on any further recognition, for example progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website. Method of Assessment In order to ensure the Quality Licensing scheme endorsed and CPD acknowledged certificate, learners need to score at least 60% pass marks on the assessment process. After submitting assignments, our expert tutors will evaluate the assignments and give feedback based on the performance. After passing the assessment, one can apply for a certificate. Course Content Introduction to User Expericne, UX Roles and how to be a UX Designer What Is UI 00:05:00 Can I be a Ux Designer-updated 00:03:00 Different Role of Ux Designer 00:06:00 Major Parts of Ux Design 00:05:00 Human Centered Design, Double Diamond Model of Design and Root Cause analysis Human Centered Design 00:03:00 DoudIbe Diamond 00:05:00 Root Cause Analysis 00:02:00 Seven Stages of Actions 00:05:00 Five second test firstusability test 00:02:00 Assignment 00:03:00 What is Agile UX 00:06:00 Principles & Concepts of User Experience, Usability and Interaction Design Affordance And Signfiers 00:06:00 Affordance And Signifiers-examples-fix-video 00:06:00 Afforadances explained headshot 00:05:00 Natural Mapping with examples 00:09:00 Mentalmodels conceptual models 00:06:00 Working Memory 00:06:00 Working Memory Example 00:07:00 Recognition And Recall 00:04:00 Recognition examples 00:07:00 User Expectations 00:04:00 User Expectations examples 00:08:00 User expectation headshot 00:02:00 Peripheral Vision 00:05:00 Peripheral Vision examples 00:07:00 Context of Use 00:05:00 Context of use headshot 00:02:00 Why-stakeholders are important 00:04:00 Information Architecture 00:05:00 Information Architecture Examples 00:11:00 Human Behavior Patterns, Decision making, scanning patterns and Change Blindness Humans Lazy Behavior decision Paralsis And Scanning 00:05:00 Human Decisions-Old And New Brain 00:03:00 Humans Hate Change 00:03:00 Our Goals And Change Blindness 00:03:00 Human behavior decision Paralysis hate change Examples 00:08:00 F-z Patterns Cart Abondomnment, Form Field Conversions 00:07:00 Designing for Humans - How to design better products for humans Discoverability 00:06:00 Discover assignment 00:01:00 Learability 00:04:00 Feedback-4.MP4 00:03:00 Feedback Within Context Walmart 00:03:00 Feedback examples 00:08:00 Constraints With Examples 00:06:00 Consistancy With Examples.mp4 00:06:00 Slips And Mistakes With Examples 00:04:00 Designing For Errors With Examples 00:04:00 User In Control with Examples 00:05:00 Grouping And chunking with Examples 00:04:00 Humans Have Limits 00:07:00 How Developers can improve User Experience? Using desgin patters dont reinvent the wheel 00:05:00 Dont let users think do heavy calculation yourself 00:08:00 Speed and Delays 00:06:00 Smart Defaults 00:06:00 Guiding And Training Users 00:04:00 Barriers To Entry 00:05:00 Natural Language with Examples 00:08:00 Natural Language Forms 00:03:00 Google Analytics 00:05:00 Notification 00:07:00 Anticipatory Desgin 00:04:00 Assignment Assignment - User Experience (UX) Fundamentals 2 weeks, 1 day Order Your Certificate Order your Certificate QLS 00:00:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

The Advertising and Marketing Course begins by introducing you to the pitch process, how to identify objectives for an ad campaign, and the methods that can be used for deploying an advertising message. You will learn about the Four Ps: product, place, price, and promotion, and how to blend these together to create the desired impact. Mostly particularly, you will learn what it was like for SS+K to go through these steps with MSNBC. You will learn methods for marketing a product or service, as well as the benefits of radio and print ads. You will also learn how to measure readership, about the diffusion of innovation, and the benefits of customer relationship management. Why choose this course Earn an e-certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Certification After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Who is this course for? Advertising and Marketing Course is suitable for anyone who want to gain extensive knowledge, potential experience and professional skills in the related field. This course is designed by industry experts so you don't have to worry about the quality. Most importantly, this course does not require any experience or qualification to get enrolled. You will learn everything that is required from this course directly. This is a great opportunity for all student from any academic backgrounds to learn more on this subject. Course Content Marketing Basics Module One - Getting Started 00:30:00 Module Two - What is Marketing 00:30:00 Module Three - Common Marketing Types (I) 00:30:00 Module Four - Common Marketing Types (II) 00:30:00 Module Five - The Marketing Mix 00:30:00 Module Six - Communicating the Right Way 01:00:00 Module Seven - Customer Communications 00:30:00 Module Eight - Marketing Goals 00:30:00 Module Nine - The Marketing Funnel 00:20:00 Module Ten - Marketing Mistakes (I) 01:00:00 Module Eleven - Marketing Mistakes (II) 01:00:00 Module Twelve - Wrapping Up 00:30:00 Level 3 Diploma in Marketing- Activities 00:00:00 Mastering Digital Marketing Introduction to Internet Marketing and Reputation Management 00:30:00 How to Optimize Your Site for Every Stage of the Buy Cycle 00:30:00 Build Impression on Your Site 00:30:00 Types of Link Building 01:00:00 Importance of Landing Pages 00:30:00 Difference Between Internet Marketing and Online Customer Service 01:00:00 Concept Of Affiliate Programs 01:30:00 About Of Google Analytics 01:00:00 Online Press Releases 00:15:00 How to Get Traffic from Twitter 00:30:00 Importance of Testing E-Mail Messages 00:15:00 What is Viral Marketing 01:00:00 What is EMail Marketing 00:30:00 Difference Between Images and Video 00:15:00 How to Internet Marketing on Facebook 02:00:00 What is Search Engine Optimization(SEO)? 00:30:00 Understanding Search Results 00:15:00 How to Attract Customer on Your Product? 00:15:00 Time Makes Money 00:30:00 How to Test a Landing Page 00:30:00 Best Web Writing 01:00:00 Ways to Use of Humor in You Internet Marketing 00:15:00 Coupon Codes 00:15:00 When to Pull the Plug 00:15:00 Internet Advertising Techniques INTRODUCTION: WHAT IS AFFILIATE MARKETING? 00:30:00 WHY AFFILIATE MARKETING IS AWESOME 00:15:00 FINDING A PROFITABLE NICHE 01:00:00 CHOOSING AN AFFILIATE PRODUCT 00:15:00 THE ADVANTAGES OF CLICK BANK 00:30:00 ANALYZING THE CLICK BANK MARKETPLACE 00:30:00 CREATING YOUR HOP LINK 00:30:00 CREATING A FREE BLOG 01:00:00 PERFORMING EFFECTIVE KEYWORD RESEARCH 00:30:00 CREATING AN OPTIMIZED POST 00:30:00 POSTING TO YOUR BLOG 00:15:00 PROMOTING YOUR BLOG: AN OVERVIEW 00:30:00 PROMOTION: ARTICLE MARKETING 00:30:00 PROMOTION: SOCIAL BOOKMARKING 01:00:00 PROMOTION: BLOG COMMENTING 00:30:00 ADDITIONAL PROMOTION TIPS 00:15:00 CREATING YOUR OWN WEBSITE 01:00:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Mock Exam Mock Exam - Advertising and Marketing Course 00:30:00 Final Exam Final Exam - Advertising and Marketing Course 00:30:00 Order your Certificates & Transcripts Order your Certificates & Transcripts 00:00:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

Description: Using Social Media for business is a must nowadays because of the growing popularity of the social media. Social Media plays a vital role in marketing. Social Media Examiner Online Magazine reveals that 86% of marketers in 2013 considered social media to be essential for their business where 49% of marketers choose Facebook as their primary social media platform. In An Introduction to Social Media for Business - Complete Video Course, you will learn the tips and techniques for using Social media for your Business. The course covers all most all the social Medias including Facebook, Twitter, Pinterest, and LinkedIn. Apart from these, the course will teach you Google Plus advertising and networking. Finally, the course shows you the procedures for running and managing a YouTube channel. To sum up, the course will help you to be an expert user of Social media for business purposes. Assessment: At the end of the course, you will be required to sit for an online MCQ test. Your test will be assessed automatically and immediately. You will instantly know whether you have been successful or not. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? An Introduction to Social Media for Business - Complete Video Course is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our An Introduction to Social Media for Business - Complete Video Course is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Pinterest What is Pinterest? FREE 00:18:00 How to Create an Account 00:05:00 Putting a Pinterest Browser Button for Convenience 00:04:00 Connecting to Social Networks 00:14:00 Verifying Your Web Site 00:03:00 Setting Up Initial Business Account Profile 00:06:00 Creating Boards 00:17:00 Pinning Items That Interest You 00:06:00 Using Pins 00:12:00 Widgets 00:17:00 Exploring Types of Widgets 00:07:00 Adding a Pin It Widget to Your Site 00:04:00 Facebook How Facebook Works 00:30:00 Setting up Facebook Business Page 00:08:00 Adding Background Graphics and Uploading Pictures 00:14:00 Page Settings 00:07:00 Using Basic Facebook Controls 00:04:00 Posts that Engage Your Fans 00:18:00 Business Overview and Page Info 00:04:00 Invite Friends to Your Facebook Page 00:04:00 Call To Action Button 00:02:00 Viewing Your Notifications 00:02:00 Facebook Promotions 00:14:00 Managing Your Facebook 00:09:00 Twitter What You Need to Start with Twitter 00:15:00 How to Create Twitter Profile 00:09:00 How to Update Your Profile 00:05:00 Building Your Twitter Network 00:09:00 How and When to Tweet 00:08:00 Twitter Analytics 00:03:00 Google+ Advertising and Networking Offerings from Google 00:10:00 How to Create an Account 00:04:00 Privacy Settings 00:10:00 Adding Friends 00:02:00 Using Google+ 00:11:00 Posts 00:01:00 Creating an Ad With Google 00:08:00 Google Analytics 00:07:00 Google Analytics 00:04:00 Diagnose Landing Pages 00:03:00 LinkedIn The Potential of LinkedIn's Network 00:16:00 Creating a LinkedIn Account 00:11:00 Enhancing Careers with LinkedIn 00:10:00 Finding a Job with LinkedIn Job Boards 00:05:00 Be Identifiable 00:09:00 Connecting with Others 00:17:00 Creating a Post 00:02:00 Mining Your Contacts Networks 00:03:00 Staying in Touch with Your Connections 00:13:00 Creating a Linked Company Page 00:04:00 YouTube Channels Skills Needed for Interesting Video 00:14:00 Skills Needed for Interesting Video: The Story 00:06:00 Skills Needed for Interesting Video: The Story (Cont.) 00:02:00 Skills Needed for Interesting Video Planning 00:08:00 How to Manage Your YouTube Account 00:10:00 How to Create Your YouTube Account 00:07:00 How to Create a YouTube Channel 00:04:00 Browsing YouTube Channels 00:02:00 Video Manager 00:04:00 Creator Studio 00:06:00 Create Video 00:08:00 Mock Exam Mock Exam- An Introduction to Social Media for Business - Complete Video Course 00:20:00 Final Exam Final Exam- An Introduction to Social Media for Business - Complete Video Course 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

With over 10 years experience running Google Ads campaigns for my eCommerce clients, I bring you a wealth of knowledge in how to run campaigns that will give you an edge over your competition. The course discusses the strategy behind building successful campaigns, as well has handholds you through the process of setting up and running eCommerce campaigns. The course was recorded in mid-2018 and is recorded on the new version of the Google Ads interface, many other similar courses have not been updated and are now outdated. I provide insights and Google Ads tools you can use for your eCommerce business. This includes: Building a strategic campaign structure to make the most of the Google Ads console Utilising Dynamic Search Campaigns to leverage long tail traffic and keep costs low Setting up Search Campaigns to best target category traffic Implementing dynamic ad customisers to create hyper-relevant ads for searchers Structuring your Google Shopping Campaigns for easy optimisation towards maximum ROI. Multi-tiered Retargeting strategies specifically tailored for eCommerce campaigns We also discuss setting up tracking for eCommerce campaigns and using the Google Analytics eCommerce and enhanced eCommerce report features. What you'll learn Run Google Ads campaigns for eCommerce sites like a pro! Requirements Some familiarity with Google Ads is assumed Ecommerce for AdWords Campaigns 1. Introduction 00:01:00 2. Ecommerce Campaign Structure 00:07:00 3. Dynamic Search Ads 00:02:00 4. Search Campaigns 00:02:00 5. Ad Customisers 00:01:00 6. Google Shopping Campaign Structure Setup 00:03:00 7. Multi-tiered Retargeting strategies tailored for eCommerce 00:07:00 8. 404 Error Checking Scrip 00:07:00 Ecommerce & Enhanced - Ecommerce tracking for Google Analytics 9. Background to ecommerce tracking reports 00:03:00 10. Setup for ecommerce tracking 00:04:00 11. Ecommerce Reports Review in Google Analytics 00:07:00 Product Feeds for AdWords 12. The Future of Google Shopping 00:03:00 13. Background to Product Feeds 00:08:00 14. Google Merchant Centre Walk-through 00:06:00 15. Feed Policy & Troubleshooting Issues 00:03:00 16. Optimising Feed Quality 00:07:00 17. Advanced Merchant Centre Opportunities, Suggestions & Price Benchmarks 00:02:00

Description The Complete WordPress Web Design Diploma is specifically designed for those wishing to learn how to create a business-focused website. Through the course, you will learn everything you need to know about launching your first WordPress blog! Learn how to use WordPress to create your own blog site. You'll learn about designing a site and how to physically create a website. You will know how to design pages, menus, sidebars, footers, and create a professional and modern website. You will learn how to build & do web development for your WordPress website. Also, you will learn how to use the Elementor & WordPress theme to create a beautiful WordPress E-commerce store that attracts your customers and shows your products at it is best design aspect & presentation managing all the store customizations including tax, shipping, sales & even discount coupons. Assessment: This course does not involve any MCQ test. Students need to answer assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Once the answers are submitted, the instructor will check and assess the work. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? Complete WordPress Web Design Diploma is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our Complete WordPress Web Design Diploma is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Introduction & installing Wordpress Course Outline FREE 00:02:00 Website Online Hosting 00:10:00 Installing wordpress 00:03:00 Installing wordpress theme ocean wp & elementor page builder 00:02:00 Creating website pages & menu 00:07:00 Wordpress page builder Familiarization Quick tour in Elementor 00:04:00 Creative Art directions & layout inspirations for web design 00:08:00 Familiarize with Elementor ( Sections ) 00:16:00 Familiarize with Elementor ( widgets ) & Desiging them 00:04:00 Brain storming & Tips for fast workflow with elementor 00:10:00 Wordpress home page Design & development WordPress website header design & banner ( part 1 ) 00:17:00 WordPress website header design & banner ( part 2 ) 00:13:00 WordPress website header design & banner ( part 3 ) 00:08:00 Features Section Design 00:09:00 Png Section Design 00:04:00 Email opt-in section 00:11:00 Testmonials section design 00:12:00 Image carousel section (slider) design 00:10:00 WordPress Website Footer Design 00:13:00 WordPress Customizer tour & website logo 00:18:00 Finalizing our home page & design hints 00:05:00 Wordpress About Us page Design & development About Us page Design ( part1 ) 00:17:00 About Us page Design ( part2 ) 00:18:00 About Us page Design ( part3 ) 00:12:00 Wordpress Contact Us & blog page design & development Contact Us page & Blog Page Creation 00:23:00 Creating WordPress Blog & Posting with Elementor 00:25:00 Wordpress Responsive website & publishing website WordPress Mobile & Tablet Responsive Website 00:21:00 Publishing wordpress website & creating maintance & coming soon pages 00:09:00 Free Plugins to mimic the Elementor Pro Free plugins to Mimic the Elementor pro 00:14:00 Exporting & importing our Elementor pages Exporting & Importing Elementor pages 00:05:00 Creating Our Wordpress ecommerce store installing woocommerce plugin ( Ecommerce Section ) 00:06:00 Making the first product (simple product) 00:09:00 Making Variable products 00:09:00 Up sells & cross sells Products 00:04:00 Discount coupons 00:06:00 Designing ecommerce store with elementor 00:14:00 Wordpress website customization Converting WordPress Website to https 00:04:00 Google Analytics & webmaster tool (SEO ranking) 00:10:00 Speeding up our wordpress website 00:13:00 Optimizing images & creative images Art directions 00:11:00 Understanding subdomains 00:06:00 Wordpress Website Backup, official email & more Website official email (domain email & device setup) 00:05:00 Site back up & site lock trust seal English 00:09:00 Order Your Certificates and Transcripts Order Your Certificates and Transcripts 00:00:00

The course is designed for Google Ads (Google AdWords) practitioners that already have basic knowledge in setting up and running AdWords accounts. The course explores advanced techniques and ideas that I have picked up and developed over 10 years running AdWords campaigns for small to large scale clients. I explain the idea behind each technique and I give you ideas and example cases on how I have used it. I then show you how to set it up step by step inside Google Ads. We also look at how to interpret results and how to apply it to your own campaigns, we look at real data and actual results. What you'll learn Google Ads Campaign Experiments: Best Use Cases, Step-by-Step Setup, Analysis, Implementation Access Google Ads tools for forecasting performance Budget Optimisation techniques using regression formula Advanced Concept Testing: moving beyond A/B ad testing to testing concepts Improving Geotargeting for Local Businesses With A Double Campaign Structure How To Setup, Run, Pivot & Interpret the Paid & Organic Report Make A Strong Argument For Running Branded Ads Using the Paid & Organic Report Identify Opportunities Between Organic & Paid Listings Learn to use a free Google Sheets template for automating and tracking budgets in multiple ad accounts How to find the key pitfalls in any Google Ads account How to Audit a new or existing Google Ads account and find issues to improve upon quickly Utilise Dynamic Ad Customisers for more personalised ads Understand the power of using Google Analytics with Google Ads and be familiar with Audience setup and relevant Google Ads reports in GA Understand attribution models and why the default last click is not always ideal Implement Machine Learning features within Google Ads to benefit your account in ways that human optimisation could never reach Develop a multi-funnel remarketing strategy for GDN and search campaign Requirements Able to set up your own Google Ads account Be confident navigating Google Ads accounts Basic exposure to excel filtering & pivot tables Introduction 1. Introduction 00:02:00 Testing to Ad Concepts 2. Introduction to Ad Concepts 00:02:00 3.Example Ad Concepts 00:04:00 4. Label Setup 00:04:00 5. Reporting on Ad Concepts 00:08:00 Google Ads Paid % Organic Interaction Report 6. Understanding the usefulness of this report 00:03:00 7.Linking Google Ads with Search Console 00:04:00 8.Excel Report Setup & Pivot 00:04:00 9.Identifying Google Ads & SEO Search Term Opportunities 00:02:00 10.CTR Interaction between SEO & SEM 00:06:00 Geolocal Campaigns - Double Campaign Structure 11.The theory behind the double campaign 00:04:00 12.A practical example inside Google Ads 00:03:00 Google Ads Campaign - Experiments (Drafts & Experiments) 13.Introduction to Drafts & Experiments 00:05:00 14.Example experiment Ideas for use 00:06:00 15.Draft & Experiment Setup 00:10:00 16.Report Analysis & explanation of symbols 00:05:00 Automate Budgeting for Multiple Ad Accounts 17. Introduction to the Google Spreedsheet template 00:02:00 18. Data Inputs 00:04:00 19. Reading the sheet output 00:06:00 AdWords Audit 20. Audit Overview 00:02:00 21. Auditing the Account Structure 00:08:00 22. Campaign Settings 00:04:00 23. Auditing on the AdGroup Level 00:10:00 24. Other Things to look for in an Audit 00:08:00 Remarketing Strategy & Implementation 25. Why Remarketing Works 00:03:00 26.GDN Remarketing 00:06:00 27.Remarketing Lists for Search Ads (RLSA) & IF Statements 00:04:00 28. Customer Match (Email Retargeting) 00:01:00 29. Dynamic Remarketing 00:04:00 30. Lookalike Audiences 00:02:00 31. GDN Banner Sizes & Other Things to Consider 00:03:00 32. Audience List Sharing 00:14:00 33. Remarketing with Events 00:06:00 Artificial Intelligence & Machine Learning 34.What is AI & ML 00:06:00 35. Auto Rotate for Budgets & Ads 00:03:00 36.Dynamic Search Ads 00:03:00 37.Smart Bidding Strategies 00:07:00 38.Lookalike Audiences 00:02:00 39.Data Driven Attribution Models 00:03:00 Dynamic Ad Customisers 40.Introduction to Ad Customisers 00:04:00 41. Advantages & Example Uses 00:05:00 42.Setting up the Business Data Feed 00:06:00 43.Best Practice for Ads 00:03:00 Google Analytics for Google Ads 44. The Advantages of linking AdWords with GA 00:04:00 45. Linking GA & AdWords 00:02:00 46. AdWords Reports in GA 00:01:00 47. GA Conversion Tracking & Goal Setup 00:07:00 48. Remarketing Segments in GA 00:13:00 49. Attribution Models in Google Analytics 00:07:00 Using Scripts 50. Introduction to AdWords Scripts 00:04:00 51. 404 Link Checker Script 00:07:00 52. Experiment Results Script 00:07:00 53. Google Ads Audit Script 00:06:00 AdWords Editor 54. Introduction and advantages of AdWords Editor over the online interface 00:04:00 55. Example Uses for AdWords Editor 00:04:00 56.AdWords Editor - what you can't do 00:02:00 Competitor Research Tools 57.Auction Insights displayed graphically 00:17:00 58.3rd Party Competitor Research Tools -SEMrush 00:16:00 Landing Page Software 59.Why Use Landing Page Software 00:06:00 60.Unbounce Walk-through 00:08:00 61. Tracking integration for landing pages 00:09:00 New Features in 2018/19 62.Ad Variations 00:06:00 63.Search Responsive Ads 00:05:00 64. Life Events Audiences 00:04:00 65. Custom Intent Audiences 00:04:00

Description: Master the latest techniques of UX design with the Level 2 Certificate in UX Design course. User experience design or UX helps you to enhance the user satisfaction by improving the usability, accessibility, and pleasure of the users while experiencing or using your product. Throughout the course, you will learn the common UX mistakes people do while designing websites. You will be able to understand the human behaviour and psychology when they use your site. Based on this human behaviour and psychology, you will be able to apply the Usability Principles for improving your digital product that will satisfy the customers and meet their needs. Screenshots of UX problems faced by many designers, developers, and product managers will be presented to you so that you can understand the concepts easily. Instead of these, the course discusses the role of a role of UX developers for making any Website's or Apps Usability better. Who is the course for? Designers Developers Coders SEO Experts UI Designers Entrepreneur Design Directors Web Designers Mobile App Developes Startup CEO Anyone who wants to learn User Experiene Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Introduction to User Expericne, UX Roles and how to be a UX Designer What Is UI FREE 00:05:00 Can I be a Ux Designer-updated 00:03:00 Different Role of Ux Designer 00:06:00 Major Parts of Ux Design 00:05:00 Human Centered Design, Double Diamond Model of Design and Root Cause analysis Human Centered Design 00:03:00 Double Diamond 00:05:00 Root Cause Analysis 00:02:00 Seven Stages of Actions 00:05:00 Five second usability test 00:02:00 06. Assignment 00:03:00 What is Agile UX 00:06:00 Principles & Concepts of User Experience, Usability and Interaction Design Affordance And Signfiers 00:06:00 Affordance And Signifiers-examples-fix-video 00:06:00 Afforadances explained headshot 00:05:00 Natural Mapping with examples 00:09:00 Mental models and conceptual models 00:06:00 Working Memory 00:06:00 Working Memory Example 00:07:00 06. Recognition And Recall 00:04:00 Recognition examples 00:07:00 User Expectations 00:04:00 User Expectations examples 00:08:00 User expectation headshot 00:02:00 Peripheral Vision 00:05:00 Peripheral Vision examples 00:07:00 Context of Use 00:05:00 Context of use headshot 00:02:00 Why-stakeholders are important 00:04:00 Information Architecture 00:05:00 Information Architecture Examples 00:11:00 Human Behavior Patterns, Decision making, scanning patterns and Change Blindness Humans Lazy Behavior decision Paralysis And Scanning 00:05:00 Human Decisions-Old And New Brain 00:03:00 Humans Hate Change 00:03:00 Our Goals And Change Blindness 00:03:00 Human behavior decision Paralysis hate change Examples 00:08:00 F-z Patterns Cart Abondomnment, Form Field Conversions 00:07:00 Designing for Humans - How to design better products for humans Discoverability 00:06:00 Discover assignment 00:01:00 Learnability 00:04:00 Feedback 00:03:00 Feedback Within Context Walmart 00:03:00 Feedback examples 00:08:00 Constraints With Examples 00:06:00 Consistancy With Examples 00:06:00 Slips And Mistakes With Examples 00:04:00 Designing For Errors With Examples 00:04:00 User In Control with Examples 00:05:00 Grouping And chunking with Examples 00:04:00 Humans Have Limits 00:07:00 How Developers can improve User Experience? Using design patterns: don't reinvent the wheel 00:05:00 Dont let users think do heavy calculation yourself 00:08:00 Speed and Delays 00:06:00 Smart Defaults 00:06:00 Guiding And Training Users 00:04:00 Barriers To Entry 00:05:00 Natural Language with Examples 00:08:00 Natural Language Forms 00:03:00 Google Analytics 00:05:00 Notification 00:07:00 Anticipatory Desgin 00:04:00 Order Your Certificates and Transcripts Order Your Certificates and Transcripts 00:00:00

Description:  Digital marketing is promoting that makes utilisation of electronic gadgets, for example, PCs, cell phones, tablets and game consoles to connect with stakeholders. If you want to manage advertising and marketing campaign on that scale effectively, you have to comprehend the ever changing advertising Eco-system. This course will show you all that you have to know to land a position in advertising, run a successful campaign, develop your present business and find better approaches to build your value at your current place of employment. Who is the course for? This course would be ideal for people who want to learn about advertising and marketing. Entrepreneurs. Business owners. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: This Diploma in Advertising and Marketing is a useful qualification to possess, and would be beneficial for the following careers: Account Manager Business Development Executive Producers Group Account Director Marketing Manager Sales Specialists Strategist And Much More! Marketing Basics Module One - Getting Started 00:30:00 Module Two - What is Marketing 00:30:00 Module Three - Common Marketing Types (I) 00:30:00 Module Four - Common Marketing Types (II) 00:30:00 Module Five - The Marketing Mix 00:30:00 Module Six - Communicating the Right Way 01:00:00 Module Seven - Customer Communications 00:30:00 Module Eight - Marketing Goals 00:30:00 Module Nine - The Marketing Funnel 00:20:00 Module Ten - Marketing Mistakes (I) 01:00:00 Module Eleven - Marketing Mistakes (II) 01:00:00 Module Twelve - Wrapping Up 00:30:00 Level 3 Diploma in Marketing- Activities 00:00:00 Mastering Digital Marketing Introduction to Internet Marketing and Reputation Management 00:30:00 How to Optimise Your Site for Every Stage of the Buy Cycle 00:30:00 Build Impression on Your Site 00:30:00 Types of Link Building 01:00:00 Importance of Landing Pages 00:30:00 Difference Between Internet Marketing and Online Customer Service 01:00:00 Concept Of Affiliate Programs 01:30:00 About Of Google Analytics 01:00:00 Online Press Releases 00:15:00 How to Get Traffic from Twitter 00:30:00 Importance of Testing E-Mail Messages 00:15:00 What is Viral Marketing 01:00:00 What is EMail Marketing 00:30:00 Difference Between Images and Video 00:15:00 How to Internet Marketing on Facebook 02:00:00 What is Search Engine Optimization(SEO)? 00:30:00 Understanding Search Results 00:15:00 How to Attract Customer on Your Product? 00:15:00 Time Makes Money 00:30:00 How to Test a Landing Page 00:30:00 Best Web Writing 01:00:00 Ways to Use of Humor in You Internet Marketing 00:15:00 Coupon Codes 00:15:00 When to Pull the Plug 00:15:00 Internet Advertising Techniques INTRODUCTION: WHAT IS AFFILIATE MARKETING? 00:30:00 WHY AFFILIATE MARKETING IS AWESOME 00:30:00 FINDING A PROFITABLE NICHE 01:00:00 CHOOSING AN AFFILIATE PRODUCT 00:15:00 THE ADVANTAGES OF CLICK BANK 00:30:00 ANALYZING THE CLICK BANK MARKETPLACE 00:30:00 CREATING YOUR HOP LINK 00:30:00 CREATING A FREE BLOG 01:00:00 PERFORMING EFFECTIVE KEYWORD RESEARCH 00:30:00 CREATING AN OPTIMIZED POST 00:30:00 POSTING TO YOUR BLOG 00:15:00 PROMOTING YOUR BLOG: AN OVERVIEW 00:30:00 PROMOTION: ARTICLE MARKETING 00:30:00 PROMOTION: SOCIAL BOOKMARKING 01:00:00 PROMOTION: BLOG COMMENTING 00:30:00 ADDITIONAL PROMOTION TIPS 00:15:00 CREATING YOUR OWN WEBSITE 01:00:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Mock Exam Mock Exam- Diploma in Advertising and Marketing 00:30:00 Final Exam Final Exam- Diploma in Advertising and Marketing 00:30:00 Refer A Friend Refer A Friend 00:00:00 Order Your Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Description: Affiliate programs are some of the most popular online marketing tools, and the same is true for WordPress affiliate programs. With this course, learn how the product creators create initial advertising and pay out only on performance. The product promoters can get paid to recommend great products. WordPress affiliate programs work very simply: you promote products on your blog, social media and/or email list using a unique link and if readers click your link and buy the product within a certain number of days, you get a percentage share of the revenue. But if you know the tricks, you will understand how to do this right. So, why not join this course and find out! Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment:  At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Introduction To The Course Welcome How To Build Easy Drag & Drop 00:01:00 Why WordPress? 00:01:00 Sales Pages Vs. Landing Pages 00:02:00 Comparing Landing Page Plugins Comparing Your Landing Page Options 00:01:00 WordPress Landing Pages - Free Plugin 00:03:00 Instapage 00:02:00 OptimizePress 00:03:00 LeadPages 00:03:00 Marketer Plugin 00:02:00 Visual Composer for WordPress 00:04:00 Thrive Themes Content Builder 00:03:00 Thrive Themes vs. Lead Pages - Added 2016 00:03:00 Examples Of Landing Pages I've Built Digital Marketing Website - Thrive Content Builder 00:01:00 SEO Service Website - Thrive Content Builder 00:03:00 Course Sales Page - Thrive Content Builder 00:01:00 Contractor Website - Visual Composer Plugin 00:01:00 Using Thrive Themes for Landing Pages and Sales Pages Good WordPress Themes To Use With Thrive Themes 00:02:00 Building Out Your Landing Page From Scratch 00:06:00 Using Pre-existing Templates 00:03:00 Introduction to Affiliate Marketing Introduction 00:11:00 Home Base 00:05:00 Start Now 00:06:00 Know Numbers 00:05:00 Audience Relationships 00:06:00 Authority by Association 00:05:00 Value, Value, Value 00:05:00 Networking 00:05:00 Build your list 00:07:00 Create Products 00:06:00 Where the heck is the money 00:05:00 The Secret to Scaling 00:04:00 How the heck do I get started? 00:06:00 Step Two Find a high converting product on Munch Eye 00:02:00 Contact the product creator and get the Sales Page and product access 00:04:00 Go through the product and make a quick presell video prior to launch 00:05:00 Make a 5-10 minute review video showing the sales page and product 00:03:00 Show the review to the product creator and ask if you can add a bonus 00:05:00 Send the presell video to your list the night before 00:01:00 Send your review video to your list when the product launches 00:04:00 Repeat 00:04:00 Taking it to the next level 00:04:00 Introduction Introduction To The Course 00:03:00 Expectations for Cost of Tools and Resources To Build Your Store 00:05:00 Focus & Mindset 00:04:00 Setting Goals 00:02:00 Recommended Site Setup & Tools Learning about WordPress 00:01:00 WordPress Hosting 00:09:00 Becoming an Amazon Affiliate 00:01:00 Organization With Evernote & Google Drive 00:06:00 Niche Selection Choosing Your Niche 00:04:00 Keyword Research 00:05:00 Using the Google Keyword Tool 00:07:00 Amazon Plugin Comparison WordPress WooCommerce & Prosociate 00:04:00 Amazon Affiliate Plugin Comparison 00:05:00 Introduction to Fresh Store Builder 00:04:00 Site Setup (Using Prosociate) Selecting a WooCommerce Theme 00:06:00 Setting Up Google Analytics & Webmaster Tools 00:05:00 Creating Important Content Pages - Contact, About, Privacy Policy & More 00:05:00 How To Add Products With Prosociate 00:13:00 Site Conversions Essential WordPress Plugins for Your Site 00:10:00 Designing Your Site The Right Way 00:08:00 Optimizing Your Site For Maximum Conversions 00:07:00 Getting Advice From Experts 00:06:00 SEO On-Page SEO 00:07:00 Off-Page SEO 00:06:00 Social Media Promotion Intro to Social Media 00:03:00 How To Utilize Pinterest Traffic 00:11:00 How To Utilize Wanelo Traffic 00:05:00 Staying Consistent With Social Media On Your Cell Phone 00:02:00 Paid Advertising, Blogging & Promotion Buying Paid Traffic with BuySellAds 00:04:00 Using Interviews To Get Traffic & Free Backlinks 00:11:00 Blogging With Your eCommerce Store 00:05:00 Outsourcing Help & Hiring Virtual Assistants Outsourcing and Hiring on oDesk (Now UpWork) 00:10:00 Finding Friends and Family To Help With Your Store 00:05:00 Starting Out With Email Marketing 00:05:00 Beyond Being Just an Amazon Affiliate - Phasing Into eCommerce Dropshipping Product & Buying Wholesale 00:08:00 Finding Brands On Other Competitor Sites 00:03:00 Getting Organized by Finding Suppliers & Making Smart Purchases 00:07:00 Dropshipping T-Shirts with Printful 00:06:00 Installing an SSL Certificate & Why You Need One 00:01:00 The Free Amazon Payments Plugin for WooCommerce 00:03:00 Registering a Business LLC with LegalZoom 00:03:00 What is Amazon FBA? 00:05:00 My Amazon Fulfillment Process & My Mini Warehouse 00:04:00 Using FBA Multi-Channel Fulfillment To Sell on eBay and Your Own Site 00:07:00 Bonus: My Success With Freelancing on UpWork 00:04:00 Selling Your Site On An Auction Site 00:07:00 Checking out the Etsy Affiliate Program 00:02:00 An Example Etsy Affiliate Product On My Store 00:04:00 Etsy Affiliate Dashboard in Affiliate Window 00:03:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Description: Digital marketing is promoting that makes utilization of electronic gadgets, for example, PCs, cell phones, tablets and game consoles to connect with stakeholders. Digital marketing uses technologies or platforms, for instance, sites, email, applications and social media platforms. Transform your career with the specialized knowledge and skills to plan, implement, measure and evaluate digital marketing strategies, and, how these can add to building and supporting successful and coordinated digital marketing campaigns. By the end of this course, students will gain the skills and in-depth knowledge necessary to become a fruitful and professional digital marketer. Who is the course for? Digital marketers who want to upgrade their knowledge and skills in digital marketing. Digital marketers to advance their career goal in digital marketing. Individuals who want to develop and implement online marketing projects. Start Ups. Students. Marketers. Web designers. Entrepreneurs. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: Advanced Digital Marketing Course is a useful qualification to possess, and would be beneficial for the following professionals: Social marketing manager. Digital marketing specialist. Digital marketing executive. Digital marketing officer. Digital marketing analyst. Digital client service. SEO leader. Much more. Advanced Digital Marketing Course - New version Module 01: Fundamentals of Digital Marketing Fundamentals of Digital Marketing 00:45:00 Module 02: Growth Hacking Growth Hacking 00:34:00 Module 03: Customer Journey Customer Journey 00:35:00 Module 04: Content Marketing Content Marketing 00:36:00 Module 05: SEO Search Engine Optimisation 00:40:00 Module 06: E-Mail Marketing E-Mail Marketing 00:45:00 Module 07: Facebook Marketing Facebook Marketing 00:43:00 Module 08: Instagram Marketing Instagram Marketing 00:46:00 Module 09: Twitter Marketing Twitter Marketing 00:37:00 Module 10: Youtube Marketing Youtube Marketing 00:36:00 Module 11: Mobile Marketing Mobile Marketing 00:35:00 Advanced Digital Marketing Course - Old Version Digital Marketing Introduction to Internet Marketing and Reputation Management 00:30:00 How to Optimise Your Site for Every Stage of the Buy Cycle 00:30:00 Build Impression on Your Site 00:30:00 Types of Link Building 01:00:00 Importance of Landing Pages 00:30:00 Difference Between Internet Marketing and Online Customer Service 01:00:00 Concept Of Affiliate Programs 01:30:00 About Of Google Analytics 01:00:00 Online Press Releases 00:15:00 How to Get Traffic from Twitter 00:30:00 Importance of Testing E-Mail Messages 00:15:00 What is Viral Marketing 01:00:00 What is EMail Marketing 00:30:00 Difference Between Images and Video 00:15:00 How to Internet Marketing on Facebook 02:00:00 What is Search Engine Optimization(SEO)? 00:30:00 Understanding Search Results 00:15:00 How to Attract Customer on Your Product? 00:15:00 Time Makes Money 00:30:00 How to Test a Landing Page 00:30:00 Best Web Writing 01:00:00 Ways to Use of Humor in You Internet Marketing 00:15:00 Coupon Codes 00:15:00 When to Pull the Plug 00:15:00 Search Engine Optimization What Is Search Engine Optimization? 01:00:00 Search Engines That Use SEO 01:00:00 Using SEO In Website Text 01:00:00 Using SEO For Google Ads 01:00:00 Using SEO For Article Marketing 01:00:00 Using SEO In Press Releases 00:30:00 Using Longtail Keywords 00:30:00 Using Google To Discover The Best Keywords 00:30:00 SEO For Video Ads 00:30:00 SEO In Photos 00:30:00 Blogging With SEO Marketing 01:00:00 Using A SEO Company 01:00:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Instagram Marketing What is Instagram? 00:15:00 Instagram for Business 00:15:00 Instagram & Community 00:15:00 Pinterest Social Marketing Introduction 00:30:00 How to Use Pinterest 01:00:00 How to Win the Hearts of the Target Audience on Pinterest 01:00:00 Understanding Pinterest Etiquette 00:30:00 Marketing Strategies to Build Your Brand and Your Followers 02:00:00 Monetizing Pinterest through Market Hunting 01:00:00 Pinterest Tools to Use in Your Marketing Arsenal 00:15:00 Conclusion 00:15:00 Google Adwords Benefits of online advertising and AdWords 00:30:00 Choosing a campaign type 00:30:00 Measure your results 00:30:00 YouTube Video Marketing Create the Perfect YouTube Marketing Video: 5 Tips To Get it Right 00:30:00 YouTube Video Marketing Tips: Join the Community 01:00:00 Marketing Your Product On YouTube: 10 Reasons Why You Should Do It 00:30:00 YouTube Marketing Tips: Promoting Your Perfect Marketing Video 01:00:00 Unique Things You Can Do with Your YouTube Marketing Video 01:00:00 Using YouTube to Market Your Product: Should You Hire a Professional? 01:00:00 Niche Targeted Playlists: Boost Your YouTube Marketing Video 01:00:00 Promote Your Perfect YouTube Marketing Video For Free: Here's How to Do It 00:30:00 Viral Marketing Tips for Your YouTube Video 01:00:00 Using Viral Content: Creating Your Perfect YouTube Marketing Video 02:00:00 YouTube Marketing Secrets-Promote Your Product or Business! 01:00:00 Use YouTube to Create Unlimited Sales for your Business 01:00:00 Choose Your Niche: An Important Step in Your YouTube Marketing Video 01:00:00 Using Viral Content: Creating Your Perfect YouTube Marketing Video 02:00:00 YouTube Marketing Tactics: Are These Products Helpful or Scams? 01:00:00 Refer A Friend Refer A Friend 00:00:00 Mock Exam Mock Exam- Advanced Digital Marketing Course 00:20:00 Final Exam Final Exam- Advanced Digital Marketing Course 00:20:00 Order Your Certificate and transcript Order Your Certificates and Transcripts 00:00:00