The aim of this course is to provide learners with a foundational understanding of the key concepts and principles that form the basis of modern marketing. Learners will gain a comprehensive understanding of the role of marketing in creating customer value, identifying and analyzing customer needs and desires, and developing effective marketing strategies that meet the needs and desires of customers. The course will also cover the latest developments in marketing concepts and practices, including customer satisfaction and value creation, market planning and marketing mix, and current and future trends in marketing. After the successful completion of the course, you will be able to learn about the following, Define marketing principles and concepts. Differentiate between customer needs, wants, and desires. Understand how customer satisfaction contributes to value creation. Explore current and future marketing trends. Apply market planning and the marketing mix to strategic initiatives. Delve into the essentials of marketing, from defining principles and understanding customer distinctions to applying market planning and the marketing mix strategically. This course equips participants with a deep understanding of how customer satisfaction contributes to value creation, ensuring a solid foundation in marketing concepts and practices. Master the fundamental concepts of marketing with this course, covering principles, customer distinctions, and the critical link between customer satisfaction and value creation. Participants will gain insights into applying strategic market planning and the marketing mix, preparing them for diverse roles in marketing, planning, and strategy development. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Fundamental Concepts in Marketing Self-paced pre-recorded learning content on this topic. Fundamental Concepts in Marketing Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing Analyst Market Strategist Customer Experience Specialist Marketing Planner Value Creation Consultant Trend Analyst Strategic Marketing Coordinator Marketing Mix Manager Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
The aim of this short course is to provide a comprehensive understanding of the influence of culture on consumer behavior with marketing communication as a moderator. It also aims to explore various marketing philosophies, research methods, and planning frameworks to enhance participants' marketing skills.After the successful completion of the course, you will be able to learn about the following, Understand the influence of culture on consumer behavior with marketing communication as a moderator. Understand the direct influence of marketing communication on consumer behavior. Understand the influence of psychological factors on purchasing decisions. Marketing as a set of tools and business philosophy. The nature of scientific paradigms. Philosophical thoughts such as what do we know? And how do we know? Marketing development as a science and historical context of early science. Theory verification versus theory discovery. Methods bias in marketing research. Suitable paradigm for marketing and the process of scientific marketing research. Understand theory first or data first? Understand marketing thoughts and philosophies such as scientific relativism and scientific realism. Understand the view of reality and marketing research reliance on realism and relativism. Marketing planning conceptual framework. This course provides an in-depth understanding of the influence of culture on consumer behavior with marketing communication as a moderator. You will explore the direct impact of marketing communication on consumer behavior and learn about the psychological factors that influence purchasing decisions. Additionally, you will discover marketing as a set of tools and a business philosophy, and gain an understanding of the nature of scientific paradigms and philosophical thoughts such as "what do we know?" and "how do we know?" VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Marketing as a Science Advance Marketing Theory and Philosophical Thoughts Self-paced pre-recorded learning content on this topic. Marketing as a Science Advance Marketing Theory and Philosophical Thoughts Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Marketing professionals seeking to expand their knowledge and skills. Students studying marketing or related fields. Business owners and entrepreneurs. Researchers and academics who are interested in the philosophy and methodology of marketing research. Professionals in related fields such as advertising, public relations, and market research. Anyone who wants to understand the basics of marketing. Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
The aim of this course is to provide learners with a comprehensive understanding of key marketing concepts and strategies, including marketing techniques, setting marketing objectives and strategy, marketing segmentation and targeting, different market segments, profiling markets, and positioning segmented markets.The course will also cover marketing segmentation and targeting, including an overview of different market segments and how to effectively target them. Learners will gain an understanding of how to segment markets based on demographics, psychographics, behavior, and other factors, and how to develop targeted marketing campaigns that resonate with each segment.After the successful completion of the course, you will be able to learn about the following, What are the marketing techniques? How to set marketing objectives and strategy? What is marketing segmentation and targeting? What are different market segments? What is profiling markets? How to position segmented markets? Marketing is a critical component of any business strategy, and this course will provide learners with a solid foundation in key marketing concepts and strategies. The course will begin by covering marketing techniques, including advertising, direct marketing, public relations, sales promotions, personal selling, and content marketing. Learners will gain an understanding of each technique and how to effectively use them in a marketing campaign. Marketing is a critical component of any business strategy, and this course will provide learners with a solid foundation in key marketing concepts and strategies. The course will begin by covering marketing techniques, including advertising, direct marketing, public relations, sales promotions, personal selling, and content marketing. Learners will gain an understanding of each technique and how to effectively use them in a marketing campaign. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Segmenting And Targeting Strategies Self-paced pre-recorded learning content on this topic. Segmenting and Targeting Strategies Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing Manager Marketing Director Digital Marketing Specialist Marketing Consultant Marketing Analyst Marketing Strategist Advertising Executive Sales Manager with marketing experience Public Relations Manager Chief Marketing Officer (CMO) Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
This course commences by meticulously defining marketing cooperation and delving into its multifaceted benefits for businesses. Participants will gain a comprehensive understanding of how strategic cooperation can enhance brand visibility, market reach, and overall business success. After the successful completion of the course, you will be able to learn about the following, Define marketing cooperation and understand its benefits for businesses. Identify different types of marketing cooperation. Develop effective marketing cooperation strategies. Understand the legal and ethical considerations that apply to marketing cooperation. Identify and evaluate potential marketing partners. Measure and evaluate the success of marketing cooperation campaigns. Develop skills in effective communication and collaboration with marketing partners. Understand the role of technology in facilitating marketing cooperation. Develop a comprehensive understanding of the current trends and future directions of marketing cooperation. Participants will explore the diverse landscape of marketing cooperation, identifying various types that cater to different business needs. The course then shifts focus to the development of effective marketing cooperation strategies, empowering participants to align collaborative efforts with organizational objectives for optimal impact. Navigating the legal and ethical considerations inherent in marketing cooperation is a key aspect of this course. Participants will learn to identify and evaluate potential marketing partners while also gaining the skills to measure and assess the success of cooperative campaigns. Additionally, the course will explore the pivotal role of effective communication and collaboration skills, alongside understanding how technology facilitates seamless marketing cooperation. As the course progresses, participants will develop a forward-looking perspective, gaining insights into the current trends and future directions shaping the landscape of marketing cooperation. Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Marketing Cooperation Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing Cooperation Specialist Collaboration Strategist Cooperative Partnership Manager Marketing Alliance Coordinator Ethical Marketing Liaison Strategic Cooperation Analyst Communication and Collaboration Specialist Technology Integration Manager Marketing Partnership Evaluator Future Trends Navigator Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
Marketing is the in-demand tool used for reaching your audience and connecting with them. You can use this reliable practice to boost the sales of your business too. So, how to get started? Simply enrol into this exclusive Marketing course. This comprehensive course teaches you every its and bits of marketing you need to excel in this field. With high-quality, in-depth content designed by leading experts, the course teaches you various elements of marketing. From strategic marketing to the marketing environment, this course got you all covered. Furthermore, you will get an in-depth idea of marketing research, branding strategy, digital marketing and much more. This all-inclusive course will help you be able to read your target audience like a mind reader. So enrol today and build a solid connection with your customers to build a solid business. Why choose this course Earn a digital Certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Certificate of Achievement Endorsed Certificate of Achievement from the Quality Licence Scheme Once the course has been completed and the assessment has been passed, all students are entitled to receive an endorsed certificate. This will provide proof that you have completed your training objectives, and each endorsed certificate can be ordered and delivered to your address for only £119. Please note that overseas students may be charged an additional £10 for postage. CPD Certificate from Janets Upon successful completion of the course, you will be able to obtain your course completion e-certificate free of cost. Print copy by post is also available at an additional cost of £9.99 and PDF Certificate at £4.99. Endorsement This course and/or training programme has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course and/or training programme is not regulated by Ofqual and is not an accredited qualification. Your training provider will be able to advise you on any further recognition, for example progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website. Method of Assessment To successfully complete the course, students will have to take an automated multiple-choice exam. This exam will be online and you will need to score 60% or above to pass the course. After successfully passing the exam, you will be able to apply for Quality Licence Scheme endorsed certificate of achievement. To verify your enhanced skills in the subject, we recommend that you also complete the assignment questions. These can be completed at any time which is convenient for yourself and will be assessed by our in-house specialised tutors. Full feedback will then be given on your current performance, along with any further advice or support. Who is this course for? This course is perfect for salesforce executives or marketing experts who want to know about profit-esteeming marketing fundamentals and newcomers who are direly aspiring about joining in the marketing industry with a solid base in marketing. Course Content Marketing Module 01: Basics of Marketing 00:46:00 Module 02: The Marketing Process 00:49:00 Module 03: Strategic Marketing 01:11:00 Module 04: Marketing Environment 00:29:00 Module 05: Market Segmentations 00:52:00 Module 06: Consumer Buying Behaviour 01:12:00 Module 07: Business Markets and Buying Behaviour 00:52:00 Module 08: Marketing Research 00:48:00 Module 09: Product Strategy 00:55:00 Module 10: Branding Strategy 00:39:00 Module 11: Product Life Cycle 00:33:00 Module 12: Pricing Strategy 01:15:00 Module 13: Marketing Channels 01:16:00 Module 14: Integrated Marketing Communications 01:00:00 Module 15: Advertising and Sales Promotion 01:01:00 Module 16: Personal Selling and Public Relations 01:14:00 Module 17: Direct and Digital Marketing 00:54:00 Mock Exam Mock Exam - Marketing 00:20:00 Final Exam Final Exam - Marketing 00:20:00 Assignment Assignment - Marketing 3 weeks, 4 days Order Your Certificate Order your Certificate QLS 00:00:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.
Register on the Marketing Fundamentals today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get an e-certificate as proof of your course completion. The Marketing Fundamentals is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The Marketing Fundamentals Receive a e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification Upon successful completion of the course, you will be able to obtain your course completion e-certificate free of cost. Print copy by post is also available at an additional cost of £9.99 and PDF Certificate at £4.99. Who Is This Course For: The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The online training is open to all students and has no formal entry requirements. To study the Marketing Fundamentals, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16. Course Content Module 01: Introduction to Marketing Fundamentals Introduction 00:02:00 Module 02: Definitions of Marketing What is Marketing? 00:08:00 Definition of Marketing and Detailed Explanation 00:14:00 Module 03: Traditional vs Contemporary Marketing Traditional Vs Contemporary Marketing 00:07:00 Module 04: Marketing Management Orientations Evolution of Marketing 00:06:00 Module 05: Understand your Customers Customer Value & Satisfaction & Delight 00:07:00 Customer Value examples 00:05:00 Customer Loyalty 00:07:00 Customer Centricity 00:05:00 Module 06: Segmentation Marketing segmentation 00:05:00 Bases for Segmentation 00:12:00 Selecting the BEST Segment 00:04:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.
The Marketing Manager Course is a wonderful learning opportunity for anyone who has a passion for this topic and is interested in enjoying a long career in the relevant industry. It's also for anyone who is already working in this field and looking to brush up their knowledge and boost their career with an acknowledged certificate. This Marketing Manager Course consists of several modules that take around 4 hours to complete. The course is accompanied by instructional videos, helpful illustrations, how-to instructions and advice. The course is offered online at a very affordable price. That gives you the ability to study at your own pace in the comfort of your home. You can access the modules from anywhere and from any device. Why Choose this Course? Earn a digital Certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full tutor support on weekdays Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Method of Assessment To verify your enhanced skills in the subject, we recommend that you also complete the assignment questions. These can be completed at any time which is convenient for yourself and will be assessed by our in-house specialised tutors. Full feedback will then be given on your current performance, along with any further advice or support. Certification Upon successful completion of the course, you will be able to obtain your course completion e-certificate free of cost. Print copy by post is also available at an additional cost of £9.99 and PDF Certificate at £4.99. Course Content Module 01: Understanding the Talk Understanding the Talk 00:11:00 Module 02: Getting Prepared to Make the Call Getting Prepared to Make the Call 00:08:00 Module 03: Creative Openings Creative Openings 00:08:00 Module 04: Making Your Pitch Making Your Pitch 00:11:00 Module 05: Handling Objections Handling Objections 00:10:00 Module 06: Sealing the Deal Sealing the Deal 00:11:00 Module 07: Following Up Following Up 00:14:00 Module 08: Setting Goals Setting Goals 00:10:00 Module 09: Managing Your Data Managing Your Data 00:10:00 Module 10: Using a Prospect Board Using a Prospect Board 00:11:00 Module 11: What is Marketing? What is Marketing 00:10:00 Module 12: Common Marketing Types (I) Common Marketing Types (I) 00:07:00 Module 13: Common Marketing Types (II) Common Marketing Types (II) 00:08:00 Module 14: The Marketing Mix The Marketing Mix 00:07:00 Module 15: Communicating the Right Way Communicating the Right Way 00:07:00 Module 16: Customer Communications Customer Communications 00:07:00 Module 17: Marketing Goals Marketing Goals 00:07:00 Module 18: The Marketing Funnel The Marketing Funnel 00:07:00 Module 19: Marketing Mistakes (I) Marketing Mistakes (I) 00:08:00 Module 20: Marketing Mistakes (II) Marketing Mistakes (II) 00:08:00 Mock Exam Mock Exam - Marketing Manager 00:20:00 Final Exam Final Exam - Marketing Manager 00:20:00 Assignment Assignment - Marketing Manager 00:00:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.
Register on the Marketing Masterclass for Startups and Leaders 2021 today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a digital certificate as a proof of your course completion. The Marketing Masterclass for Startups and Leaders 2021 is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The Marketing Masterclass for Startups and Leaders 2021 Receive a e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Who Is This Course For: The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The online training is open to all students and has no formal entry requirements. To study the Marketing Masterclass for Startups and Leaders 2021, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16.
Register on the Marketing today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a digital certificate as a proof of your course completion. The Marketing is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The Marketing Receive a e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification Upon successful completion of the course, you will be able to obtain your course completion e-certificate free of cost. Print copy by post is also available at an additional cost of £9.99 and PDF Certificate at £4.99. Who Is This Course For: The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The online training is open to all students and has no formal entry requirements. To study the Marketing, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16. Course Content Module 01: Basics of Marketing Basics of Marketing 00:48:00 Module 02: The Marketing Process The Marketing Process 00:51:00 Module 03: Strategic Marketing Strategic Marketing 01:13:00 Module 04: Marketing Environment Marketing Environment 00:31:00 Module 05: Market Segmentations Market Segmentations 00:54:00 Module 06: Consumer Buying Behaviour Consumer Buying Behaviour 01:14:00 Module 07: Business Markets and Buying Behaviour Business Markets and Buying Behaviour 00:54:00 Module 08: Marketing Research Marketing Research 00:50:00 Module 09: Product Strategy Product Strategy 00:57:00 Module 10: Branding Strategy Branding Strategy 00:41:00 Module 11: Product Life Cycle Product Life Cycle 00:35:00 Module 12: Pricing Strategy Pricing Strategy 01:17:00 Module 13: Marketing Channels Marketing Channels 01:18:00 Module 14: Integrated Marketing Communications Integrated Marketing Communications 01:02:00 Module 15: Advertising and Sales Promotion Advertising and Sales Promotion 01:03:00 Module 16: Personal Selling and Public Relations Personal Selling and Public Relations 01:16:00 Module 17: Direct and Digital Marketing Direct and Digital Marketing 00:56:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.