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1408 Digital Marketing courses

Landing Page Design and Conversion Rate Optimisation

5.0(10)

By Apex Learning

Overview This comprehensive course on Landing Page Design and Conversion Rate Optimisation will deepen your understanding on this topic .After successful completion of this course you can acquire the required skills in this sector. This Landing Page Design and Conversion Rate Optimisation comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Landing Page Design and Conversion Rate Optimisation . It is available to all students, of all academic backgrounds. Requirements Our Landing Page Design and Conversion Rate Optimisation is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more! Course Curriculum 7 sections • 48 lectures • 10:47:00 total length •Download all Section One Slides (s1): 00:48:00 •Welcome to this course! Let's lay the groundwork for good landing page design: 00:13:00 •The Myth Of The Perfect Landing Page Conversion Rate: 00:12:00 •Common Business Models and Understanding Your Conversion Actions: 00:19:00 •The AIDA Sales Funnel and The Online Decision Making Process: 00:17:00 •The Awareness Stage of the Funnel: Where It All Begins: 00:18:00 •The Interest Stage of the Funnel Tell Me More: 00:14:00 •The Desire Stage of the Funnel I Want What You Sell: 00:13:00 •The Action Stage of the Funnel I'm Going to Buy What You Sell: 00:09:00 •The Fogg Behavior Model and how it Applies to Good Landing Page Design: 00:20:00 •Making Your Landing Page Design Memorable: 00:14:00 •Download all Section Two Slides (s2): 00:06:00 •The Primacy of Product and The Concept of Usability in Landing Page Design: 00:15:00 •Eschew Obfuscation: Clarity and the Quest for Fewer Question Marks: 00:11:00 •The 5 Second Usability Test in Landing Page Design (and how you can use it now): 00:13:00 •The Art and Science Behind Designing High-Converting Calls To Action (CTA's): 00:19:00 •Readability and Visual Hierarchy Landing Page Design: 00:20:00 •Respecting Web Conventions in Landing Page Design: 00:13:00 •Using Videos, Graphics and Imagery to Increase Landing Page Conversion Rates: 00:20:00 •Information Architecture and Accessibility - Landing Page Design Best Practices: 00:20:00 •Trust, Safety and Credibility (Part 1) Landing Page Design Best Practices: 00:14:00 •Trust, Safety and Credibility (Part 2) Landing Page Design Best Practices: 00:09:00 •Dedicated Landing Page Design Best Practices (Part 1): 00:15:00 •Dedicated Landing Page Design Best Practices (Part 2): 00:12:00 •Download all Section Three Slides (s3): 00:32:00 •Using Scarcity to Improve Conversion Rates on Your Landing Pages: 00:10:00 •Principles of Persuasion - Reciprocal Concessions & Reciprocity in Landing Pages: 00:12:00 •Principles of Persuasion Anchoring and Cognitive Dissonance Theory: 00:19:00 •My Favorite Landing Page Builders and Getting Started With Our Unbounce Page: 00:10:00 •Getting Familiar With the Unbounce Page Builder and Adding Our Header Section: 00:07:00 •Creating a Logo in Photoshop and Using the Unbounce Image Uploader Tool: 00:16:00 •Working With Background Imagery in Landing Pages and Developing Our Hero Section: 00:16:00 •Creating a Form, Action Block, and Finishing the Hero Section in Unbounce: 00:19:00 •Discussing Landing Page Design Changes and Creating our Primary Content Section: 00:16:00 •Finishing Page Content, Adding Icons, Footer and Working With Buttons Unbounce: 00:11:00 •Publishing Your Unbounce Landing Page on Your Custom Domain: 00:04:00 •Adding Custom CSS in Unbounce to Create Professional Drop Shadows: 00:06:00 •Making Your Landing Page Design Work Better With Custom Javascript Snippets: 00:08:00 •Mobile Site Layout in Unbounce Based on Mobile Landing Page Design Guidelines: 00:03:00 •Designing Your Form Confirmation Dialogue in Unbounce and Testing Your Live Form: 00:04:00 •Assigning A/B Testing Variants in Unbounce and Assigning Traffic Weights: 00:12:00 •Integrating Your Unbounce Form Submissions With Your Mailchimp Account: 00:09:00 •Goodbye For Now I Will Miss You Dearly: 00:03:00 •Western Computer Audit Part 1: 00:08:00 •Western Computer Audit Part 2: 00:09:00 •Western Computer Audit Part 3: 00:15:00 •Western Computer Audit Part 4: 00:14:00 •Assignment - Landing Page Design and Conversion Rate Optimisation: 00:00:00

Landing Page Design and Conversion Rate Optimisation
Delivered Online On Demand10 hours 47 minutes
£12

Copywriting Online Course

By Compete High

Overview With the ever-increasing demand for Copywriting in personal & professional settings, this online training aims at educating, nurturing, and upskilling individuals to stay ahead of the curve - whatever their level of expertise in Copywriting may be. Learning about Copywriting or keeping up to date on it can be confusing at times, and maybe even daunting! But that's not the case with this course from Compete High. We understand the different requirements coming with a wide variety of demographics looking to get skilled in Copywriting . That's why we've developed this online training in a way that caters to learners with different goals in mind. The course materials are prepared with consultation from the experts of this field and all the information on Copywriting is kept up to date on a regular basis so that learners don't get left behind on the current trends/updates. The self-paced online learning methodology by compete high in this Copywriting course helps you learn whenever or however you wish, keeping in mind the busy schedule or possible inconveniences that come with physical classes. The easy-to-grasp, bite-sized lessons are proven to be most effective in memorising and learning the lessons by heart. On top of that, you have the opportunity to receive a certificate after successfully completing the course! Instead of searching for hours, enrol right away on this Copywriting course from Compete High and accelerate your career in the right path with expert-outlined lessons and a guarantee of success in the long run. Who is this course for? While we refrain from discouraging anyone wanting to do this Copywriting course or impose any sort of restrictions on doing this online training, people meeting any of the following criteria will benefit the most from it: Anyone looking for the basics of Copywriting , Jobseekers in the relevant domains, Anyone with a ground knowledge/intermediate expertise in Copywriting , Anyone looking for a certificate of completion on doing an online training on this topic, Students of Copywriting , or anyone with an academic knowledge gap to bridge, Anyone with a general interest/curiosity Career Path This Copywriting course smoothens the way up your career ladder with all the relevant information, skills, and online certificate of achievements. After successfully completing the course, you can expect to move one significant step closer to achieving your professional goals - whether it's securing that job you desire, getting the promotion you deserve, or setting up that business of your dreams.    Course Curriculum Chapter 1_ Introduction Introduction 00:00 Chapter 2_ Basic Elements of A Sales Letter Basic Elements of A Sales Letter 00:00 Chapter 3_ Tips on Writing a Sales Letter Tips on Writing a Sales Letter 00:00 Chapter 4_ Pitfalls and Mistakes Pitfalls and Mistakes 00:00 Chapter 5_ Writing A Sales Letter Writing A Sales Letter 00:00 Chapter 6_ The Rules of Writing A Sales Letter The Rules of Writing A Sales Letter 00:00

Copywriting Online Course
Delivered Online On Demand6 hours
£25

Automation and Email Marketing with ActiveCampaign - Fast Reach

By Compete High

🚀 Supercharge Your Marketing Strategy with 'Automation and Email Marketing with ActiveCampaign - Fast Reach' Course! 📧 Are you ready to revolutionize your marketing efforts and reach your audience more effectively than ever before? Discover the power of automation and master the art of email marketing with our cutting-edge course - 'Automation and Email Marketing with ActiveCampaign - Fast Reach!' 🌟 Unlock the Potential of ActiveCampaign: Learn how to leverage the robust features of ActiveCampaign, a leading marketing automation platform, to streamline your marketing processes and skyrocket your conversions. 📈 Boost Engagement and Sales: Dive deep into the world of email marketing strategies, automation workflows, personalized campaigns, and segmentation techniques that will captivate your audience and drive tangible results for your business. 🔧 Practical Hands-On Learning: Get hands-on experience through practical tutorials, real-life case studies, and step-by-step guidance from industry experts. Apply your newfound skills immediately to witness rapid growth in your marketing campaigns.   🎯 What You'll Master: Setting up and optimizing ActiveCampaign for maximum efficiency. Crafting high-converting email sequences and automation workflows. Implementing segmentation strategies to target the right audience. Analyzing metrics and refining strategies for continual improvement. And much more to transform your marketing game!   🏆 Why Choose Our Course: Comprehensive and easy-to-follow modules suitable for beginners and experienced marketers alike. Actionable insights and strategies that deliver measurable results. Lifetime access to resources and updates to stay ahead in the ever-evolving marketing landscape. Join a vibrant community of learners, share insights, and network with like-minded professionals.   🔥 Don't miss this opportunity to become a master in automation and email marketing with ActiveCampaign. Elevate your marketing game and witness unparalleled growth for your business! Enroll now in 'Automation and Email Marketing with ActiveCampaign - Fast Reach' and propel your marketing success to new heights! 👉 Limited Time Offer: Reserve your spot today and embark on the journey to marketing mastery! Course Curriculum

Automation and Email Marketing with ActiveCampaign - Fast Reach
Delivered Online On Demand1 hour
£25

Email Marketing without the Shadiness

By Compete High

🌟 Unleash the Power of Ethical Email Marketing: Join 'Email Marketing without the Shadiness' Today! 🌟   Are you tired of conventional, shady email marketing tactics that feel deceitful and unethical? It's time to embrace a new era of email marketing - one that's built on authenticity, trust, and genuine connection. Introducing our transformative online course: 'Email Marketing without the Shadiness.' This comprehensive program is meticulously crafted for marketers, entrepreneurs, and anyone eager to master the art of effective, ethical email marketing strategies. 🚀 What You'll Learn:   ✅ Crafting compelling, value-driven email content that resonates with your audience. ✅ Building and nurturing authentic relationships with your subscribers. ✅ Understanding the psychology behind successful email campaigns. ✅ Implementing segmentation and personalization without crossing ethical boundaries. ✅ Leveraging automation while maintaining a human touch. ✅ Complying with regulations and best practices to ensure ethical email marketing. 🌟 Why Choose Us?     🔍 Expert Guidance: Learn from industry-leading professionals with proven track records in ethical marketing practices. 📚 Comprehensive Curriculum: Dive deep into practical modules, real-life case studies, and actionable insights. 🤝 Community Support: Connect with a vibrant community of like-minded marketers, share experiences, and grow together. 💡 Cutting-Edge Strategies: Stay ahead with the latest ethical email marketing techniques and tools.   🎯 Join 'Email Marketing without the Shadiness' and transform your approach to email campaigns. Say goodbye to shady tactics and embrace authenticity to build long-lasting, meaningful connections with your audience. Course Curriculum

Email Marketing without the Shadiness
Delivered Online On Demand1 hour
£25

Professional Certificate Course in Marketing Cooperation in London 2024

4.9(261)

By Metropolitan School of Business & Management UK

This course commences by meticulously defining marketing cooperation and delving into its multifaceted benefits for businesses. Participants will gain a comprehensive understanding of how strategic cooperation can enhance brand visibility, market reach, and overall business success. After the successful completion of the course, you will be able to learn about the following, Define marketing cooperation and understand its benefits for businesses. Identify different types of marketing cooperation. Develop effective marketing cooperation strategies. Understand the legal and ethical considerations that apply to marketing cooperation. Identify and evaluate potential marketing partners. Measure and evaluate the success of marketing cooperation campaigns. Develop skills in effective communication and collaboration with marketing partners. Understand the role of technology in facilitating marketing cooperation. Develop a comprehensive understanding of the current trends and future directions of marketing cooperation. Participants will explore the diverse landscape of marketing cooperation, identifying various types that cater to different business needs. The course then shifts focus to the development of effective marketing cooperation strategies, empowering participants to align collaborative efforts with organizational objectives for optimal impact. Navigating the legal and ethical considerations inherent in marketing cooperation is a key aspect of this course. Participants will learn to identify and evaluate potential marketing partners while also gaining the skills to measure and assess the success of cooperative campaigns. Additionally, the course will explore the pivotal role of effective communication and collaboration skills, alongside understanding how technology facilitates seamless marketing cooperation. As the course progresses, participants will develop a forward-looking perspective, gaining insights into the current trends and future directions shaping the landscape of marketing cooperation. Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Marketing Cooperation Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing Cooperation Specialist Collaboration Strategist Cooperative Partnership Manager Marketing Alliance Coordinator Ethical Marketing Liaison Strategic Cooperation Analyst Communication and Collaboration Specialist Technology Integration Manager Marketing Partnership Evaluator Future Trends Navigator Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Professional Certificate Course in Marketing Cooperation in London 2024
Delivered Online On Demand14 days
£28

Email Marketing Online Training

By Compete High

Overview With the ever-increasing demand for Email Marketing in personal & professional settings, this online training aims at educating, nurturing, and upskilling individuals to stay ahead of the curve - whatever their level of expertise in Email Marketing may be. Learning about Email Marketing or keeping up to date on it can be confusing at times, and maybe even daunting! But that's not the case with this course from Compete High. We understand the different requirements coming with a wide variety of demographics looking to get skilled in Email Marketing . That's why we've developed this online training in a way that caters to learners with different goals in mind. The course materials are prepared with consultation from the experts of this field and all the information on Email Marketing is kept up to date on a regular basis so that learners don't get left behind on the current trends/updates. The self-paced online learning methodology by compete high in this Email Marketing course helps you learn whenever or however you wish, keeping in mind the busy schedule or possible inconveniences that come with physical classes. The easy-to-grasp, bite-sized lessons are proven to be most effective in memorising and learning the lessons by heart. On top of that, you have the opportunity to receive a certificate after successfully completing the course! Instead of searching for hours, enrol right away on this Email Marketing course from Compete High and accelerate your career in the right path with expert-outlined lessons and a guarantee of success in the long run. Who is this course for? While we refrain from discouraging anyone wanting to do this Email Marketing course or impose any sort of restrictions on doing this online training, people meeting any of the following criteria will benefit the most from it: Anyone looking for the basics of Email Marketing , Jobseekers in the relevant domains, Anyone with a ground knowledge/intermediate expertise in Email Marketing , Anyone looking for a certificate of completion on doing an online training on this topic, Students of Email Marketing , or anyone with an academic knowledge gap to bridge, Anyone with a general interest/curiosity Career Path This Email Marketing course smoothens the way up your career ladder with all the relevant information, skills, and online certificate of achievements. After successfully completing the course, you can expect to move one significant step closer to achieving your professional goals - whether it's securing that job you desire, getting the promotion you deserve, or setting up that business of your dreams.    Course Curriculum Chapter 1_ Introduction Introduction 00:00 Chapter 2_ Basic Elements of A Sales Letter Basic Elements of A Sales Letter 00:00 Chapter 3_ Tips on Writing a Sales Letter Tips on Writing a Sales Letter 00:00 Chapter 4_ Pitfalls and Mistakes Pitfalls and Mistakes 00:00 Chapter 5_ Writing A Sales Letter Writing A Sales Letter 00:00 Chapter 6_ The Rules of Writing A Sales Letter The Rules of Writing A Sales Letter 00:00

Email Marketing Online Training
Delivered Online On Demand6 hours
£25

Email Marketing Crash Course

By Compete High

Overview With the ever-increasing demand for Email Marketing Crash Course in personal & professional settings, this online training aims at educating, nurturing, and upskilling individuals to stay ahead of the curve - whatever their level of expertise in Email Marketing Crash Course may be. Learning about Email Marketing Crash Course or keeping up to date on it can be confusing at times, and maybe even daunting! But that's not the case with this course from Compete High. We understand the different requirements coming with a wide variety of demographics looking to get skilled in Email Marketing Crash Course . That's why we've developed this online training in a way that caters to learners with different goals in mind. The course materials are prepared with consultation from the experts of this field and all the information on Email Marketing Crash Course is kept up to date on a regular basis so that learners don't get left behind on the current trends/updates. The self-paced online learning methodology by compete high in this Email Marketing Crash Course course helps you learn whenever or however you wish, keeping in mind the busy schedule or possible inconveniences that come with physical classes. The easy-to-grasp, bite-sized lessons are proven to be most effective in memorising and learning the lessons by heart. On top of that, you have the opportunity to receive a certificate after successfully completing the course! Instead of searching for hours, enrol right away on this Email Marketing Crash Course course from Compete High and accelerate your career in the right path with expert-outlined lessons and a guarantee of success in the long run. Who is this course for? While we refrain from discouraging anyone wanting to do this Email Marketing Crash Course course or impose any sort of restrictions on doing this online training, people meeting any of the following criteria will benefit the most from it: Anyone looking for the basics of Email Marketing Crash Course , Jobseekers in the relevant domains, Anyone with a ground knowledge/intermediate expertise in Email Marketing Crash Course , Anyone looking for a certificate of completion on doing an online training on this topic, Students of Email Marketing Crash Course , or anyone with an academic knowledge gap to bridge, Anyone with a general interest/curiosity Career Path This Email Marketing Crash Course course smoothens the way up your career ladder with all the relevant information, skills, and online certificate of achievements. After successfully completing the course, you can expect to move one significant step closer to achieving your professional goals - whether it's securing that job you desire, getting the promotion you deserve, or setting up that business of your dreams.  Course Curriculum Chapter 1_ The Basics of Email Marketing The Basics of Email Marketing 00:00 Chapter 2_ Teasers, Links and Frequency Chapter 2_ Teasers, Links and Frequency 00:00 Chapter 3_ Turn Readers into Subscribers Chapter 3_ Turn Readers into Subscribers 00:00

Email Marketing Crash Course
Delivered Online On Demand3 hours
£25

Certified Copywriting Skills Training

By iStudy UK

Become a distinguished copywriter with this useful course Do you have an interest in copywriting and it to be your career path? This course on how to become a competent copywriter can help you to get into the world of copywriting. To become a copywriter you need to be able to work at speed as well as having a talent for sparkling prose. Before Google, being a copywriter meant scripting TV commercials in an ad agency, writing direct mail campaigns, press releases, brochures or other business literature. Those jobs still exist, but there is far greater demand for web editors, SEO copywriters, content managers and other online content roles. There are lots of copywriters who want to write about 'fun stuff' like music, film, fashion, travel and food. There are far fewer writers with expertise and experience in industries like insurance, finance, telecoms and law. By specialising in these industries you can open up more opportunities for yourself. So what are you waiting for! Take this course and get started in your path to becoming a professional copywriter. Course Highlights Certified Copywriting Skills Training is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Certified Copywriting Skills Training into 48 modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 1 day, 1 hour and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Certified Copywriting Skills Training Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Certified Copywriting Skills Training is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Certified Copywriting Skills Training is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Certified Copywriting Skills Training - Updated Version Introduction to Copywriting 00:16:00 Basics of Copywriting 00:33:00 Eye-Catching Headlines 00:28:00 Attention-Grabbing Advertisements 00:29:00 Essential Copywriting Skills 00:37:00 Online Copywriting 00:42:00 Press Related Copywriting 00:34:00 Print Media Copywriting 00:33:00 Copywriting for Mainstream Media 00:16:00 Copywriting for Other Media 00:25:00 How to Write Better Copy 00:25:00 Final Tips 00:23:00 Certified Copywriting Skills Training - Old Version Copywriting Basics Why Writing Copy for the Web is Different FREE 00:15:00 Visitors Are The Most Important FREE 00:30:00 Plan in Order to Succeed 00:30:00 How to Write an Effective Copy for the Web 00:30:00 How to Find the Effective Keywords and the Keyword Phrases 00:15:00 Keep it Short and Elegant 00:30:00 Other Essential Components for Good Copywriting 01:30:00 Get a Headline that Grabs 00:15:00 How to Write a Headline 00:15:00 Test the Tones of Your Headlines 00:15:00 Make Your Text Links Look Alike 00:30:00 Be Positive from the Beginning till the End 00:30:00 Conclusion 00:15:00 Copywriting in Business Why The Top Is The Most Important Aspect? FREE 00:30:00 Writing A Powerful Headline FREE 00:30:00 Understanding The Psychology Of The Headlines 00:30:00 Headlines Examples 00:15:00 Headline Swipes You Can Use 00:30:00 Wrapping Up 00:15:00 Copywriting That Sells Introduction 00:30:00 Structure 01:00:00 Headlines 00:30:00 Tone of voice 01:00:00 Online style 01:00:00 Reassurance 01:00:00 Reading strategies 01:00:00 Conclusion 00:15:00 For Home Business Introduction 00:30:00 Basics Of Copywriting 00:30:00 Headline Essentials 00:30:00 USP vs ESP 00:30:00 Call To Action 00:30:00 Handling Objections 00:30:00 Copywriting Mistakes To Avoid 00:15:00 Swipe Files 00:30:00 Wrapping Up 00:15:00 Mock Exam Mock Exam- Certified Copywriting Skills Training 00:30:00 Final Exam Final Exam- Certified Copywriting Skills Training 00:30:00

Certified Copywriting Skills Training
Delivered Online On Demand25 hours
£25

Copywriting Course Level 4

By iStudy UK

Copywriting Course Level 4 Overview Do you dream of crafting words that captivate audiences, drive action, and boost sales? The Copywriting Course Level 4 equips you with the skills to become a powerful copywriting force. Imagine turning website visitors into paying customers, crafting social media posts that go viral, and developing persuasive marketing messages that resonate with your target audience. This comprehensive program dives deep into the core principles of copywriting, empowers you to apply effective marketing tactics, and guides you through the proven processes used by successful copywriters. By the end, you'll be equipped to write compelling copy across diverse platforms and unlock a rewarding career in the exciting world of copywriting. Learning Outcomes: Understand the core concepts of copywriting and how to apply them effectively in various contexts. Learn advanced marketing tactics to write copy that sells and resonates with target audiences. Explore the copywriting process, including practical tips and strategies to streamline your workflow. Master the art of crafting irresistible headlines that grab readers' attention and compel them to take action. Enhance your copywriting skills through hands-on practice exercises and real-world examples. Why You Should Choose Copywriting Course Level 4 Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Copywriting Course Level 4 is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Copywriting Course Level 4 is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Copywriting Course Level 4 Section 1: Introduction Unit 1: Welcome to the Copywriting Course 00:05:00 Unit 2: Course Overview 00:04:00 Section 2: Introduction to Copywriting Unit 1: What is Copywriting 00:05:00 Unit 2: Elements of Great Copy 00:11:00 Unit 3: Traditional vs Modern Copywriting 00:04:00 Unit 4: Career Options for Copywriters 00:12:00 Unit 5: Job Description and Responsibilities of a Copywriter 00:06:00 Unit 6: Copywriting vs Content Writing: The Difference 00:04:00 Section 3: Core Concepts of Copywriting Unit 1: What is a Short Form Copy 00:03:00 Unit 2: What is a Long Form Copy 00:02:00 Unit 3: Types of Tones Used for Writing Copy 00:06:00 Unit 4: Which Types of Tone You Should Use 00:07:00 Unit 5: Identifying the Target Audience 00:06:00 Unit 6: Qualities That Will Make You a Successful Copywriter 00:06:00 Section 4: Marketing Tactics to Write Copy That Sells Unit 1: The Secret to Understand Buyer's Mindset 00:04:00 Unit 2: Never Make Your Copy Look Like an Ad 00:06:00 Unit 3: 2 Second Hack to Become a Successful Copywriter 00:05:00 Unit 4: Features vs Benefits 00:04:00 Unit 5: The Shocking Truth about Buyers & Customers 00:04:00 Unit 6: So What Test 00:05:00 Unit 7: FOMO: How to Use This Most Powerful Marketing Tool 00:08:00 Unit 8: What's in It for Me 00:04:00 Unit 9: The Secret to Sell Instantly 00:05:00 Unit 10: Leveraging the Power of Emotions 00:04:00 Section 5: The Copywriting Process: 9 Steps to Make It Easier For You Unit 1: Steps in the Copywriting Process 00:08:00 Unit 2: Understand the Product 00:06:00 Unit 3: Performing Competitor Analysis 00:12:00 Unit 4: Create a Buyer Persona / Customer Avatar 00:06:00 Unit 5: Writing the copy 00:01:00 Unit 6: Editing the Copy 00:02:00 Unit 7: Adding Design Elements + Media 00:07:00 Unit 8: Publish the Copy + Promotion 00:02:00 Unit 9: Checking the Conversion from Copy - Measuring Results 00:03:00 Section 6: Copywriting Formulas Unit 1: AIDA: The 4 Step Formula 00:05:00 Unit 2: Storytelling: Best Tool for Converting Readers into Buyers 00:05:00 Unit 3: 3 STEP Formula: PAS 00:06:00 Section 7: Headlines Unit 1: Section Introduction 00:01:00 Unit 2: Intro to Headlines 00:07:00 Unit 3: Importance of Headlines 00:03:00 Unit 4: Formula to Write Amazing Headlines (Everytime) 00:09:00 Unit 5: How to Use This Formula (With Examples) 00:02:00 Unit 6: Free Tool to Create Attractive Headlines 00:03:00 Unit 7: Practice Exercise 00:01:00 Section 8: 6 Hacks to Write Headlines That Readers Cannot Resist Unit 1: Section Intro 00:02:00 Unit 2: Headline Hack # 1 00:01:00 Unit 3: Headline Hack # 2 00:02:00 Unit 4: Headline Hack # 3 00:02:00 Unit 5: Headline Hack # 4 00:04:00 Unit 6: Headline Hack # 5 00:02:00 Unit 7: Headline Hack # 6 00:03:00 Unit 8: Quick Recap 00:01:00 Section 9: Creating the Copy Unit 1: Creating Call to Actions (CTA) That Reader's Cannot Resist 00:04:00 Unit 2: Focus on the Customer 00:06:00 Unit 3: How to Write a Conversational Copy 00:03:00 Section 10: Hacks & Tips Unit 1: Collect Winning Pieces 00:04:00 Unit 2: 3 Extremely Powerful Words That You Must Use in a Copy 00:02:00 Unit 3: Using Customer's Words 00:05:00 Section 11: Practice Exercises Unit 1: Recreate Ads 00:01:00 Unit 2: Record Your Copy 00:02:00 Section 12: Conclusion Unit 1: Conclusion 00:01:00

Copywriting Course Level 4
Delivered Online On Demand4 hours 24 minutes
£25

Copywriting Course Part - 2

By iStudy UK

Course Description Get instant knowledge from this bite-sized Copywriting Course Part - 2 course. This course is very short and you can complete it within a very short time. In this Copywriting Course Part - 2 course you will get fundamental ideas of copywriting, the key strategy of online copywriting, press-related copywriting and so on. Enrol in this course today and start your instant first step towards essential copywriting skills. Learn faster for instant implementation. Learning Outcome Understand essential copywriting skills Gain in-depth knowledge of the online copywriting Deepen your understanding of press-related copywriting Understand the print media copywriting How Much Do Copywriters Earn? Senior - £45,000 (Apprx.) Average - £31,000 (Apprx.) Starting - £22,000 (Apprx.) Requirement Our Copywriting Course Part - 2 is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Copywriting Course Part - 2 Essential Copywriting Skills 00:37:00 Online Copywriting 00:42:00 Press Related Copywriting 00:34:00 Print Media Copywriting 00:33:00 Assignment Assignment - Copywriting Course Part - 2 00:00:00

Copywriting Course Part - 2
Delivered Online On Demand2 hours 26 minutes
£25