Marketing is like a magical potion - stir creativity, sprinkle strategy, and watch the brand enchant its audience, turning customers into fans and campaigns into legendary adventures. In the dynamic field of marketing, essential skills are vital for revenue growth. A well-rounded marketer excels in consumer behaviour analysis, strategic branding, and innovative communication. With expertise in market segmentation, product life cycles, and pricing dynamics, they navigate the evolving landscape. In a world of integrated campaigns and digital marketing, staying ahead requires mastering research techniques to transform insights into impactful strategies. Our Marketing course equips you for success, turning challenges into opportunities and ensuring brands not only survive but thrive in the competitive marketplace. Level 7 Advanced Diploma in Marketing Learning Outcomes: Analyse consumer behaviour to formulate effective marketing strategies and campaigns. Develop and implement comprehensive product and branding strategies for marketing success. Evaluate market segments and adapt marketing approaches for diverse audiences. Demonstrate proficiency in pricing strategies and product life cycle management. Utilise integrated marketing communications to enhance brand visibility and engagement. Apply advanced marketing research techniques to make informed strategic decisions. Execute direct and digital marketing initiatives for optimal business impact. Level 7 Advanced Diploma in Marketing Basics of Marketing The Marketing Process Strategic Marketing Marketing Environment Market Segmentations Consumer Buying Behaviour Business Markets and Buying Behaviour Marketing Research Product Strategy Branding Strategy Product Life Cycle Pricing Strategy Marketing Channels Integrated Marketing Communications Advertising and Sales Promotion Personal Selling and Public Relations Direct and Digital Marketing Certificate of Achievement Endorsed Certificate of Achievement from the Quality Licence Scheme Learners will be able to achieve an endorsed certificate after completing the course as proof of their achievement. You can order the endorsed certificate for Free to be delivered to your home by post. For international students, there is an additional postage charge of £10. Endorsement The Quality Licence Scheme (QLS) has endorsed this course for its high-quality, non-regulated provision and training programmes. The QLS is a UK-based organisation that sets standards for non-regulated training and learning. This endorsement means that the course has been reviewed and approved by the QLS and meets the highest quality standards. Who is this course for? Aspiring marketers Professionals seeking skill enhancement Business owners aiming for strategic brand positioning Understanding consumer behaviour Mastering strategic branding Navigating market dynamics Marketing enthusiasts Seasoned professionals Entrepreneurs Equipping with tools for competitive success Transforming challenges into opportunities for business growth Requirements To enrol in this Level 7 Advanced Diploma in Marketing course, all you need is a basic understanding of the English Language and an internet connection. Career path Marketing Coordinator Avg Salary: £25,000 - £30,000 Digital Marketing Specialist Avg Salary: £30,000 - £40,000 Brand Manager Avg Salary: £40,000 - £50,000 Market Research Analyst Avg Salary: £30,000 - £40,000 Advertising Manager Avg Salary: £40,000 - £50,000 Marketing Director Avg Salary: £60,000 - £80,000 Chief Marketing Officer (CMO) Avg Salary: £80,000 - £120,000 Certificates CPD Accredited PDF Certificate Digital certificate - Included QLS Endorsed Hard Copy Certificate Hard copy certificate - Included CPD Accredited Hard Copy Certificate Hard copy certificate - £9.99 CPD Accredited Hard Copy Certificate Delivery Charge: Inside the UK: Free Outside of the UK: £9.99 each
One of the most effective ways to increase customer reach is through content marketing. Gain the skills to develop a solid content strategy for your business to yield concrete outcomes with the Diploma in Content Creation Strategies Course. This Diploma in Content Creation Strategies Course outlines the methods for creating a winning content strategy for your business. The course educates you on the escape and arrival method and mind mapping techniques. In addition, it will discuss how to create meaningful connections with your audience. Finally, you'll determine the factors for targeting an attractive market to improve brand awareness and audience experiences. Upon successful completion, you will know how to create content that supports your business goals and take your business to new heights. Learning Objectives Understand what content strategy is and why your business needs it Familiarise yourself with the best content creation tools and resources Know the process of creating resonance with content and product Broaden your understanding of attractive marketing segment Learn to create contents that support your goals Be able to create meaningful content to attract target customers Who is this Course for? This Diploma in Content Creation Strategies Course is ideal for aspiring professionals who wish to gain the relevant skills and knowledge to fast track their careers. It is for those who have little or no knowledge of content creation tactics or those who are new to the field and want to test their skills and knowledge. There are no entry requirements for this course. However, an eye for detail and a creative mind is essential. Entry Requirement Anyone interested in learning more about this subject should take this Diploma in Content Creation Strategies course. This course will help you grasp the basic concepts as well as develop a thorough understanding of the subject. The course is open to students from any academic background, as there is no prerequisites to enrol on this course. The course materials are accessible from an internet enabled device at anytime of the day. CPD Certificate from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £4.99 and the hard copy for £9.99. Also, you can order both PDF and hardcopy certificates for £12.99. Career path On successfully completing the Diploma in Content Creation Strategies Course, learners can progress to a more advanced program from our course list. Career opportunities in this field include freelancing or working in-house, within a range of professional settings, with the opportunity to earn a high salary. Related professions in this industry include: Copywriter Content Manager Head of Content Marketing Search Manager Social Media Executive Course Curriculum Module 01: Foundations Introduction 00:04:00 Framework 00:03:00 Message 00:10:00 Module 02: Creating Your Unique Methodology Methodology 00:05:00 Escape and Arrival Method 00:16:00 Mind Mapping Method of Creating Your System 00:05:00 Note of Warning on Methodology 00:03:00 Module 03: Creating Resonance with Content & Product Importance of Meaning 00:05:00 Using Problem Statements to Create Meaning 00:03:00 Creating Meaningful Connections 00:06:00 Module 04: Market Selection for Attractive Marketing Market 00:09:00 Markers 00:08:00 Module 05: Choosing Your Modes of Delivery 6 Modes of Delivery 00:02:00 Authoring 00:03:00 Mentoring 00:03:00 Coaching 00:04:00 Speaking 00:03:00 Training 00:05:00 Facilitating 00:04:00 Something to Note 00:06:00 Module 06: Inviting Visual & Mental Participation Introduction to Models 00:07:00 Coming Up with a Model 00:07:00 Metaphors Introduction 00:06:00 4 Classes of Metaphors 00:09:00 Sourcing for Metaphors 00:06:00 Examples & Your Course Task 00:05:00 Module 07: Creating a Content Based Movement Movement 00:08:00 Module 08: Product & Content Creation Tools Content Creation Tools 00:09:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00
Professional Certificate in Strategic Leadership And Organisational Development explores the interplay and linkage between the role of key leadership and its impact on the organisation's development. The learner will be able to appreciate the leadership contribution to the growth of an organisation. After the successful completion of this lecture, you will be able to understand the following: Strategic Leadership Development. Challenges To Leadership Development. Leadership Requirement For Organisational Aspects. Strategic Development. Organisational Strategy Formulation. Human resource and strategy formulation. Role Of Leadership In Strategy Implementation. Future Trends For Leadership Development. Evaluating and monitoring human resource strategy. This course fundamentally explores the relationship between strategic leadership and organizational development. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Strategic Leadership And Organisational Development Self-paced pre-recorded learning content on this topic. QUIZ: Strategic Leadership And Organisational Development Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and gets updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Human Resource Manager Training and development manager leadership couch/mentor/developer Talent Manager Strategy Planner Operations Manager Team Leader Average Completion Time 2 Weeks Accreditation 1 CPD Hour Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
Developing the Business Case: In-House Training Business analysts must be able to create business case documents that highlight project benefits, costs, and risks. The business case is based on the real business need to be solved. These become parts of proposals, feasibility studies, and other decision support documents. This course teaches the purpose, structure, and content of a business case. It presents the basic techniques for determining financial ROI, non-tangible benefits, and the probability of meeting expectations. What you will Learn At the end of this program, you will be able to: Perform feasibility studies Justify the business investment to solve the business problem Prepare an effective business case document Plan and implement a business case approval process Foundation Concepts The role of the BA An introduction to the BABOK® Guide The business analyst and the product / project life cycle (PLC) The business case deliverable Introducing the Business Case Process The BA and strategy analysis The BA and the business case process (BCP) The BA during the business case process (BCP) The BA after the business case process (BCP) Importance of defining solution performance metrics Defining the Business Need Overview of defining the business need Business needs: problem / opportunity statement Product vision Objectives and constraints Exploring Business Case Solutions Overview of exploring solutions Solution identification for feasibility Solution definition for analysis Assessing project risks Justifying the Business Case Overview of justifying the business case Qualitative justification Quantitative justification Approving the Business Case Overview of business case approval Developing recommendations Preparing the decision package - documents Preparing the decision package - presentations
Course Description Get instant knowledge from this bite-sized Content Management: Part 2 course. This course is very short and you can complete it within a very short time. In this Content Management: Part 2 course you will get fundamental ideas of content management, the key understanding of content marketing strategy, content marketing tools and so on. Enrol in this course today and start your instant first step towards learning about content strategy. Learn faster for instant implementation. Learning outcome Understand content marketing strategy Gain in-depth knowledge of content marketing Deepen your understanding of content marketing tools and tactics Learn about content strategy How Much Do Content Managers Earn? Senior - £57,000(Appx.) Average - £44,000(Appx.) Starting - £34,000(Appx.) Requirement Our Content Management: Part 2 is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Content Management: Part 2 Module 01: Content Strategy 00:24:00 Module 02: Content Marketing 00:25:00 Module 03: Content Marketing Tools and Tactics 00:29:00 Assignment Module 04: Content Marketing Strategy 00:29:00 Assignment - Content Management: Part 2 00:00:00
The Diploma in Strategic Management and Leadership - Level 7 (Accredited by Qualifi, UK) qualification has been created to develop and reward the business managers of today and the future, and to continue to bring recognition and professionalism to the management sectors. The Level 7 Diploma in Strategic Management and Leadership programme will require Learners to critically evaluate, challenge and synthesise a wide range of current management tools, techniques and models. The emphasis placed on current management concepts and models is on those that are relevant to the 21st century business environment and context and goes beyond the normal examination of Anglo American management models. At level 7 the emphasis is also placed on the ability to adapt management concepts, tools and techniques to align with organisational culture and apply critical reflective thinking. The qualification scope covers all the primary business functions and how these are interrelated and integrated. The mandatory units provide a holistic study of core organisational issues that are relevant to strategic decisions making, planning and enabling the organisation to achieve its strategic aims and objectives. The optional units allow learners to select some specialisation in their study to support specific career directions. The Finance for Managers unit is strongly recommended for learners who have not had exposure to finance as a non-financial manager. This Level 7 Diploma in Strategic Management and Leadership qualification will enable learners to become independent, self-directed learners with tools and motivation to continue learning, developing and reflecting on practice throughout their careers Level 7 Diploma in Strategic Management and Leadership (Fast track) Key Highlights of this fast track Level 7 Diploma in Strategic Management and Leadership are: Program Duration: 6 Months (Can be Fast tracked) Program Credits: 120 Credits Designed for working Professionals Format: Online No Written Exam. The Assessment is done via Submission of Assignment Tutor Assist available Dedicated Student Success Manager Timely Doubt Resolution Regular Networking Events with Industry Professionals Become eligible to gain direct entry into relevant Master's degree programme. LSBR Alumni Status No Cost EMI Option This fast track Level 7 Diploma in Strategic Management and Leadership will help you develop your strategic management and leadership skills as managers who have the authority and personal attributes to translate organisational strategy into effective operational performance. It will also allows you to develop and expand your high-level understanding of strategic management and leadership in the workplace. Upon successful completion of fast track Level 7 Diploma in Strategic Management and Leadership programme, you will also become eligible to gain direct entry into relevant Master's and MBA degree programme. Mandatory units (Total Credits: 90) The Level 7 Diploma focuses on developing understanding, skills and abilities to equip the learner with the awareness and aptitudes to be an effective strategic manager and leader. Learners must complete the six mandatory units and choose two from the four optional units. Manage Team Performance to Support Strategy (15 credits) Information Management and Strategic Decision taking (15 credits) Leading a Strategic Management Project (15 credits) Strategic Direction (15 credits) Strategic Planning (15 credits) Development as a Strategic Manager (15 credits) Optional Units (Total Credits: 30) Learners must choose two from the four optional units. Finance for Managers (15 credits) Strategic Marketing (15 credits) Organisational Change Strategies (15 credits) Human Resource Planning (15 credits) Who is this course for? Working Professionals, Level 6 / Year 3 of a three-year UK Bachelor's degree holders or learners who are looking for Career Progression and a formal Postgraduate qualification leading to award of degrees in future. Requirements For entry onto the fast track Level 7 Diploma in Strategic Management and Leadership qualification, learners must possess an honours degree in related subject or UK level 6 diploma or an equivalent overseas qualification. Learner must be 18 years or older at the beginning of the course. No formal qualification is required from mature learners (over 21 years) who have relevant management experience. Please speak to the Admission Counsellors for waiver information. Career path Learners completing the fast track Diploma in Strategic Management and Leadership - Level 7 can progress to: A University partner to complete a dissertation with them to receive a full master's degree, or Qualifi Level 8 Diploma in Strategic Management and Leadership, or Directly into employment in an associated profession
Highlights of the Course Course Type: Online Learning Duration: 1 hour 3 minutes Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about Instagram marketing Understand the core competencies and principles of Instagram marketing Explore the various areas of Instagram marketing Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert digital media marketer Instagram Marketing Strategy: Increase Organic Followers Organically! Course Master the skills you need to propel your career forward in Instagram marketing. This course will equip you with the essential knowledge and skillset that will make you a confident digital media marketer and take your career to the next level. This comprehensive Instagram marketing course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this Instagram marketing course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective Instagram marketing practice and equip you with the essential skills, confidence and competence to assist you in the Instagram marketing industry. You'll gain a solid understanding of the core competencies required to drive a successful career in Instagram marketing. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for digital media marketer or for people who are aspiring to specialise in Instagram marketing. Enrol in this Instagram marketing course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive Instagram marketing course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on Instagram marketing can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This Instagram marketing course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This Instagram marketing course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Advance Your Career This Instagram marketing course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. Course Curriculum Course Preview Course Preview 00:02:00 Optimize Your Instagram Profile Presence to Increase Sale Conversions Optimize Your Instagram Profile Presence to Increase Sale Conversions 00:09:00 Getting Content and Posting It Correcting Getting Content and Posting It Correcting 00:11:00 Dominating Instagram Stories to Keep Your Followers Active Dominating Instagram Stories to Keep Your Followers Active 00:07:00 Capitalizing On Your Analytics Capitalizing On Your Analytics 00:09:00 Growing Followers Organically Growing Followers Organically 00:07:00 The Power Of Influencer Marketing The Power Of Influencer Marketing 00:11:00 One Of The Fastest Forms Of Growth... Giveaways One Of The Fastest Forms Of Growth⦠Giveaways 00:11:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00
Management of Risk (M_o_R®) Foundation: In-House Training This M_o_R® Foundation course prepares learners to demonstrate knowledge and comprehension of the four elements of the M_o_R framework: Principles, Approach, Processes, Embedding and Reviewing and how these elements support corporate governance. The M_o_R Foundation Course is also a prerequisite for the M_o_R Practitioner qualification. What you will Learn At the end of the M_o_R Foundation course, participants will gain competencies in and be able to: Describe the key characteristics of risk and the benefits of risk management List the eight M_o_R Principles List and describe the use of the key M_o_R Approach documents Create Probability and Impact scales Define and distinguish between risks and issues Create a Risk Register Create a Stakeholder map Identify the key roles in risk management Use the key techniques and describe specialisms in risk management Undertake the M_o_R Foundation examination Introduction Introduction to the M_o_R course What is a risk? What is risk management? Why is risk management so important? Basic risk definitions The development of knowledge about risk management Corporate governance and internal control Where and when should risk management be applied? M_o_R Principles The purpose of M_o_R principles Aligns with objectives Fits the context Engages stakeholders Provides clear guidance Informs decision-making Facilitates continual improvement Creates a supportive culture Achieves measurable value Risk management maturity models M_o_R Approach Relationship between the documents Risk management policy Risk management process guide Risk management strategy Risk register Issue register Risk response plan Risk improvement plan Risk communications plan M_o_R Process Common process barriers Identify contexts Identify the risks Assess estimate Assess evaluate Plan Implement Communication throughout the process M_o_R Perspectives Strategic perspective Program perspective Project perspective Operational perspective Risk Specialisms Business continuity management Incident and crisis management Health and Safety management Financial risk management Environmental risk management Reputational risk management Contract risk management
This course will take you through the concepts of PMBOK (Project Management Body of Knowledge) and will prepare you for the PgMP certification exam. With the help of this course, you will be able to access the lesson-end quizzes and course-end assessments, which will prepare you for the certification exam.
Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Key Elements of the Marketing Plan Understanding the Marketing Plan and Experiencing its Importance 1.1 00:05:00 Marketing Strategy Versus Marketing Plan 1.2 00:04:00 When Should We Prepare a Marketing Plan 1.3 00:03:00 We Move From Plan to Execution 1.4 00:05:00 How Do You Position Your Brand in the Marketing Plan Research Competitors in Your Industry 2.1 00:07:00 Map the Target Market for Your Marketing Plan 2.2 00:05:00 Clearly Define Your Niche in the Marketing plan2.3 00:06:00 Find the Right Customer Demographics for Your Marketing Plan 2.4. 00:06:00 SWOT Analysis for Your Marketing Plan 2.5 00:05:00 How Do You Best Set Marketing Goals Understanding Keywords in the Marketing Plan 3.1 00:04:00 Measure Your Goals in Your Marketing Plan 3.2 00:06:00 Determine Your Budget in Your Marketing Plan 3.3 00:05:00 Define Team and Roles 3.4 00:05:00 Learn How to Implement and Update Your Marketing Plan Measure Kpis in Your Marketing plan.4.1 00:06:00 Prepare to Implement Your Marketing plan.4.2 00:03:00 Social Media Scheduling Ideas for Your Marketing plan.4.3 00:04:00 Track Your Marketing Plan Progress With Your team.4.4 00:04:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00