Workplace Innovation Are You A Leader Who Wants To Enhance Your Team’s Accountability, Adaptability, Resilience, And Well-Being? Consider joining our newly launched Growth Leadership Programme: Workplace Innovation, subsided by Scottish Enterprise, which offers a unique approach to leadership development and workplace Innovation, emphasising Motivational Intelligence (MQ). Our programme will help you build on your leadership capabilities and confidence while creating a more innovative, productive, and fair workplace for employee development and growth. Growth Leadership: Workplace Innovation Leading with Motivational Intelligence (MQ) You’ll learn to: Develop MQ leadership skills that encourage fair and innovative workplace practices and inclusive economic growth. Increase engagement, innovation, and productivity among your team. Enhance your strategic decision-making skills. Build a resilient, agile, and change-driven team culture. Identify and integrate organisational values into your workplace culture. Create a successful business that is also a fair place to work. Session Overview Our comprehensive programme, consisting of eight engaging and insightful sessions, is meticulously crafted to provide a world-class education in Leadership, Workplace Innovation and Motivational Intelligence (MQ). We combine some of the most potent, powerful and cutting-edge research in workplace innovation, neuroscience and the most promising discoveries in cognitive and social psychology of the 20th century. 01 Self-Leadership and The Secret to Personal Success Session 1: Self-Leadership and The Secret to Personal Success This comprehensive kick-off session delves into the foundations of self-leadership and personal success. Participants will explore various aspects, from setting course expectations and creating a conducive learning environment to understanding motivational intelligence and managing negative thoughts. Through essential resources like the Leadership Reference Manual and Roadmap Workbook, multi-sensory perception, and spaced repetition learning techniques, participants will solidify their learnings and enhance personal and professional growth. Key Learning Outcomes: Understand the critical role of self-leadership in personal and professional success and the impact of external and internal factors on performance Develop strategies to optimise motivation, communication, and effectiveness within teams and organisations, leveraging diverse learning styles and adult learning techniques Utilise essential resources like the Leadership Reference Manual and Roadmap Workbook for ongoing growth and development while implementing practical tools like the Start, Stop, Continue plan for self-reflection and improvement Explore the power of adaptability, self-awareness, and resilience in navigating through challenging times and maintaining a positive mindset Discover the importance of a positive mental diet, gratitude, and consistent small decisions that compound over time, leading to personal and professional growth 02 The Role of Intelligence in Leadership and Management Session 2: The Role of Intelligence in Leadership and Management It's time to delve into Motivational Intelligence and its role in our personal and professional lives. In this comprehensive and interactive session, participants will explore the multifaceted aspects of intelligence in Leadership and management, focusing on IQ, EQ, and MQ. Participants will learn how to cultivate a growth mindset and motivational intelligence within themselves and their teams, fostering a culture of learning and resilience. The session will also cover the importance of crafting a clear vision for the team or organisation and provide practical strategies for effectively communicating the vision to internal and external stakeholders. Key Learning Outcomes: Understand the roles of IQ, EQ, and MQ in Leadership and management and their impact on individual and team performance Develop strategies to improve your levels of intelligence and foster a growth mindset within individuals and teams Discover the importance of vision in Leadership and management and learn to craft it using the WHERE (performance), HOW (perception), and WHY (purpose) perspectives Gain insights into effectively communicating the vision to stakeholders, ensuring alignment, ownership, and motivation Reflect on the role of a growth mindset and motivational intelligence in achieving the team's vision and fostering a culture of continuous improvement and adaptability 03 The Pillars of Human Performance: Unlocking Potential Session 3: The Pillars of Human Performance: Unlocking Unlimited Potential Discover the keys to unlocking your unlimited potential and becoming a more effective leader in this interactive course. Through engaging discussions and self-reflection, participants will dive deep into unlimited potential, understand its significance in Leadership, and learn to overcome challenges in their teams or businesses. Participants will gain insights into the characteristics of influential leaders, the importance of asking the right questions, and the value of embracing failure as a part of success. With a focus on personal and professional growth, this session will equip you with the tools and techniques to become a better manager and leader. Key Learning Outcomes: Understand the concept of unlimited potential and its importance in Leadership and personal growth Identify personal and team visions, challenges, and the role of asking the right questions in gaining insights Recognise the role of practice and reflection in transforming weaknesses into strengths Explore the characteristics and impact of great leaders and learn how to apply these traits in your leadership style Embrace the importance of failure as a crucial part of success and create a supportive environment for personal and team development 04 Defining Management and Vertical Alignment Session 4: Defining Management and Vertical Alignment In this engaging session, participants will delve into the essential differences between management and Leadership and discover how understanding these distinctions can significantly impact team culture and performance. We'll examine common management mistakes and their effects, uncover the best practices of excellent management, and discuss the development of management skills and the management hierarchy. This interactive session will provide valuable insights and actionable strategies that can be applied to personal and professional life, helping participants become more effective and successful managers and leaders. Key Learning Outcomes: Differentiating between management and Leadership: Gain a deeper understanding of how these concepts differ and their impact on team culture and performance Identifying common management mistakes: Learn about these pitfalls and their consequences on team culture and performance and develop strategies to avoid them Mastering the best practices of excellent management: Discover the five essential techniques to help you become a more effective manager Developing management skills and understanding the management hierarchy: Enhance your ability to grow as a leader and manager Embracing Ultimate Responsibility: Learn the importance of taking ownership and responsibility for your and your team's success and understand the role of motivational intelligence in achieving this 05 Workplace Innovation and High-Payoff Activities Session 5: Workplace Innovation and High-Payoff Activities n (Job Crafting) This session provides a comprehensive overview of the critical principles of workplace innovation, job crafting, people leadership, and coaching in the workplace. Participants will learn about job crafting, our MQ workplace innovation process, and the crucial role of Leadership in managing and monitoring performance in the workplace. By adopting a proactive and creative approach to their work, individuals can improve their job satisfaction, contribute to their organisation's success, and drive economic health for the nation. Key Learning Outcomes: Understanding of Leadership in the job crafting innovative process Skills in job crafting and workplace innovation Knowledge of the critical role of Leadership in performance management Techniques for effective coaching and positive feedback, through trust and mutual respect in the workplace Helping individuals reflect on their role in the success of the team and company and developing a written plan to achieve their goals 06 Defining and Exploring Leadership Session 6: Defining and Exploring Leadership In this session, we will define and explore the essence of Leadership, dispelling the myths and providing a definition that will guide you through the course. We will also explore the three-tier hierarchy of success and how leaders can influence MQ (motivational intelligence) by doing five things consistently. As a manager or leader, you may have found that your team's success is not guaranteed even with the best plans, processes, and strategies. This is because not all team members will adopt new ideas or changes unless they first believe they can achieve the desired outcome. Key Learning Outcomes: Understanding the essence of Leadership to provide an in-depth understanding of the essence of successful Leadership, dispelling the myths and providing a definition that will guide you through the course Psychology of your team: Leaders understand that to achieve their goals, they need to focus on the psychology of their team Power of questions in Leadership: Leaders can gain insight into the minds of their team members and unlock the key to motivating and developing them by asking the right questions Explore the three-tier hierarchy of success and the importance of each level in determining a person's likelihood of success Five things great leaders do each day to influence a culture of responsibility, consistently build esteem and confidence, and always work on coaching and mentoring employees 07 Building a Leadership Toolbox Session 7: Building a Leadership Toolbox: Trust & Inspiration Fostering Adaptability, Responsibility, Resilience, and Courage, this step focuses on leaders' tools and techniques to promote greater team accountability and ownership. It starts to delve into the critical role of self-esteem in a person's motivational intelligence and adaptability. We also explore how self-esteem is formed and influences a person's interpretation of feedback. We also look at self-esteem's critical role in a person's motivational intelligence and adaptability, examining how self-esteem is formed and influences a person's interpretation of feedback. Key Learning Outcomes: Understanding the tools and techniques leaders can use to foster greater team accountability and ownership Delving into the critical role of self-esteem in a person's motivational intelligence and adaptability Exploring how self-esteem is formed and influences a person's interpretation of feedback Examining the levels of self-esteem and associated behaviours of each group Understanding the influence of comfort zones and tools leaders can use to help people overcome the fear of change 08 Developing a Healthy Perspective and Resilient Attitude Session 8: Developing a Healthy Perspective and Resilient Attitude This step explores how developing a healthy perspective and resilient attitude is crucial for success as a leader. In this session, we will explore the critical role of self-reflection in building motivation and adaptability. We will examine how self-esteem is formed and how it influences a person's interpretation of feedback. We will also delve into the levels of self-esteem and the associated behaviours of each class. We will provide practical strategies for cultivating resilience and adaptability in facing challenges and setbacks. Through reflection and analysis of your moments of surprise, frustration, and failure, you will develop a growth mindset that fosters continuous learning and improvement. Key Learning Outcomes: The critical role of self-reflection in building motivation and adaptability How self-esteem is formed and influences a person's interpretation of feedback The levels of self-esteem and the associated behaviours of each class Strategies for cultivating resilience and adaptability in the face of challenges and setbacks The influence of affirmations and tools leaders can use to help people overcome the fear of change
Overview This Discover your Confident Personality course will unlock your full potential and will show you how to excel in a career in Discover your Confident Personality. So upskill now and reach your full potential. Everything you need to get started in Discover your Confident Personality is available in this course. Learning and progressing are the hallmarks of personal development. This Discover your Confident Personality will quickly teach you the must-have skills needed to start in the relevant industry. In This Discover your Confident Personality Course, You Will: Learn strategies to boost your workplace efficiency. Hone your Discover your Confident Personality skills to help you advance your career. Acquire a comprehensive understanding of various Discover your Confident Personality topics and tips from industry experts. Learn in-demand Discover your Confident Personality skills that are in high demand among UK employers, which will help you to kickstart your career. This Discover your Confident Personality course covers everything you must know to stand against the tough competition in the Discover your Confident Personality field. The future is truly yours to seize with this Discover your Confident Personality. Enrol today and complete the course to achieve a Discover your Confident Personality certificate that can change your professional career forever. Additional Perks of Buying a Course From Institute of Mental Health Study online - whenever and wherever you want. One-to-one support from a dedicated tutor throughout your course. Certificate immediately upon course completion 100% Money back guarantee Exclusive discounts on your next course purchase from Institute of Mental Health Enrolling in the Discover your Confident Personality course can assist you in getting into your desired career quicker than you ever imagined. So without further ado, start now. Process of Evaluation After studying the Discover your Confident Personality course, your skills and knowledge will be tested with a MCQ exam or assignment. You must get a score of 60% to pass the test and get your certificate. Certificate of Achievement Upon successfully completing the Discover your Confident Personality course, you will get your CPD accredited digital certificate immediately. And you can also claim the hardcopy certificate completely free of charge. All you have to do is pay a shipping charge of just £3.99. Who Is This Course for? This Discover your Confident Personality is suitable for anyone aspiring to start a career in Discover your Confident Personality; even if you are new to this and have no prior knowledge on Discover your Confident Personality, this course is going to be very easy for you to understand. And if you are already working in the Discover your Confident Personality field, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level. Taking this Discover your Confident Personality course is a win-win for you in all aspects. This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements This Discover your Confident Personality course has no prerequisite. You don't need any educational qualification or experience to enrol in the Discover your Confident Personality course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online Discover your Confident Personality course. Moreover, this course allows you to learn at your own pace while developing transferable and marketable skills. Course Curriculum Module 01: Unique strengths, talents, and attributes 1.1. Multiple Intelligence 00:12:00 1.2. Multiple Intelligence 00:10:00 Module 02: Who Am I- What is Your Personality? Who Am I - What is Your Personality? 00:14:00 Module 03: Learning Styles 3.1. Learning Styles 00:10:00 3.2 Visual Learning Style 00:04:00 3.3. Auditory Learning Style 00:04:00 3.4. Kinesthetic Learning Style 00:05:00 Module 04: Use Your Strengths 4.1. Use Your Strengths 00:14:00 4.2. Use Your Strengths 00:20:00 4.3. Use Your Strengths 00:16:00 Additional Materials Resource - Discover your Confident Personality 00:00:00
Course Overview The Event Planning is designed to teach you the important principles and practical step-by-step techniques for planning events and getting started in a career as a professional event planner. You will learn: what an event planner does and how to plan events, how to develop your skills to succeed in an event planner career, how to get hired for a job as an event planner, and how to start your own event planning business and get clients. You'll learn how to plan various events and coordinate with different types of clients. Discover how to plan business meets, product launches, milestone events and more. Find out how to work with both corporate and private clients, delivering outstanding results on each event by listening to their needs. Event Management doesn't only give you valuable connections through events training qualifications; you enter an environment for learning that works for you. Being trained in event management helps you develop skills such as problem-solving, time management and decision making. In order to meet all your event management needs, consider getting this Event Management course. This course is divided into three sections, where you start off with learning the basics of event management. Here you will look into ideas such as types of events, entertainment, staff and vendors. Next you learn about the process of planning an event, where you get many different tips and techniques about how to nurture a team bonding environment, ways to make your events more interesting, marketing your events and so much more. The final portion of the course looks into managing weddings which is an extremely big industry and as such would help your business make a splash where the green is. The course covers diverse topics and would be beneficial to those looking to get into the event management industry. So, stop wasting time and get this course now Accredited by CPD Free PDF Certificate after course completion Developed by qualified tutors and professionals Fully online, engaging and interactive course Self paced learning Unlimited Access to your course materials Desktop, Laptop, tablet and smartphone friendly 24/7 Customer Support Certification At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. After you have successfully passed the final exam, you will be able to order an Accredited Certificate of Achievement at an additional cost of £19 for a PDF copy and £29 for an original print copy sent to you by post or for both £39. Course Curriculum Introduction Introduction 00:05:00 Why Vision 00:02:00 Concept 00:02:00 Goals 00:02:00 Innovation 00:02:00 Pitching 00:03:00 Feasibility 00:02:00 What Event Scope and Budget 00:02:00 Customers 00:02:00 Marketing Plan and Pricing 00:03:00 Communications Plan 00:03:00 Project Management Approach 00:03:00 Stakeholders 00:02:00 When When 00:04:00 Where Choosing a Venue 00:02:00 Spaces within a Venue 00:03:00 Accessibility and Community Impacts 00:03:00 How Event Plan 00:03:00 Planning Environment 00:02:00 Safety 00:02:00 Risk Management 00:02:00 Emergency Management 00:03:00 Checklists 00:02:00 Stakeholder Management 00:02:00 Communications 00:05:00 On the Day 00:02:00 Who Dot Planning 00:02:00 Recruitment 00:05:00 Event Suppliers 00:02:00 Roles and Responsibilities 00:02:00 Customers and Stakeholders 00:05:00 How Well Real Time Monitoring 00:02:00 Contingency Plan 00:02:00 Measuring Success and Process Review 00:03:00 Continual Improvement and Knowledge Transfer 00:02:00 All About You Characteristics of Great Event Managers 00:02:00 Organisation 00:02:00 Being Successful 00:02:00 Your Wellbeing 00:03:00 The Last Word The Last Word 00:03:00 Resources Resources - Diploma in Event Planning and Management 00:00:00 Mock Exam Mock Exam - Diploma in Event Planning and Management 00:20:00 Final Exam Final Exam - Diploma in Event Planning and Management 00:20:00 Order your Certificate Order your Certificate 00:00:00
Did You Know? The World of Marketing Holds Fascinating Secrets! Fact 1: The first television ad aired in 1941 and cost just $9. Today, digital marketing dominates, with over $350 billion spent globally in 2021. Fact 2: An average person encounters between 6,000 to 10,000 ads every single day. Fact 3: Emotions, not rational thoughts, drive 95% of purchasing decisions. These astonishing facts highlight the immense and ever-growing power of marketing. Our comprehensive Marketing Course is your gateway to mastering this influential realm. Why QLS Endorsed Level 7 Marketing Matters: Executive-level skills: Level 7 takes you beyond the basics, equipping you with the strategic vision and analytical prowess to lead marketing campaigns and shape corporate direction. Future-proof your career: The marketing landscape is constantly evolving, and Level 7 ensures you're ahead of the curve, with expertise in cutting-edge trends like personalisation, and omnichannel marketing. Open doors to opportunity: A QLS Endorsed Level 7 qualification is recognised and respected by employers worldwide, giving you a distinctive edge in the job market. QLS Endorsement: Your Mark of Excellence The QLS Endorsement isn't just a fancy feather in your cap; it's a guarantee of quality and rigour. This internationally recognised badge tells employers you've met the highest standards in marketing education, making you a highly sought-after talent. With our Marketing Course, you're not just learning; you're preparing to make an impact. Join us and turn these fascinating facts into your professional reality. Enrol Now! Unleash Your Marketing Mojo: Craft Winning Strategies: Go beyond tactics and delve into the core principles of strategic marketing, understanding how to analyze markets, segment audiences, and develop data-driven campaigns. Become a Branding Guru: Master the art of building powerful brands that resonate with customers and drive loyalty. Channel Your Inner Data Ninja: Learn to harness the power of market research and analytics to make informed decisions and track campaign performance. Content that Converts: Craft compelling content across all channels, from social media to email marketing to traditional advertising, ensuring your message reaches and engages your target audience. Metrics Mastery: Understand how to measure the success of your marketing efforts and use data to continuously improve your strategies. Quality Licence Scheme Endorsed Certificate of Achievement: Upon successful completion of this Marketing course, you will be eligible to order QLS Endorsed Hardcopy Certificate titled 'Advanced Diploma in Marketing at QLS Level 7'. £129 GBP for addresses within the UK. Please note that delivery within the UK is free of charge. Please Note: NextGen Learning is a Compliance Central approved resale partner for Quality Licence Scheme Endorsed courses. CPD 180 CPD hours / points Accredited by CPD Quality Standards 1. Marketing 101 28:51 1: 1. Marketing 101 28:51 2. Marketing Steps 35:55 2: 2. Marketing Steps 35:55 3. Marketing Strategy 50:31 3: 3. Marketing Strategy 50:31 4. Marketing Context 21:18 4: 4. Marketing Context 21:18 5. Targeting the Right Segments 39:53 5: 5. Targeting the Right Segments 39:53 6. Consumer Purchasing 57:31 6: 6. Consumer Purchasing 57:31 7. Business Markets & Business Needs 37:40 7: 7. Business Markets & Business Needs 37:40 8. Market Analysis 38:52 8: 8. Market Analysis 38:52 9. Product Tactics - Product Portfolio 43:21 9: 9. Product Tactics - Product Portfolio 43:21 10. Brand Tactics 31:59 10: 10. Brand Tactics 31:59 11. Managing Your Product's Journey 23:49 11: 11. Managing Your Product's Journey 23:49 12. Pricing Tactics - Setting the Right Value 1:00:20 12: 12. Pricing Tactics - Setting the Right Value 1:00:20 13. Reaching Your Audience Choosing the Best Paths 53:31 13: 13. Reaching Your Audience Choosing the Best Paths 53:31 14. Unified Marketing 47:56 14: 14. Unified Marketing 47:56 15. Ads and Promos 48:07 15: 15. Ads and Promos 48:07 16. Sales and PR 1:00:48 16: 16. Sales and PR 1:00:48 17. Going Direct and Digital Mastering Online Marketing Channels 47:06 17: 17. Going Direct and Digital Mastering Online Marketing Channels 47:06 Order Your CPD Quality Standard Certificate (Optional) 01:00 18: Order Your CPD Quality Standard Certificate (Optional) 01:00 PDF Order Your QLS Endorsed Certificate (Optional) 01:00 19: Order Your QLS Endorsed Certificate (Optional) 01:00 PDF Who is this course for? Beginners curious about the world of marketing. Professionals looking to update their marketing skills. Entrepreneurs aiming to grow their business. Anyone with a passion for understanding market trends and consumer behaviour. Requirements Learners do not require any prior qualifications to enrol on this Marketing Level 7 QLS Endorsed course. Career path Marketing Manager Brand Manager Market Research Analyst Marketing Communications Manager Public Relations (PR) Manager Advertising Manager E-commerce Manager Digital Marketing Specialist Certificates CPD Quality Standard Certificate Digital certificate - £4.99 CPD Quality Standard Hardcopy Certificate (FREE UK Delivery) Hard copy certificate - £9.99 Hardcopy Transcript: £9.99
Unlock the secrets of successful marketing with our comprehensive course, "Marketing: Research, Branding, Advertising, and Pricing Strategies." From understanding the basics to mastering strategic marketing, this course covers it all. Explore essential topics like consumer behaviour, market segmentation, product life cycles, branding, pricing strategies, and digital marketing. Gain practical insights into advertising, sales promotion, personal selling, and public relations. Perfect for anyone looking to enhance their marketing skills and drive business success. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access Learners will gain a solid understanding of marketing fundamentals and the marketing process. They will explore the marketing environment and conduct marketing research to understand consumer and business buying behaviours. Students will learn how to segment markets and develop effective product strategies throughout the product life cycle. They will discover the essentials of branding and pricing strategies to position products competitively. The curriculum covers marketing channels, integrated marketing communications, and the importance of advertising and sales promotions. Personal selling, public relations, and direct and digital marketing are also key components. Finally, students will learn strategic marketing techniques to plan and execute comprehensive marketing campaigns effectively. This curriculum equips learners with practical skills and knowledge to thrive in various marketing roles. Course Curriculum: Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Marketing Environment Module 04: Marketing Research Module 05: Consumer Buying Behaviour Module 06: Business Markets and Buying Behaviour Module 07: Market Segmentations Module 08: Product Strategy Module 09: Product Life Cycle Module 10: Branding Strategy Module 11: Pricing Strategy Module 12: Marketing Channels Module 13: Integrated Marketing Communications Module 14: Advertising and Sales Promotion Module 15: Personal Selling and Public Relations Module 16: Direct and Digital Marketing Module 17: Strategic Marketing Learning Outcomes: Identify key elements in marketing research for strategic decision-making. Analyse consumer behaviour to enhance targeted marketing strategies effectively. Develop branding strategies aligned with product life cycle stages. Formulate competitive pricing strategies based on market segmentation analysis. Implement integrated marketing communications for effective brand promotion. Evaluate digital marketing channels for strategic marketing campaigns. CPD 10 CPD hours / points Accredited by CPD Quality Standards Marketing: Research, Branding, Advertising and Pricing Strategies 12:08:28 1: Module 01: Basics of Marketing 28:51 2: Module 02: The Marketing Process 35:55 3: Module 03: Marketing Environment 21:18 4: Module 04: Marketing Research 38:52 5: Module 05: Consumer Buying Behaviour 57:31 6: Module 06: Business Markets and Buying Behaviour 37:40 7: Module 07: Market Segmentations 39:53 8: Module 08: Product Strategy 43:21 9: Module 09: Product Life Cycle 23:49 10: Module 10: Branding Strategy 31:59 11: Module 11: Pricing Strategy 1:00:20 12: Module 12: Marketing Channels 53:31 13: Module 13: Integrated Marketing Communications 47:56 14: Module 14: Advertising and Sales Promotion 48:07 15: Module 15: Personal Selling and Public Relations 1:00:48 16: Module 16: Direct and Digital Marketing 47:06 17: Module 17: Strategic Marketing 50:31 18: CPD Certificate - Free 01:00 Who is this course for? Business professionals seeking advanced marketing knowledge. Marketing managers aim to refine strategic marketing approaches. Entrepreneurs interested in enhancing brand development strategies. Graduates pursuing careers in marketing or related fields. Anyone wanting to deepen their understanding of marketing principles. Career path Market Research Analyst Brand Manager Pricing Analyst Advertising Executive Digital Marketing Specialist Public Relations Officer Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.
Unlock the secrets of successful marketing with our comprehensive course, "Marketing: Research, Branding, Advertising, and Pricing Strategies." From understanding the basics to mastering strategic marketing, this course covers it all. Explore essential topics like consumer behaviour, market segmentation, product life cycles, branding, pricing strategies, and digital marketing. Gain practical insights into advertising, sales promotion, personal selling, and public relations. Perfect for anyone looking to enhance their marketing skills and drive business success. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access Learners will gain a solid understanding of marketing fundamentals and the marketing process. They will explore the marketing environment and conduct marketing research to understand consumer and business buying behaviours. Students will learn how to segment markets and develop effective product strategies throughout the product life cycle. They will discover the essentials of branding and pricing strategies to position products competitively. The curriculum covers marketing channels, integrated marketing communications, and the importance of advertising and sales promotions. Personal selling, public relations, and direct and digital marketing are also key components. Finally, students will learn strategic marketing techniques to plan and execute comprehensive marketing campaigns effectively. This curriculum equips learners with practical skills and knowledge to thrive in various marketing roles. Course Curriculum: Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Marketing Environment Module 04: Marketing Research Module 05: Consumer Buying Behaviour Module 06: Business Markets and Buying Behaviour Module 07: Market Segmentations Module 08: Product Strategy Module 09: Product Life Cycle Module 10: Branding Strategy Module 11: Pricing Strategy Module 12: Marketing Channels Module 13: Integrated Marketing Communications Module 14: Advertising and Sales Promotion Module 15: Personal Selling and Public Relations Module 16: Direct and Digital Marketing Module 17: Strategic Marketing Learning Outcomes: Identify key elements in marketing research for strategic decision-making. Analyse consumer behaviour to enhance targeted marketing strategies effectively. Develop branding strategies aligned with product life cycle stages. Formulate competitive pricing strategies based on market segmentation analysis. Implement integrated marketing communications for effective brand promotion. Evaluate digital marketing channels for strategic marketing campaigns. CPD 10 CPD hours / points Accredited by CPD Quality Standards Marketing: Research, Branding, Advertising and Pricing Strategies 12:08:28 1: Module 01: Basics of Marketing 28:51 2: Module 02: The Marketing Process 35:55 3: Module 03: Marketing Environment 21:18 4: Module 04: Marketing Research 38:52 5: Module 05: Consumer Buying Behaviour 57:31 6: Module 06: Business Markets and Buying Behaviour 37:40 7: Module 07: Market Segmentations 39:53 8: Module 08: Product Strategy 43:21 9: Module 09: Product Life Cycle 23:49 10: Module 10: Branding Strategy 31:59 11: Module 11: Pricing Strategy 1:00:20 12: Module 12: Marketing Channels 53:31 13: Module 13: Integrated Marketing Communications 47:56 14: Module 14: Advertising and Sales Promotion 48:07 15: Module 15: Personal Selling and Public Relations 1:00:48 16: Module 16: Direct and Digital Marketing 47:06 17: Module 17: Strategic Marketing 50:31 18: CPD Certificate - Free 01:00 Who is this course for? Business professionals seeking advanced marketing knowledge. Marketing managers aim to refine strategic marketing approaches. Entrepreneurs interested in enhancing brand development strategies. Graduates pursuing careers in marketing or related fields. Anyone wanting to deepen their understanding of marketing principles. Career path Market Research Analyst Brand Manager Pricing Analyst Advertising Executive Digital Marketing Specialist Public Relations Officer Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.
Join our Construction Management course and discover your hidden skills, setting you on a path to success in this area. Get ready to improve your skills and achieve your biggest goals. The Construction Management course has everything you need to get a great start in this sector. Improving and moving forward is key to getting ahead personally. The Construction Management course is designed to teach you the important stuff quickly and well, helping you to get off to a great start in the field. So, what are you looking for? Enrol now! You will Learn The Following Things: Learn strategies to boost your workplace efficiency. Hone your skills to help you advance your career. Acquire a comprehensive understanding of various topics and tips. Learn in-demand skills that are in high demand among UK employers This course covers the topic you must know to stand against the tough competition. The future is truly yours to seize with this Construction Management. Enrol today and complete the course to achieve a certificate that can change your career forever. Details Perks of Learning with IOMH One-to-one support from a dedicated tutor throughout your course. Study online - whenever and wherever you want. Instant Digital/ PDF certificate 100% money back guarantee 12 months access Process of Evaluation After studying the course, an MCQ exam or assignment will test your skills and knowledge. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement Certificate of Completion - Digital/PDF Certificate After completing the Construction Management course, you can order your CPD-accredited Digital/PDF Certificate for £5.99. Certificate of Completion - Hard copy Certificate You can get the CPD Accredited Hard Copy Certificate for £12.99. (Each) Shipping Charges: Inside the UK: £3.99 International: £10.99 Who Is This Course for? This Construction Management is suitable for anyone aspiring to start a career in relevant field; even if you are new to this and have no prior knowledge, this course is going to be very easy for you to understand. On the other hand, if you are already working in this sector, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level. This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements There is no prerequisite to enrol in this course. You don't need any educational qualification or experience to enrol in the Construction Management course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online course. Career Path The certification and skills you get from this Construction Management Course can help you advance your career and gain expertise in several fields, allowing you to apply for high-paying jobs in related sectors. Course Curriculum Construction Management Module 01: Introduction to Construction Management 00:19:00 Module 02: Project Life Cycle and Success 00:28:00 Module 03: Cost Management 00:22:00 Module 04: Preliminary Site Investigation and Site Organisation 00:24:00 Module 05: Site Management 00:19:00 Module 06: Planning and Management of Equipment 00:32:00 Module 07: Construction Materials Management 00:22:00 Module 08: Vendor Analysis in Construction Management 00:24:00 Module 09: Construction Procurement 00:18:00 Module 10: Stock Control 00:22:00 Module 11: Supply Chain Management 00:21:00 Module 12: The Main Participators 00:21:00 Module 13: Quality Assurance and Customer Care 00:21:00 Module 14: Legal Aspects of Contracting 00:19:00 Module 15: Human Resources Management 00:22:00 Module 16: Risk and Value Management 00:21:00 Module 17: Communications, Information and Documentation of Construction 00:24:00 Module 18: Health and Safety in Construction Management 00:24:00 Assignment Assignment - Construction Management 00:00:00
Discover the key skills and resources required to remain current and innovative in the field of construction management. This Advanced Construction Management Diploma course will make it easier for you to prepare for success in the construction industry by arming you with the knowledge you need. You will get important insights into the topic of construction management through this Advanced Construction Management Diploma course, including information on project success and life cycles, cost control, site research, site organisation, and site administration. Additionally, you will gain knowledge in managing equipment, managing supplies, and conducting vendor assessments. You will gain knowledge about managing value, risk, and people. You will also discover the significance of preserving health and safety in construction management, among other topics. If you have a strong general interest in architecture and design, as well as the ability to take the lead on large projects from start to finish, construction management is the perfect career for you. This Advanced Construction Management Diploma course is for you if you're a seasoned construction industry professional wishing to transfer professions or a brand-new construction manager attempting to get your bearings. Learning outcome After completing this Advanced Construction Management Diploma course, you will: Find out about construction management. Gain an understanding of the success of projects and their life cycles. Become aware of cost management. Familiarise yourself with preliminary site investigation, site organisation, and site management. Learn about planning and managing construction materials, managing equipment, and doing vendor analyses. Get knowledge about the procurement process for construction. Discover how to manage supply chains and inventory. Identify who the main participants are. Recognise quality control and customer service. Know about the legal elements of contracts Understanding risk, value, and human resource management Gain knowledge about construction communications, information, and documentation Comprehend the significance of health and safety in construction management. Are you prepared to advance your career in the construction management field? Then enrol right away in our Advanced Construction Management Diploma course! Along with this course, you also get: Lifetime Access. Unlimited Retake Exam & Tutor Support. Easy Accessibility to the Course Materials- Anytime, Anywhere - From Any Smart Device (Laptop, Tablet, Smartphone Etc.) 100% Learning Satisfaction Guarantee. Learn at your own pace from the comfort of your home, as the rich learning materials of this course are accessible from any place at any time. The curriculums are divided into tiny bite-sized modules by industry specialists. And you will get answers to all your queries from our experts. So, enrol and excel in your career with Compliance Central. ***Advanced Construction Management Diploma*** Module 01: Introduction Module 02: Project Life Cycle and Success Module 03: Cost Management Module 04: Preliminary Site Investigation and Site Organisation Module 05: Site Management Module 06: Planning and Management of Equipment Module 07: Materials Management Module 08: Vendor Analysis Module 09: Procurement Module 10: Stock Control Module 11: Supply Chain Management Module 12: The Main Participators Module 13: Quality Assurance and Customer Care Module 14: Legal Aspects of Contracting Module 15: Human Resources Management Module 16: Risk and Value Management Module 17: Communications, Information and Documentation Module 18: Health and Safety CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone with a passion for the industry Employees in the industry Engineers Owners/clients of projects Contractors Requirements To enrol in this Advanced Construction Management Diploma course, all you need is a basic understanding of the English Language and an internet connection. Career path Construction Manager - Salary: £27,000 to £65,000Plant hire adviser - Salary: £19,000 to £30,000Contracts manager - Salary: £25,000 to £60,000Plant operator - Salary: £19,000 to £36,000Site supervisor - Salary: £25,000 to £45,000Engineering technician - Salary: £19,000 to £36,000 Certificates CPD Accredited PDF Certificate Digital certificate - Included CPD Accredited PDF Certificate CPD Accredited Hard Copy Certificate Hard copy certificate - £10.79 CPD Accredited Hard Copy Certificate Delivery Charge: Inside the UK: Free Outside of the UK: £9.99 each
In today's rapidly evolving world, mastering Fundraising Fundamental Strategies is paramount for individuals seeking to make an impact in various sectors. Understanding the intricacies of fundraising is not just beneficial but essential for the sustainability of organizations. The Fundraising Fundamental Strategies Course offers a comprehensive overview, covering modules ranging from the basics of fundraising to advanced techniques such as Crowdfunding and Volunteer Management. In a competitive job market like the UK, possessing these skills significantly enhances one's employability. With a growing emphasis on philanthropy and corporate social responsibility, fundraisers are in high demand across industries. Learning these strategies opens doors to diverse job opportunities, with salaries ranging from £25,000 to £40,000 per annum, depending on experience and expertise. The advantages of this course are immense, especially considering that the fundraising sector is expanding steadily, with a projected growth rate of 10% over the next decade. Embracing Fundraising Fundamental Strategies not only enriches individuals' skill sets but also contributes to the betterment of society at large. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access Course Curriculum Module 01: Introduction to Fundraising Module 02: Hiring and Training Development Staff Module 03: The Fundraising Cycle Module 04: Establishing Governance Module 05: Managing Budget, Taxes and Accounting Module 06: Fundraising Sources Module 07: Arranging Successful Fundraising Events Module 08: Marketing, Public Relations and Communications Module 09: Tools and Resources that Can Help in Fundraising Module 10: Crowdfunding Module 11: The Organisation and Use of Volunteers Module 12: Risk Management Module 13: Legal Responsibilities Learning Outcomes: Recognize key concepts in fundraising to inform strategic decisions effectively. Implement effective hiring and training strategies for development staff members. Demonstrate understanding of the fundraising cycle and its constituent stages. Establish robust governance structures to ensure ethical and legal compliance. Manage budgets, taxes, and accounting processes within fundraising contexts proficiently. Utilise various fundraising sources, including crowdfunding, for organisational sustainability. CPD 10 CPD hours / points Accredited by CPD Quality Standards Fundraising Fundamental Strategies 1:35:00 1: Module 01: Introduction to Fundraising 06:00 2: Module 02: Hiring and Training Development Staff 07:00 3: Module 03: The Fundraising Cycle 06:00 4: Module 04: Establishing Governance 05:00 5: Module 05: Managing Budget, Taxes and Accounting 06:00 6: Module 06: Fundraising Sources 10:00 7: Module 07: Arranging Successful Fundraising Events 07:00 8: Module 08: Marketing, Public Relations and Communications 10:00 9: Module 09: Tools and Resources that Can Help in Fundraising 08:00 10: Module 10: Crowdfunding 08:00 11: Module 11: The Organisation and Use of Volunteers 07:00 12: Module 12: Risk Management 06:00 13: Module 13: Legal Responsibilities 07:00 14: CPD Certificate - Free 01:00 15: Leave A Review 01:00 Who is this course for? This Fundraising Fundamental Strategies course is accessible to anyone eager to learn more about this topic. Through this course, you'll gain a solid understanding of Fundraising Fundamental Strategies. Moreover, this course is ideal for: Non-profit professionals seeking comprehensive fundraising knowledge. Individuals aspiring to work in fundraising or development roles. Charity workers aiming to enhance fundraising proficiency. Volunteers interested in supporting fundraising efforts within organisations. Small business owners seeking to improve fundraising strategies. Requirements There are no requirements needed to enrol into this Fundraising Fundamental Strategies course. We welcome individuals from all backgrounds and levels of experience to enrol into this Fundraising Fundamental Strategies course. Career path After finishing this Fundraising Fundamental Strategies course you will have multiple job opportunities waiting for you: Fundraising Manager - £30K to 45K/year. Development Officer - £25K to 35K/year. Marketing Coordinator (Non-profit) - £22K to 32K/year. Volunteer Coordinator - £20K to 30K/year. Finance and Administration Manager (Non-profit) - £28K to 40K/year. Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.
Overview Statistics reveal that over 67% of senior executives deem negotiation skills as 'crucial' for managerial roles, reinforcing the quintessential role of negotiation in today's business landscape. 'Negotiation Essential Skills - Level 3' is a meticulously crafted course to bridge the knowledge gap in this domain. Delving deep into the rudiments of Understanding Negotiation, learners will traverse the intricacies of Phase One - Exchanging Information before transitioning to the strategic elements of Phase Two - Bargaining. The curriculum further elucidates the concept of Mutual Gain, leading to the decisive Phase Three - Closing. With modules such as Dealing with Difficult Issues, Negotiating Outside the Boardroom, and Negotiating on Behalf of Someone Else, this course ensures a holistic understanding of the subject. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Negotiation Essential Skills - Level 3. It is available to all students, of all academic backgrounds. Requirements Our Negotiation Essential Skills - Level 3 is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more! Course Curriculum 11 sections • 10 lectures • 01:23:00 total length •Understanding Negotiation: 00:10:00 •Getting Prepared: 00:09:00 •Laying the Groundwork: 00:07:00 •Phase One - Exchanging Information: 00:07:00 •Phase Two - Bargaining: 00:09:00 •About Mutual Gain: 00:13:00 •Phase Three - Closing: 00:06:00 •Dealing with Difficult Issues: 00:09:00 •Negotiating Outside the Boardroom: 00:07:00 •Negotiating on Behalf of Someone Else: 00:06:00