INTERNATIONAL MARKETING- AI & SOCIAL MEDIA

Description

Module 8

This module aims to develop knowledge from research activities to gain an understanding of international trade using Marketing , Social Media and how AI plays a role in International Marketing

Agenda

• Marketing
• Reaching new Global opportunities
• Understanding Cultural differences in International Marketing
• Social Media
• The role and how to implement good practice.
• Digital Trade
• Using AI as a digital Marketing Platform

Examination:
Certificate on completion and Pass on Multiple Choice
Multiple choice questionnaire
Credits: 1