Product Marketing Manager Course

Description

This Product Marketing Manager Course has been designed for those who want to understand the full lifecycle of product management from a marketing perspective. It explores how products are planned, developed, priced, positioned, and managed over time. You’ll gain insights into the structure of a product, how it evolves, and how marketing strategies influence its success in a competitive landscape.

Through ten streamlined modules, you’ll learn to assess product portfolios, analyse market positioning, and make informed financial decisions. The course also covers the essentials of brand alignment, distribution channels, and how to shape marketing campaigns with purpose. Whether you're looking to strengthen your product marketing approach or explore new strategies, this course provides the foundations needed to support intelligent decision-making across the product journey.

Key Benefits

Curriculum

Course Assessment

You will immediately be given access to a specifically crafted MCQ test upon completing an online module. For each test, the pass mark will be set to 60%.

Certificate

Once you've successfully completed your course, you will immediately be sent a digital certificate. Also, you can have your printed certificate delivered by post (shipping cost £3.99). Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.

10 CPD hours / points Accredited by CPD Quality Standards

The Product Marketing Manager training is ideal for highly motivated individuals or teams who want to enhance their skills and efficiently skilled employees.

There are no formal entry requirements for the course, with enrollment open to anyone!

Learn the essential skills and knowledge you need to excel in your professional life with the help & guidance from our Product Marketing Manager training.

Certificate of completion

Digital certificate - Included

Certificate of completion

Hard copy certificate - Included