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Marketing & Consumer Buying Behaviour Course

By Training Express

5.0(14)

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£12

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Highlights

On-Demand course
1 hour
All levels

Description

The course is designed for the marketing executive, coordinator, assistant or any individuals who are working in sales and marketing or wanted to build their career in the field. This course covers different techniques to succeed in a competitive market. This course describes all the marketing fundamentals, mix, techniques, different approaches, customer communication techniques and much more.

LEARNING OUTCOMES

Understand the key concepts

Explore common mistakes and ways to avoid them

Learn the effective ways of customer communication

Learn how to formulate strategies, goals and objectives.

Explore different types of marketing and how to implement them

Learn how to build a marketing funnel

KEY FEATURES

Instant e-certificate and hard copy dispatch by next working day

Fully online, interactive course with audio voiceover

Developed by qualified professionals in the field

Self-paced learning and laptop, tablet, smartphone-friendly

24/7 Learning Assistance

Discounts on bulk purchases

ADDITIONAL GIFT

Communication Skills Course

Unit 01: Basic Communication Skills

Unit 02: Advance Communication (I)

Unit 03: Advance Communication (II)

Unit 04: Telephone Etiquette

Unit 05: Body Language and Effective Marketing Communication

COURSE CURRICULUM

CURRICULUM

Module 01: Basics

Module 02: The Marketing Process

Module 03: Strategic Marketing

Module 04: Marketing Environment

Module 05: Market Segmentations

Module 06: Consumer Buying Behaviour

Module 07: Business Markets and Buying Behaviour

Module 08: Research

Module 09: Product Strategy

Module 10: Branding Strategy

Module 11: Product Life Cycle

Module 12: Pricing Strategy

Module 13: Channels

Module 14: Integrated Communications

Module 15: Advertising and Sales Promotion

And much more...

ACCREDITATION

All of our courses, including this course, are fully accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field.

CERTIFICATION

Once you've successfully completed your course, you will immediately be sent a digital certificate. Also, you can have your printed certificate delivered by post (shipping cost £3.99).