8815 Marketing courses

Leading People Through Change (Free L&I Conference Course) (On-Demand) Research shows that 70% of change initiatives fail in large organizations. The largest factor contributing to this failure rate is leadership - the inability to plan and lead people through change. In many change situations, tremendous focus is put on strategy, processes, and systems, while the issue of changing people's behavior is assumed it will 'just happen'. In this interactive course, you will learn why the people's side of change is crucial. We will begin by understanding why and how people resist change, and how important it is to become strong and effective change champions. Next, we will focus on critical change management practices - creating our vision of the future state, planning for acceptance in our change audience and stakeholders, mitigating threats, and capitalizing on opportunities. We will use metrics to plan, show progress, and confirm success. Lastly, we will focus on the need to reinforce and sustain change, and to prevent relapse to old ways and methods. What you will Learn At the end of this program, you will be able to: Realize the nature of change and describe how resistance manifests in people Compare prevalent change models and categorize their similarities Identify and rate the skills, traits, and behaviors of effective change champions Envision the future state and assess stakeholders Plan for change communication, training, and risks Evaluate change effectiveness using feedback and metrics Develop reinforcement practices for benefits and communication Foundation Concepts What is Change? Resistance to Change Common Change Management Theories Becoming a Change Champion Plan Envisioning the future state Planning for people Change management plan Do Change communication Training Piloting Risks Study Feedback Metrics Variance analysis Act Benefits realization Change sustainment Reinforcement messaging and communications

Duration 1 Days 6 CPD hours This course is intended for This course is intended for customer service professionals with any level of experience who want to expand their knowledge, improve their skill set, and increase the understanding of customer benefits. This course teaches basic communication terms and organization basics. Students will learn how to communicate effectively, motivate employees, overcome communication barriers, develop leadership habits, understand how communication flows within an organization, develop networks, and identify the roles that individuals fulfill in an organization. Course activities also cover applying technology to organizational communication, discussing innovation and change, examining how environmental context affects communication, and discussion how power and politics affect an organization. Students will also learn how to manage change, stress, conflict, and empower individuals. The manual is designed for quick scanning in the classroom and filled with interactive exercises that help ensure student success. Prerequisites This course is intended for customer service professionals with any level of experience who want to expand their knowledge, improve their skill set, and increase the understanding of customer benefits. 1. Communication basics Effective communication Organizational management Organization types and characteristics Communication flow 2. Leadership and motivation Communication and leadership Communication and motivation 3. Relational context and organizations Relational context Relationships and organizations 4. Technology in the workplace Workplace technology Impact of technology Technology guidelines 5. Context, stress, and managerial tools Environmental context Stress and communication 6. Innovation and change Aspects of innovation Aspects of change 7. Power, politics, and diversity Power and communication Diversity and communication Empowerment and communication Additional course details: Nexus Humans Organizational Communication training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Organizational Communication course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

If you want your employees to improve their customer service skills and deliver an amazing experience to your customers, feel free to check out my Training course focusing on delivering the best customer care.

If you want your employees to improve their customer service skills and deliver an amazing experience to your customers, feel free to check out my Training course focusing on managing complaints and complaining clients successfully.

If you want your employees to improve their customer service skills and deliver an amazing experience to your customers, feel free to check out my Training course focusing on managing expectations successfully.

If you want your employees to improve their customer service skills and deliver an amazing experience to your customers, feel free to check out my Training course focusing on generating long-standing customer loyalty.

If you want your employees to improve their customer service skills and deliver an amazing experience to your customers, feel free to check out my Training course focusing on telephone etiquettes, communication and behaviours.

Duration 1 Days 6 CPD hours This course is intended for This course is designed as an introduction to HTML and CSS for those who want to learn to develop standards-compliant web content, with a focus on current HTML5 and CSS3 standards. This course can be taught on Microsoft© Windows©, Apple© Mac OS© X, or Linux©, and supports developers who work in any of those environments. HTML5 is one of the most integral and evolving web technologies that enables a user to structure content and present it on the web.This course lays the foundation for mastering this popular web publishing technology. Authoring Content in HTML Web Development Standards Create an HTML Page Apply HTML Attributes Embedding and Linking Content Embed Content within an HTML Page Link HTML Pages Create Image Maps Formatting Content with CSS Apply Style Sheets to HTML Use CSS to Create Multiple Column Layouts Authoring Complex Content Structures Author Table Content Construct and Format Forms Testing and Publishing HTML Content Identify and Correct Structural and Compatibility Problems Make HTML Content Accessible Publish and Deploy Web Content Additional course details: Nexus Humans HTML5 - Content Authoring Fundamentals training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the HTML5 - Content Authoring Fundamentals course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Writing Clear Business Communication: Virtual In-House Training This program is about learning about the writing process and covers the full spectrum of documents used when corresponding in the workplace. The ability to write effectively comes naturally to some people, but for the vast majority, it is a task often approached with a mixture of trepidation and dread. Effective writing seldom, if ever, 'magically materializes' on the spot. In reality, it is most often the product of planning, writing, and rewriting. This is why writing is called a process; it must go through a series of steps before it is clear and complete. This program is about learning about the writing process and covers the full spectrum of documents used when corresponding in the workplace. The ability to write effectively comes naturally to some people, but for the vast majority, it is a task often approached with a mixture of trepidation and dread. However, the ability to communicate in the written word, for whatever purpose, is an important part of our working and personal lives and can have a direct impact on our ability to persuade, gain commitment or agreement and enhance understanding. Good writing sounds like talking on paper, which is why this program is focused on getting the message across and achieving the desired results using the 'keep it simple and direct' approach. What you Will Learn At the end of this program, you will be able to: Write effective e-mails, letters, memos, and reports Clearly articulate the message Achieve desired results from correspondence Organize content for maximum impact Format for enhanced understanding Choose the appropriate communication medium for each document Revise documents to increase clarity and impact Foundations Concepts Business writing as a form of professional communication How business writing compares to other forms of writing Characteristics of good business writing Challenges with business writing The Project Environment Business writing in the project environment The concept of art, science, and optics of business writing Art Economy Precision Action Music Personality Science Purpose, simple, compound, and complex sentence structures Techniques to engage the reader Point of view: tone, attitude, and humor Organization: opening, body, and closing Support and coherence Optics Visual optics Sound optics Feel optics Effective optics Efficient optics Email Formal vs. informal emails Suggestions for improving email communication Instant and text messaging Reports Common types of reports created Formatting of reports Guidelines for meeting minutes Contracts Types of contracts Common agreements Procurement documents Templates, Forms, and Checklists Templates Forms Checklists Other Formatting Good Documentation Practices Good documentation practices Data integrity in business communication

Elevate Your Social Media Marketing with Personalized Coaching   Our one-to-one coaching sessions offer practical and strategic social media support for small business owners, marketing managers, and social media managers. Let us inspire you with fresh ideas and help you enhance your social media marketing efforts.   Before the session, we'll send you a brief questionnaire to gather essential details about your brand, social media objectives, and processes. This information will be formalized into a clear set of aims and objectives for the session.   After the session, you'll receive tailored coaching notes summarizing key takeaways and providing clear next steps to implement right away. Topics Typically Covered: Aligning social media and business objectives Identifying and reaching your ideal target audience Competitor analysis and successful techniques Selecting the right social media platforms Content brainstorming and gathering, including hashtags, video, and photography Social media management: frequency, scheduling, and useful apps Overview of social media advertising Practical demonstrations of tactics