8815 Marketing courses

Having online products gives you recurring passive income, improves your brand reach and allows you to share your expertise with people worldwide.  In this three-hour 1-2-1 session with Dan, he will help you figure out the best type of product for you to help you on your brand/business journey and share the practicals on how to build it, expand it, market it and create a system so your members/customers organically become your sales team.

Duration 1 Days 6 CPD hours Writing is a key method of communication for most people, and it?s one that many people struggle with. This workshop will give participants a refresher on basic writing concepts (such as spelling, grammar, and punctuation), and an overview of the most common business documents (such as proposals, reports, and agendas), giving you that extra edge in the workplace. 1 - Getting Started Workshop Objectives Pre-Assignment Review 2 - Working with Words Spelling Grammar Creating a Cheat Sheet 3 - Constructing Sentences Parts of a Sentence Punctuation Types of Sentences 4 - Creating Paragraphs The Basic Parts Organization Methods 5 - Writing Meeting Agendas The Basic Structure Choosing a Format Writing the Agenda 6 - Writing E-mails Addressing Your Message Grammar and Acronyms 7 - Writing Business Letters The Basic Structure Choosing a Format Writing the Letter 8 - Writing Proposals The Basic Structure Choosing a Format Writing the Proposal 9 - Writing Reports The Basic Structure Choosing a Format Writing the Report 10 - Other Types of Documents Requests for Proposals Projections Executive Summaries Business Cases 11 - Proofreading and Finishing A Proofreading Primer How Peer Review Can Help Printing and Publishing 12 - Wrapping Up Words from the Wise Additional course details: Nexus Humans Business Writing training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Business Writing course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Writing and Managing Requirements Documents - Creating the Acceptable, Approvable Requirements Document: On-Demand This course will enhance the skill set needed for writing and managing the complex readership that business analysts interact with on a day-to-day basis. What You Will Learn Upon Completion, participants will be able to: Write an understood requirements document that is approvable and acceptable Validate a requirements document Manage the changes to requirements documents through the SDLC Foundation Concepts The role of the business analyst An introduction to the BABOK® Guide The business analyst and the product/project life cycle The requirements documentation process Planning for Effective Requirements Documentation Overview of requirements planning Planning for validation Planning for verification: well-formed criteria Planning for verification: understood and usable criteria Writing Effective Requirements Documents Overview of writing requirements documents Using a standard structure / template Applying formatting techniques Meeting the challenge of writing non-functional requirements Baselining Requirements Documents Overview of the requirements baseline process Validation Verification Approval Managing Requirements Change through the Product Life Cycle Overview of requirements change management Establishing a formal change management process Tracing requirements through design and development (build, test, and implementation) Following through to post-implementation (transition and early production) Summary What did we learn, and how can we implement this in our work environments?

https://www.transmedia.co.uk/course/google-google-analytics-introduction A true understanding of Google Analytics will help dramatically with your knowledge of what digital content your users engage with most and what web pages and app features provide the best results. It will help you to know who your audiences are, where your web traffic comes from and whether your online campaigns are delivering the results you expect. This one day, hands on course is designed for those with no previous experience of Google Analytics or those with experience of Universal Analytics and who now want to upgrade to GA4 and gain thorough knowledge of what GA4 can do and how it differs from prior versions. Topics covered include Introduction, the GA4 data model, the interface, Understanding the data, Reporting in GA4, How users engage with your content and Analysis techniques.

Writing Clear Business Communication: In-House Training This program is about learning about the writing process and covers the full spectrum of documents used when corresponding in the workplace. The ability to write effectively comes naturally to some people, but for the vast majority, it is a task often approached with a mixture of trepidation and dread. Effective writing seldom, if ever, 'magically materializes' on the spot. In reality, it is most often the product of planning, writing, and rewriting. This is why writing is called a process; it must go through a series of steps before it is clear and complete. This program is about learning about the writing process and covers the full spectrum of documents used when corresponding in the workplace. The ability to write effectively comes naturally to some people, but for the vast majority, it is a task often approached with a mixture of trepidation and dread. However, the ability to communicate in the written word, for whatever purpose, is an important part of our working and personal lives and can have a direct impact on our ability to persuade, gain commitment or agreement and enhance understanding. Good writing sounds like talking on paper, which is why this program is focused on getting the message across and achieving the desired results using the 'keep it simple and direct' approach. What you Will Learn At the end of this program, you will be able to: Write effective e-mails, letters, memos, and reports Clearly articulate the message Achieve desired results from correspondence Organize content for maximum impact Format for enhanced understanding Choose the appropriate communication medium for each document Revise documents to increase clarity and impact Foundations Concepts Business writing as a form of professional communication How business writing compares to other forms of writing Characteristics of good business writing Challenges with business writing The Project Environment Business writing in the project environment The concept of art, science, and optics of business writing Art Economy Precision Action Music Personality Science Purpose, simple, compound, and complex sentence structures Techniques to engage the reader Point of view: tone, attitude, and humor Organization: opening, body, and closing Support and coherence Optics Visual optics Sound optics Feel optics Effective optics Efficient optics Email Formal vs. informal emails Suggestions for improving email communication Instant and text messaging Reports Common types of reports created Formatting of reports Guidelines for meeting minutes Contracts Types of contracts Common agreements Procurement documents Templates, Forms, and Checklists Templates Forms Checklists Other Formatting Good Documentation Practices Good documentation practices Data integrity in business communication

Writing Clear Business Communication This program is about learning about the writing process and covers the full spectrum of documents used when corresponding in the workplace. The ability to write effectively comes naturally to some people, but for the vast majority, it is a task often approached with a mixture of trepidation and dread. Effective writing seldom, if ever, 'magically materializes' on the spot. In reality, it is most often the product of planning, writing, and rewriting. This is why writing is called a process; it must go through a series of steps before it is clear and complete. This program is about learning about the writing process and covers the full spectrum of documents used when corresponding in the workplace. The ability to write effectively comes naturally to some people, but for the vast majority, it is a task often approached with a mixture of trepidation and dread. However, the ability to communicate in the written word, for whatever purpose, is an important part of our working and personal lives and can have a direct impact on our ability to persuade, gain commitment or agreement and enhance understanding. Good writing sounds like talking on paper, which is why this program is focused on getting the message across and achieving the desired results using the 'keep it simple and direct' approach. What you Will Learn At the end of this program, you will be able to: Write effective e-mails, letters, memos, and reports Clearly articulate the message Achieve desired results from correspondence Organize content for maximum impact Format for enhanced understanding Choose the appropriate communication medium for each document Revise documents to increase clarity and impact Foundations Concepts Business writing as a form of professional communication How business writing compares to other forms of writing Characteristics of good business writing Challenges with business writing The Project Environment Business writing in the project environment The concept of art, science, and optics of business writing Art Economy Precision Action Music Personality Science Purpose, simple, compound, and complex sentence structures Techniques to engage the reader Point of view: tone, attitude, and humor Organization: opening, body, and closing Support and coherence Optics Visual optics Sound optics Feel optics Effective optics Efficient optics Email Formal vs. informal emails Suggestions for improving email communication Instant and text messaging Reports Common types of reports created Formatting of reports Guidelines for meeting minutes Contracts Types of contracts Common agreements Procurement documents Templates, Forms, and Checklists Templates Forms Checklists Other Formatting Good Documentation Practices Good documentation practices Data integrity in business communication

Earn a respected and highly recognized diploma as you sharpen your skills in english/spanish multicultural frameworks for social, official and business arenas

Maximise your understanding of SEO and digital marketing with our 1-day SEO course in Somerset or at your premises.

Leading People Through Change (Free L&I Conference Course): On-Demand The goal of this course is for you to effectively lead and manage people through times of change. Research shows that 70% of change initiatives fail in large organizations. The largest factor contributing to this failure rate is leadership - the inability to plan and lead people through change. In many change situations, tremendous focus is put on strategy, processes, and systems, while the issue of changing people's behavior is assumed it will 'just happen'. In this interactive course, you will learn why the people's side of change is crucial. We will begin by understanding why and how people resist change, and how important it is to become strong and effective change champions. Next, we will focus on critical change management practices - creating our vision of the future state, planning for acceptance in our change audience and stakeholders, mitigating threats, and capitalizing on opportunities. We will use metrics to plan, show progress, and confirm success. Lastly, we will focus on the need to reinforce and sustain change, and to prevent relapse to old ways and methods. What You Will Learn At the end of this program, you will be able to: Realize the nature of change and describe how resistance manifests in people Compare prevalent change models and categorize their similarities Identify and rate the skills, traits, and behaviors of effective change champions Envision the future state and assess stakeholders Plan for change communication, training, and risks Evaluate change effectiveness using feedback and metrics Develop reinforcement practices for benefits and communication Foundation Concepts What is Change? Resistance to Change Common Change Management Theories Becoming a Change Champion Plan Envisioning the future state Planning for people Change management plan Do Change communication Training Piloting Risks Study Feedback Metrics Variance analysis Act Benefits realization Change sustainment Reinforcement messaging and communications

Leading People Through Change (Free L&I Conference Course) (On-Demand) Research shows that 70% of change initiatives fail in large organizations. The largest factor contributing to this failure rate is leadership - the inability to plan and lead people through change. In many change situations, tremendous focus is put on strategy, processes, and systems, while the issue of changing people's behavior is assumed it will 'just happen'. In this interactive course, you will learn why the people's side of change is crucial. We will begin by understanding why and how people resist change, and how important it is to become strong and effective change champions. Next, we will focus on critical change management practices - creating our vision of the future state, planning for acceptance in our change audience and stakeholders, mitigating threats, and capitalizing on opportunities. We will use metrics to plan, show progress, and confirm success. Lastly, we will focus on the need to reinforce and sustain change, and to prevent relapse to old ways and methods. What you will Learn At the end of this program, you will be able to: Realize the nature of change and describe how resistance manifests in people Compare prevalent change models and categorize their similarities Identify and rate the skills, traits, and behaviors of effective change champions Envision the future state and assess stakeholders Plan for change communication, training, and risks Evaluate change effectiveness using feedback and metrics Develop reinforcement practices for benefits and communication Foundation Concepts What is Change? Resistance to Change Common Change Management Theories Becoming a Change Champion Plan Envisioning the future state Planning for people Change management plan Do Change communication Training Piloting Risks Study Feedback Metrics Variance analysis Act Benefits realization Change sustainment Reinforcement messaging and communications