285 Market Research courses

"Embark on an exploration of the intricate realm of consumer psychology, decoding the intricate links between cognition, emotional responses, and their profound impact on consumer behavior. This comprehensive course delves into pivotal theories and models shaping consumer behavior, including the Theory of Buyer Behavior, Theory of Reasoned Action, Theory of Planned Behavior, Howarth Sheth Model, Sociological Model, Family Decision-Making Model, Engel Blackwell Kollat Model, and Webster and Wind Model. Upon completion, you'll master: Understand the role of Psychology in Consumer behaviour including the effects of cognition and emotions on decision making. Understand the nature and application of behavioural theories in relation to consumer decision-making. Understand and apply the recommendation of different models used in consumer behavior and decision-making. This course aims to explore the key concepts and theories of consumer psychology, cognition, and emotional reactions, as well as the various models and frameworks that help explain buyer behaviour, including the Howarth Sheth Model, Sociological Model, Family Decision Making Model, Engel Blackwell Kollat Model, and Webster and Wind Model. Students will gain a comprehensive understanding of how these theories and models apply to real-world consumer behaviour and decision-making processes. This course aims to explore the complex world of consumer psychology, including cognition and emotional reactions, and how they affect buyer behaviour. Additionally, the course will cover the major theories and models of consumer behaviour, such as the Theory of Buyer Behaviour, Theory of Reasoned Action, Theory of Planned Behavior, Howarth Sheth Model, Sociological Model, Family Decision Making Model, Engel Blackwell Kollat Model, and Webster and Wind Model. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Consumer Behavior Models And Theories Self-paced pre-recorded learning content on this topic. Consumer Behaviour Models and Theories Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Consumer Behaviour Analyst Market Research Manager Behavioural Economist Consumer Insights Consultant Decision Making Strategist Consumer Psychology Researcher Consumer Insights Analyst Behavioral Scientist Market Intelligence Specialist Customer Experience Designer Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Welcome to the captivating realm of Statistical Analysis, where data reveals its hidden stories and uncovers the secrets that shape our world. Join this transformative journey and discover the power of Statistical Analysis in unlocking meaningful insights, making informed decisions, and driving progress in diverse fields. Learning Outcomes: Comprehend the fundamental concepts of Statistical Analysis and its practical applications. Gain proficiency in basic statistical terms and techniques for data analysis. Understand the importance of data variability and its implications in decision-making. Explore the binomial and normal distributions, and their relevance in statistical modelling. Develop a solid foundation in probability theory and its role in making accurate predictions. Acquire the skills to perform hypothesis testing, regression analysis, and draw meaningful conclusions from data. The Statistical Analysis and Data Variability course provides an in-depth exploration of the principles and techniques that underpin Statistical Analysis. Starting with an introduction to the fascinating realm of statistics, participants will delve into essential statistical terms and concepts. They will explore the central measures of data, investigate the intricacies of data variability, and uncover the power of binomial and normal distributions in analysing real-world phenomena. The Statistical Analysiswill equip learners with the knowledge of probability theory, estimation, and hypothesis testing, enabling them to make informed decisions based on robust statistical foundations. Additionally, participants will dive into regression analysis and gain insights into the Bayesian approach, culminating in a comprehensive understanding of statistical practices and their implications for various fields. Certification Upon completion of the course, learners can obtain a certificate as proof of their achievement. You can receive a £4.99 PDF Certificate sent via email, a £9.99 Printed Hardcopy Certificate for delivery in the UK, or a £19.99 Printed Hardcopy Certificate for international delivery. Each option depends on individual preferences and locations. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Professionals seeking to enhance their analytical skills and decision-making abilities. Students pursuing studies in mathematics, statistics, economics, or any field requiring data analysis. Researchers, analysts, and data scientists who work with large datasets and aim to extract valuable insights. Managers and executives involved in strategic planning, risk assessment, and performance evaluation. Anyone interested in understanding the power of statistics and how it shapes our understanding of the world. Career path Data Analyst: £25,000 - £45,000 per annum Statistical Analyst: £30,000 - £50,000 per annum Data Scientist: £40,000 - £70,000 per annum Research Analyst: £25,000 - £45,000 per annum Business Intelligence Analyst: £30,000 - £55,000 per annum Market Research Analyst: £25,000 - £45,000 per annum

In a world of big data, statistical analysis is no longer a luxury, it's a necessity. Whether you're a seasoned professional or just starting out, our "Measuring Central Tendency and Dispersion" course is a must-have tool in your analytical arsenal. With comprehensive modules covering everything from introduction to statistics to common statistical mistakes, you'll gain a deep understanding of how to measure and interpret data, making you a valuable asset to any organisation. Enrol now and take your analytical skills to the next level! Learning Outcomes: After completing the course, you can expect to: Understand statistical analysis and its importance in decision-making. Learn how to measure central tendency and dispersion accurately. Gain knowledge about correlation and regression analysis, probability, and hypothesis testing. Acquire skills in creating charts and graphs for data visualisation. Identify and avoid common statistical mistakes. Develop a strong foundation in statistical analysis to apply in future studies and career. In today's data-driven world, a strong understanding of statistics is crucial for professionals across industries. Our comprehensive Statistics course is designed to equip learners with the foundational knowledge and skills necessary for effective statistical analysis. With modules covering a range of statistical concepts, including measuring central tendency and dispersion, probability, hypothesis testing, and more, this course provides an in-depth exploration of the principles that underpin statistical analysis. Whether you're a business professional looking to make data-driven decisions or a student preparing for further study in statistics, this course offers a comprehensive overview of statistical analysis. Our course materials provide a theoretical foundation that can be applied to a range of real-world situations, helping learners to develop a strong understanding of the concepts that underpin statistical analysis. Certification Upon completion of the course, learners can obtain a certificate as proof of their achievement. You can receive a £4.99 PDF Certificate sent via email, a £9.99 Printed Hardcopy Certificate for delivery in the UK, or a £19.99 Printed Hardcopy Certificate for international delivery. Each option depends on individual preferences and locations. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This course is ideal for the following: Business professionals looking to improve their data analysis skills. Students preparing for further study in statistics or related fields. Anyone with an interest in statistical analysis. Career path This course will be helpful for anyone looking to pursue a career as: Statistical Analyst: £23,000-£40,000 per year. Data Analyst: £24,000-£45,000 per year. Business Analyst: £25,000-£50,000 per year. Market Research Analyst: £24,000-£40,000 per year. Financial Analyst: £26,000-£55,000 per year. Actuary: £30,000-£70,000 per year.

This course aims to explore the different types of customers and their behaviour, with a focus on B2B, B2C, and C2C contexts, as well as the impact of social influences on consumer intentions and behaviour. Additionally, the course will examine how consumer behaviour varies in different organizational and marketing contexts, providing students with a comprehensive understanding of the factors that influence consumer decision-making. After the successful completion of the course, you will be able to learn about the following, What are the types of customers? Consumer behaviour in B2B, B2C and C2C context. Consumer behaviour in different organisational contexts. Marketing Context in C2C vs B2C vs B2B. Social influences on intentions and behaviour. This course aims to provide a comprehensive understanding of the various types of customers, consumer behaviour in different contexts (B2B, B2C, and C2C), the impact of social influences on consumer intentions and behavior, and the role of marketing context in C2C, B2C, and B2B settings. This course aims to provide a comprehensive understanding of the various types of customers, consumer behaviour in different contexts (B2B, B2C, and C2C), the impact of social influences on consumer intentions and behavior, and the role of marketing context in C2C, B2C, and B2B settings. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Consumer Behaviour In Different Organizational Contexts Self-paced pre-recorded learning content on this topic. Consumer Behaviour In Different Organizational Contexts Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Organizational Behaviour Analyst Market Research Manager B2B Marketing Specialist Consumer Insights Consultant Business Development Manager Corporate Strategy Manager Customer Experience Designer Sales Operations Manager Key Account Manager Procurement Specialist Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Please take advantage of online retailing's potential by enrolling in our E-commerce Management Course. The options for selling things and operating enterprises on the World Wide Web have never been more numerous or accessible than they are today. This Diploma in E-Commerce Management at QLS Level 5 course is endorsed by The Quality Licence Scheme and accredited by CPD (with 150 CPD points) to accelerate your skill development and career advancement in e-commerce management. By appreciating the potential of e-commerce and enrolling in one of the best e-commerce courses available online, you may develop your entrepreneurial skills and establish a lucrative business. This comprehensive E-commerce Management course includes vital advice from industry gurus on maximising your as an online business owner and how to market your expertise. Our E-commerce Management Course delivers the whole learning curve for anyone interested in starting and growing a profitable online business. You will learn how to create and execute E-commerce initiatives, as well as how to provide quality customer care. The most influential brands, goods, and services will be reviewed and the approaches necessary to generate content at an affordable rate. Additionally, you'll learn how to leverage social media and other marketing platforms, as well as transaction management and analytics after studying this E-commerce Management course. Students can anticipate taking approximately 431 hours to complete this e-Commerce management course. Additionally, we will provide you with specialised expert assistance to address any questions you may have while studying our e-Commerce management curriculum. Our e-Commerce management course can be completed from any location with an internet connection and at your own pace. Enrolling in the e-commerce management course guarantees that you will find your ideal job sooner than ever imagined. With e-Commerce management, you can stand out from the crowd and train for the career you want. Each online module is a masterclass on a specific aspect of e-Commerce and may be completed at your own pace. So enrol now and look forward to the future success of your internet business. Learning Outcomes of E-commerce Management Course: Understand the definition and potential of e-Commerce business Be able to plan and implement e-Commerce strategies Know how to deliver fantastic customer service Learn how to provide in-demand services or products Gain an acute understanding of content planning and production Become skilled in using social media and other platforms for marketing Attain the right kind of transaction management for your business Perform analytics to measure the progress of your business Why Prefer This E-commerce Management Course? Opportunity to earn a certificate endorsed by the Quality Licence Scheme & another certificate accredited by CPDQS after completing the E-commerce Management course Get a free student ID card! (£10 postal charge will be applicable for international delivery) Innovative and engaging content. Free assessments 24/7 tutor support. **Curriculum Course** Here is the curriculum breakdown of this course: Diploma in E-commerce Management at QLS Level 5 Module 1: Introduction to Electronic Commerce What is Electronic Commerce? Definition of E-Business The Difference Between E-Commerce and E-Business Technological Aspects of Electronic Commerce Types of EC Business Models Module 2: E-commerce Strategy and Implementation Concepts and Overview Strategy Initiation Strategy Formulation Strategy Implementation Strategy Assessment Performance Improvement and Innovations Module 3: Customer Service Introduction to Customer Service Problems in EC Customer Service Creating a Customer Service Strategy Automated Customer Service Systems Call Centres Module 4: Products, Brands, and Services Pitching without Pushing Rewarding Customers Creating Brand Loyalty Creating Special Programs Serving as a Brand Spokesperson Promoting Community Engagement Providing Feedback to the Customer Maintaining a Positive Environment Dealing with Resistance from Your Superiors Module 5: Content Planning and Production Content Execution Plan Messaging, Voice, and Style Guide Positioning Developing Messaging Approach Content Calendar Module 6: Use of Social Networks Main Social Networks Functions of Social Networks The Need to Create a Blog Implementing Social Media Strategy Module 7: Marketing Online Consumer Behaviour Personalisation Behavioural Marketing Market Research Representative Market Research Approaches Web Advertising Online Advertising Methods Banners E-Mail Advertising Search Engine Advertisement and Optimisation Developing an Online Advertising Plan Module 8: Creating an Engaging User Experience Creating an Effective Business Presence Online Accessibility Goals for Business Websites Customer-Centric Web Site Design What is e-CRM? Benefits of e-CRM Building Relationships Module 9: Transaction Management Common Online Payment Methods Electronic Bill Presentment and Payment Systems Payment Cards Digital Cash Advantages and Disadvantages of Digital Cash Digital Wallets Mobile Banking PayPal Payment System Module 10: E-commerce Analytics What is E-commerce Analytics? e-Commerce Metrics Assessment Process After completing the course module, you will be given immediate access to a specially designed MCQ test. The results will be immediately analyzed, and the score will be shown for your review. The passing score for each test will be set at 60%. After passing the course exam, you will be able to request a certificate with additional cost that has been endorsed by the Quality Licence Scheme. CPD 150 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Our course is suitable for anyone interested in learning more about this subject. The E-commerce Management programme will assist you in developing a firm grasp of the fundamental ideas and acquiring in-depth knowledge of the subject matter. Everyone is welcome to enrol in this course. There are no formal admission prerequisites, and course materials are accessible from anywhere in the world. Requirements There are no previous knowledge requirements for thsi program; this is open to anyone! Any learning enthusiast from anywhere in the world can enrol on this course without hesitation. All students must have a passion for learning and literacy and be over the age of 16. Browse this 100% online course from any internet device, including your computer, tablet or smartphone. This course allows you to study at your speed and grow a quality skillset. Career path E-commerce Manager Digital Marketing Manager Marketing Assistant Business Owner Entrepreneur Certificates CPD QS Accredited Certificate Digital certificate - £10 Upon passing the Bundle, you need to order to receive a Digital Certificate for each of the courses inside this bundle as proof of your new skills that are accredited by CPD QS. Certificate Accredited by CPD QS Hard copy certificate - £29 Upon finishing the course, you need to order to receive a Certificate Accredited by CPD QS that is accepted all over the UK and also internationally. Diploma in E-Commerce Management at QLS Level 5 Hard copy certificate - £119 Show off Your New Skills with a Certificate of Completion After successfully completing the course, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered

The aim of the Analyzing Organization and Structure of the Commercial Banking Industry course is to provide students with a comprehensive understanding of the organization and structure of the commercial banking industry. After the successful completion of the course, you will be able to learn about the following, Understanding Organisational Structure of Commercial Banks, and types of Banking Organisations. Key Roles & Responsibilities of Commercial Banks. Understanding Powers of Commercial Banks. Understanding Bank Rate and its Types. International Banking System. Types of International Banking Offices. Types of International Banking Services. Understanding SWIFT. Organisational Structures in Multinational and International Banking. Understanding The International Money Market (IMM). The Structure and Functions of the Federal Reserve System. The aim of the Analyzing Organization and Structure of the Commercial Banking Industry course is to provide students with a comprehensive understanding of the organization and structure of the commercial banking industry. By the end of the course, students should be able to analyze the various aspects that make up the industry and evaluate their implications on the broader financial system. Students will also develop skills in critical thinking and analysis that are relevant to careers in banking, finance, and related fields. The Analyzing Organization and Structure of the Commercial Banking Industry course provides an in-depth exploration of the organization and structure of the commercial banking sector. Students will examine key aspects such as the regulatory environment, market structure, financial instruments and innovation, risk management, and competitive dynamics. By the end of the course, students should be able to analyze the complexities of the commercial banking industry and its role in the broader financial system. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Analysing Organisation and Structure of the Commercial Banking Industry Self-paced pre-recorded learning content on this topic. Analysing Organisation and Structure of the Commercial Banking Industry Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Commercial Banker Investment Banker Credit Analyst Risk Manager Financial Analyst Treasury Manager Regulatory Compliance Officer Market Research Analyst Business Development Manager Relationship Manager Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

This course aims to equip learners with the skills and knowledge to use customer insights to drive business growth effectively. It covers various topics, including customer insight framework, context marketing, and different market contexts. By the end of the course, learners will be able to create a customer-centric approach to their business strategies, leverage consumer data to make informed decisions, and ultimately achieve their business goals. After completing this course, you will be able to: Understand the nature and utility of Customer Insights. Differentiate different types of Customer Insights. Understand the utilize sources tools and ways to Collect Customer Insights. Understand Customer Insight Framework. Understand the value of Context Marketing. In this course, the learner will learn about customer insight frameworks and context marketing strategies, and how to apply different types of customer insights to your business to improve customer satisfaction and drive growth. The learner will also examine various market contexts and their impact on consumer behaviour. The aim of this course is to equip learners with the skills and knowledge to effectively use customer insights to drive business growth. It covers various topics, including customer insight framework, context marketing, and different market contexts. By the end of the course, learners will be able to create a customer-centric approach in their business strategies, leverage consumer data to make informed decisions, and ultimately achieve their business goals. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Understanding the Customer Insights in Different contexts Self-paced pre-recorded learning content on this topic. Understanding the Customer Insights in Different Contexts Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Customer Insights Analyst Consumer Research Manager Market Research Consultant Consumer Insights Strategist Customer Experience Specialist Market Intelligence Analyst Customer Insights Coordinator Consumer Behaviour Researcher Market Insights Manager Customer Analytics Consultant Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

If you are a recently promoted Product Manager, a Senior Medical Representatives, a Key Account Manager, District Manager, or a Product Specialist in the pharmaceutical field, and want to be qualified for managerial positions in marketing, this Diploma will support your career development journey and foster your marketing management skills.   The program includes 6-modules and a graduation project: 1) Introduction to Marketing Management, 2) Market Research, 3) Consumer Behavior, 4) Business Development, 5) Integrated Marketing Communication, and 6) Developing a Marketing Plan for Your Product, along with a real-life case study on developing a marketing plan for a new product launch.  The course will be delivered by four experts each with 30+ years experience in the Pharmaceutical Field; Dr. Edward Ghabour, Dr. Walaa Mourad, Dr. Sherif Mounir, and Dr. Yehia El Sadek Contact us now in case you need any other details 

Level 4 QLS Endorsed Course | Endorsed Certificate Included | Plus 5 Career Guided Courses | CPD Accredited

The aim of this course is to help students understand the complex relationship between socioeconomic factors and business outcomes. Through this course, students will learn how to analyze and interpret socioeconomic data and use this knowledge to develop effective business strategies.After the successful completion of the course, you will be able to learn about the following. Understand socioeconomics and legal framework. Learn the effects of socio-economic factors. How do socioeconomic factors affect businesses? Learn the impact of economic factors on business. Understand the impact of socio-economic changes on the business environment. Analyze the socio-economic factors affecting small-scale businesses. Understanding of socio-economics a budding challenge. Understanding of socio-economics a grounded perspective. The aim of the course "Understanding Socioeconomic Factors and Their Impact on Business" is to provide students with a comprehensive understanding of how social and economic factors influence business outcomes. The course will explore topics such as government policies, cultural values, income inequality, and demographic trends. By the end of the course, students should be able to analyze and interpret socioeconomic data to make informed business decisions. The aim of the course "Understanding Socioeconomic Factors and Their Impact on Business" is to provide students with a comprehensive understanding of how social and economic factors influence business outcomes. The course will explore topics such as government policies, cultural values, income inequality, and demographic trends. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Understanding Socioeconomics Factors and their Impact on Business Self-paced pre-recorded learning content on this topic. Understanding Socioeconomics Factors And Their Impact On Business Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Business Analyst Market Research Analyst Economic Researcher Policy Analyst Management Consultant Corporate Social Responsibility (CSR) Manager Sustainability Manager Government Relations Manager International Development Consultant Social Entrepreneur Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.