Certified Marketing Management Diploma-Especially designed for Pharmaceutical field

Description

If you are a recently promoted Product Manager, a Senior Medical Representatives, a Key Account Manager, District Manager, or a Product Specialist in the pharmaceutical field, and want to be qualified for managerial positions in marketing, this Diploma will support your career development journey and foster your marketing management skills. 

 The program includes 6-modules and a graduation project: 1) Introduction to Marketing Management, 2) Market Research, 3) Consumer Behavior, 4) Business Development, 5) Integrated Marketing Communication, and 6) Developing a Marketing Plan for Your Product, along with a real-life case study on developing a marketing plan for a new product launch. 

The course will be delivered by four experts each with 30+ years experience in the Pharmaceutical Field; Dr. Edward Ghabour, Dr. Walaa Mourad, Dr. Sherif Mounir, and Dr. Yehia El Sadek

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