Overview of Copywriting Masterclass Words are powerful. In today’s online world, good writing can help a business grow fast. The UK copywriting industry has grown by 21% in the last three years. This shows how important skilled copywriters have become. Businesses need clear and strong writing to stand out, and that’s where our Copywriting Masterclass comes in. This course gives you the skills to write copy that gets attention and helps people take action. You will learn how to write headlines that make people want to read more. You’ll also follow a proven nine-step copywriting process that top copywriters use. The Copywriting Masterclass also shares simple formulas that have worked for years. You’ll understand how to use words to connect with your audience and gently guide them to act—whether it’s buying something, signing up, or clicking a link. Whether you are writing for websites, emails, or social media, the Copywriting Masterclass teaches you how to write with purpose. You’ll get tips on writing clearly, using the right tone, and making every word count. Many learners who completed the Copywriting Masterclass are now working with top brands or earning well as freelancers. If you want to improve your writing and start creating results with your words, this course is the right choice for you. By completing this Copywriting Masterclass Course, you will be able to: Understand the key rules of writing copy that works. Use copywriting skills in ads, websites, emails, and more. Write strong headlines that grab attention right away. Use smart marketing tricks to write better sales copy. Follow a step-by-step copywriting method used by experts. Write content that’s clear, catchy, and made to convert. Who is this course for? Marketing professionals who want to write better copy that sells. Small business owners who prefer writing their own content. Content creators who want to turn readers into buyers. Anyone thinking about starting a career in copywriting. Entrepreneurs who need to explain their ideas clearly and get results. Process of Evaluation After studying the Copywriting Masterclass Course, your skills and knowledge will be tested with an MCQ exam or assignment. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement Certificate of Completion - Digital / PDF Certificate After completing the Copywriting Masterclass Course, you can order your CPD Accredited Digital / PDF Certificate for £5.99. (Each) Certificate of Completion - Hard copy Certificate You can get the CPD Accredited Hard Copy Certificate for £12.99. (Each) Shipping Charges: Inside the UK: £3.99 International: £10.99 Requirements You don’t need any educational qualification or experience to enrol in the Copywriting Masterclass course. Career Path After completing this Copywriting Masterclass course, you can work in roles like: Copywriter – £25,000 to £45,000 per year Content Marketing Specialist – £28,000 to £50,000 per year Digital Marketing Executive – £23,000 to £38,000 per year SEO Content Writer – £22,000 to £40,000 per year Freelance Copywriter – £30,000 to £65,000 per year Course Curriculum Section 1: Introduction Unit 1: Welcome to the Copywriting Course 00:05:00 Unit 2: Course Overview 00:04:00 Section 2: Introduction to Copywriting Unit 1: What is Copywriting 00:05:00 Unit 2: Elements of Great Copy 00:11:00 Unit 3: Traditional vs Modern Copywriting 00:04:00 Unit 4: Career Options for Copywriters 00:12:00 Unit 5: Job Description and Responsibilities of a Copywriter 00:06:00 Unit 6: Copywriting vs Content Writing: The Difference 00:04:00 Section 3: Core Concepts of Copywriting Unit 1: What is a Short Form Copy 00:03:00 Unit 2: What is a Long Form Copy 00:02:00 Unit 3: Types of Tones Used for Writing Copy 00:06:00 Unit 4: Which Types of Tone You Should Use 00:07:00 Unit 5: Identifying the Target Audience 00:06:00 Unit 6: Qualities That Will Make You a Successful Copywriter 00:06:00 Section 4: Marketing Tactics to Write Copy That Sells Unit 1: The Secret to Understand Buyer’s Mindset 00:04:00 Unit 2: Never Make Your Copy Look Like an Ad 00:06:00 Unit 3: 2 Second Hack to Become a Successful Copywriter 00:05:00 Unit 4: Features vs Benefits 00:04:00 Unit 5: The Shocking Truth about Buyers & Customers 00:04:00 Unit 6: So What Test 00:05:00 Unit 7: FOMO: How to Use This Most Powerful Marketing Tool 00:08:00 Unit 8: What’s in It for Me 00:04:00 Unit 9: The Secret to Sell Instantly 00:05:00 Unit 10: Leveraging the Power of Emotions 00:04:00 Section 5: The Copywriting Process: 9 Steps to Make It Easier For You Unit 1: Steps in the Copywriting Process 00:08:00 Unit 2: Understand the Product 00:06:00 Unit 3: Performing Competitor Analysis 00:12:00 Unit 4: Create a Buyer Persona / Customer Avatar 00:06:00 Unit 5: Writing the copy 00:01:00 Unit 6: Editing the Copy 00:02:00 Unit 7: Adding Design Elements + Media 00:07:00 Unit 8: Publish the Copy + Promotion 00:02:00 Unit 9: Checking the Conversion from Copy – Measuring Results 00:03:00 Section 6: Copywriting Formulas Unit 1: AIDA: The 4 Step Formula 00:05:00 Unit 2: Storytelling: Best Tool for Converting Readers into Buyers 00:05:00 Unit 3: 3 STEP Formula: PAS 00:06:00 Section 7: Headlines Unit 1: Section Introduction 00:01:00 Unit 2: Intro to Headlines 00:07:00 Unit 3: Importance of Headlines 00:03:00 Unit 4: Formula to Write Amazing Headlines (Everytime) 00:09:00 Unit 5: How to Use This Formula (With Examples) 00:02:00 Unit 6: Free Tool to Create Attractive Headlines 00:03:00 Unit 7: Practice Exercise 00:01:00 Section 8: 6 Hacks to Write Headlines That Readers Cannot Resist Unit 1: Section Intro 00:02:00 Unit 2: Headline Hack # 1 00:01:00 Unit 3: Headline Hack # 2 00:02:00 Unit 4: Headline Hack # 3 00:02:00 Unit 5: Headline Hack # 4 00:04:00 Unit 6: Headline Hack # 5 00:02:00 Unit 7: Headline Hack # 6 00:03:00 Unit 8: Quick Recap 00:01:00 Section 9: Creating the Copy Unit 1: Creating Call to Actions (CTA) That Reader’s Cannot Resist 00:04:00 Unit 2: Focus on the Customer 00:06:00 Unit 3: How to Write a Conversational Copy 00:03:00 Section 10: Hacks & Tips Unit 1: Collect Winning Pieces 00:04:00 Unit 2: 3 Extremely Powerful Words That You Must Use in a Copy 00:02:00 Unit 3: Using Customer’s Words 00:05:00 Section 11: Practice Exercises Unit 1: Recreate Ads 00:01:00 Unit 2: Record Your Copy 00:02:00 Section 12: Conclusion Unit 1: Conclusion 00:01:00
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Learn in-demand skills that are in high demand among UK employers This course covers the topic you must know to stand against the tough competition. The future is truly yours to seize with this AutoCAD Programming Using C#.NET Level 7. Enrol today and complete the course to achieve a certificate that can change your career forever. Details Perks of Learning with IOMH One-To-One Support from a Dedicated Tutor Throughout Your Course. Study Online - Whenever and Wherever You Want. Instant Digital/ PDF Certificate. 100% Money Back Guarantee. 12 Months Access. Process of Evaluation After studying the course, an MCQ exam or assignment will test your skills and knowledge. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement Certificate of Completion - Digital / PDF Certificate After completing the AutoCAD Programming Using C#.NET Level 7 course, you can order your CPD Accredited Digital / PDF Certificate for £5.99. Certificate of Completion - Hard copy Certificate You can get the CPD Accredited Hard Copy Certificate for £12.99. Shipping Charges: Inside the UK: £3.99 International: £10.99 Who Is This Course for? This AutoCAD Programming Using C#.NET Level 7 is suitable for anyone aspiring to start a career in relevant field; even if you are new to this and have no prior knowledge, this course is going to be very easy for you to understand. On the other hand, if you are already working in this sector, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level. This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements You don't need any educational qualification or experience to enrol in the AutoCAD Programming Using C#.NET Level 7 course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online course. Career Path The certification and skills you get from this AutoCAD Programming Using C#.NET Level 7 Course can help you advance your career and gain expertise in several fields, allowing you to apply for high-paying jobs in related sectors. Course Curriculum Unit 01: Course Outline and Introduction Module 01: Introduction 00:01:00 Module 02: Who is this course for? 00:01:00 Module 03: What Will I Learn from this Course? 00:01:00 Module 04: What is CSharp (C#)? 00:01:00 Module 05: What is AutoCAD .NET API? 00:01:00 Module 06: What are the advantages of programming in AutoCAD .NET API? 00:02:00 Unit 02: .Net Framework and Visual Studio 2017 Community Edition Module 01: Section Overview 00:01:00 Module 02:.NET Framework Architecture Overview 00:03:00 Module 03: .NET Framework Class Library, Common Type System, Common Language Runtime 00:03:00 Module 04: More about.NET Framework Common Language Runtime (CLR) 00:02:00 Module 05: Visual Studio 2017 Integrated Development Environment (IDE) 00:03:00 Module 06: Visual Studio 2017 IDE Demo 00:07:00 Unit 03: C# Fundamentals Module 01: Section Overview 00:03:00 Module 02: DataTypes and Variables - Value Types (signed/unsigned integers) 00:04:00 Module 03: DataTypes and Variables - Signed and Unsigned Integer Demo 00:06:00 Module 04: DataTypes and Variables - Floating Point and Decimal 00:02:00 Module 05: DataTypes and Variables - Floating Point and Decimal Demo 00:04:00 Module 06: DataTypes and Variables - Boolean 00:03:00 Module 07: DataTypes and Variables - Reference Types 00:03:00 Module 08: DataTypes and Variables - Class Type 00:03:00 Module 09: DataTypes and Variables - Class Type - Demo 00:11:00 Module 10: DataTypes and Variables - Interface Type 00:01:00 Module 11: DataTypes and Variables - Array Type 00:02:00 Module 12: DataTypes and Variables - Array Type - Demo (Single Dimension) 00:08:00 Module 13: DataTypes and Variables - Array Type - Demo (Multi Dimension) 00:10:00 Module 14: C# Operators Overview 00:02:00 Module 15: C# Assignment Operators 00:03:00 Module 16: C# Assignment Operators - Demo 00:06:00 Module 17: C# Unary Operators 00:02:00 Module 18: C# Unary Operators - Demo 00:02:00 Module 19: C# Primary Operators 00:03:00 Module 20: C# Primary Operators - Demo 00:07:00 Module 21: C# Equality Operators 00:01:00 Module 22: C# Equality Operators - Demo 00:02:00 Module 23: C# Additive Operators 00:02:00 Module 24: C# Additive Operators - Demo 00:01:00 Module 25: C# Multiplicative Operators 00:01:00 Module 26: C# Multiplicative Operators - Demo 00:01:00 Module 27: C# - Relational and Type Operators 00:04:00 Module 28: C# - Logical, Conditional and Null Operators 00:04:00 Module 29: C# - Logical, Conditional and Null Operators - Demo 00:07:00 Module 30: C# Keywords (Reserved Words) 00:04:00 Module 31: C# - Conditionals Overview 00:01:00 Module 32: C# Conditionals - If-Then-Else Statement 00:03:00 Module 33: C# Conditionals - If-Then-Else Statement - Demo 00:07:00 Module 34: C# Conditionals - Switch Statement 00:03:00 Module 35: C# Conditionals - Switch Statement - Demo 00:04:00 Module 36: C# - Loops Overview 00:04:00 Module 37: C# Loops - For Loop 00:02:00 Module 38: C# Loops - For Loop - Demo 00:02:00 Module 39: C# Loops - Foreach Loop 00:02:00 Module 40: C# Loops - Foreach Loop - Demo 00:05:00 Module 41: C# Loops - While Loop 00:02:00 Module 42: C# Loops - While Loop - Demo 00:02:00 Module 43: C# Loops - Do While Loop 00:02:00 Module 44: C# Loops - Do While Loop - Demo 00:03:00 Module 45: Modifiers Overview 00:04:00 Module 46: Debugging Overview 00:03:00 Module 47: Debugging - Demo 1 00:05:00 Module 48: Debugging - Demo 2 00:12:00 Module 49: Debugging - Demo 3 00:06:00 Module 50: Error and Exception Handling - Overview 00:02:00 Module 51: ExceptionHandling - Demo 1 00:07:00 Module 52: ExceptionHandling - Demo 2 00:07:00 Module 53: ExceptionHandling - Demo 3 00:13:00 Module 54: Introduction to Object Oriented Programming (OOP) 00:04:00 Module 55: OOP - Encapsulation - Demo (Part 1) 00:11:00 Module 56: OOP - Encapsulation - Demo (Part 2) 00:12:00 Module 57: OOP - Inheritance - Demo (Part 1) 00:07:00 Module 58: OOP - Inheritance - Demo (Part 2) 00:05:00 Module 59: OOP - Polymorphism - Demo (Part 1) 00:10:00 Module 60: OOP - Polymorphism - Demo (Part 2) 00:03:00 Unit 04: Exploring AutoCAD .NET API Module 01: AutoCAD .NET API - Overview 00:01:00 Module 02: AutoCAD .NET API Assemblies 00:02:00 Module 03: Using AutoCAD .NET API in C# - Hello AutoCAD Demo Part 1 00:12:00 Module 04: Using AutoCAD .NET API in C# - Hello AutoCAD Demo - Part 2 00:04:00 Module 05: AutoCAD .NET API Object Hierarchy 00:03:00 Module 06: AutoCAD .NET API - Application Object Overview 00:03:00 Module 07: AutoCAD .NET API - Document Object Overview 00:03:00 Module 08: AutoCAD .NET API - Database Object Overview 00:03:00 Unit 05: Creating AutoCAD Objects using AutoCAD .NET API Module 01: Creating AutoCAD Objects using AutoCAD .NET API - Overview 00:01:00 Module 02: Creating a Line Object - Lab (Part 1) 00:14:00 Module 03: Creating a Line Object - Lab (Part 2) 00:03:00 Module 04: Creating a MText Object - Lab 00:10:00 Module 05: Creating a Circle Object - Lab 00:07:00 Module 06: Creating an Arc Object - Lab 00:05:00 Module 07: Creating a LWPolyline Object - Lab 00:05:00 Unit 06: Manipulate AutoCAD Objects Module 01: Manipulate AutoCAD Objects - Overview 00:01:00 Module 02: Copy Object using C# - Theory 00:01:00 Module 03: Copy Object using C# - Lab (Part 1) 00:11:00 Module 04: Copy Object using C# - Lab (Part 2) 00:02:00 Module 05: Copy multiple objects using C# - Lab (Part 1) 00:09:00 Module 06: Copy multiple objects using C# - Lab (Part 2) 00:01:00 Module 07: Erase Object using C# - Lab (Part 1) 00:06:00 Module 08: Erase Object using C# - Lab (Part 2) 00:05:00 Module 09: Move Object using C# - Lab (Part 1) 00:06:00 Module 10: Move Object using C# - Lab (Part 2) 00:02:00 Module 11: Mirror Object using C# - Lab (Part 1) 00:10:00 Module 12: Mirror Object using C# - Lab (Part 2) 00:02:00 Module 13: Rotate Object using C# - Lab (Part 1) 00:07:00 Module 14: Rotate Object using C# - Lab (Part 2) 00:03:00 Module 15: Scale Object using C# - Lab 00:05:00 Module 16: Copy Object Exercise 00:02:00 Module 17: Copy Object Solution 00:06:00 Module 18: Erase Object Exercise 00:02:00 Module 19: Erase Object Solution 00:07:00 Module 20: Move Object Exercise 00:02:00 Module 21: Move Object Solution 00:06:00 Module 22: Mirror Object Exercise 00:02:00 Module 23: Mirror Object Solution 00:06:00 Module 24: Rotate Object Exercise 00:02:00 Module 25: Rotate Object Solution 00:06:00 Module 26: Scale Object Exercise 00:01:00 Module 27: Scale Object Solution 00:05:00 Unit 07: Exploring AutoCAD Dictionaries (Layers, LineTypes, TextStyles) Module 01: Exploring AutoCAD Dictionaries - Layers Overview 00:03:00 Module 02: Listing all the Layers in the drawing using C# 00:11:00 Module 03: Creating a Layer in AutoCAD using C# 00:09:00 Module 04: Updating a Layer in AutoCAD using C# 00:09:00 Module 05: Turning the Layer On/Off in AutoCAD using C# 00:05:00 Module 06: Thawing/Freezing Layer in AutoCAD using C# 00:04:00 Module 07: Deleting a Layer in AutoCAD using C# 00:03:00 Module 08: Locking/UnLocking a Layer in AutoCAD using C# 00:05:00 Module 09: Assigning a Layer to an AutoCAD object using C# 00:03:00 Module 10: Exploring AutoCAD Dictionaries - LineTypes Overview 00:01:00 Module 11: Listing all the LineTypes in the drawing using C# 00:07:00 Module 12: Loading a LineType in the drawing using C# 00:07:00 Module 13: Setting the Current LineType in AutoCAD using C# 00:03:00 Module 14: Deleting a LineType in AutoCAD using C# 00:03:00 Module 15: Setting a LineType to an object using C# 00:04:00 Module 16: Exploring AutoCAD Dictionaries - TextStyles Overview 00:01:00 Module 17: Listing all the TextStyles in the drawing using C# 00:08:00 Module 18: Updating current TextStyle Font in AutoCAD using C# 00:10:00 Module 19: Setting the Current TextStyle in AutoCAD using C# 00:08:00 Module 20: Setting a TextStyle to an object using C# 00:04:00 Unit 08: User Input Functions Module 01: User Input Functions Overview 00:01:00 Module 02: Using GetString Method - Lab (Part 1) 00:13:00 Module 03: Using GetString Method - Lab (Part 2) 00:10:00 Module 04: Using GetPoint Method - Lab 00:12:00 Module 05: Using GetDistance Method - Lab 00:04:00 Module 06: Using GetKeyWords Method - Lab (Part 1) 00:12:00 Module 07: Using GetKeyWords Method - Lab (Part 2) 00:02:00 Unit 09: Selection Sets and Filters Module 01: Selection Sets and Filters - Overview 00:02:00 Module 02: Using SelectAll Method - Lab (Part 1) 00:11:00 Module 03: Using SelectAll Method - Lab (Part 2) 00:02:00 Module 04: Using SelectOnScreen Method - Lab (Part 1) 00:06:00 Module 05: Using SelectOnScreen Method - Lab (Part 2) 00:01:00 Module 06: Using SelectWindow Method - Lab 00:08:00 Module 07: Using SelectCrossingWindow Method - Lab 00:08:00 Module 08: Using SelectFence Method - Lab 00:08:00 Module 09: Using PickFirstSelection Method - Lab 00:11:00 Module 10: Using SelectionSet Filters - Overview 00:01:00 Module 11: Using SelectionSet Filters - Selecting Lines 00:09:00 Module 12: Using SelectionSet Filters - Selecting MTexts Lab 00:07:00 Module 13: Using SelectionSet Filters - Selecting Polylines Lab 00:03:00 Module 14: Using SelectionSet Filters - Selecting Blocks (FrenchDoors) Lab 00:07:00 Module 15: Using SelectionSet Filters - Selecting Blocks (BiFoldDoors) Lab 00:04:00 Module 16: Using SelectionSet Filters - Selecting objects in a Layer (Walls) Lab 00:07:00 Module 17: Using SelectionSet Filters - Selecting all objects in a Layer (Stairs) Lab 00:05:00 Module 18: Using SelectionSets and Filters - Exercises 00:02:00 Unit 10: Developing Title Block Project - Hands On! Module 01: TitleBlock Project - Overview 00:05:00 Module 02: Creating Project and TBlock Class - Lab 00:14:00 Module 03: Creating Classes for each Paper Sizes - Lab 00:07:00 Module 04: Creating TitleBlock Class - Lab 00:14:00 Module 05: Handling User Selected Paper Size - Lab 00:05:00 Module 06: Creating the TitleBlock Border Lines - Lab 00:06:00 Module 07: Creating the Horizontal Partition Lines - Lab (Part 1) 00:11:00 Module 08: Creating the Horizontal Partition Lines - Lab (Part 2) 00:05:00 Module 09: Creating Vertical Partition Lines - Lab 00:11:00 Module 10: Project Check on the Partition Lines - Lab 00:07:00 Module 11: Creating the TitleBlock Labels - Lab (Part 1) 00:10:00 Module 12: Creating the TitleBlock Labels - Lab (Part 2) 00:09:00 Module 13: Creating the TitleBlock Labels - Lab (Part 3) 00:11:00 Module 14: Project Check on the Labels 00:07:00 Module 15: Creating Drawing Information Texts 00:08:00 Module 16: Debugging the TitleBlock Project - Lab 00:10:00 Module 17: Completing and Running the TitleBlock Plugin 00:05:00 Module 18: Audit Drawing Project - Overview 00:02:00 Module 19: Audit Drawing Project - Demo 00:07:00 Module 20: Creating the AuditDrawing Project 00:11:00 Module 21: Creating the AuditDrawing DisplayOnScreen Method 00:14:00 Module 22: Creating the AuditDrawing Write to TXT File Method 00:08:00 Module 23: Creating the AuditDrawing Write to CSV File Method 00:06:00 Module 24: Creating the AuditDrawing Write to HTML File Method 00:14:00 Module 25: AuditDrawing Plugin Demo 00:04:00 Module 26: Creating the AuditBlock Method 00:05:00 Module 27: Creating the AuditBlock GatherBlocksAndCount Method 00:16:00 Module 28: Creating the AuditBlock DisplayOnScreen Method 00:06:00 Module 29: Creating the AuditBlock WriteToTXTFile Method 00:05:00 Module 30: Creating the AuditBlock WriteToCSVFile Method 00:05:00 Module 31: Creating the AuditBlock WriteToHTMLFile Method 00:07:00 Module 32: AuditBlock Completed Component - Demo 00:12:00 Unit 11: Conclusion Module 01: Conclusion 00:01:00
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Answers are marked instantly and automatically, allowing you to know straight away whether you have passed. If you haven't, there's no limit on the number of times you can take the final exam. All this is included in the one-time fee you paid for the course itself. CPD 20 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Teachers seeking to enhance their understanding of stress and mental health. Educators aiming to support students with diverse mental health needs. School staff members interested in fostering a mentally healthy learning environment. Individuals looking to expand their knowledge of mental health dynamics in education. Professionals seeking to improve their ability to support colleagues and students. Career path School Counsellor Mental Health Support Worker Special Educational Needs Coordinator Educational Psychologist Youth Worker Community Outreach Worker Certificates Digital certificate Digital certificate - Included Once you've successfully completed your course, you will immediately be sent a FREE digital certificate. Hard copy certificate Hard copy certificate - Included Also, you can have your FREE printed certificate delivered by post (shipping cost £3.99 in the UK). For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10. Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.
Opaque Transparency: The Silent Project Killer A 2014 report from the Standish Group showed that a staggering 31.1% of software projects get cancelled before completion. Further, over 50% of projects will cost nearly 200% of their original estimates, and only 16% of software projects are completed on time and on budget. The report cited user collaboration, executive level support and clearly stated requirements as key contributors to success, but what's the common denominator? Having led many public and private classes, and consulted with many corporations, I hear the same pain points over and over. Sharing these pains (which everyone of course believes are unique to them!) will hopefully lead to more project managers pushing for support, executives introspecting a little deeper and more realistically, and team members asking for more project transparency! I've summed up the major project pains from folks mentioned above in to one collective term: transparency. Transparency means clarity, and there are many opportunities from day one of a project to introduce clarity, yet so often these opportunities are missed one after the other. This makes the lack of transparency a silent project killer, slowly choking any chance of success and lending itself to the sad statistics shown above. Thankfully, there is hope! A clear and realistic project charter gets things off to a good start, but it needs to be followed up with other key processes. This presentation talks about those key processes, and more importantly, the fact that brilliant processes are useless without the right people employing them.