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Copywriting Masterclass

Copywriting Masterclass

  • 30 Day Money Back Guarantee
  • Completion Certificate
  • 24/7 Technical Support

Highlights

  • On-Demand course

  • 5 hours 37 minutes

  • Intermediate level

Description

Overview of Copywriting Masterclass

Words are powerful. In today’s online world, good writing can help a business grow fast. The UK copywriting industry has grown by 21% in the last three years. This shows how important skilled copywriters have become. Businesses need clear and strong writing to stand out, and that’s where our Copywriting Masterclass comes in. This course gives you the skills to write copy that gets attention and helps people take action.

You will learn how to write headlines that make people want to read more. You’ll also follow a proven nine-step copywriting process that top copywriters use. The Copywriting Masterclass also shares simple formulas that have worked for years. You’ll understand how to use words to connect with your audience and gently guide them to act—whether it’s buying something, signing up, or clicking a link.

Whether you are writing for websites, emails, or social media, the Copywriting Masterclass teaches you how to write with purpose. You’ll get tips on writing clearly, using the right tone, and making every word count. Many learners who completed the Copywriting Masterclass are now working with top brands or earning well as freelancers. If you want to improve your writing and start creating results with your words, this course is the right choice for you.

By completing this Copywriting Masterclass Course, you will be able to:
  • Understand the key rules of writing copy that works.

  • Use copywriting skills in ads, websites, emails, and more.

  • Write strong headlines that grab attention right away.

  • Use smart marketing tricks to write better sales copy.

  • Follow a step-by-step copywriting method used by experts.

  • Write content that’s clear, catchy, and made to convert.

Who is this course for?
  • Marketing professionals who want to write better copy that sells.

  • Small business owners who prefer writing their own content.

  • Content creators who want to turn readers into buyers.

  • Anyone thinking about starting a career in copywriting.

  • Entrepreneurs who need to explain their ideas clearly and get results.

Process of Evaluation

After studying the Copywriting Masterclass Course, your skills and knowledge will be tested with an MCQ exam or assignment. You have to get a score of 60% to pass the test and get your certificate.

Certificate of Achievement

Certificate of Completion - Digital / PDF Certificate

After completing the Copywriting Masterclass Course, you can order your CPD Accredited Digital / PDF Certificate for £5.99. (Each)

Certificate of Completion - Hard copy Certificate

  • You can get the CPD Accredited Hard Copy Certificate for £12.99. (Each)

Shipping Charges:

  • Inside the UK: £3.99

  • International: £10.99

Requirements

You don’t need any educational qualification or experience to enrol in the Copywriting Masterclass course.

Career Path

After completing this Copywriting Masterclass course, you can work in roles like:

  • Copywriter – £25,000 to £45,000 per year

  • Content Marketing Specialist – £28,000 to £50,000 per year

  • Digital Marketing Executive – £23,000 to £38,000 per year

  • SEO Content Writer – £22,000 to £40,000 per year

  • Freelance Copywriter – £30,000 to £65,000 per year

Course Curriculum

Section 1: Introduction

Unit 1: Welcome to the Copywriting Course

00:05:00

Unit 2: Course Overview

00:04:00

Section 2: Introduction to Copywriting

Unit 1: What is Copywriting

00:05:00

Unit 2: Elements of Great Copy

00:11:00

Unit 3: Traditional vs Modern Copywriting

00:04:00

Unit 4: Career Options for Copywriters

00:12:00

Unit 5: Job Description and Responsibilities of a Copywriter

00:06:00

Unit 6: Copywriting vs Content Writing: The Difference

00:04:00

Section 3: Core Concepts of Copywriting

Unit 1: What is a Short Form Copy

00:03:00

Unit 2: What is a Long Form Copy

00:02:00

Unit 3: Types of Tones Used for Writing Copy

00:06:00

Unit 4: Which Types of Tone You Should Use

00:07:00

Unit 5: Identifying the Target Audience

00:06:00

Unit 6: Qualities That Will Make You a Successful Copywriter

00:06:00

Section 4: Marketing Tactics to Write Copy That Sells

Unit 1: The Secret to Understand Buyer’s Mindset

00:04:00

Unit 2: Never Make Your Copy Look Like an Ad

00:06:00

Unit 3: 2 Second Hack to Become a Successful Copywriter

00:05:00

Unit 4: Features vs Benefits

00:04:00

Unit 5: The Shocking Truth about Buyers & Customers

00:04:00

Unit 6: So What Test

00:05:00

Unit 7: FOMO: How to Use This Most Powerful Marketing Tool

00:08:00

Unit 8: What’s in It for Me

00:04:00

Unit 9: The Secret to Sell Instantly

00:05:00

Unit 10: Leveraging the Power of Emotions

00:04:00

Section 5: The Copywriting Process: 9 Steps to Make It Easier For You

Unit 1: Steps in the Copywriting Process

00:08:00

Unit 2: Understand the Product

00:06:00

Unit 3: Performing Competitor Analysis

00:12:00

Unit 4: Create a Buyer Persona / Customer Avatar

00:06:00

Unit 5: Writing the copy

00:01:00

Unit 6: Editing the Copy

00:02:00

Unit 7: Adding Design Elements + Media

00:07:00

Unit 8: Publish the Copy + Promotion

00:02:00

Unit 9: Checking the Conversion from Copy – Measuring Results

00:03:00

Section 6: Copywriting Formulas

Unit 1: AIDA: The 4 Step Formula

00:05:00

Unit 2: Storytelling: Best Tool for Converting Readers into Buyers

00:05:00

Unit 3: 3 STEP Formula: PAS

00:06:00

Section 7: Headlines

Unit 1: Section Introduction

00:01:00

Unit 2: Intro to Headlines

00:07:00

Unit 3: Importance of Headlines

00:03:00

Unit 4: Formula to Write Amazing Headlines (Everytime)

00:09:00

Unit 5: How to Use This Formula (With Examples)

00:02:00

Unit 6: Free Tool to Create Attractive Headlines

00:03:00

Unit 7: Practice Exercise

00:01:00

Section 8: 6 Hacks to Write Headlines That Readers Cannot Resist

Unit 1: Section Intro

00:02:00

Unit 2: Headline Hack # 1

00:01:00

Unit 3: Headline Hack # 2

00:02:00

Unit 4: Headline Hack # 3

00:02:00

Unit 5: Headline Hack # 4

00:04:00

Unit 6: Headline Hack # 5

00:02:00

Unit 7: Headline Hack # 6

00:03:00

Unit 8: Quick Recap

00:01:00

Section 9: Creating the Copy

Unit 1: Creating Call to Actions (CTA) That Reader’s Cannot Resist

00:04:00

Unit 2: Focus on the Customer

00:06:00

Unit 3: How to Write a Conversational Copy

00:03:00

Section 10: Hacks & Tips

Unit 1: Collect Winning Pieces

00:04:00

Unit 2: 3 Extremely Powerful Words That You Must Use in a Copy

00:02:00

Unit 3: Using Customer’s Words

00:05:00

Section 11: Practice Exercises

Unit 1: Recreate Ads

00:01:00

Unit 2: Record Your Copy

00:02:00

Section 12: Conclusion

Unit 1: Conclusion

00:01:00

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