First Aid at Work (RQF) accredited course delivered by Health Care Professionals
The customer journey is changing faster than ever before. Can you keep up? Our brand-new Search Marketing course is here to get you ready – with the chance to learn directly from top SEO expert Neil Patel and his team. Course Overview The customer journey is changing faster than ever before. Can you keep up? Our brand-new Search Marketing course is here to get you ready – with the chance to learn directly from top SEO expert Neil Patel and his team. Did you know that search marketing is currently one of the most in-demand roles? And that growth isn’t going to stop anytime soon. Develop true Search Marketing expertise for where search is now and where it’s going Program learning outcomes and content: What Will I Learn? Develop the skills to work in search right now. Learn about search engine optimization, paid search, and digital display advertising, along with the latest platforms including Google Ads, Microsoft Ads (Bing Ads), and Google Analytics 4. Study using a dynamic mix of interactive lessons, videos, and downloadable tools, along with live sessions on the latest trends and channels. You’ll be awarded with a DMI search marketing certification that’s recognized globally, along with a completion badge from Neil Patel. Course Content: Introduction to Search Marketing: Being found in the right place at the right time may look effortless but it’s an art. You’re going to need lots of key concepts, tools and tricks. Explore how the core search elements work together to drive targeted traffic that converts into sales. • Search Marketing • SEO & Paid Search principles • Demand generation • Analytics & reporting • Data visualization SEO Setup & Content: The search engine can feel all seeing, all knowing but it can be won over. SEO is the way to come out on top. Understanding the algorithms and ranking factors puts you in the driver’s seat. But that’s not all. What does it take to really engage people? Content that speaks to them. Find out what your audiences are looking for, create the content they care about, and then serve it to them where they are. The key to a big, visionary content strategy that works. • Setting SEO objectives • Keyword research • Creating content • On-page optimization • Content scheduling Optimizing SEO: Everyone wants to get their website in front of more people. The right people. That’s where search engine optimization comes in. There’s a lot to get a handle on with SEO, all working together to make your content more visible. Pick the quick wins, gather momentum, or optimize for a better return-on-investment. • SEO for eCommerce • Backlinking for authority • Local & international optimization • Off-page optimization Paid Search Fundamentals: So you know how to grow those organic searches and it’s going well. But you want to succeed faster. Cut right to the chase with paid search. Learn the fundamentals of PPC advertising and how it can work to promote your business. • Paid search concepts • Ads & landing pages • Keywords • Creating a paid search campaign Paid Search Campaigns: Now that you know the basics, it’s time to start running your campaigns. Use PPC advertising to boost your visibility. Discover how to measure and optimize your campaigns to get the best out of every single click. • Managing the campaign budget • Optimizing campaigns • Reporting on paid search Demand Generation: Capture interest wherever people are in their journey. Whether they’re a first time visitor, just getting to know you or coming back again and again. Demand generation gives you the tactics to drive awareness and long-term engagement. Sure, it takes time but it’s worth the payoff. • Demand generation campaigns • Outbound channels & ad formats • Campaign targeting & bidding • Optimizing your campaign • Involving display & video advertising Search Analytics: Search analytics can feel a bit like having a superpower. There’s so much you can know about what your target market is doing, what they want, how they speak. All of this data is at your fingertips, you just need to know how to use it. So let’s dive in. Plus with the shift to Google Analytics 4 daunting many businesses, we’ll get you set for success on the new interface. • Analytics fundamentals • Monitoring campaigns • Introduction to GA4 • Configuring Google Analytics • Conversion rate optimization Data& Data Visualization: Data gives us so many new insights and opportunities to work with. But we’re always looking for ways to make data more engaging, especially in a digital world where we have so much of it. Tell the story of what you’ve discovered with data visualization. It helps to communicate more effectively and bring everyone along for the journey. • Turning data into actions • Ways of visualizing data • Forecasting search performance Search Strategy - Research & Planning: So you have tools, techniques, and practiced skills. You’ve learned all of the stepping stones behind making search work hard. Now is your chance to get an action plan together. A strategic, focused plan that really delivers. One backed up by research and structured by set objectives. • Planning a search strategy • Research for search campaigns • Setting objectives for search Search Strategy 2 - Execution & Optimization It’s time to put everything you’ve learned into practice with a high-performing search marketing strategy. You have the skills, you’ve done the research, your action plan is prepared. Let’s execute the strategy and make it a reality. Exciting, isn’t it? • Omnichannel search approach • Adapting to change • Evaluating search strategies • Long term performance DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate
If you have the desire to memorise anything incredibly quickly, and retain it for as long as you need, this course is for you! In a fun, dynamic way, where we purposefully combine different teaching approaches to get you to a level of mastery in the shortest possible time, we will teach you the ins and outs of memory. You will be amazed by how powerful your own brain can be!
Scrum Master Exam Prep This workshop prepares you for the Scrum.org Professional Scrum Master (PSM)™ I certification. A voucher for the exam and the access information you will need to take the exam will be provided to you via email after you have completed the course. NOTE: If you have participated in any of IIL's other Scrum workshops, you can bypass this program and focus on reading/studying the Scrum Guide and taking practice exams from Scrum.org. A Scrum Master helps project teams properly use the Scrum framework, increasing the likelihood of the project's overall success. Scrum Masters understand Scrum values, practices, and applications and provide a level of knowledge and expertise above and beyond that of typical project managers. Scrum Masters act as 'servant leaders', helping the rest of the Scrum Team work together and learn the Scrum framework. Scrum Masters also protect the team from both internal and external distractions. The Professional Scrum Master™ I (PSM I) certificate is a Scrum.org credential that enables successful candidates to demonstrate a fundamental level of Scrum mastery. PSM I credential holders will grasp Scrum as described inThe Scrum Guide™1 and recognize how those concepts can be applied. They will also share a consistent terminology and approach to Scrum with other certified professionals. What you will Learn You'll learn how to: Successfully prepare for the Scrum.org PSM I exam Comprehend the Agile Manifesto and mindset Explain the fundamental principles of Scrum, including events, artifacts, and roles Guide the Scrum team in their responsibilities Define Ready and Done Write requirements in the form of user stories Estimate using planning poker and prioritize using MoSCoW Facilitate the team through the 5 Sprint events Fulfill the role of Scrum Master in a Scrum project Create Information Radiators to enable transparency Define the structure of the retrospective Getting Started Introductions Workshop orientation Exam prep preview Foundation Concepts Agile History, Values, and Mindset Introduction to Scrum Scrum events Scrum artifacts Scrum Roles and Responsibilities Product Owner responsibilities Scrum Master responsibilities The Team responsibilities Cross-functional teams Building effective teams The Product Backlog and User Stories The Product Backlog User Stories Definition of Done Backlog grooming Estimating User Stories Story points, planning poker Prioritizing User Stories The Sprint Team capacity and velocity The Sprint Planning Meeting The Sprint Backlog The Sprint Learning to self-manage, self-organize, self-improve Sprint Review and Retrospective Project Progress and Completion The Daily Scrum The Task Board and The Burndown Chart Information Radiators Closing a Scrum Project Summary and Next Steps Review of course goals, objectives, and content Exam prep next steps
Scrum Master Exam Prep This workshop prepares you for the Scrum.org Professional Scrum Master (PSM)™ I certification. A voucher for the exam and the access information you will need to take the exam will be provided to you via email after you have completed the course. NOTE: If you have participated in any of IIL's other Scrum workshops, you can bypass this program and focus on reading/studying the Scrum Guide and taking practice exams from Scrum.org. A Scrum Master helps project teams properly use the Scrum framework, increasing the likelihood of the project's overall success. Scrum Masters understand Scrum values, practices, and applications and provide a level of knowledge and expertise above and beyond that of typical project managers. Scrum Masters act as 'servant leaders', helping the rest of the Scrum Team work together and learn the Scrum framework. Scrum Masters also protect the team from both internal and external distractions. The Professional Scrum Master™ I (PSM I) certificate is a Scrum.org credential that enables successful candidates to demonstrate a fundamental level of Scrum mastery. PSM I credential holders will grasp Scrum as described inThe Scrum Guide™1 and recognize how those concepts can be applied. They will also share a consistent terminology and approach to Scrum with other certified professionals. What you will Learn You'll learn how to: Successfully prepare for the Scrum.org PSM I exam Comprehend the Agile Manifesto and mindset Explain the fundamental principles of Scrum, including events, artifacts, and roles Guide the Scrum team in their responsibilities Define Ready and Done Write requirements in the form of user stories Estimate using planning poker and prioritize using MoSCoW Facilitate the team through the 5 Sprint events Fulfill the role of Scrum Master in a Scrum project Create Information Radiators to enable transparency Define the structure of the retrospective Getting Started Introductions Workshop orientation Exam prep preview Foundation Concepts Agile History, Values, and Mindset Introduction to Scrum Scrum events Scrum artifacts Scrum Roles and Responsibilities Product Owner responsibilities Scrum Master responsibilities The Team responsibilities Cross-functional teams Building effective teams The Product Backlog and User Stories The Product Backlog User Stories Definition of Done Backlog grooming Estimating User Stories Story points, planning poker Prioritizing User Stories The Sprint Team capacity and velocity The Sprint Planning Meeting The Sprint Backlog The Sprint Learning to self-manage, self-organize, self-improve Sprint Review and Retrospective Project Progress and Completion The Daily Scrum The Task Board and The Burndown Chart Information Radiators Closing a Scrum Project Summary and Next Steps Review of course goals, objectives, and content Exam prep next steps
Scrum Master Exam Prep This workshop prepares you for the Scrum.org Professional Scrum Master (PSM)™ I certification. A voucher for the exam and the access information you will need to take the exam will be provided to you via email after you have completed the course. NOTE: If you have participated in any of IIL's other Scrum workshops, you can bypass this program and focus on reading/studying the Scrum Guide and taking practice exams from Scrum.org. A Scrum Master helps project teams properly use the Scrum framework, increasing the likelihood of the project's overall success. Scrum Masters understand Scrum values, practices, and applications and provide a level of knowledge and expertise above and beyond that of typical project managers. Scrum Masters act as 'servant leaders', helping the rest of the Scrum Team work together and learn the Scrum framework. Scrum Masters also protect the team from both internal and external distractions. The Professional Scrum Master™ I (PSM I) certificate is a Scrum.org credential that enables successful candidates to demonstrate a fundamental level of Scrum mastery. PSM I credential holders will grasp Scrum as described in The Scrum Guide™1 and recognize how those concepts can be applied. They will also share a consistent terminology and approach to Scrum with other certified professionals. Scrum.org does not require that you take their own sponsored or any preparatory training. However, training can facilitate your preparation for this credential. And this course is based on IIL's Scrum Master Workshop, which is aligned with The Scrum Guide™ and was built based on PSM I credentialed expertise. It will provide you with the information you need to pass the exam and IIL will make the arrangements for your online exam. You will be provided with an exam code and instructions, so that you can take the exam at your convenience, any time you are ready after the course. Passwords have no expiration date, but they are valid for one attempt only. What you will Learn You'll learn how to: Successfully prepare for the Scrum.org PSM I exam Comprehend the Agile Manifesto and mindset Explain the fundamental principles of Scrum, including events, artifacts, and roles Guide the Scrum team in their responsibilities Define Ready and Done Write requirements in the form of user stories Estimate using planning poker and prioritize using MoSCoW Facilitate the team through the 5 Sprint events Fulfill the role of Scrum Master in a Scrum project Create Information Radiators to enable transparency Define the structure of the retrospective Getting Started Introductions Workshop orientation Exam prep preview Foundation Concepts Agile History, Values, and Mindset Introduction to Scrum Scrum events Scrum artifacts Scrum Roles and Responsibilities Product Owner responsibilities Scrum Master responsibilities The Team responsibilities Cross-functional teams Building effective teams The Product Backlog and User Stories The Product Backlog User Stories Definition of Done Backlog grooming Estimating User Stories Story points, planning poker Prioritizing User Stories The Sprint Team capacity and velocity The Sprint Planning Meeting The Sprint Backlog The Sprint Learning to self-manage, self-organize, self-improve Sprint Review and Retrospective Project Progress and Completion The Daily Scrum The Task Board and The Burndown Chart Information Radiators Closing a Scrum Project Summary and Next Steps Review of course goals, objectives, and content Exam prep next steps
Scrum Product Owner Exam Prep: In-House Training This workshop prepares you for the Scrum.org PSPO™ I certification. A voucher for the exam and the access information you will need to take the exam will be provided to you via email after you have completed the course. NOTE: If you have participated in any of IIL's other Scrum workshops, you can bypass this program and focus on reading/studying the Scrum Guide and taking practice exams from Scrum.org The Product Owner is responsible for maximizing the value of the product and the work of the Development Team. The Product Owner must be knowledgeable, available, and empowered to make decisions quickly in order for an Agile project to be successful. The Product Owner's key accountability is the Product Backlog. Managing, maintaining, and evolving the Product Backlog involves: Establishing a clear vision that engages the Development Team and stakeholders Clearly expressing Product Backlog items Ordering the items in the Product Backlog to best achieve the vision and goals Ensuring that the Product Backlog is visible, transparent, and clear to all Working with the Development Team throughout the project to create a product that fits the customer's need The Professional Scrum Product Owner™ I (PSPO I) certificate is a Scrum.org credential that enables successful candidates to demonstrate a fundamental level of Scrum mastery. PSPO I credential holders demonstrate an intermediate understanding of the Scrum framework, and how to apply it to maximize the value delivered with a product. They will exhibit a dedication to continued professional development, and a high level of commitment to their field of practice. Scrum.org does not require that you take their own sponsored or any preparatory training. However, training can facilitate your preparation for this credential. And this course is based on IIL's Scrum Product Owner Workshop, which is aligned with The Scrum Guide™. It will provide you with the information you need to pass the exam and IIL will make the arrangements for your online exam. You will be provided with an exam code and instructions, so that you can take the exam at your convenience, any time you are ready after the course. Passwords have no expiration date, but they are valid for one attempt only. See additional exam details on the next page. What you will Learn You'll learn how to: Successfully prepare for the Scrum.org PSPO I exam Identify the characteristics of a successful Product Owner Create a powerful vision statement Apply techniques to understand your customers and the market Manage and engage stakeholders Write effective user stories with acceptance criteria Utilize techniques to visualize and prioritize the Product Backlog Participate in the 5 Scrum events as the Product Owner Understand the Product Owner's role in closing a Scrum project Getting Started Introductions Workshop orientation Exam prep preview Fundamentals Recap Agile Manifesto, values, and mindset Product Owner characteristics Good vs. great Product Owner Product Ownership Product ownership Project vision Understand your customers and market Personas Stakeholder management and engagement The Product Backlog User Stories and Acceptance Criteria Preparing User Stories for a Sprint The Product Backlog Visualizing the Product Backlog Product Backlog Prioritization Technical Debt Sprint Planning and Daily Standups Sprint Planning Planning Poker Team Engagement Daily Standups Sprint Review, Retrospectives, and Closing Sprint Reviews Key Agile Patterns Retrospectives Closing the Project Summary and Next Steps Review of course goals, objectives, and content Exam prep next steps
Scrum Product Owner Exam Prep This workshop prepares you for the Scrum.org PSPO™ I certification. A voucher for the exam and the access information you will need to take the exam will be provided to you via email after you have completed the course. NOTE: If you have participated in any of IIL's other Scrum workshops, you can bypass this program and focus on reading/studying the Scrum Guide and taking practice exams from Scrum.org The Product Owner is responsible for maximizing the value of the product and the work of the Development Team. The Product Owner must be knowledgeable, available, and empowered to make decisions quickly in order for an Agile project to be successful. The Product Owner's key accountability is the Product Backlog. Managing, maintaining, and evolving the Product Backlog involves: Establishing a clear vision that engages the Development Team and stakeholders Clearly expressing Product Backlog items Ordering the items in the Product Backlog to best achieve the vision and goals Ensuring that the Product Backlog is visible, transparent, and clear to all Working with the Development Team throughout the project to create a product that fits the customer's need The Professional Scrum Product Owner™ I (PSPO I) certificate is a Scrum.org credential that enables successful candidates to demonstrate a fundamental level of Scrum mastery. PSPO I credential holders demonstrate an intermediate understanding of the Scrum framework, and how to apply it to maximize the value delivered with a product. They will exhibit a dedication to continued professional development, and a high level of commitment to their field of practice. Scrum.org does not require that you take their own sponsored or any preparatory training. However, training can facilitate your preparation for this credential. And this course is based on IIL's Scrum Product Owner Workshop, which is aligned with The Scrum Guide™. It will provide you with the information you need to pass the exam and IIL will make the arrangements for your online exam. You will be provided with an exam code and instructions, so that you can take the exam at your convenience, any time you are ready after the course. Passwords have no expiration date, but they are valid for one attempt only. See additional exam details on the next page. What you will Learn You'll learn how to: Successfully prepare for the Scrum.org PSPO I exam Identify the characteristics of a successful Product Owner Create a powerful vision statement Apply techniques to understand your customers and the market Manage and engage stakeholders Write effective user stories with acceptance criteria Utilize techniques to visualize and prioritize the Product Backlog Participate in the 5 Scrum events as the Product Owner Understand the Product Owner's role in closing a Scrum project Getting Started Introductions Workshop orientation Exam prep preview Fundamentals Recap Agile Manifesto, values, and mindset Product Owner characteristics Good vs. great Product Owner Product Ownership Product ownership Project vision Understand your customers and market Personas Stakeholder management and engagement The Product Backlog User Stories and Acceptance Criteria Preparing User Stories for a Sprint The Product Backlog Visualizing the Product Backlog Product Backlog Prioritization Technical Debt Sprint Planning and Daily Standups Sprint Planning Planning Poker Team Engagement Daily Standups Sprint Review, Retrospectives, and Closing Sprint Reviews Key Agile Patterns Retrospectives Closing the Project Summary and Next Steps Review of course goals, objectives, and content Exam prep next steps
Hire us for the first dance at your wedding, any Salsa or Latin Dance rhythm private class at your venue or at our premises in Hammersmith. We have a vast experience on building up confidence in couples who want to make even more glamorous their wedding day. You can have this lesson at our premises, on Zoom, Pre-recorded or home visit, the choice is yours!!! The Program includes: 5 or 10 Lesson 1on1 lesson Walking & Leading techniques Female & Male Teachers Footwork & Upper body techniques Steps & routines names (brain method) Body posture and language Tempo & beat music technique Fully equipped dance studio Ownership of your footage work progress & Docs Music library via dropbox or Spotify Salsa or any Latin Dance (Tango, Bachata, Merengue, etc) wedding class in London for couples who want to make the wedding day even more glamorous and stand out forever, 5 minimum pack lesson book, Taught by the native instructor We have been training couples for almost 12 years in salsa, Tango, Samba, and many other Latin rhythms in London
Learn to teach basic life support effectively with our "Promoting Best Practice in Basic Life Support Instruction" course. Ideal for healthcare professionals, educators, and individuals interested in life-saving interventions.