Step into the captivating world of persuasive communication with 'The Art of Persuasive Communication'. This course deciphers the delicate art of swaying opinions and moving audiences, offering a nuanced dive into tailoring messages for specific listeners and bolstering your credibility as a speaker. By delving into emotional appeal, rational logic, and potent storytelling, learners will unravel the intricacies of impactful communication. By the end, participants will be poised to captivate, convince, and convey with unparalleled efficacy.
Learning Outcomes
Differentiate between informative and persuasive messaging strategies.
Adapt communication techniques to resonate with distinct audiences.
Develop a robust understanding of ethos, pathos, and logos in crafting compelling narratives.
Design persuasive messages that maintain ethical standards and bolster credibility.
Implement a comprehensive approach to persuasive communication, from hooking listeners to presenting solutions.
Why buy this The Art of Persuasive Communication course?
Unlimited access to the course for forever
Digital Certificate, Transcript, student ID all included in the price
Absolutely no hidden fees
Directly receive CPD accredited qualifications after course completion
Receive one to one assistance on every weekday from professionals
Immediately receive the PDF certificate after passing
Receive the original copies of your certificate and transcript on the next working day
Easily learn the skills and knowledge from the comfort of your home
Certification
After studying the course materials of the The Art of Persuasive Communication there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60.
Who is this The Art of Persuasive Communication course for?
Individuals aiming to enhance their persuasive speaking capabilities.
Marketers and salespeople wishing to strengthen their pitch and presentation skills.
Leaders and managers seeking to influence team members or stakeholders.
Teachers and trainers looking to make their content more engaging and impactful.
Anyone desiring to become a more persuasive communicator in both professional and personal settings.
Prerequisites
This The Art of Persuasive Communication does not require you to have any prior qualifications or experience. You can just enrol and start learning.This The Art of Persuasive Communication was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection.
Career path
Public Relations Specialist: £25,000 - £50,000
Marketing Manager: £30,000 - £60,000
Corporate Trainer: £30,000 - £55,000
Sales Manager: £28,000 - £58,000
Speechwriter: £30,000 - £60,000
Communication Consultant: £35,000 - £65,000
Course Curriculum
Section 1: Introduction
Welcome & Course Overview 00:03:00
Section 2: Lessons on Persuasive Communication
Moving from an Informative to Persuasive Message 00:04:00
Tailoring Your Message to Specific Listeners 00:04:00
Increasing Your Identification with Listeners 00:06:00
Your Credibility as a Speaker (Ethos) 00:03:00
How to Communicating Your Competence 00:06:00
How to Communicate Your Character 00:03:00
How to Communicate Your Goodwill 00:04:00
Appealing to Listeners' Emotions (Pathos) 00:02:00
How to Tell Stories to Appeal to Listeners' Emotions 00:06:00
How to Use Creative Language to Add Impact 00:07:00
How to Use Your Emotions: Emotional Contagion 00:03:00
Appealing to Listeners' Minds (Logos) 00:02:00
Practical Ways to Appeal to Listeners' Minds 00:08:00
How to Design Your Overall Message for Maximum Persuasion 00:06:00
How to Hook Your Listeners 00:04:00
How to Show Listeners the Real Problem that Needs to be Fixed 00:04:00
How to Explain Your Solution Clearly 00:05:00
How to Help Listeners Visualize the Benefits of Your Solution 00:05:00
How to Explain the Potential Downside to Stay Ethical & Maintain Credibility 00:05:00
How to Make Your 'Ask' the Easy Way 00:07:00
Putting it All Into Practice (Application, Review, and Template Walk-Through) 00:07:00
Wrap Up & Next Steps 00:01:00
Assignment
Assignment - The Art of Persuasive Communication 00:00:00