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99 Product Marketing courses

Marketing on Stage

By iStudy UK

Whether you want to improve your sales pitch or become a professional speaker, this Marketing on Stage course will help give you the confidence and skills you need. Addressing a crowd with a product is something that requires a lot of courage. Our on-stage marketing course will eliminate your stage fright to make you a master of on-stage marketing.  This Marketing on Stage will equip you with the necessary tools every professional speaker needs. Public speaking is considered to be an art form. This course will teach you how to confidently present yourself on stage and engage the crowd with a powerful and attractive speaking style. The user-friendly modules will also teach you how to set and accomplish your goals when it comes to stage marketing. What you'll learn Be more confident to sell on stage Goal setting Public speaking Techniques to be a professional speaker Marketing from the stage Eliminate stage fright Marketing with webinars This course is quick and simple to learn. Be confident on the stage in under 1 hour. Requirements Learn to sell your product on stage Marketing on Stage Goal Setting 00:06:00 How to Be a Superstar Speaker in 3 Days 00:11:00 Techniques to Compelling Speaking 00:05:00 Marketing From the Stage 00:09:00 How to Fill the Room 00:05:00 BONUS 1 - 6 Easy Ways To Eliminate Stage Fright 00:09:00 BONUS 2 - Marketing With Webinars 00:07:00

Marketing on Stage
Delivered Online On Demand52 minutes
£25

Product Creation Goldmines

By iStudy UK

This guide will teach you how to make an item that will be saleable in a couple of hours and do a speedy smaller than expected dispatch to profit in 24 hours. You simply need to be efficient and effective in creating the best selling product.  You will need to reveal the reality about the distinctive approaches to fabricate a business on the web. The speediest is still item creation and a portion of the best web advertisers begun with item creation while other people who are prevalent because of mastery in another teach whether partner showcasing and are likewise making items. This is on account of nothing beats item creation regarding profiting on the web. This course will concentrate on showing you how to make a unique function quick, something that you can be glad for an offer at a higher cost. Course Highlights Product Creation Goldmines is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Product Creation Goldmines into 9 modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 5 hours and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Product Creation Goldmines Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Product Creation Goldmines is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Product Creation Goldmines is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Introduction 00:15:00 Step1 Create A Product Concept 00:30:00 Step 2 Create A Blueprint Of The Product 01:00:00 Step 3 Create The Core Product 00:30:00 Step 4 Add More Value To The Core Product 00:30:00 Step 5 Create eCovers Easily In Minutes For Free 00:30:00 Step 6 Do A Mini-Launch And Make Money Online 01:00:00 Step 7 Establish A Stronger Online Business 00:30:00 Summary 00:15:00 Mock Exam Final Exam

Product Creation Goldmines
Delivered Online On Demand5 hours
£25

Sales Funnel Phases

By iStudy UK

Learn the strategies of speeding up your success with proper sales funnel methods. Enroll in the Sales Funnel Phases course and become a Sales funnel PRO with the step-by-step guide. Sales Funnel, also known as purchase funnel, is the visual representation of the customers' towards the purchase of a product or service. The model also depicts the sales process from awareness to action. The course teaches you the step by step process of creating a sales funnel. The various building blocks of a sales funnel and the techniques of putting different building blocks together will be discussed in the course. The course shows you the right ways of communication with your audience when they subscribe. Apart from these, the course illustrates the methods of using break-even sales funnel for creating a giant list of buyers. You will know how to offer proper up-sells, down-sells, and cross-sells. Shortly, you will understand the entire funnel-creation process and able to create sales funnel for your business. Who is the target audience? Online Marketers Sales Funnel Builders Affiliate Marketers Entreprenuers Whether you own your own product or affiliate for someone else's - it's ok! Requirements You should know how to use a computer at a beginner level Module: 01 Introduction 00:02:00 7 Phases & 33 Steps Overview 00:01:00 7 Phases of A Sales Funnel 00:14:00 Pre-Frame Bridge Phase 00:19:00 Module: 02 Bridge Page 00:05:00 Qualify Subscribers Phase 00:07:00 Qualify Buyers Phase 00:19:00 ID Buyers in Heat Phase (1) 00:10:00 Age & Ascend Phase 00:05:00 Change The Selling Environment Phase 00:06:00 Course Certification

Sales Funnel Phases
Delivered Online On Demand1 hour 28 minutes
£25

Product Management Course

5.0(14)

By Training Express

If you are running a company, working in a company, or planning to develop a product, then you must know about the process involved in managing the product. The art of determining every aspect, from product development to delivery, is known as Product management. Enhancing product management skills is a key factor to success in this sector. Since product management is no easy job. However, we offer this Product management course to improve your knowledge so that you can complete your job with ease. Moreover, this product management course is developed to give the best learning experience to our learners. The course will teach the fundamentals of this topic, and you will be able to identify the process involved in managing a product right after completing this course. In addition, the learner-friendly course will let you learn the key concepts of the topic, and the knowledge of experts in preparing this course will enhance your knowledge. The ideology behind developing the course is to generate skilled human resources for society, and you will gain the required expertise once you are in. Take time and Join now! Learning Outcome After finishing this course, learners will be able to: Explain the basics of Product Management Know the methods and procedures for classifying products Learn the Criteria for product management Enhance your knowledge of pricing and branding systems Acquire market analysis procedure and Financial statements Reasoning Key Features: Instant e-certificate Fully online, interactive course with audio voiceover Developed by qualified professionals in the field Self-paced learning and laptop, tablet, smartphone-friendly 24/7 Learning Assistance Discounts on bulk purchases *** Additional Gifts *** Free Life Coaching Course *** (Offer Ends Soon) *** Course Curriculum The detailed curriculum outline of our course is as follows: Module 01: Introduction to What is Understanding the Need for The Role of Responsibilities Summary Module 02: Product Classification Types Capital Goods Raw Materials Parts Major Equipment Accessory Equipment Operating Supplies Services Summary Module 03: Developing the Product Plan Clarify Your Scope Environmental Scan Goals and Objectives Strategies and Tactics Implementation Tracking Planning Framework at a Glance Summary Module 04: New Product Development Idea Generation Forecasting and Concept Screening Concept Refinement and Specification of Requirements Prototype Testing Summary Module 05: Levels of a Product and Life Cycle Introduction Stage Growth Stage Maturity Stage Decline Stage Summary Module 06: Product Pricing Strategy Pricing Goals and Objectives Price Decision Factors Price Erosion in the Industry Initiating Price Changes Summary Module 07: Product and Brand Portfolio Analysis Brand Equity Management Brand Equity and Positioning Brand Building Summary Module 08: Channels Management What Is Channel Management Channel Selection Direct versus Indirect Channels Indirect Channels Representatives Wholesalers Retailers Channel Members as Value-Added Intermediaries Hybrid Channels Summary Module 09: Basics of Marketing for Products Marketing Mix The Four Core Ps Price Place Promotion The Three Additional Ps People Process Physical Evidence Summary Module 10: Financial Analysis for Return on Investment (ROI) Cash Flows Sales Analysis Profitability Analysis Summary Accreditation This Product Management is CPD QS Accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. Certification Once you've successfully completed your course, you will immediately be sent a digital certificate. Also, you can have your printed certificate delivered by post (shipping cost £3.99). Our certifications have no expiry dates, although we do recommend that you renew them every 12 months. CPD 10 CPD hours / points Accredited by The CPD QS Who is this course for? This course will assist you in getting your desired job in the relevant field. The course will also progress your career, regardless of your present job status. This Product Management online training course is suitable for the following: Product Developer Supervisor Support Staff Product Manager Technical & Marketing Employees Requirements Learners do not require any prior qualifications to enrol on this course. Career path Product Manager: £38,000 - £42,000 per annum Senior Product Manager: £40,000 - £85,000 per annum Technical Product Manager​: £45,000 - £80,000 per annum Product Data Management: £16.00 - £17.00 per hour Assistant Product Manager: £20,000 - £25,000 per annum Product Executive: £30,000 - £35,000 per annum Certificates Certificate of completion Digital certificate - Included Certificate of completion Hard copy certificate - Included You will get the hard copy certificates for Free! The delivery charge of the hard copy certificate inside the UK is £3.99 each.

Product Management Course
Delivered Online On Demand1 hour
£12

Product Management: Product Plan, Classification, Pricing, Marketing and Life Cycle

5.0(5)

By Online Training Academy

Master the essentials of effective Product Management with our comprehensive course. Whether you're a seasoned professional or new to the field, this course equips you with essential skills and knowledge to navigate every stage of a product's lifecycle. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access In the Product Management course, learners will gain comprehensive knowledge and skills essential for successfully managing products throughout their lifecycle. They will understand how to develop new products effectively and create solid product plans. Marketing basics will be covered, enabling learners to develop strategies that enhance product visibility and appeal. Pricing strategies will be explored, helping learners grasp the intricacies of setting competitive prices. Channels management will be taught, showing learners how to effectively distribute products to reach target markets. Financial analysis skills will be honed, ensuring learners can assess product profitability and financial health. They will also learn about product lifecycle stages, enabling them to make informed decisions on product evolution and sustainability. Lastly, learners will understand the importance of analyzing product portfolios and classifying products based on market demands and business goals. This course equips learners with practical skills vital for successful product management in diverse business environments. Course Curriculum Module 01: Introduction to Product Management Module 02: New Product Development Module 03: Developing the Product Plan Module 04: Basics of Marketing for Products Module 05: Product Pricing Strategy Module 06: Channels Management Module 07: Financial Analysis for Product Management Module 08: Levels of a Product and Product Life Cycle Module 09: Product and Brand Portfolio Analysis Module 10: Product Classification Learning Outcomes: Understand the fundamentals of product development and management strategies. Create effective product plans aligned with business objectives and market needs. Implement product pricing strategies to maximize profitability and market competitiveness. Analyze financial data to make informed decisions in product management. Evaluate product life cycles and apply appropriate marketing strategies. Conduct portfolio analysis to optimize product and brand performance. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business professionals seeking advanced product management skills. Marketing managers interested in product strategy enhancement. Entrepreneurs aiming to develop and launch new products effectively. Graduates looking to specialize in product management roles. Individuals transitioning into product management careers. Career path Product Manager Marketing Analyst Brand Strategist Market Research Analyst Business Development Manager Pricing Analyst Certificates Digital certificate Digital certificate - Included Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Product Management: Product Plan, Classification, Pricing, Marketing and Life Cycle
Delivered Online On Demand2 hours 6 minutes
£10

Product Management Consultant

By Compliance Central

***Become a Product Management Powerhouse*** Product Management is ranked among the top 25 jobs in the U.S. News & World Report's 2024 Best Jobs ranking. Product Managers are the strategic leaders behind the creation and success of some of the world's most transformative products. This Product Management Consultant course equips you with the theoretical knowledge and frameworks to excel in this in-demand field. This comprehensive Product Management Consultant Course dives deep into every stage of the Product Management lifecycle, from understanding different product classifications to crafting effective pricing strategies. You'll gain a thorough understanding of how to develop a winning Product Management plan, manage channels, and analyze product performance. Learning Outcomes By the end of this Product Management Consultant Course, you will be able to: Master the fundamentals of Product Management. Gain a comprehensive understanding of core Product Management principles. Craft a comprehensive Product Management plan for success. Develop new product ideas and navigate the new product development process. Implement effective product pricing strategies. Analyze product and brand performance to make data-driven decisions. Leverage your newfound knowledge to excel in theProduct Management field. This Product Management Consultant course delves into the theoretical underpinnings of successful product management and development. Across ten modules, you'll gain a thorough understanding of what it takes to bring a product from concept to market and ensure its long-term success. Product Fundamentals: We begin by exploring the core concepts of Product Management, including product vision, roadmaps, user research, and competitor analysis. You'll gain a solid grasp of the product development process and the various stakeholders involved. Product Strategy & Planning: We'll delve deeper into developing a winning product strategy with Product Management. You'll learn how to classify products, conduct market research, and create a comprehensive product plan that aligns with business goals. Product Development & Management: This section explores the intricacies of the new product development process. We'll cover everything from ideation and user research to product launch and lifecycle management in Product Management Consultant course. Go-to-Market Strategy: Learn how to develop a watertight go-to-market strategy that ensures your product reaches the right audience and achieves market traction. Financial Considerations: We'll explore the financial aspects of Product Management, including product costing, pricing strategies, and return on investment (ROI) analysis. Curriculum Breakdown of the Product Management Consultant Course Module 01: Introduction to Product Management Module 02: Product Classification Module 03: Developing the Product Plan Module 04: New Product Development Module 05: Levels of a Product and Product Life Cycle Module 06: Product Pricing Strategy Module 07: Product and Brand Portfolio Analysis Module 08: Channels Management Module 09: Basics of Marketing for Products Module 10: Financial Analysis for Product Management CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Product Management Consultant Course is ideal for: Aspiring Product Managers seeking a theoretical foundation. Business professionals seeking to transition into Product Management. Entrepreneurs looking to develop and launch their own products. Marketing and sales professionals seeking a deeper understanding of products and product strategy. Individuals seeking to enhance their Product Management knowledge and become a Product Management Consultant. Anyone curious about the exciting world of Product Management. Requirements There are no specific prerequisites for this Product Management Consultant Course. However, a basic understanding of business concepts would be beneficial. Career path A career in Product Management opens doors to a multitude of exciting opportunities. Here are just a few examples: Associate Product Manager Product Manager Senior Product Manager Director of Product Management Vice President of Product With hard work, dedication, and the knowledge gained from this course, you can embark on a rewarding career in the ever-evolving world of Product Management. Certificates CPD Accredited PDF Certificate Digital certificate - Included CPD Accredited PDF Certificate CPD Accredited Hard Copy Certificate Hard copy certificate - £10.79 CPD Accredited Hard Copy Certificate Delivery Charge: Inside the UK: Free Outside of the UK: £9.99 each

Product Management Consultant
Delivered Online On Demand4 hours
£12

Product Management - QLS Endorsed Course

By One Education

Product Management is the strategic nerve centre of successful business ventures. This course explores the full lifecycle of product development — from idea to execution — focusing on how to manage teams, define priorities, and align offerings with business goals. It blends insight, structure, and decision-making logic into a streamlined learning experience that speaks to aspiring and current professionals looking to shape market-ready products with clarity and intent. Without dipping into gimmicks, this course covers the fine art of keeping things simple while moving projects forward in fast-paced environments. Whether you're defining features or navigating shifting demands, you'll get to know how great product managers think, communicate, and keep calm under pressure — all with a dash of logic, some solid frameworks, and the occasional well-placed spreadsheet. Our Product Management course includes modules on: Product Classification Product Plan Product Life Cycle Pricing Strategy Brand Portfolio Analysis So if you're ready to get a head start in your Product Management career, enrol in this updated course. Meet the Endorsement The Quality Licence Scheme has been designed specifically to recognise high-quality courses. This Product Management course materials are recognised by Quality Licence Scheme (QLS). This ensures the deep research and quality resource allocation behind the development phase of the course. In addition, the QLS certificate enriches your CV and recognises your quality study on the relevant subject. Meet the Accreditation CPD Quality Standards (CPD QS) accreditation assure the Product Management course training and learning activities are relevant, reliable, and upto date. Expert Support Dedicated tutor support and 24/7 customer support are available to all students with this premium quality course. Key Benefits Learning materials of the Design course contain engaging voiceover and visual elements for your comfort. Get 24/7 access to all content for a full year. Each of our students gets full tutor support on weekdays (Monday to Friday) This 10-module Product Management course includes a range of audio, guides, resources, and quizzes to help you kick-start your career. Course Curriculum: Module 01: Introduction to Product Management In this module, you will learn the importance and impact of product management. You will also get informed about the job responsibilities of a product manager. Module 02: Product Classification Products are organised for a variety of purposes which are known as classification. In this module, you will learn the classification of products. You will learn about the product categories and their subcategories. Module 03: Developing the Product Plan In this module, you will learn the steps of developing a plan for product management. We will also give you insightful ideas about creating an effective planning process. Module 04: New Product Development In this module, you will learn all the activities for developing a new product. We will also give you ideas about prototype testing before launching a new product. Module 05: Levels of a Product and Product Life Cycle In this module, you will learn the different levels of a product. We will introduce you to different stages of a product life cycle. Module 06: Product Pricing Strategy This module will teach you the effective strategy and tactics needed for setting product prices. We will also give you ideas that work on how you can initiate price changes. Module 07: Product and Brand Portfolio Analysis In this module, you will learn the process of brand equity management. We will also elaborate on the advantages of brand building. Module 08: Channels Management In this module, you will learn the process of Channel management. We will also introduce different types of channels to you. Module 09: Basics of Marketing for Products In this module, you will learn about the marketing mix for your products. Also, we will elaborate on the four core Ps and three additional Ps of the marketing mix. Module 10: Financial Analysis for Product Management In this module, you will learn the process of necessary financial calculations for product management. We will also delve deep and provide insightful information for effective sales and profitability analysis. Course Assessment To simplify the procedure of evaluation and accreditation for learners, we provide an automated assessment system. Upon completion of an online module, you will immediately be given access to a specifically crafted MCQ test. The results will be evaluated instantly, and the score will be displayed for your perusal. For each test, the pass mark will be set to 60%. When all tests have been successfully passed, you will be able to order a certificate endorsed by the Quality Licence Scheme. Certificate of Achievement Endorsed Certificate of Achievement from the Quality Licence Scheme After successfully completing the Product Management course, learners will be able to order an endorsed certificate as proof of their achievement. Hardcopy of this certificate of achievement endorsed by the Quality Licence Scheme can be ordered and received straight to your home by post, by paying Within the UK: £69 International: £69 + £10 (postal charge) = £79 CPD Accredited Certification from One Education After successfully completing this Product Management course, you will qualify for the CPD accredited certificate from One Education. Certification is available in both PDF & hardcopy format, which can be received by paying - PDF Certificate: £9 Hardcopy Certificate (within the UK): £15 Hardcopy Certificate (international): £15 + £10 (postal charge) = £25 CPD 120 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Product Management course is designed to enhance your expertise and boost your CV. Learn key skills and gain a certificate of achievement to prove your newly-acquired knowledge. Requirements No formal requirements -anyone interested to learn about Product Management can enrol and start learning. Career path This Product Management course certificate will enrich your CV and increase your probability of getting hired or promoted. This course will help you to pursue a career in Project Management Digital Project Management Construction Management Process Engineering Product Development Program Management

Product Management - QLS Endorsed Course
Delivered Online On Demand3 days
£12

Strategic Product Innovation: A Blueprint for Success

By Compete High

🚀 Unlock Your Innovation Potential with 'Strategic Product Innovation: A Blueprint for Success' 🚀   Are you ready to revolutionize your approach to product development and catapult your business to new heights? Introducing our comprehensive online course, 'Strategic Product Innovation: A Blueprint for Success.' This meticulously crafted program is designed to equip you with the essential skills and strategies needed to lead the way in today's competitive market.   🌐 MODULE 1: Introduction Get ready to embark on a transformative journey. Gain insights into the critical role of strategic product innovation and set the stage for success. 🎯 MODULE 2: Product Strategy Explained Master the art of crafting a robust product strategy that aligns with your business goals. Learn how to navigate the complexities of the market and position your product for maximum impact. 🔍 MODULE 3: Define the What, Where, When, and How of Your Product Dive deep into the key elements of product definition. Uncover the secrets of identifying what makes your product stand out, where it fits in the market, when is the optimal time for launch, and how to execute your plan flawlessly. 🏆 MODULE 4: Ensuring a Winning Product Strategy Discover proven techniques for ensuring the success of your product strategy. From market analysis to risk management, arm yourself with the tools needed to overcome obstacles and emerge victorious. 🌟 MODULE 5: Define Your Product or Service Get hands-on guidance on defining the unique selling propositions of your product or service. Craft a compelling narrative that resonates with your target audience and sets your offering apart from the competition. 🛠️ MODULE 6: Create Your MVP (Minimum Viable Product) Learn the art of lean product development. Build a Minimum Viable Product that allows you to test your ideas, gather valuable feedback, and iterate quickly to deliver a product that customers truly want. 🛡️ MODULE 7: Defending Your Strategy Arm yourself with the knowledge and skills to defend your product strategy against market challenges and competition. Learn to adapt and thrive in dynamic environments. 🚀 MODULE 8: Create Your Product Roadmap Chart a clear path to success with a comprehensive product roadmap. Learn how to prioritize features, allocate resources effectively, and guide your team towards achieving your strategic objectives.   💡 Why Choose 'Strategic Product Innovation: A Blueprint for Success'? Expert Guidance: Learn from industry experts with a proven track record in product innovation. Practical Insights: Gain real-world, actionable insights that you can apply immediately to your projects. Flexible Learning: Access the course at your own pace, from anywhere in the world. Lifetime Access: Enjoy lifetime access to the course materials and updates.   🌐 Don't miss this opportunity to revolutionize your approach to product innovation. Enroll now and position yourself as a leader in your industry! 🌐   Course Curriculum Module 1- Introduction Product Strategy Overview 00:00 Module 2- Product Strategy Explained Voss Water Case Study 00:00 Product Strategy Building Blocks 00:00 What Investors are Looking For 00:00 Keys to Success 00:00 Module 3- Define the What, Where, When and How of Your Product Building a Compelling Product Strategy 00:00 Product Vision vs Company Vision 00:00 Questions to Ask of Your Product Vision 00:00 Module 4- Ensuring a Winning Product Strategy Common Mistakes 00:00 Best Practices 00:00 Module 5- Define Your Product or Service Define Your Product or Service 00:00 Module 6- Create Your MVP Minimum Viable Product Explained 00:00 Sample MVPs 00:00 Entrepreneurial Personality Types 00:00 MVP Guidelines 00:00 How to Evaluate Your MVP 00:00 Module 7- Defending Your Strategy Defending Your Product or Service Strategy 00:00 Module 8- Create Your Product Roadmap Your Product Roadmap 00:00 Product Roadmap Formats 00:00 Create Your Product Strategy 00:00

Strategic Product Innovation: A Blueprint for Success
Delivered Online On Demand1 hour 27 minutes
£4.99

Crafting a Dynamic Marketing Strategy for Impactful Results

By Compete High

🚀 Unlock the Power of Persuasion: Crafting a Dynamic Marketing Strategy for Impactful Results 🚀   Are you tired of marketing efforts that fall flat, leaving you wondering where you went wrong? It's time to elevate your game and transform your approach with our groundbreaking online course: 'Crafting a Dynamic Marketing Strategy for Impactful Results.'   🌟 Module 1: Introduction - Lay the Foundation for Success Dive into the fundamentals of effective marketing. Understand the psychology behind consumer behavior and learn how to connect with your audience on a deeper level. Uncover the secrets to building a brand that not only stands out but leaves a lasting impression. 📈 Module 2: Build a Strategic Marketing Plan - Your Roadmap to Success Crafting a marketing plan is an art, and in this module, you'll become a master strategist. From setting SMART goals to identifying your target audience, you'll develop a comprehensive plan tailored to your unique business. Explore the latest digital marketing trends and discover how to leverage them for maximum impact. 💡 Module 3: Workshop - Hands-On Application of Knowledge Theory is great, but application is key. Join our hands-on workshop where you'll put your newly acquired skills to the test. Receive personalized feedback from industry experts, fine-tune your strategies, and leave with a polished marketing plan ready to propel your business to new heights.   🔥 What You'll Gain: ✅ A deep understanding of consumer psychology ✅ Proven techniques to build a standout brand ✅ A strategic marketing plan tailored to your business ✅ Knowledge of the latest digital marketing trends ✅ Hands-on experience and personalized feedback   🌐 Why Choose Our Course?   🎓 Expert Instructors: Learn from seasoned professionals with a track record of success in the marketing world.   🚀 Practical Insights: Gain real-world insights and practical strategies that you can implement immediately.   🤝 Community Support: Join a vibrant community of like-minded individuals, share experiences, and network for future collaborations.   🏆 Transform your marketing efforts and achieve impactful results! Enroll now in 'Crafting a Dynamic Marketing Strategy for Impactful Results' and position your business for success in today's competitive landscape. Don't miss out on this opportunity to revolutionize your marketing game! 🚀🌟 Course Curriculum Module 1- Introduction Strategic Marketing Plan Explained 00:00 Module 2- Build a Strategic Marketing Plan Choosing a Marketing Program 00:00 Case Study Product and Services Businesses 00:00 Evaluate Your Marketing Mix 00:00 Objectives, Tactics, and Assumptions about your marketing program 00:00 Common Mistakes 00:00 Module 3- Workshop Workshop - Create Your Marketing Action Plan 00:00

Crafting a Dynamic Marketing Strategy for Impactful Results
Delivered Online On Demand1 hour
£4.99

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Brand Constellations

brand constellations

UNLOCK THE POWER OF STRATEGIC BRANDING WITH THE BRAND CONSTELLATIONS FRAMEWORK A Clear, Actionable Approach to Building & Managing Brands Branding is more than just a logo or a marketing campaign—it’s a strategic asset that drives business success. Whether you’re a CMO, founder, marketing leader, or someone eager to understand how great brands are built, this course will give you the tools to create, analyze, and manage a brand with confidence. -------------------------------------------------------------------------------- COURSE OVERVIEW 5 Modules | 28 Videos | 85 Minutes Total Includes Course Workbook for Hands-On Brand Analysis Earn a Certificate of Completion This structured, easy-to-follow course breaks down the Brand Constellations Framework into five powerful modules, giving you a clear, actionable process to build and manage a brand that stands out in the market. Each module includes engaging video lessons, real-world examples, and exercises to ensure that you apply what you learn immediately. The course workbook leads participants through an in-depth analysis of the eight stars of the Brand Constellations Framework, helping you identify strengths, weaknesses, and opportunities in your brand strategy. Upon completion of the course, you’ll receive a certificate, recognizing your expertise in brand strategy using the Brand Constellations Framework. -------------------------------------------------------------------------------- MEET YOUR INSTRUCTOR: STEVEN SILVERMAN, PH.D. Steven Silverman, Ph.D., is a branding expert, author, and consultant with over 30 years of experience working with some of the world’s most influential companies, including Microsoft, Amazon, Bose, DuPont, and Mars. As the creator of the Brand Constellations Framework, he has helped organizations align their brand strategy with business growth, ensuring brand consistency, differentiation, and market leadership. In addition to consulting, Steven teaches MBA courses in Brand Management and Marketing Strategy, providing real-world applications of branding principles to future business leaders. His Ph.D. in marketing and strategy allows him to bridge academic insights with hands-on business applications, giving you a research-backed, practical approach to brand building. This course is designed to take you beyond basic marketing concepts and give you a structured, actionable framework to create a brand that truly works—one that attracts customers, builds trust, and drives long-term success. -------------------------------------------------------------------------------- WHAT YOU’LL LEARN IN THIS COURSE The Brand Constellations Framework – A structured, research-backed model that helps you align every aspect of your brand for long-term success. How to Avoid Brand Confusion – Learn why so many brands struggle with differentiation and how to make your brand stand out. The Eight Dimensions of a Strong Brand – Explore how product, price, placement, promotion, category, competitors, company, and customer work together to shape brand meaning. Real-World Case Studies & Practical Applications – See how top brands succeed (or fail) based on their strategic choices. Hands-On Brand Analysis Workbook – Walk through a guided analysis of all eight stars of the Brand Constellations Framework, helping you evaluate and refine your brand. Earn a Certificate of Completion – Demonstrate your expertise in brand strategy with an official certificate. -------------------------------------------------------------------------------- WHO SHOULD TAKE THIS COURSE? Startup Founders & Entrepreneurs – Build a brand that attracts customers and investors. Marketing & Brand Managers – Strengthen brand positioning and alignment across all touchpoints. Corporate Leaders & Executives – Ensure your company’s brand strategy supports business goals. Students & Branding Enthusiasts – Gain expert-level insights into how great brands are built. -------------------------------------------------------------------------------- WHY THIS COURSE? This is not just another branding course. It’s a complete framework for brand strategy—one that helps you bridge the gap between branding, marketing, and business growth. Based on decades of research, real-world experience, and proven methods, the Brand Constellations Framework gives you the clarity and structure you need to manage a brand effectively. Unlike other courses that focus only on logos and messaging, this course shows you how to align your entire brand with your business strategy. Short, Actionable & High-Impact – With 85 minutes of content spread across 28 videos, you can complete the course at your own pace and apply insights immediately. Exclusive Course Workbook – The hands-on workbook guides you through an in-depth analysis of your brand, helping you refine key aspects of your strategy using the Brand Constellations Framework. Earn a Certificate – Show your mastery of strategic brand management with an official certification upon completion. -------------------------------------------------------------------------------- TAKE CONTROL OF YOUR BRAND TODAY Get Instant Access – Enroll now and start building a brand that works. Learn at Your Own Pace – Online, flexible, and designed for real-world application. Hands-On Strategy Development – Use the exclusive course workbook to refine your brand in a structured, strategic way. Earn a Certificate – Validate your expertise and enhance your professional credentials. Enroll Now and Start Your Brand Strategy Journey! 🚀