Booking options
£12
£12
On-Demand course
All levels
If you are running a company, working in a company, or planning to develop a product, then you must know about the process involved in managing the product. The art of determining every aspect, from product development to delivery, is known as Product management.
Enhancing product management skills is a key factor to success in this sector. Since product management is no easy job. However, we offer this Product management course to improve your knowledge so that you can complete your job with ease.
Moreover, this product management course is developed to give the best learning experience to our learners. The course will teach the fundamentals of this topic, and you will be able to identify the process involved in managing a product right after completing this course. In addition, the learner-friendly course will let you learn the key concepts of the topic, and the knowledge of experts in preparing this course will enhance your knowledge.
The ideology behind developing the course is to generate skilled human resources for society, and you will gain the required expertise once you are in.
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Learning Outcome
After finishing this course, learners will be able to:
Explain the basics of Product Management
Know the methods and procedures for classifying products
Learn the Criteria for product management
Enhance your knowledge of pricing and branding systems
Acquire market analysis procedure and Financial statements Reasoning
Key Features:
Instant e-certificate
Fully online, interactive course with audio voiceover
Developed by qualified professionals in the field
Self-paced learning and laptop, tablet, smartphone-friendly
24/7 Learning Assistance
Discounts on bulk purchases
*** Additional Gifts ***
Free Life Coaching Course
*** (Offer Ends Soon) ***
Course Curriculum
The detailed curriculum outline of our course is as follows:
Module 01: Introduction to
What is
Understanding the Need for
The Role of
Responsibilities
Summary
Module 02: Product Classification
Types
Capital Goods
Raw Materials
Parts
Major Equipment
Accessory Equipment
Operating Supplies
Services
Summary
Module 03: Developing the Product Plan
Clarify Your Scope
Environmental Scan
Goals and Objectives
Strategies and Tactics
Implementation
Tracking
Planning Framework at a Glance
Summary
Module 04: New Product Development
Idea Generation
Forecasting and Concept Screening
Concept Refinement and Specification of Requirements
Prototype Testing
Summary
Module 05: Levels of a Product and Life Cycle
Introduction Stage
Growth Stage
Maturity Stage
Decline Stage
Summary
Module 06: Product Pricing Strategy
Pricing Goals and Objectives
Price Decision Factors
Price Erosion in the Industry
Initiating Price Changes
Summary
Module 07: Product and Brand Portfolio Analysis
Brand Equity Management
Brand Equity and Positioning
Brand Building
Summary
Module 08: Channels Management
What Is Channel Management
Channel Selection
Direct versus Indirect Channels
Indirect Channels
Representatives
Wholesalers
Retailers
Channel Members as Value-Added Intermediaries
Hybrid Channels
Summary
Module 09: Basics of Marketing for Products
Marketing Mix
The Four Core Ps
Price
Place
Promotion
The Three Additional Ps
People
Process
Physical Evidence
Summary
Module 10: Financial Analysis for
Return on Investment (ROI)
Cash Flows
Sales Analysis
Profitability Analysis
Summary
Accreditation
This Product Management is CPD Certification Service (CPD UK) Accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field.
Disclaimer: The CPD approved course is owned by E-Learning Solutions Ltd and is distributed under license.
Certification
Once you've successfully completed your course, you will immediately be sent a digital certificate. Also, you can have your printed certificate delivered by post (shipping cost £3.99). Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.
10 CPD hours / points Accredited by The CPD Certification Service
This course will assist you in getting your desired job in the relevant field. The course will also progress your career, regardless of your present job status. This Product Management online training course is suitable for the following:
Product Developer
Supervisor
Support Staff
Product Manager
Technical & Marketing Employees
Learners do not require any prior qualifications to enrol on this course.
Product Manager: £38,000 - £42,000 per annum
Senior Product Manager: £40,000 - £85,000 per annum
Technical Product Managerâ: £45,000 - £80,000 per annum
Product Data Management: £16.00 - £17.00 per hour
Assistant Product Manager: £20,000 - £25,000 per annum
Product Executive: £30,000 - £35,000 per annum
Certificate of completion
Digital certificate - Included
Certificate of completion
Hard copy certificate - Included
You will get the hard copy certificates for Free! The delivery charge of the hard copy certificate inside the UK is £3.99 each.
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