515 Marketing courses near Basildon delivered Live Online

Google Ads Training: Turn Profit with PPC Course Overview This Google Ads Training course provides learners with comprehensive insights into running successful Pay-Per-Click (PPC) campaigns using Google Ads. From creating your first Google Ads account to mastering advanced strategies like remarketing and conversion tracking, this course equips you with the essential skills to optimise your campaigns and maximise profitability. With a clear focus on understanding Google Ads’ dynamic system, learners will gain the confidence to structure and refine their ads to attract the right audience, control costs, and drive measurable results. Upon completion, you will be ready to launch, optimise, and scale your own Google Ads campaigns. Course Description The course covers every aspect of Google Ads, starting from the basics, such as account creation and setting up billing, to advanced techniques, including optimising ad structure and bidding strategies. You'll learn how to identify effective keywords, write compelling ads, and use ad extensions to boost visibility. The course delves into account structure, the Google Ads auction dynamics, negative keywords, and remarketing strategies, all crucial for increasing conversion rates. You’ll also explore conversion tracking, ad optimisation, and automated tools like AdWords scripts to speed up performance enhancements. By the end, you'll be proficient in managing Google Ads campaigns that deliver high returns. Google Ads Training: Turn Profit with PPC Curriculum Module 01: Introduction to Google Ads Module 02: Creating and Setting Up Our First Google Ads Account Module 03: Structuring Your Ad Groups Like A Professional Module 04: How To Write Killer Ads in Google Ads! Module 05: Setting Up Your AdWords Billing Module 06: Keywords in Depth - The Heartbeat of Your Account Module 07: Account Structure - How To Structure Ad Groups Like A Pro Module 08: The Incredible Dynamics of the AdWords Auction Module 09: Expanding And Refining Your Campaigns Module 10: Negative Keywords - Your Greatest Ally Module 11: Making Your Ads Unstoppable With Multiple Ad Extensions Module 12: Remarketing – Your Secret Weapon To Converting Like A Boss Module 13: Keeping Track of Profits With Conversion Tracking Module 14: Profitable Bidding Strategies Module 15: Using AdWords Scripts To Enhance Performance and Increase Optimisation Speed Module 16: Conclusion ... Goodbye For Now! Module 17: Bonus Material! (See full curriculum) Who is this course for? Individuals seeking to master Google Ads for business or personal use. Professionals aiming to advance their digital marketing skills. Beginners with an interest in online advertising. Entrepreneurs looking to optimise their ad campaigns. Career Path Digital Marketing Specialist PPC Campaign Manager Google Ads Strategist E-commerce Marketing Manager Paid Media Analyst Online Advertising Consultant

Duration 3 Days 18 CPD hours This course is intended for Senior Executives CIOs and CTOs Business Intelligence Executives Marketing Executives Data & Business Analytics Specialists Innovation Specialists & Entrepreneurs Academics, and other people interested in Big Data Overview More specifically, BDAW addresses advanced big data architecture topics, including, data formats, transformation, real-time, batch and machine learning processing, scalability, fault tolerance, security and privacy, minimizing the risk of an unsound architecture and technology selection. Big Data Architecture Workshop (BDAW) is a learning event that addresses advanced big data architecture topics. BDAW brings together technical contributors into a group setting to design and architect solutions to a challenging business problem. The workshop addresses big data architecture problems in general, and then applies them to the design of a challenging system. Throughout the highly interactive workshop, students apply concepts to real-world examples resulting in detailed synergistic discussions. The workshop is conducive for students to learn techniques for architecting big data systems, not only from Cloudera?s experience but also from the experiences of fellow students. Workshop Application Use Cases Oz Metropolitan Architectural questions Team activity: Analyze Metroz Application Use Cases Application Vertical Slice Definition Minimizing risk of an unsound architecture Selecting a vertical slice Team activity: Identify an initial vertical slice for Metroz Application Processing Real time, near real time processing Batch processing Data access patterns Delivery and processing guarantees Machine Learning pipelines Team activity: identify delivery and processing patterns in Metroz, characterize response time requirements, identify Machine Learning pipelines Application Data Three V?s of Big Data Data Lifecycle Data Formats Transforming Data Team activity: Metroz Data Requirements Scalable Applications Scale up, scale out, scale to X Determining if an application will scale Poll: scalable airport terminal designs Hadoop and Spark Scalability Team activity: Scaling Metroz Fault Tolerant Distributed Systems Principles Transparency Hardware vs. Software redundancy Tolerating disasters Stateless functional fault tolerance Stateful fault tolerance Replication and group consistency Fault tolerance in Spark and Map Reduce Application tolerance for failures Team activity: Identify Metroz component failures and requirements Security and Privacy Principles Privacy Threats Technologies Team activity: identify threats and security mechanisms in Metroz Deployment Cluster sizing and evolution On-premise vs. Cloud Edge computing Team activity: select deployment for Metroz Technology Selection HDFS HBase Kudu Relational Database Management Systems Map Reduce Spark, including streaming, SparkSQL and SparkML Hive Impala Cloudera Search Data Sets and Formats Team activity: technologies relevant to Metroz Software Architecture Architecture artifacts One platform or multiple, lambda architecture Team activity: produce high level architecture, selected technologies, revisit vertical slice Vertical Slice demonstration Additional course details: Nexus Humans Big Data Architecture Workshop training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Big Data Architecture Workshop course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

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Course Overview This comprehensive course on "Data Analysis and Forecasting in Excel" provides learners with essential skills to manage, analyse, and visualise data effectively using Excel. Whether you are analysing historical data or forecasting future trends, this course covers key tools such as PivotTables, charts, and lookup functions to make your data work for you. Learners will also gain proficiency in automating tasks and creating dynamic reports, which are invaluable for decision-making processes in various professional settings. By the end of the course, you will have the capability to work with complex data sets, produce insightful reports, and apply forecasting techniques to guide future strategies. Course Description In this course, learners will delve into the full spectrum of data analysis capabilities offered by Excel. Topics include modifying worksheets, working with lists, and using advanced tools such as PivotTables, PivotCharts, and lookup functions. Learners will explore the process of visualising data through charts and sparklines, allowing them to convey complex information in an accessible manner. The course also covers automating workbook functionality and creating mapping data for better analysis. Additionally, learners will gain expertise in forecasting data trends to support strategic planning. By the end of the course, participants will have developed a comprehensive understanding of Excel’s analytical tools, enabling them to manage data with efficiency and precision in various business contexts. Course Modules Module 01: Modifying a Worksheet Module 02: Working with Lists Module 03: Analyzing Data Module 04: Visualizing Data with Charts Module 05: Using PivotTables and PivotCharts Module 06: Working with Multiple Worksheets and Workbooks Module 07: Using Lookup Functions and Formula Auditing Module 08: Automating Workbook Functionality Module 09: Creating Sparklines and Mapping Data Module 10: Forecasting Data (See full curriculum) Who is this course for? Individuals seeking to enhance their Excel data analysis skills. Professionals aiming to improve their forecasting and reporting capabilities. Beginners with an interest in data management and analysis. Those seeking to enhance their proficiency in Excel for career advancement. Career Path Data Analyst Business Analyst Financial Analyst Marketing Analyst Operations Manager Project Manager Excel Specialist in various industries such as finance, marketing, and logistics

Course Overview The Adobe InDesign course provides a comprehensive exploration of the software, focusing on its powerful tools for creating professional-level layouts and designs. Whether you're preparing marketing materials, publications, or digital assets, this course equips you with the essential skills to navigate the software with confidence. By the end of the course, you will have developed the proficiency to create visually appealing and highly functional documents suitable for various industries, helping to enhance your creative portfolio and advance your career in design and publishing. Course Description This course delves into the key features of Adobe InDesign, teaching learners how to use the software for creating professional publications. Topics covered include layout design, typography, image management, and mastering InDesign’s advanced tools. You will learn how to build multi-page documents, incorporate interactive elements, and refine text and image formatting for clear, aesthetically pleasing designs. Through a structured approach, learners will develop a solid foundation in creating both print and digital materials, honing skills in composition, design consistency, and brand alignment, enabling them to contribute to a wide range of design projects. Course Modules Module 01: Introduction to Adobe InDesign Overview of the interface Navigating tools and panels Setting up documents Basic design principles (See full curriculum) Module 02: Working with Text and Typography Text tool usage Typographic settings and styles Managing fonts and typography hierarchy Paragraph and character formatting (See full curriculum) Module 03: Image and Graphics Integration Inserting and editing images Working with vector graphics Image cropping and resizing Creating and applying effects (See full curriculum) Module 04: Master Pages and Templates Creating and using master pages Designing templates for consistency Applying templates across documents Effective page layout for multi-page documents (See full curriculum) Module 05: Exporting and Output Options Preparing files for print and digital formats Exporting PDFs and interactive documents Colour settings and file management (See full curriculum) Who is this course for? Individuals seeking to enhance their design skills. Professionals aiming to improve their proficiency in Adobe InDesign. Beginners with an interest in graphic design and publishing. Graphic designers, marketers, and creatives looking to broaden their software expertise. Career Path Graphic Designer Desktop Publisher Layout Artist Print Production Coordinator Marketing and Communications Specialist

Course Overview This course, "Logo Animation Fundamentals," provides a comprehensive introduction to the essential concepts of logo animation. It covers the tools, techniques, and principles needed to create impactful animated logos. Learners will explore animation software, with a focus on the use of effects to bring logos to life, making them engaging and visually striking. By the end of the course, learners will be able to produce high-quality logo animations that can enhance branding efforts across digital platforms. The course also offers valuable insights into industry practices, enabling learners to develop a solid foundation in this creative field. Course Description In this course, learners will delve into the basics of logo animation, starting with an understanding of the key principles of animation. They will explore the process of animating logos using advanced tools such as Adobe After Effects and the Saber plugin. The course also covers the history and evolution of animation, providing context to its current use in modern branding. With each module, learners will enhance their skills in design and animation, enabling them to create dynamic and professional logo animations. This course is ideal for those who wish to incorporate animation into branding or add this valuable skill to their creative toolkit. Learners will gain a thorough understanding of logo animation techniques and develop a portfolio-ready project. Course Modules: Module 01: Introduction Overview of logo animation Importance of logo animation in branding Module 02: Logo Animation Basic principles of animation Tools for animating logos Exploring different animation styles Module 03: Logo Animation Using Saber Introduction to the Saber plugin Step-by-step guide to creating glowing logo effects Integrating advanced effects into logo animation Module 04: Background of Animation The history and evolution of animation The role of animation in modern media Module 05: Outro Key takeaways and next steps for further learning Final thoughts and project wrap-up (See full curriculum) Who is this course for? Individuals seeking to enhance their branding skills with animation. Professionals aiming to expand their expertise in motion graphics and design. Beginners with an interest in animation and digital design. Marketing and branding specialists looking to integrate animated logos into campaigns. Career Path Motion Graphic Designer Animation Specialist Branding Consultant Visual Designer Digital Marketing Professional

Duration 2 Days 12 CPD hours This course is intended for This is an intermediate and beyond level SQL course geared for experienced end users, data scientists, business analysts, application developers and database administrators. Students should have recently attended a basic SQL class or have equivalent experience. Overview This course is approximately 50% hands-on, combining expert lecture, real-world demonstrations and group discussions with machine-based practical labs and exercises. Our engaging instructors and mentors are highly experienced practitioners who bring years of current 'on-the-job' experience into every classroom. Working in a hands-on learning environment led by our expert practitioner, attendees will learn advanced skills needed to: Advanced Query Techniques Manipulating Table Data Using SQL's Data Manipulation Language (DML) User-Defined Functions Stored Procedures Triggers A company?s success hinges on responsible, accurate database management. Organizations rely on highly available data to complete all sorts of tasks, from creating marketing reports and invoicing customers to setting financial goals. Data professionals like analysts, developers and architects are tasked with creating, optimizing, managing and analyzing data from databases ? with little room for error. When databases aren?t built or maintained correctly, it?s easy to mishandle or lose valuable data. Our SQL Programming and Database Training Series provides students with the skills they require to develop, analyze and maintain data and in correctly structured, modern and secure databases. Next Level SQL explores how to identify and use advanced querying techniques to manipulate and index tables. All hands-on work in this course is ANSI SQL compliant and should work with most SQL databases such as Oracle, SQL Server, MySQL, MS Access, Informix, Sybase, or any other ANSI SQL compliant database. Advanced Query Techniques Join inner outer (Left, Right, Full) Subqueries Simple Correlated Using the Exists Operator Tips for Developing Complex Queries Performing Set Operations Aggregating Results Using Group by Creating Temporary Tables Manipulating Table Data Using SQL's Data Manipulation Language (DML) Inserting Data into Tables Updating Existing Data Deleting Records Truncating Tables Implementing Data Integrity with Transactions Beginning Explicit Transactions Committing Transactions Rolling Back Transactions User-Defined Functions Definition and Benefits of Use CREATE FUNCTION Syntax RETURN Clause and the RETURNS Statement Scalar vs. Table Functions Comparison with Stored Procedures Returning Scalar Values and Tables ALTER and DROP FUNCTION Stored Procedures Definition and Benefits of Use CREATE PROCEDURE Syntax Variables and Parameters Control of Program Flow ALTER and DROP PROCEDURE Implementation Differences Triggers Definition and Benefits of Use Alternatives (e.g., Constraints) CREATE TRIGGER Syntax Trigger Types 'Inserted' (or 'NEW') and 'Deleted' (or 'OLD') Tables Event Handling and Trigger Execution ALTER and DROP TRIGGER Additional course details: Nexus Humans Advanced SQL Programming (TTSQL005) training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Advanced SQL Programming (TTSQL005) course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Listening Course - The Power of Listening Course Overview The "Listening Course - The Power of Listening" equips learners with essential listening skills, enabling them to effectively engage in conversations and enhance communication. By exploring various listening techniques and understanding the difference between active and passive listening, this course helps individuals sharpen their ability to listen attentively. It will empower learners to build stronger relationships, improve professional communication, and foster a more understanding environment. Upon completion, participants will have developed advanced listening abilities that will enhance both personal and professional interactions. Course Description In this comprehensive course, learners will delve into the different types of listening and explore the distinct approaches of active versus passive listening. Through examining key listening techniques, they will discover ways to improve their skills and recognise the difference between simply hearing and truly listening. Learners will also gain an understanding of the benefits of strong listening skills, such as enhanced decision-making and improved relationships. This course will provide learners with valuable insights into refining their communication, both in everyday conversations and in professional settings, making them more effective listeners. Listening Course - The Power of Listening Curriculum Module 01: Introduction Module 02: Lead Generation with Attraction Marketing for Business Module 03: Types of Listening Module 04: Difference Between Active and Passive Listening Module 05: Difference Between Listening and Hearing Module 06: Ways to Improve Your Listening Skills Module 07: What are Good Listening Skills Module 08: Benefits of Good Listening Skills Module 09: Conclusion (See full curriculum) Who is this course for? Individuals seeking to improve their communication skills. Professionals aiming to enhance their leadership and interpersonal abilities. Beginners with an interest in developing effective listening techniques. Anyone wanting to build stronger relationships through better communication. Career Path Customer Service Representative HR Professional Communications Specialist Sales and Marketing Expert Leadership and Management Roles Mediation and Conflict Resolution Specialist

Graphic Design Using Canva Course Overview: This course introduces learners to the world of graphic design using Canva, a powerful yet accessible design tool. It covers the essentials of graphic design, starting from the basics of working with colour and progressing through intermediate and advanced design techniques. Learners will explore photo-editing tools, graphic layout principles, and how to create professional-quality designs for a variety of purposes. By the end of the course, learners will have developed the skills to create engaging and visually appealing graphics, preparing them for roles in the creative industry. Course Description: The course covers a range of topics that build a solid foundation in graphic design using Canva. Starting with working with Adobe colours online, learners will move on to mastering basic design principles within Canva, before advancing to more complex techniques such as photo editing and designing at a professional level. The course provides learners with the knowledge to create impactful designs for social media, marketing, and branding. Learners will gain valuable skills that are widely used in the design industry, allowing them to apply these techniques in real-world contexts. The course structure is designed to build upon each module, ensuring learners progress at a comfortable pace while enhancing their graphic design abilities. Graphic Design Using Canva Curriculum: Module 01: Working with Adobe Colours Online Module 02: Basic Graphics Design using Canva Module 03: Photo-Editing Basics Module 04: Intermediate to Pro Lessons on Canva Graphic Designs Module 05: Bonus (See full curriculum) Who is this course for? Individuals seeking to enter the graphic design field. Professionals aiming to enhance their creative design skills. Beginners with an interest in digital design and visual communication. Entrepreneurs looking to improve their brand visuals. Career Path Graphic Designer Digital Marketing Specialist Social Media Content Creator Branding Consultant Freelance Designer

Freelancer Masterclass Course Overview The "Freelancer Masterclass" offers a comprehensive introduction to building a successful freelance career, focusing on key skills needed for freelancing in the copywriting field. This course equips learners with the tools to confidently start their freelance journey, from understanding the foundational principles of freelance work to mastering the skills required for copywriting. Learners will gain valuable knowledge in handling clients, improving conversion rates, and navigating the nuances of closing deals. By the end of this course, participants will be well-prepared to enter the freelancing world with the essential skills to thrive in a competitive industry. Course Description This course delves deeper into the specific skills and strategies required to succeed as a freelance copywriter. From learning how to get started, understanding the skills required, to effectively communicating with prospects, the course covers a broad spectrum of essential topics. Learners will explore various niches that use copywriters, learn how to make and close deals, and understand how to build a freelance career that stands out. Throughout the course, students will be guided on how to refine their approach to increasing conversion rates and establishing a solid client base, ensuring they are well-equipped to succeed in a dynamic freelance market. Freelancer Masterclass Curriculum Module 01: Getting Started as a Copywriter Module 02: Skills Needed by a Copywriter Module 03: Communicating With Your Prospect to Improve Conversion Rate Module 04: Making and Closing a Deal Module 05: Niches That Use Copywriters Module 06: Becoming a Freelance Copywriter Module 07: Conclusion (See full curriculum) Who is this course for? Individuals seeking to start a freelance career. Professionals aiming to enhance their copywriting skills. Beginners with an interest in copywriting or freelancing. Aspiring freelance copywriters or content creators. Career Path Freelance Copywriter Content Marketing Specialist Digital Marketing Copywriter Brand Strategist Freelance Content Writer