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1133 Marketing Strategy courses

Professional Certificate Course in Key Aspects of Intercultural Management in London 2024

4.9(261)

By Metropolitan School of Business & Management UK

This Professional Certificate Course in Key Aspects of Intercultural Management aims to equip participants with a holistic understanding of intercultural dynamics. Covering crucial areas such as strategy, marketing, human resources, leadership, communication, and international teamwork, the curriculum delves into the preparation and techniques for successful intercultural negotiations. Participants will also explore the impact of intercultural marketing on strategy development in multicultural environments and examine the role of technology and digital platforms in enhancing intercultural management and cross-cultural communication. After the successful completion of the course, you will be able to learn about the following: Identify and analyze the key areas of intercultural management, including strategy, marketing, human resources, leadership, communication, and cooperation in international teams. Discuss the preparation and techniques for intercultural negotiations and the skills necessary for successful intercultural communication. Analyze intercultural marketing and its impact on developing effective marketing strategies in multicultural environments. Discuss the role of technology and digital platforms in enhancing intercultural management and cross-cultural communication.   This Professional Certificate Course in Key Aspects of Intercultural Management aims to empower participants with a comprehensive understanding of crucial areas such as strategy, marketing, human resources, leadership, communication, and cooperation within international teams. The curriculum delves into the intricacies of intercultural negotiations, emphasizing the skills essential for successful cross-cultural communication. Participants will explore the impact of intercultural marketing on developing effective strategies in multicultural environments, while also examining the role of technology and digital platforms in enhancing intercultural management and communication. This Professional Certificate Course in Key Aspects of Intercultural Management aims to equip participants with a comprehensive understanding of pivotal areas such as strategy, marketing, human resources, leadership, communication, and collaboration in international teams. The curriculum delves into the nuances of intercultural negotiations, emphasizing the skills essential for successful cross-cultural communication. Participants will explore the intricacies of intercultural marketing, analyzing its impact on crafting effective strategies in multicultural environments. Additionally, the course addresses the role of technology and digital platforms in enhancing intercultural management and fostering cross-cultural communication proficiency. Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Key Aspects of Intercultural Management Self-paced pre-recorded learning content on this topic. Key Aspects Of Intercultural Management Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience, Global Business Professionals International Marketing Executives Human Resources Managers Multinational Team Leaders Strategic Management Practitioners Cross-Cultural Negotiators Communication Specialists Digital Marketing Professionals Corporate Leaders in Multicultural Environments Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Professional Certificate Course in Key Aspects of Intercultural Management in London 2024
Delivered Online On Demand14 days
£33

Professional Certificate Course in Integrated Business Operations Material and HR Marketing Management in London 2024

4.9(261)

By Metropolitan School of Business & Management UK

Embrace the future of integrated business. Unravel the intricacies of material management, discover the power of industrial ecology, navigate sustainable supply chains, and integrate HR and marketing strategies for maximum efficiency and positive impact. After the successful completion of the course, you will be able to learn about the following,⦁ Understand the concept of material management planning, distribution and integration.⦁ Know that industrial ecology takes industrial systems as interwoven parts of greater ecological and social systems and seeks to improve sustainability, reduce environmental effect, and maximize resource utilization in industrial operations. ⦁ Understand the concept of supply chain management and how businesses may build long-term resilience, cut expenses, and improve their brand image by incorporating sustainable practices into their supply chains. ⦁ Know the importance of sustainable outsourcing and sustainable disposal and recycling of materials. Explore the synergy between Business Operations, Material Management, HR, and Marketing in this course. Key topics include material management planning, distribution, and integration, along with insights into industrial ecology for enhanced sustainability. Delve into the principles of supply chain management and discover how integrating sustainable practices can cut expenses, improve brand image, and foster long-term resilience. Gain an understanding of the significance of sustainable outsourcing and the responsible disposal and recycling of materials. This course equips you with the knowledge and skills to craft holistic, sustainable operations. Navigate material flows, embrace industrial ecology, build resilient supply chains, and integrate effective HR and marketing strategies to create a thriving business ecosystem. Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Sustainable Business Operations, Material, HR and Marketing Management Self-paced pre-recorded learning content on this topic. Integrated Business Operations Material and HR Marketing Management Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Integrated Business Operations Manager Material Planning and Distribution Specialist HR Sustainability Coordinator Marketing Operations Analyst Industrial Ecology Consultant Sustainable Supply Chain Manager Resilience and Efficiency Strategist Recycling Program Coordinator Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Professional Certificate Course in Integrated Business Operations Material and HR Marketing Management in London 2024
Delivered Online On Demand14 days
£30

Professional Certificate Course in Creating and Starting a Venture in London 2024

4.9(261)

By Metropolitan School of Business & Management UK

The Creating and Starting the Venture course equips learners with many essential skills required to create and launch a successful new business. The course provides learners with the knowledge and practical tools to develop a comprehensive business plan and marketing plan, measure plan progress, and utilize the internet as a resource tool. Through this course, learners will gain critical thinking and problem-solving skills, enabling them to understand the scope and value of a business plan, evaluate the plan's effectiveness, and gather the required information for its development. Additionally, learners will develop the analytical skills needed for conducting market research, analyzing competition, and developing effective marketing strategies. The course aims to provide learners with the knowledge and skills necessary to create, develop, and launch a new business venture. After the successful completion of the course, you will be able to learn about the following, Develop a comprehensive business plan with all the necessary information to secure financing and launch a successful new venture. Understand who should be involved in the business planning process and how to communicate the plan to stakeholders effectively. Analyze the scope and value of the business plan, including identifying key market opportunities, potential risks, and growth strategies. Evaluate the effectiveness of a business plan using various metrics and data analysis techniques. Identify the information needs required for a successful business plan and how to gather and analyze that information. Develop and implement a marketing plan, including conducting marketing research, analyzing the competition, and developing effective marketing strategies. The aim of the course is Creating and Starting the Venture is to provide learners with the knowledge and skills necessary to create, develop, and launch a new business venture. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Creating and Starting a Venture Self-paced pre-recorded learning content on this topic. Creating and Starting the Venture Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor. Aspiring entrepreneurs Small business owners Marketing professionals Business development managers Sales managers Product managers Operations managers Project managers Consultants Business analysts Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Professional Certificate Course in Creating and Starting a Venture in London 2024
Delivered Online On Demand14 days
£30

Entrepreneurship Courses - CPD Certified

5.0(10)

By Apex Learning

***Don't Spend More; Spend Smart*** Life Just Got Better This Summer! Save Up To £5,227 and get Hard Copy + PDF Certificates + Transcript + Student ID Card + e-Learning App as a Gift - Enrol Now Tired of browsing and searching for the course you are looking for? Can't find the complete package that fulfils all your needs? Then don't worry as you have just found the solution. Take a minute and look through this 13-in-1 extensive bundle that has everything you need to succeed in Entrepreneurship and other relevant fields! After surveying thousands of learners just like you and considering their valuable feedback, this all-in-one Entrepreneurship bundle has been designed by industry experts. We prioritised what learners were looking for in a complete package and developed this in-demand Entrepreneurship course that will enhance your skills and prepare you for the competitive job market. Also, our Entrepreneurship experts are available for answering your queries and help you along your learning journey. Advanced audio-visual learning modules of these courses are broken down into little chunks so that you can learn at your own pace without being overwhelmed by too much material at once. Furthermore, to help you showcase your expertise in Entrepreneurship, we have prepared a special gift of 1 hardcopy certificate and 1 PDF certificate for the title course completely free of cost. These certificates will enhance your credibility and encourage possible employers to pick you over the rest. This Entrepreneurship Bundle Consists of the following Premium courses: Course 01: Entrepreneurship Training Course 02: Business Plan for Entrepreneurs Course 03: Basic Business Finance Course 04: Level 3 Tax Accounting Course 05: Budgeting and Forecasting Course 06: Strategic Planning and Analysis for Marketing Course 07: Digital Marketing and Advertising Level 3 Course 08: Business Branding Course 09: Sales: Psychology of Customers Course 10: People Management Skills Level 3 Course 11: Performance Management Course 12: Customer Relationship Management Course 13: Leadership & Management Diploma Course 14: Public Speaking and Presentation Skill Course Benefits you'll get from choosing Apex Learning for this Entrepreneurship: Pay once and get lifetime access to 13 CPD courses Free e-Learning App for engaging reading materials & helpful assistance Certificates, student ID for the title course included in a one-time fee Free up your time - don't waste time and money travelling for classes Accessible, informative modules designed by expert instructors Learn at your ease - anytime, from anywhere Study the course from your computer, tablet or mobile device CPD accredited course - improve the chance of gaining professional skills Gain valuable and internationally renowned experience without leaving your home How will I get my Certificate? After successfully completing the course, you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free (For The Title Course) Hard Copy Certificate: Free (For The Title Course) Curriculum of Entrepreneurship Bundle Course 01: Entrepreneurship Training Introduction to Entrepreneurship Entrepreneurship and Innovation The Entrepreneurial Mindset Introduction to Idea Generation Business Models Writing and Evaluating Business plan Fundraising The Reasons Why New Businesses Fail Green Entrepreneurship A Sustainable Development Challenge Course 02: Business Plan for Entrepreneurs Introduction to Business Plan for Entrepreneurs Things to Consider Before Starting a Business Plan The Elements of a Business Plan Who Are You Writing the Business Plan For The Purpose of a Business Plan How a Business Plan Can Help with Long Term Success Reasons You Need a Business Plan Conclusion Course 03: Basic Business Finance What is Business Finance? Why Businesses Fail The Principles of Business Finance Part 1 The Principles of Business Finance Part 2 The Balance Sheet The Income Statement The Cashflow Statement A Business Finance Exercise Financial Performance Indicators Investment Analysis Investment Analysis Exercise Key Learning Points in Business Finance Course 04: Level 3 Tax Accounting Tax System and Administration in the UK Tax on Individuals National Insurance How to Submit a Self-Assessment Tax Return Fundamentals of Income Tax Advanced Income Tax Payee, Payroll and Wages Capital Gain Tax Value Added Tax Import and Export Corporation Tax Inheritance Tax Double Entry Accounting Management Accounting and Financial Analysis Career as a Tax Accountant in the UK Course 05: Budgeting and Forecasting Introduction Detail Budget Requirement Process of Making Budget Course 06: Strategic Planning and Analysis for Marketing An Introduction to Strategic Planning Development of a Strategic Plan Strategic Planning for Marketing Strategic and Marketing Analysis Internal Analysis External Analysis Market Segmentation, Targeting and Positioning Approaches to Customer Analysis Approaches to Competitor Analysis Course 07: Digital Marketing and Advertising Level 3 Introduction General Tips & Tricks Series SEO (Search Engine Optimisation) YouTube Google Adwords Google Analytics Email Marketing Linkedln Twitter Facebook Instagram Mobile App Course 08: Business Branding Business Course Promo Video Chapter1 Chapter2 Chapter3 Chapter4 Chapter5 Chapter6 Chapter7 Chapter8 Chapter9 Chapter10 Chapter11 Course 09: Sales: Psychology of Customers Introduction Introducing A.S.K - concentrating on 'A' for ATTRACT. Section 3 The 'S' of A.S.K. - SERVING Section 4 The K of A.S.K Section 5 ...And lastly... Course 10: People Management Skills Level 3 Introduction to Human Resources Employee Recruitment and Selection Procedure Employee Training and Development Process Performance Appraisal Management Employee Relations Motivation and Counselling Ensuring Health and Safety at the Workplace Employee Termination Employer Records and Statistics Essential UK Employment Law Course 11: Performance Management Introduction Performance Key Performance Indicators Reporting Rewarding Conclusion Course 12: Customer Relationship Management Module 01: Introduction to Customer Relationship Management (CRM) Module 02: CRM Fundamentals Module 03: CRM Strategies CRM Strategies Module 04: Data Analysis in CRM Module 05: CRM Databases Module 06: Deepening Customer Relationship Module 07: Handling Customer Complaints Module 08: Future of CRM Course 13: Leadership & Management Diploma Understanding Management and Leadership Leadership Theories Improving Management and Leadership Performance High Performance Teams Motivating Employees Organisational Skills Talent Management Succession Planning Business Process Management Communication Skills Negotiation Techniques Managing Meetings and Giving Feedback Managing Change Time Management Stress Management Emotional Intelligence in Leadership Managing Conflict Dealing with Office Politics Risk Management Corporate Responsibility and Ethics Course 14: Public Speaking and Presentation Skill Course Introduction QUICK UNLEARNING Before Starting this "SKILL" IS THIS HAPPENED WITH YOU???? Impressive Methods of Hooking Audience, even before your Speech or Presentation 6 Highly Impressive Methods of Starting any Speech or Presentation!! Body Language: 6 Methods for Impressive Body Language for Speech or Presentation Vocal Variety: 3 Methods (VST) for POWERFUL Vocal Variety Effective Methods of Ending Any Speech or Presentation CPD 145 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone from any background can enrol in this Entrepreneurship bundle. Persons with similar professions can also refresh or strengthen their skills by enrolling in this course. Students can take this course to gather professional knowledge besides their study or for the future. Requirements Our Entrepreneurship is fully compatible with PC's, Mac's, laptops, tablets and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so that you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course; it can be studied in your own time at your own pace. Career path Having this various expertise will increase the value of your CV and open you up to multiple job sectors. Certificates Certificate of completion Digital certificate - Included

Entrepreneurship Courses - CPD Certified
Delivered Online On Demand
£69

E-commerce Management and Digital Skills - 8 Courses Bundle

By NextGen Learning

Recent studies suggest that by 2025, over 80% of businesses in the UK will have some form of online presence, predominantly driven by e-commerce. This surge in online trading and digital interaction is reshaping the retail landscape and the skills required to engage, retain, and satisfy customers effectively. Our E-commerce Management and Digital Skills bundle is tailored to arm learners with a profound understanding of e-commerce. This package includes comprehensive courses on Level 3 E-commerce Management, Digital Marketing with a special focus on Growth Hacking Techniques, Social Media Marketing, Diploma in Web Design, UX Fundamentals, Strategic Planning and Analysis for Marketing, Sales Skills, and the acclaimed Customer Service Diploma. Dive deep into the intricacies of e-commerce management and emerge with unparalleled insights into the digital marketplace. The eight courses included in the bundle are: Course 1: Level 3 E-commerce Management Course 2: Digital Marketing - Growth Hacking Techniques - Online Course Course 3: Social Media Marketing Course - The Step by Step Guide Course 4: Diploma in Web Design - Video Training Course 5: UX (User Experience) Fundamentals Course 6: Strategic Planning and Analysis for Marketing Course 7: Sales Skills Course 8: Customer Service Diploma Learning Outcomes: Gain a thorough understanding of e-commerce management and its contemporary strategies. Comprehend growth hacking techniques and their application in digital marketing. Develop strategies for effective social media marketing campaigns. Understand the principles of web design and the significance of user experience. Master the art of strategic planning and analysis within a marketing context. Acquire core skills in sales and advanced customer service strategies. In the constantly evolving world of digital trade, understanding the intricacies of e-commerce management is vital. This bundle commences with the Level 3 E-commerce Management course, laying a robust foundation for all things e-commerce. To boost online visibility, the Digital Marketing and Growth Hacking Techniques course provides learners with innovative strategies, while the Social Media Marketing course demystifies the world of online audience engagement. Venturing further, the Diploma in Web Design instils the art of crafting visually appealing websites, and the UX Fundamentals focus on ensuring a seamless user journey on these platforms. Strategic Planning and Analysis for Marketing helps learners navigate the complex world of marketing decisions. Rounding off with Sales Skills and the Customer Service Diploma, the bundle ensures participants can convert leads into loyal customers with finesse. CPD 90 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Individuals looking to delve into e-commerce management and enhance their digital skills. Marketers keen on amplifying their online marketing strategies. Web designers aspiring to understand e-commerce implications. Sales professionals aiming to optimise their digital sales approach. Customer service enthusiasts wanting to excel in the e-commerce domain. Requirements Without any formal requirements, you can delightfully enrol in this course. Career path E-commerce Manager Digital Marketing Specialist Social Media Strategist Web Designer UX Designer Sales Executive (Digital Products) Customer Service Manager (E-commerce) Certificates CPD Certificate Of Completion Digital certificate - Included 8 Digital Certificates Are Included With This Bundle CPD Quality Standard Hardcopy Certificate (FREE UK Delivery) Hard copy certificate - £9.99 Hardcopy Transcript: £9.99

E-commerce Management and Digital Skills - 8 Courses Bundle
Delivered Online On Demand46 hours
£39

Professional Email Writing & Email Marketing Masterclass - 8 Courses Bundle

By NextGen Learning

Ignite your email marketing prowess with our compact yet comprehensive "Professional Email Writing & Email Marketing Masterclass" course bundle. Master email writing, learn advanced email marketing strategies, build efficient email lists, create stunning HTML email templates, write compelling copy, and boost your typing speed with touch typing. This isn't just theory; it's about equipping you with competitive skills to excel in the evolving digital marketing landscape. Enrol now - your journey to becoming an email marketing superstar starts here. Act fast, limited spots available! This Professional Email Writing & Email Marketing Masterclass Bundle Comprises the Following CPD Accredited Courses: Course 01: Email Writing: Styles and Templates Course 02: Email Marketing Masterclass Course 03: Essential Strategies to Create an Email List Course 04: Create a Responsive HTML Email Template Course 05: Affiliate Marketing Course 06: Copywriting Course Course 07: Copyediting & Proofreading Course 08: Touch Typing Essentials What will Make You Stand Out? On completion of this Professional Email Writing & Email Marketing Masterclass bundle, you will gain the following: CPD QS Accredited courses After successfully completing the Email Writing Course, you will receive a FREE PDF Certificate as evidence of your newly acquired abilities. Lifetime access to the whole collection of learning materials. Enrolling in the Email Writing Course has no additional cost. 24x7 Tutor Support You can study and complete the Email Writing course at your own pace. For the price of ONE, we're giving you SIX comprehensive CPD Accredited courses that will transform your emailing from a daunting task to an exciting journey of connection, engagement and business growth! 1. Email Writing: Styles and Templates: Learn the secret language of impactful email communications, unlock the power of compelling content, and get your hands on ready-to-use, bespoke templates that are sure to impress your recipients! 2. Email Marketing Masterclass: Whether you're a novice or a seasoned email marketer, this masterclass will teach you the art of creating captivating email campaigns that will drive traffic, boost conversions, and rocket your ROI! 3. Essential Strategies to Create an Email List: Every great campaign starts with a strong email list. Master the most effective list-building strategies to attract quality subscribers and foster lasting relationships. 4. Create a Responsive HTML Email Template: In the era of mobile users, responsiveness is the key. This course will guide you through creating stunning, mobile-friendly HTML emails that look fantastic on any device! 5. Copywriting Course: Words are your most powerful weapon. Learn how to wield them effectively with the tricks and techniques of the world's most successful copywriters! 6. Touch Typing Essentials: Boost your productivity with the power of touch typing. Increase your typing speed and accuracy, giving you more time to focus on what matters most! Show off your new skills with a certificate of completion. After successfully completing the Professional Email Writing & Email Marketing Masterclass course bundle, you can order your CPD Accredited PDF Certificates for Free as proof of your achievement. You can order Hardcopy CPD Accredited Certificates for £4.99. Please Note: The delivery charge inside the U.K. is absolutely free, and international students have to pay £8.99. CPD 20 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Professional Email Writing & Email Marketing Masterclass Bundle is open to everybody including: Professionals are seeking to enhance their email writing & email marketing skills. Digital Marketing personnel's seeking to boost their sales. Job seekers aim to create compelling emails. Copywriters and marketers are refining persuasive writing. Individuals are improving their proofreading and editing abilities. Those interested in enhancing typing speed for efficient emailing. Requirements Without any formal requirements, you can delightfully enrol in this Professional Email Writing & Email Marketing Masterclass bundle. Just get a device with internet connectivity, and you are ready to start your learning journey. Thus, complete this course at your own pace. Career path Our Email Writing & Email Marketing Masterclass bundle will prepare you for a range of careers, including: Business Manager/ Executive Email Marketing Specialist Email Marketing Manager Digital Marketing Manager Marketing Automation Specialist CRM Manager Content Writer/Copywriter Marketing Assistant Communications Manager PR Specialist

Professional Email Writing & Email Marketing Masterclass - 8 Courses Bundle
Delivered Online On Demand16 hours
£39

Professional Certificate Course in Consumer Behaviour and Hotel Marketing in London 2024

4.9(261)

By Metropolitan School of Business & Management UK

Our Professional Certificate Course in Consumer Behaviour and Hotel Marketing is designed to provide a comprehensive overview of the factors influencing customer's buying behavior and how it affects the hotel industry. Throughout the course, students will learn about the buyer decision process and the impact of changes in consumer behavior on hotels. They will also learn how to provide the service quality and value that guests expect, and how to meet guest expectations through planning. The course will cover the hospitality planning cycle and emphasize the importance of a positive client experience to the hotel industry. Overall, this course will equip students with the knowledge and skills needed to succeed in the dynamic field of hotel marketing. The Professional Certificate Course in Consumer Behaviour and Hotel Marketing is a comprehensive program designed for hospitality professionals who want to improve their understanding of guest behavior and leverage marketing strategies to drive revenue growth. The course covers a wide range of topics, including consumer psychology, market segmentation, branding, advertising, and revenue management. Students will learn how to identify different guest segments, understand their needs and preferences, and create tailored marketing messages that resonate with them. They will also explore the different stages of the guest journey, from awareness to loyalty, and learn how to optimize each stage to maximize revenue and guest satisfaction. Our Professional Certificate Course in Consumer Behaviour and Hotel Marketing covers the buyer decision process, factors influencing buying behavior, and impact of changes in consumer behavior on hotels. It emphasizes meeting guest expectations through planning and the importance of a positive client experience to the hotel industry. Students will gain expertise in hotel marketing and consumer behavior, and learn to provide service quality and value to guests. After the successful completion of the course, you will be able to learn about the following, What is customer's Buying Behaviour? Factors Influencing Buying Behaviour in Hotel Marketing. The Buyer Decision Process. Impact of Changes in Consumer Behaviour on Hotels. Provide the service quality and value that guests expect. Meeting Guest Expectations through Planning. The Hospitality Planning Cycle. The importance of a positive client experience to the hotel industry.   Our Professional Certificate Course in Consumer Behaviour and Hotel Marketing is designed to provide a comprehensive overview of the factors influencing customer's buying behavior and how it affects the hotel industry. Throughout the course, students will learn about the buyer decision process and the impact of changes in consumer behavior on hotels. They will also learn how to provide the service quality and value that guests expect, and how to meet guest expectations through planning. The course will cover the hospitality planning cycle and emphasize the importance of a positive client experience to the hotel industry. Overall, this course will equip students with the knowledge and skills needed to succeed in the dynamic field of hotel marketing. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Consumer Behaviour and Hotel Marketing Self-paced pre-recorded learning content on this topic. Consumer Behaviour and Hotel Marketing Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience, Hospitality professionals looking to improve their marketing skills Hotel managers seeking to increase revenue and guest satisfaction Marketing professionals interested in the hospitality industry Students and recent graduates pursuing careers in hospitality Entrepreneurs starting their own hospitality businesses Professionals seeking to enhance their resume and career prospects in hospitality Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Professional Certificate Course in Consumer Behaviour and Hotel Marketing in London 2024
Delivered Online On Demand14 days
£31

Virtual Talks from the I AM Writing Festival

By I AM in print Ltd

Virtual talks from the @iaminprint #iamwritingfestival covering many aspects of #writing and #publishing, from character creation to marketing, #self-publishing to finding a #literary agent. These talks were delivered to live international audiences and can provide much #writinginspiration to #writers in the comfort of your own home. Immerse yourself in the festival fun, and leave feeling motivated.

Virtual Talks from the I AM Writing Festival
Delivered Online On Demand
£37

Business Studies, Accounting and Finance - CPD Certified

4.7(26)

By Academy for Health and Fitness

24-Hour Flash Sale! Prices Reduced Like Never Before!! 4 in 1 Business Studies, Accounting and Finance Bundle Businesses have started to thrive and the competition has never been this fierce in the economy of the UK. Hence, the demand for multifaceted professionals in business studies has also increased significantly. A staggering 85% of UK employers highlight the critical need for employees with a blend of financial knowledge and strategic business insights. This Bundle is meticulously crafted to meet these demands, offering comprehensive knowledge that can assist one academically and even in real-world business practices. This course takes you through the core pillars of business management. The Diploma in Business Studies lays a solid foundation, covering essential aspects of business operations and strategies. The Accounting and Finance course teaches you financial reporting, budgeting, and analysis, crucial for any business's success. Lastly, the Marketing and HR courses round out this bundle, equipping you with the skills to develop compelling marketing strategies and manage an organisation's most valuable asset-its people-effectively. This Business Studies, Accounting and Finance Bundle Contains 4 of Our Premium Courses for One Discounted Price: Course 01: Diploma in Business Studies at QLS Level 5 Course 02: Accounting and Finance Course 03: Marketing Course Course 04: HR (Human Resources) at QLS Level 7 After completing this bundle, you'll be able to launch or accelerate a career that spans the vibrant sectors of business studies, accounting, finance, marketing, and human resources. With the skills to analyse financial statements, craft marketing campaigns, and lead HR initiatives, you'll not only enhance your employability but also have the potential to drive real change and innovation within any organisation. So, take the leap and build the foundation for a dynamic and rewarding career by enroling now! Learning Outcomes of this Course: Navigate the fundamentals of business studies with a comprehensive overview. Analyse and interpret financial reports for informed decision-making. Develop strategic marketing campaigns tailored to diverse markets. Master HR practices and contribute to organisational development. Apply financial principles to optimise business performance and growth. Lead and manage teams with effective communication and leadership skills. Why Prefer this Course? Get a chance to order a QLS Endorsed Certificate upon completion of the course Get a Free Student ID Card with this training program (£10 postal charge will be applicable for international delivery) The course is Affordable and Simple to understand Get Lifetime Access to the course materials The training program comes with 24/7 Tutor Support Start your learning journey straight away! Curriculum Breakdown Course 01: Diploma in Business Studies at QLS Level 5 Module 01: Introduction to Business Management Module 02: Operations Management Module 03: Introduction to Business Analysis Module 04: Project Management Module 05: Business Process Management Module 06: Planning & Forecasting Operations Module 07: Performance Management Module 08: Management of Cash and Credit Module 09: Managing Risk and Recovery Module 10: Business Environment Module 11: Human Resource Management Module 12: Customer Service Course 02: Accounting and Finance Module 01: Introduction to Accounting Module 02: The Role of an Accountant Module 03: Accounting Concepts and Standards Module 04: Double-Entry Bookkeeping Module 05: Balance Sheet Module 06: Income statement Module 07: Financial statements Module 08: Cash Flow Statements Module 09: Understanding Profit and Loss Statement Module 10: Financial Budgeting and Planning Module 11: Auditing Course 03: Marketing Course Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Strategic Marketing Module 04: Marketing Environment Module 05: Market Segmentations Module 06: Consumer Buying Behaviour Module 07: Business Markets and Buying Behaviour Module 08: Marketing Research Module 09: Product Strategy Module 10: Branding Strategy Module 11: Product Life Cycle Module 12: Pricing Strategy Module 13: Marketing Channels Module 14: Integrated Marketing Communications Module 15: Advertising and Sales Promotion Module 16: Personal Selling and Public Relations Module 17: Direct and Digital Marketing Course 04: HR (Human Resources) at QLS Level 7 Module 01: Introduction to Human Resources Module 02: An Overview of the Recruitment Industry Module 03: The UK Recruitment Legislation Module 04: The Recruitment Process Module 05: Negotiation Techniques Module 06: Key Performance Indicators for the Recruitment Industry Module 07: Employee Training and Development Process Module 08: Candidate Management Module 09: Candidate Interview Processes Module 10: Managing Meetings and Giving Feedback Module 11: Performance Appraisal Management Module 12: Employee Relations Module 13: Motivation and Counselling Module 14: Ensuring Health and Safety at the Workplace Module 15: Employer Records and Statistics Module 16: Conflict Management Module 17: Employee Termination Module 18: Organisational Skills Module 19: Communication Skills Module 20: Stress Management Module 21: Time Management How will I get my Certificate? After successfully completing the course, you will be able to order your Certificates as proof of your achievement. PDF Certificate: Free (Previously it was £12.99*4 = £52) CPD 190 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone interested in learning more about the topic is advised to take this bundle. This bundle is ideal for: Aspiring entrepreneurs Marketing professionals HR managers Accountants Finance students Career changers Requirements You will not need any prior background or expertise to enrol in this course. Career path After completing this bundle, you are to start your career or begin the next phase of your career. Business Analyst - £30,000 to £50,000 Marketing Manager - £28,000 to £50,000 HR Manager - £35,000 to £60,000 Accountant - £25,000 to £45,000 Financial Analyst - £30,000 to £55,000 Operations Manager - £30,000 to £55,000 Certificates CPD Accredited Digital Certificate Digital certificate - Included Upon passing the Course, you need to order a Digital Certificate for each of the courses inside this bundle as proof of your new skills that are accredited by CPD QS for Free. CPD Accredited Hard Copy Certificate Hard copy certificate - £29 Please note that International students have to pay an additional £10 as a shipment fee. Diploma in Business Studies at QLS Level 5 Hard copy certificate - £119 Please note that International students have to pay an additional £10 as a shipment fee.

Business Studies, Accounting and Finance - CPD Certified
Delivered Online On Demand22 hours
£31

Transcription Skills Fundamentals for Beginners

4.3(43)

By John Academy

Unlock the world of transcription with our "Transcription Skills Fundamentals for Beginners" course. Master basic and advanced techniques, refine grammar and punctuation skills, and explore specialized transcription areas. Build a solid foundation for a successful transcription career. Join us and gain the skills needed to transcribe accurately and efficiently, opening doors to diverse opportunities in transcription. Enroll now and embark on a journey to proficiency in transcription.

Transcription Skills Fundamentals for Beginners
Delivered Online On Demand
£24.99