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866 Marketing Management courses in Exeter delivered Online

Sales and Marketing

4.5(3)

By Studyhub UK

Explore the dynamic realm of sales and marketing through a comprehensive course that delves into essential concepts and strategies. Gain a solid understanding of marketing principles, types, and the crucial components of the marketing mix. Learn effective ways to communicate and engage with customers, while also discovering the significance of marketing goals and the marketing funnel. Avoid common marketing mistakes and enhance your knowledge in this vital field. Learning Outcomes: Grasp the fundamentals of marketing and its role in business success. Understand various types of marketing strategies and their applications. Learn about the components and strategies of the marketing mix. Develop effective communication methods for conveying marketing messages. Explore customer communication techniques and relationship-building strategies. Define and set meaningful marketing goals to guide your efforts. Understand the concept and stages of the marketing funnel. Identify and avoid common marketing mistakes to optimize your strategies. Why buy this Sales and Marketing?  Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Sales and Marketing you will be able to take the MCQ test that will assess your knowledge. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Sales and Marketing course is ideal for Aspiring marketing professionals seeking a solid foundation. Sales professionals aiming to understand marketing's role. Business owners and entrepreneurs looking to enhance their marketing knowledge. Individuals interested in expanding their skill set in sales and marketing. Prerequisites This Sales and Marketing was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Marketing Assistant - Average Earnings: £18,000 - £25,000 per year. Sales Representative - Average Earnings: £20,000 - £30,000 per year. Digital Marketing Specialist - Average Earnings: £25,000 - £40,000 per year. Marketing Manager - Average Earnings: £30,000 - £50,000 per year. Chief Marketing Officer (CMO) - Average Earnings: £60,000 - £100,000+ per year. Course Curriculum Sales and Marketing Module One - Getting Started 00:30:00 Module Two - What is Marketing 00:30:00 Module Three - Common Marketing Types (I) 00:30:00 Module Four - Common Marketing Types (II) 00:30:00 Module Five - The Marketing Mix 00:30:00 Module Six - Communicating the Right Way 01:00:00 Module Seven - Customer Communications 00:30:00 Module Eight - Marketing Goals 00:30:00 Module Nine - The Marketing Funnel 01:00:00 Module Ten - Marketing Mistakes (I) 01:00:00 Module Eleven - Marketing Mistakes (II) 01:00:00 Module Twelve - Wrapping Up 00:30:00 Activities Sales and Marketing - Activities 00:00:00 Mock Exam Mock Exam - Sales and Marketing 00:20:00 Final Exam Final Exam - Sales and Marketing 00:20:00

Sales and Marketing
Delivered Online On Demand8 hours 40 minutes
£10.99

Microsoft Excel Complete Diploma

5.0(1)

By Course Gate

Learn how to use Microsoft Excel like a pro with our comprehensive Microsoft Excel Complete Diploma course. You will discover the latest features and functions, from basic calculations to advanced data analysis and visualization techniques. Whether you are an office worker, a business professional, or a student, this course will provide you with flexible learning options and expert guidance to help you excel in your career. Earn your certification and enhance your credentials with this course.

Microsoft Excel Complete Diploma
Delivered Online On Demand11 hours 20 minutes
£11.99

Cupcake Baking

By RapidEDX

Dive into the delightful world of cupcake baking with our comprehensive course, designed for both beginners and seasoned bakers. Learn the art of crafting perfect cupcakes, from mixing and baking to decorating and selling. Turn your passion for baking into a profitable business with expert tips on marketing and management. Learning Outcomes Master fundamental cupcake baking techniques. Perfect the art of cupcake batter preparation. Learn advanced frosting and decoration methods. Explore unique and specialty cupcake recipes. Develop skills to launch and manage a cupcake business. Course Curriculum Module 01: Introduction to Cupcakes Overview of Cupcake Baking: Discuss the basics of cupcake preparation, including tools, ingredients, and the history of cupcakes. Module 02: Cupcake Batter Creating the Perfect Batter: Techniques for mixing batter that results in light, fluffy cupcakes every time. Module 03: Baking Cupcakes Baking Techniques: Critical factors in baking, such as temperature, timing, and troubleshooting common issues. Module 04: A Guide to Frosting Cupcakes Perfectly Frosting Skills: Different types of frosting and methods for applying them to achieve professional-looking cupcakes. Module 05: Decorate Your Cupcake Decorative Techniques: Advanced decorating skills, including the use of fondant, piping, and thematic decorations. Module 06: Specialty Cupcakes Exploring Flavors and Designs: How to create cupcakes for special occasions and dietary preferences. Module 07: Get Some Exclusive Cupcake Recipes Exclusive Recipes: Introduction to unique recipes that can set your cupcake business apart from the competition. Module 08: Get Your Cupcake Business off the Ground Starting a Cupcake Business: Steps to establish a business, from the legal aspects to the creation of a brand. Module 09: Marketing and Inventory Management of the Cupcake Business Business Management Skills: Effective strategies for marketing, managing inventory, and maintaining the financial health of a cupcake business.

Cupcake Baking
Delivered Online On Demand2 hours
£15

Sales and Marketing: Email Marketing

4.5(3)

By Studyhub UK

Explore the dynamic world of sales and marketing with a focus on the powerful tool of email marketing. Delve into essential concepts such as sales management, marketing strategies, and effective email campaigns. Gain insights into creating compelling sales strategies, harnessing the potential of email marketing, and understanding the intricate connection between sales and marketing. Learning Outcomes: Understand the fundamentals of sales and its role in business. Explore sales management techniques and principles. Gain insights into the core concepts of marketing and its strategies. Comprehend the relationship between sales and marketing. Learn about effective sales strategies and their implementation. Dive into the world of email marketing and its impact. Discover methods to create engaging and successful email campaigns. Understand the synergy between sales, marketing, and email marketing. Why buy this Sales and Marketing: Email Marketing?  Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Sales and Marketing: Email Marketing you will be able to take the MCQ test that will assess your knowledge. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Sales and Marketing: Email Marketing course is ideal for Sales professionals aiming to enhance their marketing skills. Marketers interested in incorporating email marketing into their strategies. Business owners and entrepreneurs seeking effective sales and marketing approaches. Individuals looking to broaden their knowledge of sales and marketing techniques. Prerequisites This Sales and Marketing: Email Marketing was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Marketing Coordinator - Average Earnings: £20,000 - £30,000 per year. Sales Representative - Average Earnings: £20,000 - £30,000 per year. Digital Marketing Specialist - Average Earnings: £25,000 - £40,000 per year. Sales and Marketing Manager - Average Earnings: £30,000 - £50,000 per year. Marketing Director - Average Earnings: £50,000 - £80,000 per year. Course Curriculum Introduction to Sales Sales Management- Part 1 01:00:00 Sales Management- Part 2 01:00:00 Sales Management- Part 3 01:00:00 Sales Management- part 4 01:00:00 Sales Management- Part 5 01:00:00 Sales Management- Part 6 01:00:00 Sales Management- Part 7 01:00:00 Sales Management Module One - Getting Started 00:30:00 Module Two - Understanding the Talk 01:00:00 Module Three - Getting Prepared to Make the Call 01:00:00 Module Four - Creative Openings 01:00:00 Module Five - Making Your Pitch 01:00:00 Module Six - Handling Objections 01:00:00 Module Seven - Sealing the Deal 00:30:00 Module Eight - Following Up 01:00:00 Module Nine - Setting Goals 01:00:00 Module Ten - Managing Your Data 00:30:00 Module Eleven - Using a Prospect Board 01:00:00 Module Twelve - Wrapping Up 00:30:00 Introduction to Marketing Module One - Getting Started 00:05:00 Module Two - What is Marketing 00:30:00 Module Three - Common Marketing Types (I) 00:30:00 Module Four - Common Marketing Types (II) 00:30:00 Module Five - The Marketing Mix 00:30:00 Module Six - Communicating the Right Way 01:00:00 Module Seven - Customer Communications 00:30:00 Module Eight - Marketing Goals 00:30:00 Module Nine - The Marketing Funnel 01:00:00 Module Ten - Marketing Mistakes (I) 01:00:00 Module Eleven - Marketing Mistakes (II) 01:00:00 Module Twelve - Wrapping Up 00:30:00 Level 3 Diploma in Marketing- Activities 00:00:00 Sales and Marketing Defining Marketing 00:30:00 Recognising Trends 00:15:00 Doing Market Research 00:00:00 Strategies for Success 00:15:00 Mission Statements 00:15:00 Trade Shows 00:15:00 Developing a Marketing Plan 00:30:00 Increasing Business 00:15:00 Saying No to New Business 00:30:00 Advertising Myths 00:30:00 Networking Tips 00:30:00 Sales Strategies Selling Skills 00:15:00 The Sales Cycle 00:30:00 Framing Success 00:15:00 Setting Goals with SPIRIT! 00:15:00 The Path to Efficiency 00:15:00 Customer Service 00:15:00 Selling More 00:15:00 Selling Price 00:15:00 Email Marketing Introduction and the Biggest Mistakes People Make With Email Marketing 00:06:00 Introduction to Course Tutor 00:15:00 What is email marketing all about? 00:04:00 Promotional Email 00:08:00 Value Email 00:10:00 Email Checklist 00:12:00 Autoresponder - Send a broadcast 00:14:00 Example Promotional Email 00:03:00 Testing the broadcast 00:02:00 Send the broadcast 00:04:00 How to add a pop up opt in 00:07:00 How to add a pop over opt in 00:13:00 Autoresponders 00:06:00 Free Trial Aweber 00:02:00 Create a New List 00:05:00 Turn off double opt in 00:03:00 Company Branding 00:05:00 Create an opt in box 00:10:00 Pop up box opt in 00:02:00 Blog 24 Follow up email series 00:13:00 Blog 25 Email test 00:17:00 The Benefits of the Internet 00:06:00 What are we trying to achieve 00:09:00 6 steps to a video opt in 00:11:00 End result 00:06:00 Next steps 00:05:00 Assignment Assignment - Sales and Marketing: Email Marketing 00:00:00

Sales and Marketing: Email Marketing
Delivered Online On Demand33 hours
£10.99

Marketing: Research, Branding, Advertising and Pricing Strategies

5.0(5)

By Online Training Academy

Unlock the secrets of successful marketing with our comprehensive course, "Marketing: Research, Branding, Advertising, and Pricing Strategies." From understanding the basics to mastering strategic marketing, this course covers it all. Explore essential topics like consumer behaviour, market segmentation, product life cycles, branding, pricing strategies, and digital marketing. Gain practical insights into advertising, sales promotion, personal selling, and public relations. Perfect for anyone looking to enhance their marketing skills and drive business success. Key Features: CPD Certified Developed by Specialist Lifetime Access Learners will gain a solid understanding of marketing fundamentals and the marketing process. They will explore the marketing environment and conduct marketing research to understand consumer and business buying behaviours. Students will learn how to segment markets and develop effective product strategies throughout the product life cycle. They will discover the essentials of branding and pricing strategies to position products competitively. The curriculum covers marketing channels, integrated marketing communications, and the importance of advertising and sales promotions. Personal selling, public relations, and direct and digital marketing are also key components. Finally, students will learn strategic marketing techniques to plan and execute comprehensive marketing campaigns effectively. This curriculum equips learners with practical skills and knowledge to thrive in various marketing roles. Course Curriculum: Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Marketing Environment Module 04: Marketing Research Module 05: Consumer Buying Behaviour Module 06: Business Markets and Buying Behaviour Module 07: Market Segmentations Module 08: Product Strategy Module 09: Product Life Cycle Module 10: Branding Strategy Module 11: Pricing Strategy Module 12: Marketing Channels Module 13: Integrated Marketing Communications Module 14: Advertising and Sales Promotion Module 15: Personal Selling and Public Relations Module 16: Direct and Digital Marketing Module 17: Strategic Marketing Learning Outcomes: Identify key elements in marketing research for strategic decision-making. Analyse consumer behaviour to enhance targeted marketing strategies effectively. Develop branding strategies aligned with product life cycle stages. Formulate competitive pricing strategies based on market segmentation analysis. Implement integrated marketing communications for effective brand promotion. Evaluate digital marketing channels for strategic marketing campaigns. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business professionals seeking advanced marketing knowledge. Marketing managers aim to refine strategic marketing approaches. Entrepreneurs interested in enhancing brand development strategies. Graduates pursuing careers in marketing or related fields. Anyone wanting to deepen their understanding of marketing principles. Career path Market Research Analyst Brand Manager Pricing Analyst Advertising Executive Digital Marketing Specialist Public Relations Officer Certificates Digital certificate Digital certificate - Included Will be downloadable when all lectures have been completed.

Marketing: Research, Branding, Advertising and Pricing Strategies
Delivered Online On Demand12 hours 6 minutes
£10

Marketing, Advertising & PR Course

5.0(2)

By Training Express

From the moment you click 'enrol', this course dives headfirst into the art and strategy behind modern marketing, advertising, and public relations. It’s your guide to decoding how brands capture attention, influence decisions, and (with a bit of flair) stay in the spotlight. Whether you're eyeing a career in the field or simply trying to make sense of the chaos behind billboards, hashtags, and press releases, this course delivers the essentials—served with a side of sharp wit and clear direction. Explore how to craft compelling campaigns, manage a brand's public image, and navigate the digital jungle with SEO, content strategies, and media relations. No jargon-laden lectures here—just solid knowledge designed to keep pace with today's fast-moving landscape. If you’ve ever wondered why some slogans linger while others vanish like a bad ad, this course has answers. And no, you won’t need to leave your house or wear a name badge to learn them. Key Features: CPD Certified Instant e-certificate and hard copy dispatch by next working day Fully online, interactive course with audio voiceover Developed by qualified professionals in the field Self-paced learning and laptop, tablet, smartphone-friendly 24/7 Learning Assistance Discounts on bulk purchases This course covers essential topics including understanding consumer behavior, developing effective product and branding strategies, conducting market research, and utilizing various marketing channels such as advertising, sales promotion, personal selling, and digital marketing to create successful marketing campaigns and reach target audiences effectively. This PR : Public Relation course covers foundational aspects of Public Relations, including its principles, tactics, and management. It explores essential topics such as organizational strategies, research methods, crisis management, and ethical considerations. Emphasizing social media's role, it equips students with vital skills for navigating diverse PR fields ethically and professionally. Course Curriculum: Course 01: Marketing Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Strategic Marketing Module 04: Marketing Environment Module 05: Market Segmentations Module 06: Consumer Buying Behaviour Module 07: Business Markets and Buying Behaviour Module 08: Marketing Research Module 09: Product Strategy Module 10: Branding Strategy Module 11: Product Life Cycle Module 12: Pricing Strategy Module 13: Marketing Channels Module 14: Integrated Marketing Communications Module 15: Advertising and Sales Promotion Module 16: Personal Selling and Public Relations Module 17: Direct and Digital Marketing Course 02: PR : Public Relation Module 01: Introduction to Public Relations Module 02: Concepts of Public Relations Module 03: Management and Organisation of Public Relations Module 04: Public Relations Tactics and Research Module 05: Major Fields of Public Relations Practice Part I Module 06: Major Fields of Public Relations Practice Part II Module 07: Social Media and PR Module 08: Crisis management Module 09: Ethics & Professionalism in Public Relations Learning Outcomes: Understand core marketing principles and strategic frameworks. Analyze consumer behaviour for effective marketing strategies. Develop comprehensive product and branding strategies. Implement integrated marketing communications across various channels. Execute tactical public relations initiatives with ethical considerations. Manage crises and maintain brand reputation effectively. Accreditation All of our courses, including the Marketing, Advertising & PR Course are fully accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. Certification Once you've successfully completed your Marketing, Advertising & PR Course, you will immediately be sent your digital certificates. Also, you can have your printed certificate delivered by post (shipping cost £3.99). Our certifications have no expiry dates, although we recommend renewing them every 12 months. Assessment At the end of the Marketing, Advertising & PR Course, there will be an online assessment, which you will need to pass to complete the course. Answers are marked instantly and automatically, allowing you to know straight away whether you have passed. If you haven't, there's no limit on the number of times you can take the final exam. All this is included in the one-time fee you paid for the course itself. CPD 25 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Aspiring marketing professionals seeking comprehensive knowledge. Individuals aiming to excel in advertising and sales promotion roles. PR enthusiasts looking to master strategic communication. Entrepreneurs desiring to build strong brand identities. Career changers exploring opportunities in dynamic industries. Requirements Learners do not require any prior qualifications to enrol on this Advertising & PR Course. You just need to have an interest in Advertising & PR Course. Career path Marketing Manager - £40K to £60K/year. Advertising Account Executive - £20K to £30K/year. PR Specialist - £25K to £45K/year. Brand Manager - £35K to £50K/year. Digital Marketing Strategist - £30K to £45K/year. Certificates Digital certificate Digital certificate - Included Once you've successfully completed your course, you will immediately be sent a FREE digital certificate. Hard copy certificate Hard copy certificate - Included Also, you can have your FREE printed certificate delivered by post (shipping cost £3.99 in the UK). For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10. Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.

Marketing, Advertising & PR Course
Delivered Online On Demand1 hour
£15

Marketing: Research, Branding, Advertising and Pricing Strategies

5.0(5)

By Online Training Academy

Unlock the secrets of successful marketing with our comprehensive course, "Marketing: Research, Branding, Advertising, and Pricing Strategies." From understanding the basics to mastering strategic marketing, this course covers it all. Explore essential topics like consumer behaviour, market segmentation, product life cycles, branding, pricing strategies, and digital marketing. Gain practical insights into advertising, sales promotion, personal selling, and public relations. Perfect for anyone looking to enhance their marketing skills and drive business success. Key Features: CPD Certified Free Certificate Developed by Specialist Lifetime Access Learners will gain a solid understanding of marketing fundamentals and the marketing process. They will explore the marketing environment and conduct marketing research to understand consumer and business buying behaviours. Students will learn how to segment markets and develop effective product strategies throughout the product life cycle. They will discover the essentials of branding and pricing strategies to position products competitively. The curriculum covers marketing channels, integrated marketing communications, and the importance of advertising and sales promotions. Personal selling, public relations, and direct and digital marketing are also key components. Finally, students will learn strategic marketing techniques to plan and execute comprehensive marketing campaigns effectively. This curriculum equips learners with practical skills and knowledge to thrive in various marketing roles. Course Curriculum: Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Marketing Environment Module 04: Marketing Research Module 05: Consumer Buying Behaviour Module 06: Business Markets and Buying Behaviour Module 07: Market Segmentations Module 08: Product Strategy Module 09: Product Life Cycle Module 10: Branding Strategy Module 11: Pricing Strategy Module 12: Marketing Channels Module 13: Integrated Marketing Communications Module 14: Advertising and Sales Promotion Module 15: Personal Selling and Public Relations Module 16: Direct and Digital Marketing Module 17: Strategic Marketing Learning Outcomes: Identify key elements in marketing research for strategic decision-making. Analyse consumer behaviour to enhance targeted marketing strategies effectively. Develop branding strategies aligned with product life cycle stages. Formulate competitive pricing strategies based on market segmentation analysis. Implement integrated marketing communications for effective brand promotion. Evaluate digital marketing channels for strategic marketing campaigns. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business professionals seeking advanced marketing knowledge. Marketing managers aim to refine strategic marketing approaches. Entrepreneurs interested in enhancing brand development strategies. Graduates pursuing careers in marketing or related fields. Anyone wanting to deepen their understanding of marketing principles. Career path Market Research Analyst Brand Manager Pricing Analyst Advertising Executive Digital Marketing Specialist Public Relations Officer Certificates Digital certificate Digital certificate - Included Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Marketing: Research, Branding, Advertising and Pricing Strategies
Delivered Online On Demand12 hours 6 minutes
£10

Product Management: Product Plan, Classification, Pricing, Marketing and Life Cycle

5.0(5)

By Online Training Academy

Master the essentials of effective Product Management with our comprehensive course. Whether you're a seasoned professional or new to the field, this course equips you with essential skills and knowledge to navigate every stage of a product's lifecycle. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access In the Product Management course, learners will gain comprehensive knowledge and skills essential for successfully managing products throughout their lifecycle. They will understand how to develop new products effectively and create solid product plans. Marketing basics will be covered, enabling learners to develop strategies that enhance product visibility and appeal. Pricing strategies will be explored, helping learners grasp the intricacies of setting competitive prices. Channels management will be taught, showing learners how to effectively distribute products to reach target markets. Financial analysis skills will be honed, ensuring learners can assess product profitability and financial health. They will also learn about product lifecycle stages, enabling them to make informed decisions on product evolution and sustainability. Lastly, learners will understand the importance of analyzing product portfolios and classifying products based on market demands and business goals. This course equips learners with practical skills vital for successful product management in diverse business environments. Course Curriculum Module 01: Introduction to Product Management Module 02: New Product Development Module 03: Developing the Product Plan Module 04: Basics of Marketing for Products Module 05: Product Pricing Strategy Module 06: Channels Management Module 07: Financial Analysis for Product Management Module 08: Levels of a Product and Product Life Cycle Module 09: Product and Brand Portfolio Analysis Module 10: Product Classification Learning Outcomes: Understand the fundamentals of product development and management strategies. Create effective product plans aligned with business objectives and market needs. Implement product pricing strategies to maximize profitability and market competitiveness. Analyze financial data to make informed decisions in product management. Evaluate product life cycles and apply appropriate marketing strategies. Conduct portfolio analysis to optimize product and brand performance. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business professionals seeking advanced product management skills. Marketing managers interested in product strategy enhancement. Entrepreneurs aiming to develop and launch new products effectively. Graduates looking to specialize in product management roles. Individuals transitioning into product management careers. Career path Product Manager Marketing Analyst Brand Strategist Market Research Analyst Business Development Manager Pricing Analyst Certificates Digital certificate Digital certificate - Included Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Product Management: Product Plan, Classification, Pricing, Marketing and Life Cycle
Delivered Online On Demand2 hours 6 minutes
£10

Fundamentals of Marketing Analytics Course

By One Education

Marketing isn’t guesswork—it’s data, patterns, and informed decision-making. The Fundamentals of Marketing Analytics course is designed for professionals and learners who want to understand what’s really driving performance behind the scenes. From decoding consumer behaviour to tracking digital campaign performance, this course covers the essential methods marketers use to measure success and justify every penny spent. With a focus on clear strategy and intelligent data interpretation, this course walks you through the key metrics and tools used in today’s digital marketing landscape. Whether you’re analysing web traffic, social media insights, or conversion rates, you'll learn how to connect the dots and spot what’s working (and what’s not). Ideal for those who enjoy both creativity and numbers, this course brings marketing decisions to life—with logic, not luck. Ask ChatGPT Learning Outcomes: Understand the basics of marketing and the importance of marketing analytics Develop effective customer acquisition and retention strategies Analyse customer profitability to develop effective contact strategies Measure the effectiveness of marketing campaigns using campaign analytics Use marketing analytics to drive marketing strategies and improve business operations Our Fundamentals of Marketing Analytics course is designed to help you gain a deeper understanding of marketing analytics and develop effective marketing strategies. With 2 comprehensive modules, you will learn how to develop effective customer acquisition and retention strategies, analyse customer profitability, measure the effectiveness of marketing campaigns, and use marketing analytics to drive business operations. This course is perfect for anyone looking to enhance their understanding of marketing analytics and take their marketing campaigns to the next level. Whether you are a business owner, marketer, or digital strategist, this course will help you master the skills you need to make informed marketing decisions and drive results. Fundamentals of Marketing Analytics Course Curriculum Section 01: Introduction To Marketing Analytics Overview Section 02: Basic Concepts In Marketing Analytics Overview How is the course assessed? Upon completing an online module, you will immediately be given access to a specifically crafted MCQ test. For each test, the pass mark will be set to 60%. Exam & Retakes: It is to inform our learners that the initial exam for this online course is provided at no additional cost. In the event of needing a retake, a nominal fee of £9.99 will be applicable. Certification Upon successful completion of the assessment procedure, learners can obtain their certification by placing an order and remitting a fee of __ GBP. £9 for PDF Certificate and £15 for the Hardcopy Certificate within the UK ( An additional £10 postal charge will be applicable for international delivery). CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business owners who want to improve their marketing campaigns Marketers who want to optimise their marketing strategies Digital strategists who want to gain a deeper understanding of marketing analytics Students who want to explore the field of marketing analytics Professionals who want to enhance their data analysis skills Career path Marketing Analyst: £20,000 - £40,000 Digital Marketing Specialist: £25,000 - £50,000 Marketing Manager: £30,000 - £60,000 Senior Digital Strategist: £40,000 - £80,000 Head of Marketing: £60,000 - £120,000 Certificates Certificate of completion Digital certificate - £9 You can apply for a CPD Accredited PDF Certificate at the cost of £9. Certificate of completion Hard copy certificate - £15 Hard copy can be sent to you via post at the expense of £15.

Fundamentals of Marketing Analytics Course
Delivered Online On Demand1 hour
£12

Diploma in Business Plan - Level 5 (QLS Endorsed)

By Kingston Open College

QLS Endorsed + CPD QS Accredited - Dual Certification | Instant Access | 24/7 Tutor Support

Diploma in Business Plan  -  Level 5 (QLS Endorsed)
Delivered Online On Demand9 hours
£15