194 Marketing Analytics courses delivered Online

Data isn’t just for tech wizards anymore — it’s at the heart of smart business decisions. This course takes a light-footed yet sharp approach to show you how data shapes strategies, informs choices, and reveals what’s really going on behind the numbers. Whether you're managing a small team or eyeing growth opportunities, understanding the basics of business and data analytics can help you avoid the guesswork and focus on what truly drives performance. We’ve designed this course to make numbers less intimidating and more insightful. Through clear explanations and well-paced modules, you’ll grasp how data trends, patterns, and reports can support better decision-making across departments. If spreadsheets usually send you running, don’t worry — we keep things clear, logical, and surprisingly engaging. This course is for beginners, but the mindset you’ll develop is fit for any boardroom conversation. Learning Outcomes: Develop an understanding of the principles and practices of business and data analytics Learn effective strategies for problem framing and business process modelling Develop analytical skills for data preparation, evaluation, and deployment Understand how to exploit data to gain a competitive edge Be able to make informed decisions and navigate the complex and dynamic world of business and data analytics The "Business and Data Analytics for Beginners" course is designed to provide a comprehensive understanding of the principles and practices that underpin successful data analysis in a business context. Through engaging modules and real-world case studies, learners will gain insights into the basics of business and data analytics, advanced techniques for data preparation, evaluation, and deployment, and effective strategies for exploiting data to gain a competitive edge. By the end of the course, learners will be equipped with the knowledge and skills to make informed decisions and navigate the complex and dynamic world of business and data analytics. Whether you're a business professional looking to enhance your skills or a beginner looking to enter the world of data analysis, this course is a must-have for anyone interested in the world of business and data analytics. Business and Data Analytics for Beginners Course Curriculum Section 01: Business and Data Analytics Introduction to Business and Data Analytics Where are Insights Business Analytics Being Used Problem Framing Process Section 02: Business Process Model Business Process Modelling Outcome of the First Step Outcome of the Second Step Data Understanding How Do You Exploit Data that no One Else Has? Informational System Usually Section 03: Working on Data Data Preparation Evaluation Deployment Major Health Insurance Company Process How is the course assessed? Upon completing an online module, you will immediately be given access to a specifically crafted MCQ test. For each test, the pass mark will be set to 60%. Exam & Retakes: It is to inform our learners that the initial exam for this online course is provided at no additional cost. In the event of needing a retake, a nominal fee of £9.99 will be applicable. Certification Upon successful completion of the assessment procedure, learners can obtain their certification by placing an order and remitting a fee of __ GBP. £9 for PDF Certificate and £15 for the Hardcopy Certificate within the UK ( An additional £10 postal charge will be applicable for international delivery). CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business professionals looking to enhance their data analysis skills Beginners interested in the world of business and data analytics Business students interested in the field of data analysis Entrepreneurs looking to incorporate data analysis into their business practices Anyone interested in gaining a comprehensive understanding of data analysis in a business context Career path Data Analyst: £20,000 - £50,000 per year Business Analyst: £25,000 - £60,000 per year Marketing Analyst: £25,000 - £50,000 per year Financial Analyst: £25,000 - £70,000 per year Operations Analyst: £25,000 - £60,000 per year Certificates Certificate of completion Digital certificate - £9 You can apply for a CPD Accredited PDF Certificate at the cost of £9. Certificate of completion Hard copy certificate - £15 Hard copy can be sent to you via post at the expense of £15.

The Marketing Executive Strategies Course is designed to give learners a deep understanding of strategic marketing principles, consumer behaviour, and communication frameworks that shape competitive marketing plans. From the fundamentals of marketing through to brand positioning, pricing strategy, and digital channels, this course unpacks a structured approach to marketing from both strategic and analytical standpoints. Each module is carefully structured to build insight into how marketing professionals evaluate environments, understand market segments, analyse competitors, and map out campaigns that are both relevant and results-focused. With 36 modules spanning market research, product strategy, communications, and planning methodologies, this course provides the building blocks needed to create confident, data-driven marketing decisions. Whether you're reviewing consumer trends or fine-tuning messaging for different platforms, the content is designed to reflect today’s dynamic marketing landscape while keeping strategy at the centre. Ideal for those looking to sharpen their strategic thinking, strengthen brand narratives, and understand the mechanisms behind long-term marketing success. Key Benefits Accredited by CPD Instant e-certificate Fully online, interactive course Self-paced learning and laptop, tablet, smartphone-friendly 24/7 Learning Assistance Curriculum Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Strategic Marketing Module 04: Marketing Environment Module 05: Market Segmentations Module 06: Consumer Buying Behaviour Module 07: Business Markets and Buying Behaviour Module 08: Marketing Research Module 09: Product Strategy Module 10: Branding Strategy Module 11: Product Life Cycle Module 12: Pricing Strategy Module 13: Marketing Channels Module 14: Integrated Marketing Communications Module 15: Advertising and Sales Promotion Module 16: Personal Selling and Public Relations Module 17: Direct and Digital Marketing Module 18: What is Marketing? Module 19: Common Marketing Types (I) Module 20: Common Marketing Types (II) Module 21: The Marketing Mix Module 22: Communicating the Right Way Module 23: Customer Communications Module 24: Marketing Goals Module 25: The Marketing Funnel Module 26: Marketing Mistakes (I) Module 27: Marketing Mistakes (II) Module 28: An Introduction to Strategic Planning Module 29: Development of a Strategic Plan Module 30: Strategic Planning for Marketing Module 31: Strategic and Marketing Analysis Module 32: Internal Analysis Module 33: External Analysis Module 34: Market Segmentation, Targeting and Positioning Module 35: Approaches to Customer Analysis Module 36: Approaches to Competitor Analysis Course Assessment You will immediately be given access to a specifically crafted MCQ test upon completing an online module. For each test, the pass mark will be set to 60%. Certificate Once you've successfully completed your course, you will immediately be sent a digital certificate. Also, you can have your printed certificate delivered by post (shipping cost £3.99). Our certifications have no expiry dates, although we do recommend that you renew them every 12 months. CPD 15 CPD hours / points Accredited by CPD Quality Standards Who is this course for? The Marketing Executive Strategies training is ideal for highly motivated individuals or teams who want to enhance their skills and efficiently skilled employees. Requirements There are no formal entry requirements for the course, with enrollment open to anyone! Career path Learn the essential skills and knowledge you need to excel in your professional life with the help & guidance from our Marketing Executive Strategies training. Certificates Certificate of completion Digital certificate - Included Certificate of completion Hard copy certificate - Included

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Overview This comprehensive course on Strategic Planning and Analysis for Marketing will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Strategic Planning and Analysis for Marketing comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? After successfully completing the course you will be able to order your certificate, these are included in the price. Who is This course for? There is no experience or previous qualifications required for enrolment on this Strategic Planning and Analysis for Marketing. It is available to all students, of all academic backgrounds. Requirements Our Strategic Planning and Analysis for Marketing is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Having these various qualifications will increase the value in your CV and open you up to multiple sectors such as Business & Management, Admin, Accountancy & Finance, Secretarial & PA, Teaching & Mentoring etc. Course Curriculum 3 sections • 11 lectures • 03:30:00 total length •Module 1: An Introduction to Strategic Planning: 00:15:00 •Module 2: Development of a Strategic Plan: 00:23:00 •Module 3: Strategic Planning for Marketing: 00:12:00 •Module 4: Strategic and Marketing Analysis: 00:13:00 •Module 5: Internal Analysis: 00:23:00 •Module 6: External Analysis: 00:23:00 •Module 7: Market Segmentation, Targeting and Positioning: 00:16:00 •Module 8: Approaches to Customer Analysis: 00:22:00 •Module 9: Approaches to Competitor Analysis: 00:23:00 •Mock Exam - Strategic Planning and Analysis for Marketing: 00:20:00 •Final Exam - Strategic Planning and Analysis for Marketing: 00:20:00

Course Overview: According to the World Economic Forum, data analysts will be among the most in-demand professions by 2025. This Basic Google Data Studio course takes you on an enlightening journey, illuminating the intricate world of Google Data Studio from the ground up.The Basic Google Data Studio course is your stepping stone into data visualisation, geo-visualization, and in-depth socio-economic analysis. With four comprehensive modules, this curriculum is crafted to impart the foundational principles and techniques of Google Data Studio, ensuring learners possess the proficiency to translate raw data into meaningful insights.Enrol Today and Start Learning! Key Features of the Course: The Basic Google Data Studio course boasts an array of appealing features, including a CPD certificate upon completion, marking your journey into mastering Google Data Studio. 24/7 Learning Assistance ensures you can absorb the course material at your own pace, whenever it suits you best. Expect exciting learning materials that make mastering data visualisation a stimulating and enjoyable endeavour. Who is This Course For? This Basic Google Data Studio course is designed for anyone inclined towards data and interested in visual storytelling. Whether you're a business owner looking to make informed decisions, a student eyeing a future in data analysis, or a data enthusiast, this course could be the perfect fit. What You Will Learn: Introduction to Google Data Studio and its features. Navigation and interface overview of Google Data Studio. Creating reports using different data sources. Converting data into visually appealing graphs and charts. Exploring geographic data visualisation techniques. Uncovering hidden geographic trends through data visualisation. Applying the learned skills to real-world socio-economic case studies. Why Enrol in This Course: This Basic Google Data Studio course consistently receives top reviews from its participants. Recently updated with the latest trends and practices in data visualisation, this course ensures you stay on top of industry shifts. By enrolling in this course, you will develop indispensable skills in data analysis and visual storytelling. Requirements: This course requires a fundamental understanding of data analysis concepts. Internet access is required to practise Google Data Studio and access course materials. Career Path: Upon completing this Basic Google Data Studio course, you can look forward to opportunities in various data-focused professions. Such as Data Analyst Business Intelligence Developer Marketing Analyst SEO Specialist Data Scientist Data Visualisation Specialist Report Analyst In the UK, these roles offer attractive salary packages ranging from £25,000 for entry-level positions to over £60,000+ for more advanced roles. Certification: Upon successful completion of the Basic Google Data Studio course, you will be awarded a CPD certificate as proof of your proficiency in Google Data Studio. Course Curriculum 1 sections • 4 lectures • 02:41:00 total length •Module 01: Introduction to GDS: 00:36:00 •Module 02: Data Visualization: 01:29:00 •Module 03: Geo-visualization: 00:16:00 •Module 04: A Socio-Economic Case Study: 00:20:00

Course Overview: According to a report by the World Economic Forum, data analysts and scientists are among the top emerging job roles. The "Data Analytics with Tableau" course is tailored to equip learners with the vital skills required to excel in this dynamic field. The course delves into the intricacies of data visualisation and analysis using Tableau, a leading software in the industry. It's not merely about understanding data but transforming it into actionable insights that drive business decisions. The course is structured to provide a comprehensive understanding of various aspects of data analytics, including sales, HR, and shipping analytics.Don't miss this opportunity to advance your career with cutting-edge skills in data analytics. Enrol in "Data Analytics with Tableau" now and embark on a journey of professional growth and endless possibilities! Key Features of the Course: CPD Certificate: Upon completion, you will receive a prestigious Continuing Professional Development (CPD) certificate, recognised globally for enhancing your career prospects. 24/7 Learning Assistance: Our dedicated support team ensures you receive prompt assistance, providing a seamless learning experience. Who is This Course For? This course is tailored for individuals who aspire to become data analysts, business intelligence professionals, marketing strategists, or decision-makers seeking to leverage data effectively. No experience with Tableau or coding is required, making it accessible and engaging for beginners. What You Will Learn: Data Analytics with Tableau, This course covers a wide range of topics, starting with connecting and preparing data, where you will learn how to import, clean, and transform data to make it analysis-ready within Tableau. Next, you will master the art of building insightful charts and visualisations using Tableau's rich set of tools, enabling you to communicate data trends and insights effectively. Additionally, you will explore the creation of captivating headline cards and interactive dashboards, gaining expertise in presenting key information and facilitating data exploration. Real-world projects, including Discount Mart, Green Destinations, Super Store, Northwind Trade, and Tesla, will provide you with outstanding experience in applying Tableau to solve practical data challenges. Lastly, you will develop a solid understanding of database concepts and learn to create compelling data stories using Tableau's storytelling features. By the end of this course, you will have the skills and confidence to make data-driven decisions and communicate insights effectively using Tableau. Why Enrol in This Course: Join the recently updated top-reviewed Data Analytics course with Tableau to keep you at the forefront of the field. Expand your analytical skills, unlock career opportunities, and stay current in the rapidly evolving world of data analytics by mastering Tableau, the industry-standard tool for visual analytics. Requirements: No prior experience with Tableau or coding is required. All you need is a computer with internet access, a curious mind, and a passion for exploring the world of data analytics. Career Path: By acquiring data analytics skills with Tableau, you open doors to exciting career paths, such as: Data Analyst (Average Salary: £35,000 - £45,000) Business Intelligence Analyst (Average Salary: £40,000 - £55,000) Marketing Analyst (Average Salary: £30,000 - £40,000) Financial Analyst (Average Salary: £35,000 - £50,000) Data Visualization Specialist (Average Salary: £40,000 - £60,000) Database Administrator (Average Salary: £40,000 - £55,000) Data Scientist (Average Salary: £45,000 - £70,000) Certification: Upon successful completion of the course, you will receive a CPD certificate, internationally recognised for its validation of your expertise in data analytics with Tableau. Enrol now and embark on a transformative journey to become a proficient data analyst and visualisation expert with Tableau! Course Curriculum 9 sections • 41 lectures • 06:47:00 total length •Introduction to the Course: 00:02:00 •What is Tableau? An Introduction to Tableau: 00:03:00 •How this course is Structured: 00:01:00 •Installing the Free Full Version of Tableau: 00:02:00 •Project Brief for Discount Mart: 00:03:00 •Connecting and Preparing Data for Discount Mart: 00:15:00 •Building Charts on Tableau for Discount Mart (Part 1): 00:33:00 •Building Charts on Tableau for Discount Mart (Part 2): 00:16:00 •Creating Headline Cards on Tableau for Discount Mart: 00:10:00 •Building and Publishing Dashboards on Tableau: 00:15:00 •Project Brief for Green Destinations: 00:02:00 •Connecting and Preparing Data for Green Destinations: 00:09:00 •Building Charts on Tableau (Part 1) for Green Destinations: 00:28:00 •Building Charts on Tableau (Part 2) for Green Destinations: 00:08:00 •Creating Headline Cards on Tableau: 00:15:00 •Building a Dashboard for Green Destinations: 00:12:00 •Publish your Dashboard to Tableau Public: 00:02:00 •Project Brief for Super Store: 00:02:00 •Connecting and Preparing Data for Super Store: 00:17:00 •Building Charts on Tableau (Part 1) for Super Store: 00:34:00 •Building Charts on Tableau (Part 2) for Super Store: 00:23:00 •Building a Dashboard: 00:18:00 •Publish your Dashboard to Tableau Public: 00:03:00 •Project Brief for Northwind Trade: 00:03:00 •Connecting and Preparing Data for Northwind Trade: 00:14:00 •Building Charts on Tableau for Northwind Trade: 00:37:00 •Building and Publishing Dashboards for Northwind Trade: 00:10:00 •Project Brief for Tesla: 00:02:00 •Creating a Data Source through Google Sheet Functions: 00:05:00 •Connect to the Data for Tesla: 00:04:00 •Building Charts on Tableau for Tesla: 00:22:00 •Building Headline Cards: 00:09:00 •Building a Tesla Dashboard: 00:08:00 •Publish your Dashboard to Tableau Public: 00:03:00 •Introduction to Database Concepts: 00:01:00 •Understanding Relational Databases: 00:04:00 •Relationships of Database Entities: 00:02:00 •Primary and Foreign Keys: 00:01:00 •Data types and Naming Conventions: 00:04:00 •Creating Stories on Tableau: 00:05:00 •Resources - Data Analytics with Tableau: 00:00:00

The Professional Digital Marketing Level 4 course is designed to equip you with the skills and knowledge to become a digital marketing professional, including a comprehensive overview of the different types of online marketing, and essential marketing tools for today's digital age. In this online training course, you will learn all there is to know about digital marketing, from identifying and growing your target audience, to analysing your online visitors' engagement in Google Analytics. You will be guided through how to create marketing videos on YouTube, write engaging promotional emails and much more.  This course explores critical strategies and techniques in social media marketing, covering popular platforms such as Facebook, Twitter, Instagram and Pinterest. You will also be guided step-by-step on how to grow your professional network on LinkedIn. Learning Objectives Master fundamental SEO, blogging and copywriting skills Understand consumer behaviour and learn how to identify your target audience Learn how to utilise social media for engaging loyal and potential customers Develop your understanding of YouTube and video marketing Learn how to analyse audience engagement on Google Analytics Familiarise with the different factors in building a successful brand identity Explore powerful marketing techniques for Facebook, Twitter, Instagram & Pinterest Who is this Course for? This training program is suitable for aspiring digital marketing professionals who wish to gain the required skills and knowledge to kickstart their career. It is particularly beneficial for learners who have some basic knowledge of digital marketing principles and practices. There are no entry requirements for this course and learners of all academic backgrounds can enrol. Entry Requirement: This course is available to all learners, of all academic backgrounds. A good understanding of the English language, numeracy and ICT are required to attend this course. Endorsement This course has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course is not regulated by Ofqual and is not an accredited qualification. Your training provider will be able to advise you on any further recognition, for example, progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website. Certificate of Achievement Endorsed Certificate of Achievement At the successful completion of the course, the learners can order an endorsed certificate by paying the accreditation fee of £88. There is an additional £10 postal charge for international students. Certificate of Completion from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path On successful completion of the course, learners will have the fundamental skills and knowledge to fast track their career as a digital marketing professional, with many opportunities for career growth. Related professions in this field include: Digital Marketing Executive Digital Marketing Officer Social Media Marketing Executive Digital Marketing Analyst Digital Marketing Manager Copywriter Social Media Coordinator

In this advanced masterclass, you will master the art of copywriting, learn how to promote your service or product on social media and monitor audience engagement with advanced analytical tools. You will also explore the different types of marketing, from email marketing to YoutTube video marketing.  We will train you step-by-step on how to create ads on Facebook, make promotional videos, use keywords effectively in your content using fundamental SEO techniques, and much more. Enrol online today and kickstart an exciting career in this diverse and evolving industry.  Learning Objectives: Master essential blogging, copywriting and SEO skills Gain a solid understanding of social media marketing, tools and platforms Learn how to create effective promotional videos on YouTube Understand how Google AdWords is used to drive traffic to a website Develop your knowledge of brand-building and website structure Utilise email marketing tools for promotional campaigns and offers Follow our step-by-step guide on how to use Google Analytics Who is this Course for? This Digital Marketing Advanced Diploma Level 5 is suited to those who already have prior experience or adequate knowledge of this field and want to reach the next level in their career. If you wish to boost sales as a business owner or improve your proficiency in the workplace, this course offers practical and in-depth training in all areas of digital marketing. There are no entry requirements for this course; however, this class will be particularly beneficial for those who have a solid understanding of how online marketing works. Entry Requirement: This course is available to all learners, of all academic backgrounds. Good understanding of English language, numeracy and ICT are required to attend this course. Endorsement This course has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course is not regulated by Ofqual and is not an accredited qualification. Your training provider will be able to advise you on any further recognition, for example progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website. Certificate of Achievement Endorsed Certificate of Achievement At the successful completion of the course, the learners can order an endorsed certificate by paying the fee of £108. There is an additional £10 postal charge for international students. Certificate of Completion from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path An endorsed certificate of achievement in digital marketing will allow you to explore opportunities in the following roles: Digital Marketing Executive Digital Marketing Analyst Search Marketing Manager Head of Digital Marketing SEO Marketing Specialist PPC & Paid Social Executive Social Media Executive

Master the art of effective email marketing with our comprehensive course. From email list management to campaign optimisation, learn the strategies and techniques needed to drive results and boost engagement. Enrol now and take your digital marketing skills to the next level!

Become a digital marketing expert with our Diploma in Digital Marketing Level 5 Course. Get certified. Learn practical skills in blogging, SEO, social media marketing, and more.