Overview This comprehensive course on Content Writing & Copy Writing For SEO and Sales will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Content Writing & Copy Writing For SEO and Sales comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Content Writing & Copy Writing For SEO and Sales. It is available to all students, of all academic backgrounds. Requirements Our Content Writing & Copy Writing For SEO and Sales is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more! Course Curriculum 18 sections • 65 lectures • 05:34:00 total length •Introduction: 00:05:00 •How to Navigate This Course - Watch This Video: 00:03:00 •13 Copywriting and Sales Buttons You Need to Know How to Push: 00:07:00 •Copywriting to Sell 10 Steps you must know: 00:06:00 •14 Step Formula to Writing Great Sales Copy: 00:06:00 •AIDA is not just an Opera!: 00:02:00 •Have you any idea who you are talking to?: 00:02:00 •Who cares what format you use?: 00:03:00 •Hurting? Want someone to heal your pain?: 00:02:00 •I haven't got time or money for Objections!: 00:02:00 •Don't worry, there's always plenty of Scarcity to go round!: 00:02:00 •So, why are YOU reading my Headlines?: 00:02:00 •Why do you always want to know whats in it for you?: 00:02:00 •Endorsements? Pah! Prove it to me!: 00:03:00 •I Guarantee to you that I love Risk! Or do I?: 00:02:00 •Right it Wright to Be Red! or you won't be Readable!: 00:03:00 •Keep it Simple S. and throw away your Theasaurus: 00:02:00 •Introduction to Copywriting Formulation: 00:02:00 •Starting with AIDA: 00:06:00 •PAS - Problem, Agitation, Solution: 00:00:00 •The 4 Ps: 00:03:00 •QUEST: 00:04:00 •What You Need to Know to Write Great Headlines: 00:06:00 •Writing Editing: Can You Write Better Copy?: 00:06:00 •Proof Reading and Editing: 20 Ways to Write Better Copy: 00:11:00 •Editing Writing: Seven Guidelines for Editing Writing: 00:06:00 •Get Your Copywriting Psychology Right!: 00:06:00 •What are the Eight Universal Motivators?: 00:07:00 •100-Motivations-for-People-to-Buy: 00:06:00 •Overcoming Objections: 00:08:00 •Copywriting for Blogs: 00:07:00 •A Simple Formula for Blog Posts: 00:04:00 •Blog Post Copywriting Formula: 00:09:00 •Blog Post Editing Checklist: 00:08:00 •Copywriting for Landing Pages: 00:04:00 •Copywriting for Testimonials: 00:06:00 •Copywriting for Bullet Points: 00:05:00 •Five Formulations for Sales Letters: 00:03:00 •The Five Point Sales Letter Formula: 00:03:00 •The Seven Step Copywriting Formula for Sales Letters: 00:05:00 •The Nine Point Formula: 00:06:00 •The 18 Step Sales Letter: 00:06:00 •The 21 Part Sales Letter Formula: 00:08:00 •Bonus: 32 Step Power Copywriting Formula: 00:08:00 •What is a Video Sales Letter: 00:03:00 •How to Write an Attention Grabbing Video Sales Letter Headline: 00:03:00 •Video Sales Letter Basics - Some Simple Guidance for Better VSLs: 00:04:00 •Video Sales Letter Outline - with Downloadable Templates: 00:07:00 •Copywriting for Email: 00:07:00 •How to Write Effective Welcome Emails: 00:10:00 •ACTIVITY: Analysis of a Long Form Story Telling Email: 00:07:00 •Email Copywriting Analysis 1: 00:05:00 •Copywriting Formulas for Email Sequences: 00:06:00 •Copywriting for Advertisements: 00:04:00 •Copywriting for Twitter - Engage, Entertain, Be Brief!: 00:07:00 •How to Create a High Converting Promotional Video: 00:06:00 •The Promotional Video for This Course Following the Script: 00:02:00 •The Promotional Video - Version 2: 00:02:00 •Promotional Video SlideDeck: 00:40:00 •Promotional Video Script Checklist: 00:04:00 •2018 Update: The Formula for an Effective Promotional Video: 00:04:00 •2018 New Copywriting Course Promo Video: 00:03:00 •Conclusion and Course Wrap Up: 00:03:00 •Additional File: 00:00:00 •Assignment - Content Writing & Copy Writing For SEO and Sales: 00:00:00
Concentrating to hear messages is the first phase of authentic listening. Understand why verbal, vocal, and visual messages need to be congruent in order to be believable. Discover how to be fully present and use our tips for improved concentration. Learning Objectives The following are some of the key outcomes in this course: Summarize concentration challenges Explain how to be a congruent communicator Apply tips for increasing concentration Target Audience Managers, Team Leaders, Young Professionals, Sales Professionals, Customer Service Teams
Trust is our confidence in the integrity, strength, and competence of someone to meet our expectations. Discover the four keys to building a professional 'trust fund'. We will guide you how to deliver and receive feedback while maintain trust. Understand the behaviors that feed trust and those that starve trust. Learning Objectives Establish a 'Trust Fund', Explain how to maintain trust during feedback, Implement five behaviors that show respect Target Audience Managers, Team Leaders, Young Professionals, Sales Professionals, Customer Service Teams
We will guide you to be calm and ready for the bid day. Avoid the ten biggest presentation mistakes and understand the importance of a call to action. Use our tools to manage your anxiety and fear to be confident and natural. Remember to enjoy yourself and focus on what really matters, helping others. Learning Objectives Explain how to avoid the 10 biggest presentation mistakes, Apply nine prescriptions for managing anxiety Target Audience Managers, Team Leaders, Young Professionals, Sales Professionals, Customer Service Teams
We will share a tip how to focus on the message-not yourself, visualizing a successful outcome and build your confidence with perfect practice. How do you organize your presentation and quality control the material? We will guide you to be ready for the best presentation ever. Learning Objectives Apply steps for practicing your craft, Make minor adjustments that can make major differences, Coach your mindset for an effective presentation Target Audience Managers, Team Leaders, Young Professionals, Sales Professionals, Customer Service Teams
When someone says they're not interested, determine if it's an informed or uninformed response. Educate prospects on what they need to know before ruling you out. Discover questions to ask a prospect or indifferent buyer with an objection. Determine if a price related concern is a condition or an objection and how to handle each. Learning Objectives Explain how to regain control of the conversation, Summarize multiple responses to seven common objections Target Audience Managers, Team Leaders, Young Professionals, Sales Professionals, Customer Service Teams
Overview This comprehensive course on Cold Call to Boost Sales will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Cold Call to Boost Sales comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast-track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Cold Call to Boost Sales. It is available to all students, of all academic backgrounds. Requirements Our Cold Call to Boost Sales is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more! Course Curriculum 1 sections • 8 lectures • 00:33:00 total length •Unit 01: Introduction: 00:01:00 •Unit 02: What is cold calling?: 00:02:00 •Unit 03: Benefits of cold calling: 00:03:00 •Unit 04: Where to buy data: 00:02:00 •Unit 05: How to cold call a business: 00:05:00 •Unit 06: How to cold call the public: 00:06:00 •Unit 07: Scripts: 00:10:00 •Unit 08: Bullet points: 00:04:00
Understand why concentration, curiosity and clarity is so important in communication. Understand the many pitfalls and benefits to listening. The bottom line is that it builds effective relationships-the heart of earning and keeping customers. Use listening to increase understanding in any situation you experience. Learning Objectives The following are some of the key outcomes in this course: Assess your listening skills Test your listening and interpretations skills Describe the benefits of effective listening Target Audience Managers, Team Leaders, Young Professionals, Sales Professionals, Customer Service Teams
Discover how to open discussion with a positive attitude, keeping an atmosphere of trust and cooperation. Use collaborative win-win negotiation to satisfy underlying needs of both parties. Understand how you can be in control and build high-trust, positive client relationships. Learning Objectives Describe steps for opening a discussion, Explain four ways to build high-trust, positive client relationships, Apply five criteria for high-quality negotiations, Summarize win-win alternatives to positional bargaining Target Audience Managers, Team Leaders, Young Professionals, Sales Professionals, Customer Service Teams
Everything you do or say sends a message. Be aware of how your verbal, vocal and visual messages convey your intended meaning. We will guide you to present with vocal impact by controlling monotone, volume, rate of speech, and non-words. Understand how to control your posture, movement, eye contact, clothing and gestures. Learning Objectives Identify the challenges of ambiguous messages, Express your message with vocal and visual impact, Close your presentation with impactful results Target Audience Managers, Team Leaders, Young Professionals, Sales Professionals, Customer Service Teams