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591 Business & Marketing courses delivered Online

Level 4 Diploma in Sales and Marketing Management

4.5(3)

By Studyhub UK

Explore the dynamic realm of sales and marketing through a comprehensive course that delves into essential concepts and strategies. Gain a solid understanding of marketing principles, types, and the crucial components of the marketing mix. Learn effective ways to communicate and engage with customers, while also discovering the significance of marketing goals and the marketing funnel. Avoid common marketing mistakes and enhance your knowledge in this vital field. Learning Outcomes Grasp the fundamentals of marketing and its role in business success. Understand various types of marketing strategies and their applications. Learn about the components and strategies of the marketing mix. Develop effective communication methods for conveying marketing messages. Explore customer communication techniques and relationship-building strategies. Define and set meaningful marketing goals to guide your efforts. Understand the concept and stages of the marketing funnel. Identify and avoid common marketing mistakes to optimize your strategies. Why buy this Level 4 Diploma in Sales and Marketing Management? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this course for? Aspiring marketing professionals seeking a solid foundation. Sales professionals aiming to understand marketing's role. Business owners and entrepreneurs looking to enhance their marketing knowledge. Individuals interested in expanding their skill set in sales and marketing. Career path Marketing Assistant - Average Earnings: £18,000 - £25,000 per year. Sales Representative - Average Earnings: £20,000 - £30,000 per year. Digital Marketing Specialist - Average Earnings: £25,000 - £40,000 per year. Marketing Manager - Average Earnings: £30,000 - £50,000 per year. Chief Marketing Officer (CMO) - Average Earnings: £60,000 - £100,000+ per year Prerequisites This Level 4 Diploma in Sales and Marketing Management does not require you to have any prior qualifications or experience. You can just enrol and start learning. This course was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Level 4 Diploma in Sales and Marketing Management Module One - Getting Started 00:30:00 Module Two - What is Marketing 00:30:00 Module Three - Common Marketing Types (I) 00:30:00 Module Four - Common Marketing Types (II) 00:30:00 Module Five - The Marketing Mix 00:30:00 Module Six - Communicating the Right Way 01:00:00 Module Seven - Customer Communications 00:30:00 Module Eight - Marketing Goals 00:30:00 Module Nine - The Marketing Funnel 01:00:00 Module Ten - Marketing Mistakes (I) 01:00:00 Module Eleven - Marketing Mistakes (II) 01:00:00 Module Twelve - Wrapping Up 00:30:00 Activities Sales and Marketing - Activities 00:00:00 Mock Exam Mock Exam - Level 4 Diploma in Sales and Marketing Management 00:20:00 Final Exam Final Exam - Level 4 Diploma in Sales and Marketing Management 00:20:00

Level 4 Diploma in Sales and Marketing Management
Delivered Online On Demand8 hours 40 minutes
£10.99

Business Data Analysis

By IOMH - Institute of Mental Health

Overview Join our Business Data Analysis course and discover your hidden skills, setting you on a path to success in this area. Get ready to improve your skills and achieve your biggest goals. The Business Data Analysis course has everything you need to get a great start in this sector. Improving and moving forward is key to getting ahead personally. The Business Data Analysis course is designed to teach you the important stuff quickly and well, helping you to get off to a great start in the field. So, what are you looking for? Enrol now! You Will Learn Following Things: Learn strategies to boost your workplace efficiency. Hone your skills to help you advance your career. Acquire a comprehensive understanding of various topics and tips. Learn in-demand skills that are in high demand among UK employers This course covers the topic you must know to stand against the tough competition. The future is truly yours to seize with this Business Data Analysis. Enrol today and complete the course to achieve a certificate that can change your career forever. Details Perks of Learning with IOMH One-to-one support from a dedicated tutor throughout your course. Study online - whenever and wherever you want. Instant Digital/ PDF certificate 100% money back guarantee 12 months access Process of Evaluation After studying the course, an MCQ exam or assignment will test your skills and knowledge. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement After completing the Business Data Analysis course, you will receive your CPD-accredited Digital/PDF Certificate for £5.99. To get the hardcopy certificate for £12.99, you must also pay the shipping charge of just £3.99 (UK) and £10.99 (International). Who Is This Course for? This Business Data Analysis is suitable for anyone aspiring to start a career in relevant field; even if you are new to this and have no prior knowledge, this course is going to be very easy for you to understand.  On the other hand, if you are already working in this sector, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level.  This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements There is no prerequisite to enrol in this course. You don't need any educational qualification or experience to enrol in the Business Data Analysis course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online course. Career path The certification and skills you get from this Business Data Analysis Course can help you advance your career and gain expertise in several fields, allowing you to apply for high-paying jobs in related sectors. Course Curriculum Business Data Analysis Module 01: Introduction to Business Analysis 00:17:00 Module 2: Business Environment 00:19:00 Module 3: Business Processes 00:47:00 Module 4: Business Analysis Planning and Monitoring 00:30:00 Module 5: Strategic Analysis and Product Scope 00:31:00 Module 6: Solution Evaluation 00:27:00 Module 7: Investigation Techniques 00:48:00 Module 8: Ratio Analysis 00:29:00 Module 9: Stakeholder Analysis and Management 00:25:00 Module 10: Process Improvement with Gap Analysis 00:28:00 Module 11: Documenting and Managing Requirements 00:31:00 Module 12: Business Development and Succession Planning 00:27:00 Module 13: Planning & Forecasting Operations 00:23:00 Module 14: Business Writing Skills 00:39:00 Mock Exam Mock Exam - Business Data Analysis 00:20:00 Final Exam

Business Data Analysis
Delivered Online On Demand7 hours 21 minutes
£11

Strategic Planning: Marketing, External and Internal Analysis

5.0(5)

By Online Training Academy

Unlock your potential and elevate your business acumen with our comprehensive course on Strategic Planning: Marketing, External and Internal Analysis. Designed for professionals seeking to master the intricacies of strategic planning, this course delves into the core elements of marketing, internal, and external analysis, equipping you with the tools and knowledge to drive your organization toward sustained success. Key Features: CPD Certified Free Certificate Developed by Specialist Lifetime Access This course on Strategic Planning teaches you how to create effective plans for business success. You will learn the basics of strategic planning and how it applies to marketing. The course covers analyzing both internal and external factors that affect a business. You will learn how to assess your company's strengths and weaknesses, as well as understand the market and competition. The course also teaches how to develop a strategic plan, focusing on customer needs and competitor strategies. You will learn about market segmentation, targeting, and positioning to effectively reach your desired audience. By the end of the course, you will have the skills to create and implement a strategic plan that helps your business grow and succeed. Course Curriculum Module 01: An Introduction to Strategic Planning Module 02: Strategic Planning for Marketing Module 03: Strategic and Marketing Analysis Module 04: Internal Analysis Module 05: External Analysis Module 06: Development of a Strategic Plan Module 07: Approaches to Customer Analysis Module 08: Approaches to Competitor Analysis Module 09: Market Segmentation, Targeting and Positioning Learning Outcomes: Understand fundamental principles of strategic planning and marketing strategies. Conduct comprehensive strategic and marketing analysis for business growth. Evaluate internal factors impacting organisational performance and strategic planning. Analyse external factors influencing business strategies and market positioning. Develop effective strategic plans aligned with business objectives and market conditions. Implement customer and competitor analysis techniques for market segmentation. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Marketing managers aiming to improve strategic planning skills. Business analysts focusing on internal and external business analysis. Entrepreneurs developing effective business strategies. Consultants advising clients on market positioning. Students pursuing careers in strategic marketing. Career path Marketing Manager Business Analyst Strategic Planner Market Research Analyst Business Consultant Brand Manager Certificates Digital certificate Digital certificate - Included Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Strategic Planning: Marketing, External and Internal Analysis
Delivered Online On Demand1 hour 54 minutes
£10

Mastering B2B Sales & Marketing

5.0(5)

By Online Training Academy

Mastering B2B Sales and Marketing is essential in today's competitive business landscape. This course offers comprehensive insights into sales and marketing strategies tailored for the B2B sector. Understanding the B2B buyer, creating effective marketing strategies, and aligning sales and marketing efforts are critical skills that can elevate your professional career. In the UK, proficiency in B2B sales and marketing can open doors to numerous job opportunities, with salaries ranging from £30,000 to £70,000 annually depending on experience and expertise. Learning these skills not only enhances your ability to generate leads and manage sales teams but also positions you for success in an industry that is expanding steadily. The B2B sales and marketing sector has seen a growth of approximately 4.6% annually, reflecting its increasing importance. This Mastering B2B Sales and Marketing course equips you with the necessary tools to excel, whether you aim to improve your company's sales performance or seek to advance your career. Enrolling in this program means you will be well-prepared to tackle the challenges of modern B2B sales and marketing, ensuring you stay ahead in a rapidly evolving field. Key Features This Mastering B2B Sales and Marketing Course Includes: This B2B Sales and Marketing Course is CPD Certified Developed by Specialist Lifetime Access Course Curriculum Mastering B2B Sales and Marketing Course: Module 01: Introduction to B2B Sales and Marketing Module 02: Understanding the B2B Buyer Module 03: Creating a B2B Marketing Strategy Module 04: Sales and Marketing Alignment Module 05: Building a B2B Sales Team Module 06: B2B Lead Generation Module 07: B2B Sales Techniques Module 08: B2B Sales Management Module 09: Customer Relationship Management Module 10: Global B2B Sales and Marketing Learning Outcomes Mastering B2B Sales and Marketing Course: Craft compelling B2B marketing strategies for enhanced business growth. Establish seamless alignment between sales and marketing functions. Develop and lead a high-performing B2B sales team effectively. Implement advanced B2B lead generation techniques for strategic outreach. Master persuasive B2B sales techniques to secure impactful deals. Navigate global B2B sales landscapes, expanding market reach strategically. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Mastering B2B Sales and Marketing course is accessible to anyone eager to learn more about this topic. Through this course, you'll gain a solid understanding of Mastering B2B Sales and Marketing. Moreover, this course is ideal for: Marketing professionals seeking B2B expertise. Sales professionals aiming to excel in B2B environments. Business owners looking to refine B2B marketing strategies. Aspiring B2B sales leaders keen on team development. Individuals aiming to enhance global B2B sales knowledge. Requirements There are no requirements needed to enrol into this Mastering B2B Sales and Marketing course. We welcome individuals from all backgrounds and levels of experience to enrol into this Mastering B2B Sales and Marketing course. Career path After finishing this Mastering B2B Sales and Marketing course you will have multiple job opportunities waiting for you. Some of the following Job sectors of Mastering B2B Sales and Marketing are: B2B Sales Manager - £40K to 70K/year. Marketing Strategist - £35K to 60K/year. Sales Team Leader - £30K to 50K/year. CRM Specialist - £35K to 55K/year. Global Sales Coordinator - £40K to 65K/year. Certificates Digital certificate Digital certificate - Included Will be downloadable when all lectures have been completed.

Mastering B2B Sales & Marketing
Delivered Online On Demand2 hours 12 minutes
£10

Mastering B2B Sales & Marketing

5.0(5)

By Online Training Academy

Mastering B2B Sales and Marketing is essential in today's competitive business landscape. This course offers comprehensive insights into sales and marketing strategies tailored for the B2B sector. Understanding the B2B buyer, creating effective marketing strategies, and aligning sales and marketing efforts are critical skills that can elevate your professional career. In the UK, proficiency in B2B sales and marketing can open doors to numerous job opportunities, with salaries ranging from £30,000 to £70,000 annually depending on experience and expertise. Learning these skills not only enhances your ability to generate leads and manage sales teams but also positions you for success in an industry that is expanding steadily. The B2B sales and marketing sector has seen a growth of approximately 4.6% annually, reflecting its increasing importance. This Mastering B2B Sales and Marketing course equips you with the necessary tools to excel, whether you aim to improve your company's sales performance or seek to advance your career. Enrolling in this program means you will be well-prepared to tackle the challenges of modern B2B sales and marketing, ensuring you stay ahead in a rapidly evolving field. Key Features This Mastering B2B Sales and Marketing Course Includes: This B2B Sales and Marketing Course is CPD QS Certified Free Certificate Developed by Specialist Lifetime Access Course Curriculum Mastering B2B Sales and Marketing Course: Module 01: Introduction to B2B Sales and Marketing Module 02: Understanding the B2B Buyer Module 03: Creating a B2B Marketing Strategy Module 04: Sales and Marketing Alignment Module 05: Building a B2B Sales Team Module 06: B2B Lead Generation Module 07: B2B Sales Techniques Module 08: B2B Sales Management Module 09: Customer Relationship Management Module 10: Global B2B Sales and Marketing Learning Outcomes Mastering B2B Sales and Marketing Course: Craft compelling B2B marketing strategies for enhanced business growth. Establish seamless alignment between sales and marketing functions. Develop and lead a high-performing B2B sales team effectively. Implement advanced B2B lead generation techniques for strategic outreach. Master persuasive B2B sales techniques to secure impactful deals. Navigate global B2B sales landscapes, expanding market reach strategically. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Mastering B2B Sales and Marketing course is accessible to anyone eager to learn more about this topic. Through this course, you'll gain a solid understanding of Mastering B2B Sales and Marketing. Moreover, this course is ideal for: Marketing professionals seeking B2B expertise. Sales professionals aiming to excel in B2B environments. Business owners looking to refine B2B marketing strategies. Aspiring B2B sales leaders keen on team development. Individuals aiming to enhance global B2B sales knowledge. Requirements There are no requirements needed to enrol into this Mastering B2B Sales and Marketing course. We welcome individuals from all backgrounds and levels of experience to enrol into this Mastering B2B Sales and Marketing course. Career path After finishing this Mastering B2B Sales and Marketing course you will have multiple job opportunities waiting for you. Some of the following Job sectors of Mastering B2B Sales and Marketing are: B2B Sales Manager - £40K to 70K/year. Marketing Strategist - £35K to 60K/year. Sales Team Leader - £30K to 50K/year. CRM Specialist - £35K to 55K/year. Global Sales Coordinator - £40K to 65K/year. Certificates Digital certificate Digital certificate - Included Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Mastering B2B Sales & Marketing
Delivered Online On Demand2 hours 12 minutes
£10

Business and Administration Level 3

By Training Tale

>> Business and Administration Level 3 << Developing a thorough understanding of important advanced Business and Administration Level 3 topics and concepts can help you boost your career in various fields today. Employers continually prefer highly qualified administrative specialists over entry-level administrative personnel on a global scale. Excellent administrative skills are essential in both the corporate and public sectors to facilitate crucial operations and activities. This Business and Administration Level 3 course will provide you with a solid practical and theoretical foundation that will undoubtedly improve your knowledge and skills in this field. This course is for both aspiring beginners and experienced professionals who want to gain a thorough understanding of important business management topics. Now is the time to enrol in this Business and Administration Level 3 course, learn from the best in the field, and stand out from all other applicants and employees. Learning Outcomes After completing this Business and Administration Level 3 course successfully, you will be able to: Describe a variety of management and business types. Carry out many important functions and tasks for HR management. Extract maximum value from performance appraisals and interviews. Develop and implement an effective marketing plan for your organization. Explore financial management objectives and functions. Create business reports. Delegate responsibilities to other employees that help to build an efficient workforce. Supervise and monitor teams and workforces of various sizes and types. Why Choose This Business and Administration Level 3 Course from Us Self-paced course, access available from anywhere. Easy to understand, high-quality study materials of Business Administration. Course developed by industry experts. Course MCQ quiz after each module to assess your learning. Course Automated and instant assessment results. 24/7 support via live chat, phone call or email. Free PDF certificate as soon as completing this course. **Courses are included in this Business and Administration Level 3 Bundle Course*** Course 01: Business and Administration Level 3 Course 02: Level 2 Diploma in Business Administration Course 03: Level 7 Business Management Course **Others Benefits of Business and Administration Level 3 Bundle Course*** Free 3 PDF Certificate Access to Content - Lifetime Exam Fee - Totally Free Free Retake Exam [ Note: Free PDF certificate as soon as completing the Business and Administration Level 3 course] >> Business and Administration Level 3 << Detailed course curriculum of the Level 3 Business Administration Module 01: Introduction to Business Administration Module 02: Principle of Business Module 03: Principles of Business Communication Module 04: Principles of Administration Module 05: Understand How to Improve Business Performance Module 06: Understand Equality, Diversity and Inclusion in the Workplace Module 07: Principles of Leadership and Management >> ------------------ << Assessment Method After completing each module of the Business and Administration Level 3 Course, you will find automated MCQ quizzes. To unlock the next module, you need to complete the quiz task and get at least 60% marks. Certification After completing the MCQ/Assignment assessment for this Business and Administration Level 3 course, you will be entitled to a Certificate of Completion from Training Tale. The certificate is in PDF format, which is completely free to download. A printed version is also available upon request. It will also be sent to you through a courier for £13.99. Who is this course for? This Business and Administration Level 3 course is highly recommended for: Anybody in any business or office environment seeking to reach the top of the ladder. Newcomers to the job market who want to improve their prospects for initial employment. Entrepreneurs Small business owners Requirements Students who intend to enroll in this Business and Administration Level 3 course must meet the following requirements: Good command of the English language Must be vivacious and self-driven Basic computer knowledge A minimum of 16 years of age is required Career path Candidates who successfully complete the Business and Administration Level 3 course may choose from a wide range of careers, including: Administrative Director Administrative Manager File Clerk Financial Clerk Contract Administrator Office Clerk Client Relations Manager Administrative Assistant Facility Manager Certificates Certificate of completion Digital certificate - Included

Business and Administration Level 3
Delivered Online On Demand30 hours
£12

Business Administration Course

By Training Tale

>> Business Administration Course << Developing a thorough understanding of important advanced Business Administration Course topics and concepts can help you boost your career in various fields today. Employers continually prefer highly qualified administrative specialists over entry-level administrative personnel on a global scale. Excellent administrative skills are essential in both the corporate and public sectors to facilitate crucial operations and activities. This Business Administration Course will provide you with a solid practical and theoretical foundation that will undoubtedly improve your knowledge and skills in this field. This course is for both aspiring beginners and experienced professionals who want to gain a thorough understanding of important business management topics. Now is the time to enrol in this Business Administration Course, learn from the best in the field, and stand out from all other applicants and employees. Learning Outcomes After completing this Business Administration Course successfully, you will be able to: Describe a variety of management and business types. Carry out many important functions and tasks for HR management. Extract maximum value from performance appraisals and interviews. Develop and implement an effective marketing plan for your organization. Explore financial management objectives and functions. Create business reports. Delegate responsibilities to other employees that help to build an efficient workforce. Supervise and monitor teams and workforces of various sizes and types. Why Choose This Level 3 Business Administration Course from Us Self-paced course, access available from anywhere. Easy to understand, high-quality study materials of Business Administration. Course developed by industry experts. >> Others Benefits of Business Administration Course Free One PDF Certificate Access to Content - Lifetime Exam Fee - Totally Free Unlimited Retake Exam [ Note: Free PDF certificate as soon as completing the Business Administration Course ] >> Business Administration Course << Detailed course curriculum of the Level 3 Business Administration Industry Experts Designed this Business Administration course into 07 detailed modules. Module 01: Introduction to Business Administration Module 02: Principle of Business Module 03: Principles of Business Communication Module 04: Principles of Administration Module 05: Understand How to Improve Business Performance Module 06: Understand Equality, Diversity and Inclusion in the Workplace Module 07: Principles of Leadership and Management >> ------------------ << Assessment Method After completing each module of the Business Administration Course, you will find automated MCQ quizzes. To unlock the next module, you need to complete the quiz task and get at least 60% marks. Certification After completing the MCQ/Assignment assessment for this Business Administration Course, you will be entitled to a Certificate of Completion from Training Tale. The certificate is in PDF format, which is completely free to download. A printed version is also available upon request. It will also be sent to you through a courier for £13.99. Who is this course for? This Business Administration Course is highly recommended for: Anybody in any business or office environment seeking to reach the top of the ladder. Newcomers to the job market who want to improve their prospects for initial employment. Entrepreneurs Small business owners Requirements There are no specific requirements for this Business Administration Course because it does not require any advanced knowledge or skills. Career path Candidates who successfully complete the Business Administration Course may choose from a wide range of careers, including: Administrative Director Administrative Manager File Clerk Financial Clerk Contract Administrator Office Clerk Client Relations Manager Administrative Assistant Facility Manager Certificates Certificate of completion Digital certificate - Included

Business Administration Course
Delivered Online On Demand10 hours
£12

Business Writing Course

By Training Tale

Business Writing Training Online Do you have a passion for Business Writing? This Business Writing UK Online course teaches you the fundamentals of Writing for Business. The Business Writing course covers all of the most popular topics, bringing you up to speed with job market advancements and preparing you for your chosen career. This Business Writing UK Training course promotes professionalism and trust in the workplace. With this Business Writing course, all learners have access to dedicated learning assistance and 24/7 support. So, if you want to boost your career, enroll in our Business Writing course today! Main Course: Business Writing Free Courses: Course 01: Level 5 Proofreading & Copy Editing Course 02: Level 5 Report Writing Course 03: Level 4 Copywriting Business Writing Online Industry Experts Designed this Business Writing course into 11 detailed modules. Assessment Method of Business Writing After completing each module of Business Writing, you will find automated MCQ quizzes. To unlock the next module, you need to complete the quiz task and get at least 60% marks. Certification of Business Writing After completing the MCQ/Assignment assessment for this Business Writing UK course, you will be entitled to a Certificate of Completion from Training Tale. Who is this course for? Business Writing Training This Business Writing course is ideal for all. Requirements Business Writing Training There is no specific requirement to enrol for this Business Writing course. Career path Business Writing Training Certificates Certificate of completion Digital certificate - Included

Business Writing Course
Delivered Online On Demand25 hours
£12

Management and Leadership for Business Administration

4.7(160)

By Janets

The Management and Leadership for Business Administration will help you initiate a course of action and take advantage of opportunities that arise within organizations. You will develop the necessary critical thinking and analytical skills to make any business a success. You will explore the nuances of strategic planning, leadership principles and practices, and performance management. The course will provide the concepts and tools to establish long-term visions and goals for an organization and to effectively manage daily routines in a dynamic work environment - regardless of the type of organization or the particular area of a business. This course will further develop your human resources consulting skills as you will work with real business clients. Why choose this course Earn an e-certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Certification After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Who is this course for? Management and Leadership for Business Administration is suitable for anyone who want to gain extensive knowledge, potential experience, and professional skills in the related field. This is a great opportunity for all student from any academic backgrounds to learn more on this subject.

Management and Leadership for Business Administration
Delivered Online On Demand43 hours
£9.99

Strategic Business Planning

By IOMH - Institute of Mental Health

Overview of Strategic Business Planning In today’s fast-changing business world, Strategic Business Planning is more important than ever. In the UK alone, strategic management consulting earns over £14 billion every year. This shows how much companies value strong planning and decision-making. This course is designed to help you understand the key ideas behind Strategic Business Planning and how successful businesses use them. You will learn how to think, make better decisions, and find smart ways to move forward, even when things get tough. The course covers important tools like Porter's Five Forces, PESTLE analysis, and game theory. You will also learn how to write vision statements, check your company’s strengths and weaknesses, and plan your goals clearly and practically. Strategic Business Planning connects your daily activities to your long-term aims, helping your organisation stay focused and efficient. You’ll also look at how to build marketing plans, study risks, and make financial decisions that support your strategy. As businesses in the UK and around the world face more competition, people who understand Strategic Business Planning are in high demand. By learning how to build, follow, and check business strategies, you will become more confident and capable in any business setting. This course gives you the tools to think ahead and lead with purpose using strong Strategic Business Planning skills. Learning Outcomes By the end of this Strategic Business Planning course, you will be able to: Understand key ideas behind business strategy and how companies stay ahead of the competition. Write clear and focused vision and mission statements for any business. Use PESTLE analysis and Porter’s Five Forces to study the business environment. Create strategic marketing plans using customer groups and market positioning. Organise business activities through planning and proper use of resources. Review strategies by looking at financial plans and different business situations. Who is This Course For This Strategic Business Planning course is ideal for: Business managers who want to improve their planning skills and help their company grow using clear strategies. Entrepreneurs and business owners who need to build strong business plans and stay ahead of rivals. Corporate strategy professionals looking to sharpen their skills in analysis and planning. Marketing professionals who want to add strategic thinking to their targeting and brand positioning. Financial analysts who need to understand how business strategies affect money decisions and company value. Process of Evaluation After studying the Strategic Business Planning Course, your skills and knowledge will be tested with an MCQ exam or assignment. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement Certificate of Completion - Digital / PDF Certificate After completing the Strategic Business Planning Course, you can order your CPD Accredited Digital / PDF Certificate for £5.99. (Each) Certificate of Completion - Hard copy Certificate You can get the CPD Accredited Hard Copy Certificate for £12.99. (Each) Shipping Charges: Inside the UK: £3.99 International: £10.99 Requirements You don’t need any educational qualification or experience to enrol in the Strategic Business Planning course. Career Path Completing this Strategic Business Planning course can lead to roles such as: Strategic Business Consultant – £45K to £85K per year Business Development Manager – £35K to £65K per year Corporate Strategy Analyst – £40K to £70K per year Operations Strategy Manager – £50K to £80K per year Strategic Marketing Director – £65K to £120K per year Course Curriculum Section 01: Concept Profile - Strategic Business Planning Strategic Business Planning 00:04:00 Theories of Business Strategy 00:05:00 Game Theory for Business 00:11:00 Theories of Competitive Advantage 00:06:00 Strategic Business Planning Process 00:02:00 Section 02: Preliminary Vision & Mission Statements (Interim Targets & Goals) Preliminary Vision & Mission Statements (Interim Targets & Goals) 00:04:00 Relationship between Vision, Mission and the Business Strategy 00:03:00 Section 03: Strategy Formulation Strategy Formulation 00:01:00 Strategy Formulation (Continued) 00:03:00 Steps: Strategy Formulation 00:01:00 PESTLE Analysis 00:01:00 Michael Porter – 5-Forces & Competitor Analysis 00:01:00 Internal Resource & Capability Analysis 00:02:00 Risk Analysis & Mitigation Tactics 00:03:00 Marketing Plan (USP, Segmentation & Positioning) 00:06:00 Segmentation 00:07:00 Section 04: Strategy Implementation Strategy Implementation 00:02:00 General Operation Planning 00:01:00 Routine Actions (Processes, Procedures & Communication) 00:04:00 External Prospects & Internal Resources Gap Comparison 00:02:00 Section 05: Strategic Evaluation Strategy Evaluation & Feedback 00:01:00 Principles of Strategy Evaluation 00:04:00 Financial Plan, Capital Structure & Valuation 00:07:00 Scenarios in Strategic Decision Making: Case Sensitivity 00:02:00 Revised Vision & Mission Statements (Confirm Target & Goals) 00:03:00 Strategy Evaluation & Feedback 00:01:00

Strategic Business Planning
Delivered Online On Demand1 hour 27 minutes
£11