Booking options
£11
£11
On-Demand course
1 hour 27 minutes
Intermediate level
In today’s fast-changing business world, Strategic Business Planning is more important than ever. In the UK alone, strategic management consulting earns over £14 billion every year. This shows how much companies value strong planning and decision-making. This course is designed to help you understand the key ideas behind Strategic Business Planning and how successful businesses use them. You will learn how to think, make better decisions, and find smart ways to move forward, even when things get tough.
The course covers important tools like Porter's Five Forces, PESTLE analysis, and game theory. You will also learn how to write vision statements, check your company’s strengths and weaknesses, and plan your goals clearly and practically. Strategic Business Planning connects your daily activities to your long-term aims, helping your organisation stay focused and efficient. You’ll also look at how to build marketing plans, study risks, and make financial decisions that support your strategy.
As businesses in the UK and around the world face more competition, people who understand Strategic Business Planning are in high demand. By learning how to build, follow, and check business strategies, you will become more confident and capable in any business setting. This course gives you the tools to think ahead and lead with purpose using strong Strategic Business Planning skills.
By the end of this Strategic Business Planning course, you will be able to:
Understand key ideas behind business strategy and how companies stay ahead of the competition.
Write clear and focused vision and mission statements for any business.
Use PESTLE analysis and Porter’s Five Forces to study the business environment.
Create strategic marketing plans using customer groups and market positioning.
Organise business activities through planning and proper use of resources.
Review strategies by looking at financial plans and different business situations.
This Strategic Business Planning course is ideal for:
Business managers who want to improve their planning skills and help their company grow using clear strategies.
Entrepreneurs and business owners who need to build strong business plans and stay ahead of rivals.
Corporate strategy professionals looking to sharpen their skills in analysis and planning.
Marketing professionals who want to add strategic thinking to their targeting and brand positioning.
Financial analysts who need to understand how business strategies affect money decisions and company value.
After studying the Strategic Business Planning Course, your skills and knowledge will be tested with an MCQ exam or assignment. You have to get a score of 60% to pass the test and get your certificate.
Certificate of Completion - Digital / PDF Certificate
After completing the Strategic Business Planning Course, you can order your CPD Accredited Digital / PDF Certificate for £5.99. (Each)
Certificate of Completion - Hard copy Certificate
You can get the CPD Accredited Hard Copy Certificate for £12.99. (Each)
Shipping Charges:
Inside the UK: £3.99
International: £10.99
You don’t need any educational qualification or experience to enrol in the Strategic Business Planning course.
Completing this Strategic Business Planning course can lead to roles such as:
Strategic Business Consultant – £45K to £85K per year
Business Development Manager – £35K to £65K per year
Corporate Strategy Analyst – £40K to £70K per year
Operations Strategy Manager – £50K to £80K per year
Strategic Marketing Director – £65K to £120K per year
Section 01: Concept Profile - Strategic Business Planning | |||
Strategic Business Planning | 00:04:00 | ||
Theories of Business Strategy | 00:05:00 | ||
Game Theory for Business | 00:11:00 | ||
Theories of Competitive Advantage | 00:06:00 | ||
Strategic Business Planning Process | 00:02:00 | ||
Section 02: Preliminary Vision & Mission Statements (Interim Targets & Goals) | |||
Preliminary Vision & Mission Statements (Interim Targets & Goals) | 00:04:00 | ||
Relationship between Vision, Mission and the Business Strategy | 00:03:00 | ||
Section 03: Strategy Formulation | |||
Strategy Formulation | 00:01:00 | ||
Strategy Formulation (Continued) | 00:03:00 | ||
Steps: Strategy Formulation | 00:01:00 | ||
PESTLE Analysis | 00:01:00 | ||
Michael Porter – 5-Forces & Competitor Analysis | 00:01:00 | ||
Internal Resource & Capability Analysis | 00:02:00 | ||
Risk Analysis & Mitigation Tactics | 00:03:00 | ||
Marketing Plan (USP, Segmentation & Positioning) | 00:06:00 | ||
Segmentation | 00:07:00 | ||
Section 04: Strategy Implementation | |||
Strategy Implementation | 00:02:00 | ||
General Operation Planning | 00:01:00 | ||
Routine Actions (Processes, Procedures & Communication) | 00:04:00 | ||
External Prospects & Internal Resources Gap Comparison | 00:02:00 | ||
Section 05: Strategic Evaluation | |||
Strategy Evaluation & Feedback | 00:01:00 | ||
Principles of Strategy Evaluation | 00:04:00 | ||
Financial Plan, Capital Structure & Valuation | 00:07:00 | ||
Scenarios in Strategic Decision Making: Case Sensitivity | 00:02:00 | ||
Revised Vision & Mission Statements (Confirm Target & Goals) | 00:03:00 | ||
Strategy Evaluation & Feedback | 00:01:00 |