29 Courses

Product Overview: Digital Marketing Diploma: Social Media Level 2 Unlock the potential of social media marketing and elevate your digital presence with the comprehensive 'Digital Marketing Diploma: Social Media Level 2' course. Designed for aspiring marketers, entrepreneurs, and professionals seeking to master the intricacies of social media, this program offers a deep dive into advanced strategies, tactics, and best practices. Module 1: The Fundamentals of Social Media Marketing In Module 1, participants will establish a solid foundation in social media marketing. From understanding the evolution of social platforms to identifying target audiences and setting clear objectives, learners will grasp the essential principles that underpin successful social media campaigns. Module 2: Creating Compelling Content and Social Media Advertising Module 2 delves into the art of crafting compelling content and leveraging social media advertising effectively. Participants will explore techniques for developing engaging posts, optimizing visuals, and harnessing the power of storytelling to captivate audiences. Moreover, they will learn how to strategically deploy advertising campaigns across various platforms to maximize reach and engagement. Module 3: Social Media Engagement and Performance Measurement In Module 3, the focus shifts to fostering meaningful engagement and measuring campaign performance. Participants will discover strategies for building communities, fostering user-generated content, and nurturing brand advocacy. Furthermore, they will explore key metrics and analytics tools to track performance, evaluate ROI, and refine their social media strategies accordingly. Module 4: Crisis Management and Social Media Compliance Module 4 equips learners with the skills to navigate crises and maintain brand reputation in the digital realm. Participants will learn how to develop robust crisis management protocols, handle negative feedback, and mitigate potential PR disasters effectively. Additionally, they will gain insights into regulatory compliance, privacy laws, and ethical considerations governing social media usage. Module 5: Customer Service and Collaboration In Module 5, the course emphasizes the critical role of customer service and collaboration in social media marketing. Participants will explore strategies for delivering exceptional customer experiences, resolving inquiries promptly, and turning satisfied customers into brand advocates. Moreover, they will learn how to foster collaborations with influencers, partners, and stakeholders to amplify brand reach and credibility.   Key Features: Expert-led instruction from industry practitioners and seasoned marketers. Hands-on exercises, case studies, and real-world examples to reinforce learning. Interactive discussions and peer collaboration to facilitate knowledge sharing and networking. Practical assignments and assessments to gauge comprehension and skill mastery. Access to cutting-edge tools, resources, and software platforms used in social media marketing.   Who Should Enroll? The 'Digital Marketing Diploma: Social Media Level 2' course is ideal for: Marketing professionals seeking to enhance their expertise in social media. Entrepreneurs and business owners aiming to leverage social platforms for brand growth. Communications specialists responsible for managing online reputation and engagement. Students and graduates pursuing careers in digital marketing or social media management.   Unlock the full potential of social media marketing and embark on a transformative learning journey with the 'Digital Marketing Diploma: Social Media Level 2' course. Gain the knowledge, skills, and confidence to drive measurable results and thrive in today's dynamic digital landscape. Course Curriculum Module 1_ The Fundamentals of Social Media Marketing The Fundamentals of Social Media Marketing 00:00 Module 2_ Creating Compelling Content and Social Media Advertising Creating Compelling Content and Social Media Advertising 00:00 Module 3_ Social Media Engagement and Performance Measurement Social Media Engagement and Performance Measurement 00:00 Module 4_ Crisis Management and Social Media Compliance Crisis Management and Social Media Compliance 00:00 Module 5_ Customer Service and Collaboration Customer Service and Collaboration 00:00

Step into the digital realm of business, where social media reigns supreme. Learn how brands flourish and falter online with our Social Media in Business course.

Explore the nexus of social media and healthcare in this comprehensive course. Investigate the impact of digital platforms on communication, patient engagement, and health behavior transformation. Covering themes from medical social media to the synergy of big data and healthcare, understand content creation, hospital utilization, and participatory health. Delve into gamification techniques, promoting behavioral change via health social media. Learning Outcomes: Understand the intricate relationship between healthcare communication and social media. Evaluate the impact of big data on e-healthcare within the realm of social media. Identify key characteristics that define medical social media and its content. Create compelling and compliant content for medical social media platforms. Analyze the role of social media in driving participatory health initiatives. Develop effective utilization strategies for hospitals and health authorities on social media. Appraise the influence of social media on health-related behavioral changes. Apply gamification techniques to enhance engagement and behavioral shifts on health-focused social platforms. Why buy this Social Media in Healthcare?  Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Social Media in Healthcare you will be able to take the MCQ test that will assess your knowledge. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Social Media in Healthcare course is ideal for Healthcare professionals aiming to leverage social media's potential for connection and outreach. Marketing and communication experts specializing in healthcare social media. Public health practitioners driving behavior change through social platforms. Students pursuing healthcare, communication, or digital marketing careers. Prerequisites This Social Media in Healthcare was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Healthcare Social Media Manager: £40,000 - £65,000 E-Health Communication Specialist: £45,000 - £75,000 Digital Marketing Manager (Healthcare): £55,000 - £85,000 Public Health Social Media Strategist: £35,000 - £60,000 Health Behavior Change Coordinator: £30,000 - £50,00. Course Curriculum Module 01: Social Media and Communication Social Media and Communication 00:17:00 Module 02: Social Media, Big Data and E-Healthcare Social Media, Big Data and E-healthcare 00:17:00 Module 03: Medical Social Media Medical Social Media 00:22:00 Module 04: Medical Social Media: Content, Characteristics and Appearance Medical Social Media: Content, Characteristics and Appearance 00:20:00 Module 05: Participatory Health through Social Media Participatory Health through Social Media 00:22:00 Module 06: Use of Social Media by Hospitals and Health Authorities Use of Social Media by Hospitals and Health Authorities 00:21:00 Module 07: Social Media and Health Behaviour Change Social Media and Health Behaviour Change 00:23:00 Module 08: Gamification and Behavioural Change: Techniques for Health Social Media Gamification and Behavioural Change: Techniques for Health Social Media 00:23:00 Module 09: Applications Applications 00:22:00

🚀 Unlock the Power of Crowdfunding with 'The Giga Course on GoFundMe Crowdfunding'! 🌟 Ready to turn your dreams into reality? Dive into the ultimate guide to mastering the art of crowdfunding on GoFundMe with our comprehensive and game-changing course!   🎯 What You'll Learn: Strategic Campaign Planning: Craft compelling stories and set achievable goals to captivate your audience. Optimizing Your Campaign: Master the art of creating attention-grabbing campaigns that stand out. Leveraging Social Media: Harness the power of social platforms to expand your reach and engage supporters. Building a Winning Strategy: Unlock insider tips and tactics to maximize donations and funding. Navigating Challenges: Overcome hurdles with expert guidance on handling setbacks and turning them into opportunities. Legal and Ethical Best Practices: Ensure your campaign complies with regulations and ethical standards.   🔑 Why Choose Our Course: Expert Insights: Learn from seasoned crowdfunding professionals with a track record of successful campaigns. Practical Guidance: Access actionable strategies and real-life case studies to apply immediately. Interactive Learning: Engage in quizzes, assignments, and live Q&A sessions for an immersive learning experience. Lifetime Access: Enjoy unlimited access to course materials and updates to stay ahead in the crowdfunding game.   🏆 Who Can Benefit: Entrepreneurs with innovative ideas Nonprofits seeking funding for impactful projects Creatives looking to finance their passion projects Individuals aiming to support causes and make a difference   🎉 Join thousands of successful campaigners who've unlocked the secrets to crowdfunding success! Whether you're a novice or a seasoned fundraiser, this course is your gateway to mastering GoFundMe's platform and achieving your goals. 💡 Ready to take the leap? Enroll now and watch your crowdfunding goals soar beyond expectations! Don't miss this chance to make your dreams a reality with 'The Giga Course on GoFundMe Crowdfunding.' Course Curriculum

Elevate your digital presence with our Digital Marketing and SEO course. Master online advertising, keyword research, social media strategies, and analytics for optimal results.

Course Overview Do you dream about living a social media influencer lifestyle? Does your online business need a boost? Then you're in the right place. The Social Media Influencer Influence Consumer course is a complete guide to becoming a social media superstar. You will learn how influencers stay at the top of their game and how to optimise your social platforms to maximise your follower count, step-by-step. This influencer training course will help you to define your target market and create relevant and valuable content that your audience can relate to. From creating an authentic tone of voice to self-promotion techniques and strategies, this influencer masterclass will equip you with the skills needed to supercharge your social accounts. This best selling Social Media Influencer Influence Consumer has been developed by industry professionals and has already been completed by hundreds of satisfied students. This in-depth Social Media Influencer Influence Consumer is suitable for anyone who wants to build their professional skill set and improve their expert knowledge. The Social Media Influencer Influence Consumer is CPD-accredited, so you can be confident you're completing a quality training course will boost your CV and enhance your career potential. The Social Media Influencer Influence Consumer is made up of several information-packed modules which break down each topic into bite-sized chunks to ensure you understand and retain everything you learn. After successfully completing the Social Media Influencer Influence Consumer, you will be awarded a certificate of completion as proof of your new skills. If you are looking to pursue a new career and want to build your professional skills to excel in your chosen field, the certificate of completion from the Social Media Influencer Influence Consumer will help you stand out from the crowd. You can also validate your certification on our website. We know that you are busy and that time is precious, so we have designed the Social Media Influencer Influence Consumer to be completed at your own pace, whether that's part-time or full-time. Get full course access upon registration and access the course materials from anywhere in the world, at any time, from any internet-enabled device.  Our experienced tutors are here to support you through the entire learning process and answer any queries you may have via email.

This advanced certification drills deep into the latest thinking to develop true digital marketing expertise. Course Overview This advanced certification drills deep into the latest thinking to develop true digital marketing expertise. Learn about Digital Strategy, CX, Search Marketing, Social Media, Leadership and more. Get world class, knowledge and insight: DMI EXPERT is our postgraduate level 140-hour course with an advanced, professional certification. It delivers breadth and depth of understanding of digital marketing and provides the learner with the digital and research skills to work at a management or strategic level. This certification is credit rated at level 11 on the Scottish Credit and Qualifications Framework and awarded 120 credit points by the SQA (Scottish Qualifications Authority), which is comparable to a postgraduate diploma awarded by a UK university. Program learning outcomes and content: What Will I Learn? We give you the thinking and tools to become a leading player on the digital stage. Create powerful and dynamic digital strategy, and access modern, career-defining training covering all key digital marketing disciplines. Course Content: Social Media Marketing: Learn how to create engaging content on social media and how to plan, execute, optimize and report on social media marketing campaigns across the key social platforms. • Social Research • Social Content • Facebook, Instagram, Pinterest • Twitter • LinkedIn • YouTube & Social Video • Social Apps • Social Commerce & Affiliate Marketing • Social Customer Service • Social Strategy Strategy and Planning: Gain all the key skills and practices associated with planning a successful digital strategy. Everything from digital channels, marketing automation, budgeting, analytics and digital leadership. • Digital Communications v Traditional Communications • Marketing automation and CRM • Budget and Resourcing • Big Data & Analytics • Strategy Formulation and Plan • Digital Communications & Channels • Omnichannel tactics CX, eCommerce and CRO: Learn the key concepts underpinning website optimization, conversion rate optimization and effective e-commerce for every business requirement. Build highly effective user experiences for your customers. • Website Optimization • UX Research & Design • E-Commerce Strategy • Applied E-Commerce • Graphic Design Essentials for Marketers Search and Digital Channels: Plan, implement, refine and report on search marketing campaigns. Drive traffic across all digital channels. Taught directly by Neil Patel and DMI’s experts, you’ll gain knowledge from people who actually use these tactics in the field. • SEO Setup & Content • SEO Workshop • Paid Search & Display Advertising • Measurement with Google Analytics • Email Marketing Strategy • Applied Email Marketing • SEO for ecommerce Digital Selling: Recognize the value of social selling and incorporate digital techniques to better engage with customers and prospects to drive increased conversion rates. • Fundamentals of Social Selling • Finding & Targeting Prospects • Attracting Customers • Closing & Retaining • Increasing Engagement Essential Skills: Gain all the essential skills all marketers, professionals and business leaders need to work effectively, productively and professionally in a collaborative business environment. • Project Planning • Creativity Skills • Personal Skills • Working With Others Leadership and Management: Develop practical skills and techniques that you can use to think strategically, build effective teams, deal with conflict and crisis and persuade and influence others. • Thinking Strategically • Building Effective Teams • Dealing with Conflicts and Crises • Persuading and Influencing DURATION 52 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate

Description Media And Public Relations Diploma The Media And Public Relations Diploma is a transformative online course designed for individuals aiming to carve out a career in public relations, media, and communications. This course covers an expansive range of pertinent topics, arming participants with the requisite knowledge and skills to navigate the dynamic landscape of media and public relations. The course begins with the comprehensive module, Understanding the Media Landscape. In this module, learners gain an in-depth comprehension of the constantly evolving media environment, providing them with the foundations to interact with various media platforms adeptly. A pivotal aspect of this online course is the Introduction to Public Relations module. This essential primer lays the groundwork for a comprehensive understanding of the field. It explores the theories, concepts, and practices that shape public relations, preparing learners for the practical components that follow. Media Relations Fundamentals, another core component of the Media And Public Relations Diploma, builds on the knowledge obtained in the previous modules. Participants will acquire the skills necessary to cultivate robust relationships with media professionals, facilitating effective communication with the public. As media and public relations professionals often need to handle high-pressure situations, the course includes Crisis Communication and Management. This module equips students with the skills to manage communications during a crisis, ensuring the reputation and image of the organisation are preserved. Moreover, the Media And Public Relations Diploma doesn't shy away from contemporary topics. It explores the relationship between PR and Social Media, demonstrating how the power of social platforms can be harnessed to create and maintain a positive public image. The importance of Corporate Communication and Reputation Management is also thoroughly examined. This module focuses on the strategic importance of clear and consistent communication within and outside an organisation, fostering a positive corporate reputation. Event Management and PR is another exciting element of this course. Participants will learn how to orchestrate successful events and leverage them for public relations purposes, ensuring the most favourable public perception. Measurement and Evaluation in PR is a crucial component of this diploma. Learners are taught how to gauge the impact of their PR initiatives, ensuring that their efforts are effective and offering a clear return on investment. The module on PR Strategies and Campaign Planning takes learners through the complete process of creating comprehensive public relations campaigns. Participants will learn to devise effective strategies and implement them meticulously, ensuring successful communication with their target audiences. Lastly, the Media And Public Relations Diploma does not only focus on the present. The course also provides a clear-eyed view of The Future of Media and Public Relations. Learners will explore emerging trends and technologies in the field, preparing them for the dynamic future of this industry. In conclusion, the Media And Public Relations Diploma is a comprehensive online course designed to provide aspiring and seasoned professionals with the insights and tools to excel in the media and public relations arena. Through this course, participants will be well-equipped to handle any challenge that comes their way in this fast-paced and constantly evolving field. What you will learn 1: Understanding the Media Landscape 2: Introduction to Public Relations 3: Media Relations Fundamentals 4: Crisis Communication and Management 5: PR and Social Media 6: Corporate Communication and Reputation Management 7: Event Management and PR 8: Measurement and Evaluation in PR 9: PR Strategies and Campaign Planning 10: The Future of Media and Public Relations Course Outcomes After completing the course, you will receive a diploma certificate and an academic transcript from Elearn college. Assessment Each unit concludes with a multiple-choice examination. This exercise will help you recall the major aspects covered in the unit and help you ensure that you have not missed anything important in the unit. The results are readily available, which will help you see your mistakes and look at the topic once again. If the result is satisfactory, it is a green light for you to proceed to the next chapter. Accreditation Elearn College is a registered Ed-tech company under the UK Register of Learning( Ref No:10062668). After completing a course, you will be able to download the certificate and the transcript of the course from the website. For the learners who require a hard copy of the certificate and transcript, we will post it for them for an additional charge.

In this social media marketing masterclass, you will learn how to drive business online through leading social platforms Facebook, Instagram, Twitter, YouTube, and Pinterest. It will introduce up-to-date techniques and best practices used by the experts, taking you through the marketing funnel, A/B split testing, and much more. Through engaging video training, you will learn how to build the perfect social media marketing strategy that will help you grow your online audience and maximise conversions in no time. Whether you are looking to kickstart a career in this industry or are a small business owner who wants to develop their marketing knowledge, this course covers the fundamentals in 4 intense training units. Learning Outcomes: Master social media marketing to drive your business forward onlineGain the in-demand skills needed to kickstart your marketing careerLearn up-to-date techniques and strategies from the expertsKnow how to create the perfect social media post and use keywords effectivelyUnderstand how A/B split testing works, with step-by-step trainingCreate a powerful marketing funnel to maximise your sales in no timeBuild the perfect social media marketing strategy for your businessLearn best practices for marketing on YouTube, Pinterest, Facebook & Instagram Career Path On successful completion of the course, you will have the practical knowledge and skills to start a successful career in this field, with the opportunity to explore the following related professions: Social Media ExecutivePPC ExecutiveSocial Media AssistantSocial Media ManagerSocial Media & Content Coordinator Unit 01: Social Marketing for Facebook, Instagram, Twitter & YouTube Social Marketing Introduction 00:01:00 Marketing On Facebook & Instagram 00:19:00 Marketing On Twitter & YouTube 00:14:00 Unit 02: Marketing On the Other Major Social Media Sites Introduction to Pintrest Marketing 00:01:00 Pintrest Marketing - Part 1 00:07:00 Pintrest Marketing - Part 2 00:16:00 Pintrest Marketing - Part 3 00:11:00 Linkedln Marketing Intro 00:01:00 Linkedln Marketing - Part 1 00:06:00 Linkedln Marketing - Part 2 00:07:00 LinkedIn Marketing - Part 3 00:05:00 Unit 03: Funnel Building for Profits Introduction to Funnel Building 00:01:00 Funnel Building - Part 1 00:04:00 Funnel Building - Part 2 00:07:00 19 - Funnel Building - Part 3 00:09:00 Unit 04: A/B Split Testing Introduction to Split Testing 00:01:00 Split Testing - Part 1 00:10:00 Split Testing - Part 2 00:05:00 Split Testing - Part 3 00:09:00

Venture into the realm of 'Digital Marketing for Business' and grasp the tools to skyrocket your venture in the online domain.