Who are you selling to? While entrepreneurial optimism might lead you to believe the entire world is your market, success depends on a focused definition of your core audience that aligns with the rest of your go-to-market strategy. This course outlines commonly used demographic and psychographic attributes for profiling your target market, in addition to tips for developing your own business-specific market characteristics.
The competitive matrix is a graphic that highlights your unique strengths vis a vis other players in the space. The visual snapshot is easy for investors to parse — but it’s more than a pretty picture. As you identify your most relevant strengths and how you stack up against competitors, the process of developing a competitive matrix gives you a greater understanding of your market and your business, and a valuable marketing tool. This learning stream will cover how to identify the most relevant strengths to plot on your graph, how to identify and evaluate competitors on the matrix, and how to position your business as a market leader.
Your market’s growth rate is out of your hands — but how you position your business to capitalize on it is entirely within your control. By selecting the most relevant growth rate for your market segment and aligning your company’s objectives accordingly, your projections will hold up under scrutiny and set you on the path toward profits. This course solves the challenge of projecting future growth with a framework for researching statistics, methods for calculating growth rates, and a list of pitfalls to avoid.
The Company Overview section of your business plan must excite investors. From the founders’ bios and company history to your business location and business model, it must be clear that you’re poised to succeed. This learning stream helps you navigate the five essential sections to include in your plan: company profile, team, staffing, business model, and current status—all with examples, as well as solid business mindset tips and how to talk to investors. The workshop provides a walk-through of the tactical aspects of the learning stream will be walked-through in the workshop step-by-step.
Your business was likely born out of an audacious dream; vision and mission statements invite others to share that dream. Tools form this course will empower you to create vision and mission statements that inspire excitement. We provide strategies for articulating the lofty aims of the vision statement, the concrete components of the mission statement, and the philanthropic pledges of the social mission.
7 Steps to create a Property Sourcing Business. Is this the business for you? Can you master being the deal maker? Join this course to find out.
The Foundations of Marketing Mix course is an in-depth exploration of essential marketing concepts within the context of tourism and hospitality industries. It offers a comprehensive understanding of the Marketing Mix and the Nine P Model, encompassing People, Planning, Product, Place, Price, Promotion, Partners, Presentation, and Passion. This course delves into the critical analysis of these elements to facilitate strategic decision-making. This course merges theoretical foundations with practical applications, fostering a holistic grasp of marketing strategies essential for success in the dynamic tourism and hospitality industries. After completing this course, you will be able to: Evaluate the Marketing Mix and the comprehensive Nine P Model, delving into its nuanced components and implications. Gain insights into the pivotal role of Tourism and Hospitality within a country's economy. Explore marketing as an integrated and cross-functional activity within the Tourism and Hospitality sectors. Comprehend and apply Integrated Marketing strategies tailored to the Tourism and Hospitality Business landscape. "Foundations of Marketing mix" delves into core principles and methodologies shaping successful marketing strategies. This course covers market analysis, consumer behavior, and strategic planning techniques to build effective marketing campaigns. Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. The Components of the Marketing Mix Self-paced pre-recorded learning content on this topic. Foundations of Marketing Mix Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be an added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. · Guest Service Management· Hospitality Marketing Strategies· Tourism Industry Professionalism· Hospitality Branding and Standards· Customer Experience Enhancement· Hospitality and Tourism Management Strategies· Digital Marketing Specialization· Brand Management Specialization· Strategic Marketing Management Specialization· Marketing Analytics Specialization· International Marketing Specialization Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
Join me at in person classes at 4 different locations in Winchester, UK. Information on all my weekly classes and where it register is here https://www.sarahbyoga.net/winchester If you have any questions, please email me at info@sarahbyoga.net
Hello future dance stars! Get ready to leap into action with our exciting Junior Jazz Dance Class. This course is exclusively curated for our spirited dancers aged between 8 and 11, who are ready to jazz up their dance skills and truly come alive on the dance floor. Welcome to the world of jazz dance - a world filled with high energy, fun and freedom! Jazz dance is more than just dancing; it's expressing yourself, making new friends, and gaining invaluable skills for life. And we can't wait to embark on this exciting journey with you! Our Junior Jazz Dance Class will take you deeper into the vibrant world of jazz dance. You'll master intricate jazz steps and techniques that form the backbone of this versatile dance style. From the rhythmic "jazz walk" to the mesmerising "pas de bourrée", every week brings a new move to conquer, and our team of dedicated instructors are here to guide you every step of the way. Now, who's ready for some dramatic leaps and spins? We've designed specific segments of the class to focus on these exciting elements of jazz dance. By mastering these leaps and turns, you'll not only be enhancing your dance repertoire, but also boosting your flexibility, coordination and plasticity. And we promise, there's nothing quite as thrilling as nailing that perfect pirouette or executing a flawless leap across the dance floor! But our Junior Jazz Dance Class offers so much more than just dance skills. At the heart of every class, we focus on developing the person as much as the dancer. We believe that dance is a powerful tool for building self-esteem and fostering life skills. Through dance, our juniors learn how to express themselves confidently, collaborate with others, and even overcome challenges with grace. Finding new friends is a delightful side effect of joining our dance family. In our class, every child gets the opportunity to make connections that go beyond the dance floor. We are more than just a class, we are a community of young, enthusiastic dancers supporting each other every leap and turn of the way. And yes, we are committed to making each class an unforgettable experience! We encourage individual creativity and improvisation. This gives our Junior Jazz Dancers the chance to dance their heart out in their unique style and truly shine! So, put on your jazz shoes, young stars! Let's embark on a journey of rhythm, movement, and self-expression in the Junior Jazz Dance Class. We can't wait to see how you'll shine, grow, and, most importantly, enjoy the world of jazz dance. See you on the dance floor! Remember, dance is about self-expression and joy. So, bring your energy, enthusiasm, and let's jazz it up in the Junior Jazz Dance Class!