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Build a Compelling Unique Value Proposition

Build a Compelling Unique Value Proposition

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Highlights

  • On-Demand course

  • All levels

Description

How and why customers perceive the unique value of your product or service is something integrated into all aspects of your customer communication—from your website to marketing and social media to packaging. This lesson explains how that works by looking at a few top brands and how they communicate their unique value propositions.

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