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Do you want to learn how to create strategic plans and conduct marketing analyses for your enterprise? If the answer is yes, you have come to the right place. The Marketing Strategic Planning and Analysis course will give you an overview of strategic planning for marketing. You will discover different approaches to strategic marketing analysis, including internal and external analysis. You will learn to use market segmentation as well as targeting and positioning. Through this course, you will achieve great expertise in different approaches to customer and competitor analysis. So, enrol now and assist your enterprise in determining its future vision, goals and objectives. Learning Outcomes: Learn about strategic planning, its significance, its method, and the function of marketing. Possess the ability to create a strategic plan, and establish goals and objectives. Discover the common obstacles that may arise and how to properly plan for marketing. Learn how to do consumer, competitive, and strategic analyses. Explore the distinction between internal and external analysis. Determine the principles behind market segmentation, market targeting, and product positioning. Understand the elements that affect consumer behaviour and how to do a customer analysis. Learn how to create strategies by doing a competitive analysis. What will Make You Stand Out? On completion of this Marketing Strategic Planning and Analysis online course, you will gain: CPD QS Accredited course After successfully completing the Course, you will receive a FREE PDF Certificate as evidence of your newly acquired abilities. Lifetime access to the whole collection of learning materials. Enroling in the Course has no additional cost. 24x7 Tutor Support You can study and complete the course at your own pace. Course Curriculum Marketing Strategic Planning and Analysis Module 1: An Introduction to Strategic Planning Module 2: Development of a Strategic Plan Module 3: Strategic Planning for Marketing Module 4: Strategic and Marketing Analysis Module 5: Internal Analysis Module 6: External Analysis Module 7: Market Segmentation, Targeting and Positioning Module 8: Approaches to Customer Analysis Module 9: Approaches to Competitor Analysis Show off your new skills with a certificate of completion. After successfully completing the course, you can order your CPD Accredited Certificates as proof of your achievement absolutely free. Please Note: The delivery charge inside the U.K. is £4.99, and international students have to pay £8.99. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Is This Course the Right Option for You? This Marketing Strategic Planning and Analysis course is open to everybody. You can access the course materials from any location in the world and there are no requirements for enrolment. Requirements Without any formal requirements, you can delightfully enrol in this Marketing Strategic Planning and Analysis course. Just get a device with internet connectivity and you are ready to start your learning journey. Thus, complete this course at your own pace. Career path The aim of this exclusive Marketing Strategic Planning and Analysis course is to help you toward your dream career. So, complete this course and enhance your skills to explore opportunities in relevant areas.
Immerse yourself in the thrilling world of commerce, where the allure of monetary benefits knows no bounds. Imagine, if you will, a life where your eloquence and strategic understanding translate directly into an impressive income. For instance, the median yearly earnings of a Marketing Manager in the United Kingdom stands at £42K to £80K, whilst a Sales Manager can anticipate an annual income ranging from £35K to £75K. Your ticket to this enticing career trajectory could well be honing your marketing and sales skills, and what better way to achieve this than through an informative and comprehensive course bundle? Our captivating bundle is the fusion of two fascinating courses - Marketing and Sales Skills. Delve deep into the marketing course, where you'll traverse the expansive landscapes of consumer behaviour, market segmentation, and strategic planning. The Sales Skills course complements this journey, extending your knowledge to persuasive communication, customer relations, and negotiation techniques. Immerse yourself in these subjects and equip yourself with an array of theoretical frameworks that illuminate the path toward marketing and sales mastery. Each course in this Marketing & Sales Skills bundle holds a prestigious CPD accreditation, symbolising exceptional quality. The materials, brimming with knowledge, are regularly updated, ensuring their relevance. This bundle promises not just education but an evolving learning experience. Engage with this extraordinary collection, and prepare to enrich your personal and professional development. Immerse yourself in these diverse, enthralling subjects, each designed to fuel your curiosity and enhance your knowledge. Dive in now! The courses in this bundle include: Marketing Sales Skills Learning Outcomes: Comprehend the fundamentals and advanced concepts of marketing and sales. Gain an understanding of consumer behaviour and customer relationship management. Develop strategies for effective market segmentation and target audience identification. Acquire knowledge in persuasive communication and negotiation techniques. Learn to formulate impactful marketing strategies and sales pitches. Understand the ethical considerations in marketing and sales. The Marketing course unravels the mystery of influencing consumer behaviour, market segmentation, and creating strategic marketing plans. Develop a firm understanding of the market dynamics and learn to create compelling value propositions. The Sales Skills course is a deep dive into the art of persuasion, building meaningful customer relationships, and masterful negotiation. This course elevates your understanding of the sales process and equips you to deliver convincing sales pitches, crucial to any successful marketing strategy. CPD 20 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Individuals looking to build a career in marketing or sales. Current marketing and sales professionals seeking to enhance their knowledge. Entrepreneurs aim to expand their business through effective marketing and sales strategies. Graduates aiming to secure roles in the marketing or sales industry. Anyone with an interest in understanding the theoretical framework behind marketing and sales. Career path Marketing Assistant - £18K to £30K/year. Sales Executive - £20K to £40K/year. Brand Manager - £35K to £60K/year. Sales Manager - £35K to £75K/year. Marketing Manager - £42K to £80K/year. Head of Sales - £50K to £100K/year. Chief Marketing Officer - £90K to £150K/year. Certificates Certificate Of Completion Digital certificate - Included Certificate Of Completion Hard copy certificate - £9.99 Unlock your potential and showcase your accomplishments with our CPD Quality Standards certificates! Upon finishing Marketing and Sales Skills, you'll have the opportunity to obtain valuable proof of your achievement. For just £4.99, we'll send you a CPD Quality Standards PDF Certificate via email, or if you prefer, you can get a beautifully printed hardcopy certificate for £9.99 in the UK. If you're located internationally, don't worry! We offer a printed hardcopy certificate for £14.99, ensuring your success knows no boundaries. Grab your certificate and celebrate your success today!
The Computer Vision course with C++ and OpenCV with GPU support provides an introduction to computer vision and its applications using C++ and OpenCV with GPU acceleration. Students will learn about setting up the necessary environments, basic examples, background segmentation, object detection with OpenCV's ML module using C++ and CUDA, and optical flow. Learning Outcomes: Set up the required environments for C++ and OpenCV with GPU support. Understand the fundamentals of computer vision and its applications. Implement background segmentation techniques to extract relevant objects from the environment. Use OpenCV's ML module with C++ and CUDA to perform object detection efficiently. Apply optical flow algorithms to track object movements and analyze motion patterns. Why buy this Computer Vision: C++ and OpenCV with GPU support? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Computer Vision: C++ and OpenCV with GPU support there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Computer Vision: C++ and OpenCV with GPU support course is ideal for Students Recent graduates Job Seekers Anyone interested in this topic People already working in the relevant fields and want to polish their knowledge and skill. Prerequisites This Computer Vision: C++ and OpenCV with GPU support does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Computer Vision: C++ and OpenCV with GPU support was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path As this course comes with multiple courses included as bonus, you will be able to pursue multiple occupations. This Computer Vision: C++ and OpenCV with GPU support is a great way for you to gain multiple skills from the comfort of your home. Course Curriculum Unit 01: Set up Necesssary Environments Module 01: Driver installation 00:06:00 Module 02: Cuda toolkit installation 00:01:00 Module 03: Compile OpenCV from source with CUDA support part-1 00:06:00 Module 04: Compile OpenCV from source with CUDA support part-2 00:05:00 Module 05: Python environment for flownet2-pytorch 00:09:00 Unit 02: Introduction with a few basic examples! Module 01: Read camera & files in a folder (C++) 00:11:00 Module 02: Edge detection (C++) 00:08:00 Module 03: Color transformations (C++) 00:07:00 Module 04: Using a trackbar (C++) 00:06:00 Module 05: Image filtering with CUDA (Introduction to using OpenCV GPU methods on C++) 00:13:00 Unit 03: Background segmentation Module 01: Background segmentation with MOG (C++) 00:04:00 Module 02: MOG and MOG2 cuda implementation (C++ - CUDA) 00:03:00 Module 03: Special app: Track class 00:06:00 Module 04: Special app: Track bgseg Foreground objects 00:08:00 Unit 04: Object detection with openCV ML module (C++ CUDA) Module 01: A simple application to prepare dataset for object detection (C++) 00:08:00 Module 02: Train model with openCV ML module (C++ and CUDA) 00:13:00 Module 03: Object detection with openCV ML module (C++ CUDA) 00:06:00 Unit 05: Optical Flow Module 01: Optical flow with Farneback (C++) 00:08:00 Module 02: Optical flow with Farneback (C++ CUDA) 00:06:00 Module 03: Optical flow with Nvidia optical flow SDK (C++ CUDA) 00:05:00 Module 04: Optical flow with Nvidia Flownet2 (Python) 00:05:00 Module 05: Performance Comparison 00:07:00 Additional Resource Resources - Computer Vision: C++ and OpenCV with GPU support 00:00:00 Assignment Assignment - Computer Vision: C++ and OpenCV with GPU support 00:00:00
Duration 3 Days 18 CPD hours This course is intended for Data Science for Marketing Analytics is designed for developers and marketing analysts looking to use new, more sophisticated tools in their marketing analytics efforts. It'll help if you have prior experience of coding in Python and knowledge of high school level mathematics. Some experience with databases, Excel, statistics, or Tableau is useful but not necessary. Overview By the end of this course, you will be able to build your own marketing reporting and interactive dashboard solutions. The course starts by teaching you how to use Python libraries, such as pandas and Matplotlib, to read data from Python, manipulate it, and create plots, using both categorical and continuous variables. Then, you'll learn how to segment a population into groups and use different clustering techniques to evaluate customer segmentation.As you make your way through the course, you'll explore ways to evaluate and select the best segmentation approach, and go on to create a linear regression model on customer value data to predict lifetime value. In the concluding sections, you'll gain an understanding of regression techniques and tools for evaluating regression models, and explore ways to predict customer choice using classification algorithms. Finally, you'll apply these techniques to create a churn model for modeling customer product choices. Data Preparation and Cleaning Data Models and Structured Data pandas Data Manipulation Data Exploration and Visualization Identifying the Right Attributes Generating Targeted Insights Visualizing Data Unsupervised Learning: Customer Segmentation Customer Segmentation Methods Similarity and Data Standardization k-means Clustering Choosing the Best Segmentation Approach Choosing the Number of Clusters Different Methods of Clustering Evaluating Clustering Predicting Customer Revenue Using Linear Regression Understanding Regression Feature Engineering for Regression Performing and Interpreting Linear Regression Other Regression Techniques and Tools for Evaluation Evaluating the Accuracy of a Regression Model Using Regularization for Feature Selection Tree-Based Regression Models Supervised Learning: Predicting Customer Churn Classification Problems Understanding Logistic Regression Creating a Data Science Pipeline Fine-Tuning Classification Algorithms Support Vector Machine Decision Trees Random Forest Preprocessing Data for Machine Learning Models Model Evaluation Performance Metrics Modeling Customer Choice Understanding Multiclass Classification Class Imbalanced Data Additional course details: Nexus Humans Data Science for Marketing Analytics training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Data Science for Marketing Analytics course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.
Overview This comprehensive course on Marketing Fundamentals will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Marketing Fundamentals comes with accredited certification, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Marketing Fundamentals. It is available to all students, of all academic backgrounds. Requirements Our Marketing Fundamentals is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Having these various qualifications will increase the value in your CV and open you up to multiple sectors such as Business & Management, Admin, Accountancy & Finance, Secretarial & PA, Teaching & Mentoring etc. Course Curriculum 6 sections • 12 lectures • 01:22:00 total length •Introduction: 00:02:00 •What is Marketing?: 00:08:00 •Definition of Marketing and Detailed Explanation: 00:14:00 •Traditional Vs Contemporary Marketing: 00:07:00 •Evolution of Marketing: 00:06:00 •Customer Value & Satisfaction & Delight: 00:07:00 •Customer Value examples: 00:05:00 •Customer Loyalty: 00:07:00 •Customer Centricity: 00:05:00 •Marketing segmentation: 00:05:00 •Bases for Segmentation: 00:12:00 •Selecting the BEST Segment: 00:04:00
Description Consumer Behaviour Diploma This Consumer Behaviour Diploma will commence with an introductory insight into consumer behaviour and then delve deep into topics including consumer perception and consumer motivation. It will elucidate what the procedure of consumer research entails and shed light on how to target potential customers and segment appropriate markets strategically. Consumer behaviour entails an interplay of cognition and affects behaviour patterns and humans' physical environment, leading to an exchange. When discussing a consumer's buying activity, numerous factors come into play, including but not limited to public opinion, popularity, cost, product appearance, promotion, aesthetics and packaging. Consumer behaviour examines consumer activities such as buying, using and discarding among individuals, communities, and organisations. It also studies how their biases, preferences and feelings influence these activities. In the 1940s and 1950s, consumer behaviour emerged as a marketing subfield that integrates economics, anthropology, sociology, ethnography, psychology, and marketing. Consumer behaviour attempts to identify people's consumption patterns and trends by studying individual attributes, including lifestyles, demographics, and other factors such as loyalty and advocacy to brands, rates and occasions of usage and the like. This Consumer Behaviour Diploma examines how external factors such as family, friends, celebrities, and influencers impact their buying activities. Research has shed light on the complexity of consumer behaviour prediction for ordinary men and experts alike. Nevertheless, novel research methods, including consumer neuroscience, artificial intelligence and ethnography, have made it simpler to predict these patterns. Customer Relationship Management, also known as CRM, is a database that provides valuable insight into the examination of the buying activities of consumers. These databases generate in-depth data enabling researchers to study what influences consumer retention and loyalty and their willingness to advocate for products or yield positive referrals. Databases are also handy with market segmentation, behavioural segmentation, etc. This leads to accurate targeting of customers through appropriate marketing strategies. According to Mansard, Engel and Blackwell, consumer behaviour studies the processes and actions involving decisions while buying services and goods for consumption. This Consumer Behaviour Diploma explores how human beings behave whilst engaging in buying activities and urges them to consume certain products. Marketers must understand how consumer behaviour works to comprehend product, brand or business expectations. It enables them to understand better what motivates a consumer to buy certain goods. Knowing which products are popular and well-liked is of paramount importance. The findings suggest that assessing consumers' preferences will help a marketer better sculpt their products. This Consumer Behaviour Diploma will address all the crucial questions, including what customers buy, what motivates them to buy specific things, and how often and when they buy. What you will learn 1: Introduction to Consumer Behavior 2: Stages of Decision-Making Process 3: Perceiving Need Desire Motivation and Emotion 4: Understanding Perception 5: Understanding Customer Attitudes 6: Impact of Culture on Purchasing Behavior 7: Household Influence 8: Group Influence 9: New Opportunities 10: Know the Market Ethics Course Outcomes After completing the course, you will receive a diploma certificate and an academic transcript from Elearn college. Assessment Each unit concludes with a multiple-choice examination. This exercise will help you recall the major aspects covered in the unit and help you ensure that you have not missed anything important in the unit. The results are readily available, which will help you see your mistakes and look at the topic once again. If the result is satisfactory, it is a green light for you to proceed to the next chapter. Accreditation Elearn College is a registered Ed-tech company under the UK Register of Learning( Ref No:10062668). After completing a course, you will be able to download the certificate and the transcript of the course from the website. For the learners who require a hard copy of the certificate and transcript, we will post it for them for an additional charge.
"This course aims to comprehensively delve into the impact of the marketing mix, emerging technologies, organizational decision-making models, and marketing strategies on consumer behaviour. It also explores the correlations between consumer behaviour and marketing practices such as segmentation, targeting, and positioning, alongside topics covering the decision-making unit, perceived risk, and the evolution of buyer behaviour and media habits. Upon completion, you'll gain insights into: The marketing mix's impact on consumer decision-making Influence of new technologies on consumer behaviour Models for organizational decision-making Intersection of marketing practices and consumer behaviour Correlations between consumer behaviour and marketing segmentation, targeting, and positioning Understanding the decision-making unit (DMU) Perceived risk in consumer decisions Evolution of buyer behaviour and media habits" This course aims to examine the impact of marketing mix, new technologies, and marketing practices on consumer decision making, as well as the various models and frameworks used to explain organizational and consumer decision making. Additionally, the course will explore the relationship between consumer behavior and marketing segment, targeting, and positioning, as well as the concept of the decision-making unit, perceived risk, and the evolution of buyer behavior and media habits. This course aims to provide a comprehensive understanding of how the marketing mix, new technologies, and organizational decision-making models influence consumer decision-making processes, as well as the relationships between consumer behaviour, marketing practices, segment targeting, positioning, DMU, perceived risk, and evolving media habits. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Understanding Consumer Decision Making Dynamics And Risks Self-paced pre-recorded learning content on this topic. Understanding Consumer Decision Making Dynamics and Risks Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Consumer Behaviour Analyst Decision Making Strategist Market Research Manager Risk Management Consultant Consumer Insights Specialist Behavioral Economist Market Intelligence Analyst Customer Experience Designer Consumer Psychology Researcher Marketing Strategy Manager Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
ð Unleash the Power of Effortless Email Interaction with 'Aweber Automation Mastery' ð Are you tired of spending countless hours manually managing your email marketing campaigns? Do you wish there was a way to streamline your email interactions and engage your audience with minimal effort? Look no further - we present to you the ultimate solution: 'Effortless Email Interaction: Aweber Automation Mastery'! ð Why Choose Aweber Automation Mastery? ð ⨠Revolutionize Your Email Marketing: Say goodbye to mundane, time-consuming tasks. Aweber Automation Mastery empowers you to automate your email campaigns effortlessly, allowing you to focus on what truly matters - connecting with your audience. ⨠Boost Engagement: Discover the secrets to crafting personalized, targeted messages that resonate with your subscribers. With Aweber Automation Mastery, you'll learn how to captivate your audience, nurture leads, and turn casual readers into dedicated customers. ⨠Save Time and Resources: Time is money, and we understand the value of both. Learn how to set up automated workflows that work for you, allowing you to maximize efficiency and minimize manual labor. Say farewell to tedious email management tasks! ⨠Master Aweber Like a Pro: Whether you're a seasoned marketer or just starting, our course caters to all skill levels. From the basics to advanced strategies, Aweber Automation Mastery will transform you into an Aweber expert, ready to conquer the email marketing landscape. ð What You'll Learn: ð ð Introduction to Aweber Automation: Understand the fundamentals and unlock the potential of Aweber's automation features. ð Creating High-Converting Campaigns: Craft compelling campaigns that drive engagement and conversions effortlessly. ð Segmentation Strategies: Learn how to segment your audience for targeted communication that speaks directly to their needs. ð Advanced Automation Techniques: Dive into the advanced features of Aweber, from conditional actions to dynamic content, taking your automation game to the next level. ð Optimizing for Success: Fine-tune your strategies based on analytics and feedback to ensure continuous improvement and results. ð Exclusive Bonuses: Enroll now and receive valuable templates, checklists, and access to a community of like-minded marketers. Plus, get the chance to participate in live Q&A sessions with industry experts. ð¡ Why Wait? Your Effortless Email Journey Starts Now! ð¡ Join 'Effortless Email Interaction: Aweber Automation Mastery' and transform the way you approach email marketing. Embrace the power of automation and watch your engagement soar while your workload diminishes. Don't miss out on this opportunity to revolutionize your email marketing game. Enroll now and embark on a journey towards effortless email interaction! ðï¸ Course Curriculum Basic Overview 00:00 List Creation and Settings 00:00 List Creation and Settings - Part 2 00:00 Importing Subscribers 00:00 Forms 00:00 Sending Broadcasts - Part 1 00:00 Sending Broadcasts - Part 2 00:00 Follow Ups 00:00 Blog Broadcasts 00:00 Basic Automation 00:00 Tracking 00:00 Reports 00:00 Parsing and Integrations 00:00 Introduction to Campaigns 00:00 Creating Campaign Messeges 00:00 Creating a Trigger and Using The Canvas 00:00 Choosing Actions 00:00 Customize the Action 00:00 Activation and Editing 00:00 Conclusion and Wait Time 00:00 Advanced Overview of Campaign Segmentation (1) 00:00 Overview of Campaign Segmentation (2) 00:00 Tagging Through Forms 00:00 Manually Tagging Existing Subscribers 00:00 Bulk Tagging Existing Subscribers 00:00 Moving-Copying Subscribers From One Campaign To Another 00:00 Trigger Campaigns with Tags 00:00 Broadcasting To a Tag Segment 00:00 Adding Previously Sent Broadcasts To A Campaign 00:00 Customers Resinging Up For Your List 00:00 Taging Customers Through An API 00:00 Live Example - New Subscriber Campaign 00:00 Live Example - Message Creation 00:00 Live Example - Campaign Creation - Trigger 00:00 Campaign Trigger Customization 00:00 Live Example - Message Send and Selection 00:00 Live Example - Wait Time 00:00 Live Example - Applying Tags and Saving Campaign 00:00 Live Example - Sending A Broadcast After The Campaign 00:00 Conclusion 00:00
Do you want to be the next big retail superstar? Are you ready to take your current retail career to the next level? This dynamic global sector could be yours with this comprehensive Retail Management course! This advanced Retail Management is ideal for anyone looking to advance to the top of the retail career ladder. Successful retail managers can find work in every major town and city around the world. Learn how to take your existing sales skills to the next level, how to build strong customer relationships, and how to reap the benefits of professional-level communication skills. In addition, master the art of dealing with difficult customers, learn how to read customer behaviour accurately, and examine the most important stock management issues in Retail Management. In Retail Management, achieving customer satisfaction is essential. Enrol in our Retail Management course to advance your Retail Management talent and some highly relevant Retail Management skills to progress your management excellence. Special Offers of this Retail Management: Retail Management Course This Retail Management: Retail Management Course includes a FREE PDF Certificate. Lifetime access to this Retail Management Course Instant access to this Retail Management: Retail Management Course Get FREE Tutor Support from Monday to Friday in this Retail Management: Retail Management Course [ Note: Free PDF certificate as soon as completing the course ] Learning Outcomes After completing this Retail Management course, the learner will be able to: Understand the fundamentals of Retail Management. Build and sustain relationships in retailing. Understand the strategic planning in retailing. Gain a thorough understanding of retail challenges and theories. Understand retail consumers. Explain retail segmentation and strategies. Understand the importance of location in a retail business. Understand merchandise management. Understand the buying decision process and customer satisfaction. Understand retail business operations. Understand category management. Understand retail marketing mix. Understand retail pricing for Retail Management. Explain retail supply chain and promotional strategies. Understand emerging trends in retail. Understand the impact of information technology in retailing. Certificate of Completion You will receive a course completion certificate for free as soon as you complete the course. Module 1: A Quick Overview of Retail Management 20:26 1: A Quick Overview of Retail Management Preview 20:26 Module 2: Building and Sustaining Relationships in Retailing 39:09 2: Building and Sustaining Relationships in Retailing 39:09 Module 3: Strategic Planning in Retailing 39:11 3: Strategic Planning in Retailing 39:11 Module 4: Retail Challenges and Theories 07:18 4: Retail Challenges and Theories 07:18 Module 5: Understanding Retail Consumer 13:32 5: Understanding Retail Consumer 13:32 Module 6: Exploring Retail Segmentation and Strategies 07:27 6: Exploring Retail Segmentation and Strategies 07:27 Module 7: Retail Business Location 09:47 7: Retail Business Location 09:47 Module 8: Merchandise Management 09:43 8: Merchandise Management 09:43 Module 9: Buying Decision Process and Customer Satisfaction 11:06 9: Buying Decision Process and Customer Satisfaction Preview 11:06 Module 10: Retail Business Operations 32:54 10: Retail Business Operations 32:54 Module 11: Category Management 21:06 11: Category Management 21:06 Module 12: Retail Marketing Mix 10:01 12: Retail Marketing Mix 10:01 Module 13: Retail Pricing 09:45 13: Retail Pricing 09:45 Module 14: Retail Supply Chain and Promotional Strategies 06:58 14: Retail Supply Chain and Promotional Strategies 06:58 Module 15: Emerging Trends in Retail 03:52 15: Emerging Trends in Retail 03:52 Module 16: Impact of the Information Technology in Retailing 23:24 16: Impact of the Information Technology in Retailing 23:24 Who is this course for? Learners can take this training course even if they have no prior knowledge of Retail Management and there are no age restrictions. As a result, anyone who is enthusiastic and ambitious about Retail Management can enrol in the Retail Management. There are no admissions deadlines, and you can start this course at any time. Requirements Students who intend to enrol in this Retail Management: Retail Management course must meet the following requirements: Retail Management: Good command of the English language Retail Management: Must be vivacious and self-driven Retail Management: Basic computer knowledge Retail Management: A minimum of 16 years of age is required Certificates Reed courses certificate of completion Digital certificate - Included Will be downloadable when all lectures have been completed