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Overview Dive into the dynamic world of advertising copywriting and unveil the secrets that empower the messages behind impactful advertisements. Have you ever wondered, 'what is copywriting?' or been intrigued by the art of creating compelling advertisement text? Look no further. Our course, 'Advertising Copywriter', is crafted with utmost care to provide insights, techniques, and the nuanced art behind influential advertising. From the fundamental concepts of copywriting to masterful marketing tactics that make a copy sell, you'll journey through a comprehensive curriculum designed to boost your copywriting prowess. The course not only delves into the theoretical aspects but also guides you through the practicalities. With a specific focus on the structured process to streamline your writing, you'll discover nine essential steps that simplify the complex world of copywriting. Moreover, you'll be equipped with tried and tested formulas, tips, and hacks that will transform your words into persuasive advertisements.  Master the art of advertising copywriting and understand the difference between mere text and a captivating advertisement. It's not just about writing; it's about crafting messages that resonate, inspire, and compel. So, are you ready to metamorphose your skills and take the advertising world by storm? Learning Outcomes Understand the foundational concepts and principles underlying effective copywriting. Apply marketing strategies to produce persuasive and sale-driven advertising copy. Utilise a systematic 9-step approach to simplify and enhance the copywriting process. Develop engaging headlines using proven hacks, ensuring they captivate the reader's attention. Master various copywriting formulas and techniques to consistently produce high-quality advertisements. Why buy this Advertising Copywriter course? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Advertising Copywriter there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this Advertising Copywriter course for? Beginners keen on understanding the intricacies of advertising copywriting. Marketing enthusiasts aiming to amplify their advertising strategies through compelling copy. Writers wishing to transition into the advertising realm and harness the power of persuasive text. Business owners seeking to improve their brand's message and influence their target audience. Content creators looking to elevate their writing and produce impactful advertisement content. Prerequisites This Advertising Copywriter does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Advertising Copywriter was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Advertising Copywriter: Average Salary £25,000 - £45,000. Content Strategist: Average Salary £30,000 - £50,000. Brand Strategist: Average Salary £35,000 - £55,000. Marketing Manager: Average Salary £40,000 - £60,000. Headline Specialist: Average Salary £28,000 - £48,000. Creative Director: Average Salary £60,000 - £100,000. Course Curriculum Section 1: Introduction Unit 1: Welcome to the Copywriting Course 00:05:00 Unit 2: Course Overview 00:04:00 Section 2: Introduction to Copywriting Unit 1: What is Copywriting 00:05:00 Unit 2: Elements of Great Copy 00:11:00 Unit 3: Traditional vs Modern Copywriting 00:04:00 Unit 4: Career Options for Copywriters 00:12:00 Unit 5: Job Description and Responsibilities of a Copywriter 00:06:00 Unit 6: Copywriting vs Content Writing: The Difference 00:04:00 Section 3: Core Concepts of Copywriting Unit 1: What is a Short Form Copy 00:03:00 Unit 2: What is a Long Form Copy 00:02:00 Unit 3: Types of Tones Used for Writing Copy 00:06:00 Unit 4: Which Types of Tone You Should Use 00:07:00 Unit 5: Identifying the Target Audience 00:06:00 Unit 6: Qualities That Will Make You a Successful Copywriter 00:06:00 Section 4: Marketing Tactics to Write Copy That Sells Unit 1: The Secret to Understand Buyer's Mindset 00:04:00 Unit 2: Never Make Your Copy Look Like an Ad 00:06:00 Unit 3: 2 Second Hack to Become a Successful Copywriter 00:05:00 Unit 4: Features vs Benefits 00:04:00 Unit 5: The Shocking Truth about Buyers & Customers 00:04:00 Unit 6: So What Test 00:05:00 Unit 7: FOMO: How to Use This Most Powerful Marketing Tool 00:08:00 Unit 8: What's in It for Me 00:04:00 Unit 9: The Secret to Sell Instantly 00:05:00 Unit 10: Leveraging the Power of Emotions 00:04:00 Section 5: The Copywriting Process: 9 Steps to Make It Easier For You Unit 1: Steps in the Copywriting Process 00:08:00 Unit 2: Understand the Product 00:06:00 Unit 3: Performing Competitor Analysis 00:12:00 Unit 4: Create a Buyer Persona / Customer Avatar 00:06:00 Unit 5: Writing the copy 00:01:00 Unit 6: Editing the Copy 00:02:00 Unit 7: Adding Design Elements + Media 00:07:00 Unit 8: Publish the Copy + Promotion 00:02:00 Unit 9: Checking the Conversion from Copy - Measuring Results 00:03:00 Section 6: Copywriting Formulas Unit 1: AIDA: The 4 Step Formula 00:05:00 Unit 2: Storytelling: Best Tool for Converting Readers into Buyers 00:05:00 Unit 3: 3 STEP Formula: PAS 00:06:00 Section 7: Headlines Unit 1: Section Introduction 00:01:00 Unit 2: Intro to Headlines 00:07:00 Unit 3: Importance of Headlines 00:03:00 Unit 4: Formula to Write Amazing Headlines (Everytime) 00:09:00 Unit 5: How to Use This Formula (With Examples) 00:02:00 Unit 6: Free Tool to Create Attractive Headlines 00:03:00 Unit 7: Practice Exercise 00:01:00 Section 8: 6 Hacks to Write Headlines That Readers Cannot Resist Unit 1: Section Intro 00:02:00 Unit 2: Headline Hack # 1 00:01:00 Unit 3: Headline Hack # 2 00:02:00 Unit 4: Headline Hack # 3 00:02:00 Unit 5: Headline Hack # 4 00:04:00 Unit 6: Headline Hack # 5 00:02:00 Unit 7: Headline Hack # 6 00:03:00 Unit 8: Quick Recap 00:01:00 Section 9: Creating the Copy Unit 1: Creating Call to Actions (CTA) That Reader's Cannot Resist 00:04:00 Unit 2: Focus on the Customer 00:06:00 Unit 3: How to Write a Conversational Copy 00:03:00 Section 10: Hacks & Tips Unit 1: Collect Winning Pieces 00:04:00 Unit 2: 3 Extremely Powerful Words That You Must Use in a Copy 00:02:00 Unit 3: Using Customer's Words 00:05:00 Section 11: Practice Exercises Unit 1: Recreate Ads 00:01:00 Unit 2: Record Your Copy 00:02:00 Section 12: Conclusion Unit 1: Conclusion 00:01:00 Resources Resources - Advertising Copywriter 00:00:00 Assignment Assignment - Advertising Copywriter 00:00:00

Description SEO citations are any place online where your business' name, address and phone number (NAP) is listed. One of the reasons citation sites are so great for local SEO is because the search engines, like Google and Bing, trust the quality citation sites - which can help you get shown higher in the search engines. Citations are an important part of the search algorithm and are used by the search engines to help determine where to rank your site amongst the competition. This SEO Citation Training provides an excellent introduction to SEO, covering all of the basic knowledge and fundamental techniques needed to run a local search campaign. You'll learn how to optimize your website to take advantage of local search. The course will help you understand the key general principles of SEO as well as the tactics, tools, and opportunities that make local search different. Assessment: This course does not involve any MCQ test. Students need to answer assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Once the answers are submitted, the instructor will check and assess the work. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? SEO Citation Training is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our SEO Citation Training is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Introduction Introduction FREE 00:02:00 Citation SEO 00:09:00 An Example Citation Setup 00:03:00 Google My Business 00:06:00 Google Review Management & Marketing 00:19:00 The Difference in Citation Websites 00:05:00 Additional Business Sites for Reviews 00:12:00 WhiteSpark for Citation Analysis 00:03:00 Outsource Local Citations 00:05:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Description: The Level 2 Certificate in Copywriting for Online Selling course is designed to help you learn about the theories and routine with regards to writing in the present day business condition. Then you will be introduced to the standards of composed correspondence so you will have the capacity to express your thoughts through writing in an unmistakable, brief, and proficient way that will help you in earning. You will see how the course of action is the key for productive composed work and make sense of how to use masterminding sentences when making any sort bankrupt message. You will in like manner get some answers concerning creating styles and which making style is most appropriate for business correspondence. In the more advanced business setting, having the skill of being an expert in business, writing an effective letter is more advantageous. Notwithstanding whether you are sending a demand to an association or affiliation, or applying for work having an adequately outlined letter can have the impact of having the letter considered essential or not. When you completed this course, you will have the sureness and skills that are related to passing on what necessities be in writing in any business condition, and the capacities anticipated that would make a business letter that will look unmistakable and master. Who is the course for? Businessmen and people who work with the business management team that wants to learn more about business analysis and copywriting. People who have an interest in business and wants to pursue creating new business. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment:  At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Level 2 Certificate in Copywriting for Online Selling is a useful qualification course to enrol since it will be very helpful to have especially for these careers: Businessmen Business Analyst and Strategist Business Development Specialist Business Development Manager Business Statistician Economist And much more! Chapter-1 Introduction 00:30:00 Chapter-2 Basics Of Copywriting 00:30:00 Chapter-3 Headline Essentials 00:30:00 Chapter-4 USP vs ESP 00:30:00 Chapter-5 Call To Action 00:30:00 Chapter-6 Handling Objections 00:30:00 Chapter-7 Copywriting Mistakes To Avoid 00:15:00 Chapter-8 Swipe Files 00:30:00 Chapter-9 Wrapping Up 00:15:00 Mock Exam Mock Exam- Level 2 Certificate in Copywriting for Online Selling 00:20:00 Final Exam Final Exam- Level 2 Certificate in Copywriting for Online Selling 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Description Stories have a pretty unique relationship with selling and marketing. The most powerful marketing device a company can improve is its story. The Story Selling Strategies course will give you a stimulating and insightful account of the structure for generating stories that influence and induces consumers to buy your products or services. You will gain in-depth knowledge of how to turn your personal story and experiences into the powerful asset while marketing your products. Learn to engage your customers in your story that turns to be as productive as engaging them with your product. Some large companies have the luxury of spending thousands of dollars on advertisements, although small companies can rarely do that. If you are running a small business and want your customer how to get involved in your story, then enrol right now and stay ahead in this hard and extremely competitive business market. Assessment: This course does not involve any MCQ test. Students need to answer assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Once the answers are submitted, the instructor will check and assess the work. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? Story Selling Strategies is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our Story Selling Strategies is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Module: 01 Introduction FREE 00:01:00 Email Sequence 00:11:00 Soap Opera Sequence 00:13:00 Walkthrough of My SOAP Sequence 00:29:00 Client SOAP Sequence Example 00:11:00 Seinfeld Email Sequence 00:11:00 Module: 02 Expert Positioning 00:18:00 Voice Inflection for 2X Sales 00:17:00 What is a Squeeze 00:05:00 Squeeze Page Secrets 00:08:00 Value Ladder Overview 00:07:00 Affiliate Value Ladder Buildout 00:10:00 Your Value Ladder Buildout 00:20:00 Order Your Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Overview This SEO course will unlock your full potential and will show you how to excel in a career in SEO. So upskill now and reach your full potential. Everything you need to get started in SEO is available in this course. Learning and progressing are the hallmarks of personal development. This SEO will quickly teach you the must-have skills needed to start in the relevant industry. In This SEO Course, You Will: Learn strategies to boost your workplace efficiency. Hone your SEO skills to help you advance your career. Acquire a comprehensive understanding of various SEO topics and tips from industry experts. Learn in-demand SEO skills that are in high demand among UK employers, which will help you to kickstart your career. This SEO course covers everything you must know to stand against the tough competition in the SEO field.  The future is truly yours to seize with this SEO. Enrol today and complete the course to achieve a SEO certificate that can change your professional career forever. Additional Perks of Buying a Course From Institute of Mental Health Study online - whenever and wherever you want. One-to-one support from a dedicated tutor throughout your course. Certificate immediately upon course completion 100% Money back guarantee Exclusive discounts on your next course purchase from Institute of Mental Health Enrolling in the SEO course can assist you in getting into your desired career quicker than you ever imagined. So without further ado, start now. Process of Evaluation After studying the SEO course, your skills and knowledge will be tested with a MCQ exam or assignment. You must get a score of 60% to pass the test and get your certificate.  Certificate of Achievement Upon successfully completing the SEO course, you will get your CPD accredited digital certificate immediately. And you can also claim the hardcopy certificate completely free of charge. All you have to do is pay a shipping charge of just £3.99. Who Is This Course for? This SEO is suitable for anyone aspiring to start a career in SEO; even if you are new to this and have no prior knowledge on SEO, this course is going to be very easy for you to understand.  And if you are already working in the SEO field, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level.  Taking this SEO course is a win-win for you in all aspects.  This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements This SEO course has no prerequisite.  You don't need any educational qualification or experience to enrol in the SEO course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online SEO course. Moreover, this course allows you to learn at your own pace while developing transferable and marketable skills. Course Curriculum Section 1: Introduction Unit 1: Introduction 00:04:00 Unit 2: Course Overview 00:04:00 Section 2: SEO: Core Concepts Unit 1: What is SEO (Search Engine Optimisation) 00:04:00 Unit 2: Types of SEO: Black Hat, Grey Hat & White Hat SEO 00:05:00 Unit 3: How Search Engines Give Ranks: Crawling, Indexing & Ranking 00:06:00 Unit 4: 2 Ways to Get Ranked on Search Engines 00:03:00 Section 3: On - Page Optimisation Unit 1: On Page SEO Explained 00:01:00 Unit 2: On Page SEO Activities 00:04:00 Unit 3: 4 Key Ranking Factors of On Page SEO 00:04:00 Unit 4: Tools & Tips for Increasing Site Speed 00:13:00 Unit 5: Using SEO Friendly Themes 00:06:00 Unit 6: Increasing the Dwell Time & Decreasing Bounce Rate 00:05:00 Unit 7: How to Make the URL SEO Friendly 00:03:00 Unit 8: Long Form SEO Optimised Content 00:03:00 Unit 9: Internal Linking 00:05:00 Unit 10: Meta Title & Meta Description 00:03:00 Unit 11: Optimising Images for SEO 00:04:00 Unit 12: Outbound Links 00:04:00 Section 4: Keyword Research & Optimisation Unit 1: What Are Keywords & Why They Are Important 00:06:00 Unit 2: Types of Keywords 00:08:00 Unit 3: Which Type of Keywords You Should Choose 00:01:00 Unit 4: Free Tools for Keyword Research & SEO 00:06:00 Unit 5: Paid Tools for Keyword Research & SEO 00:03:00 Unit 6: 2 Metrics to Check Before Choosing Content 00:05:00 Unit 7: Steps for Keyword Research 00:11:00 Unit 8: What is Keyword Stuffing? 00:05:00 Section 5: SEO Content Writing Unit 1: Write SEO Optimised Title 00:04:00 Unit 2: 6 Hacks to Write Attractive Headlines 00:17:00 Unit 3: Keyword Placement For SEO 00:06:00 Unit 4: Steps to Write Content & Optimise It for Search Engines 00:09:00 Section 6: Off Page SEO Unit 1: What Is Off Page Optimisation 00:01:00 Unit 2: Link Building - 1st Factor of Off Page SEO 00:07:00 Unit 3: 3 Methods to Get Backlinks 00:02:00 Unit 4: Method 1: Guest Posting for Link Building 00:07:00 Unit 5: Method 2: Building Relations with Experts 00:04:00 Unit 6: Method 3: Getting Backlinks from Round Up Post 00:04:00 Unit 7: Social Media Marketing - 2nd Factor of Off Page SEO 00:05:00 Section 7: Conclusion Unit 1: Conclusion 00:01:00

Are you tired of feeling undervalued in your writing career? Did you know that top copywriters in the UK earn an average of £40,000 per year? Take our "Write Like a Pro with Copywriting" course and learn the skills needed to become a sought-after copywriter. With modules covering everything from basics to creative writing techniques, you'll be able to write attention-grabbing copy for any medium. Enrol now and take the first step towards a lucrative writing career. Learning Outcomes: Develop a solid foundation in copywriting principles and techniques. Craft attention-grabbing headlines that captivate your target audience. Create compelling advertisements that drive engagement and conversions. Master essential copywriting skills for various mediums, both online and offline. Understand the nuances of writing for press and print media. Gain insights into writing copy for mainstream media platforms. Discover strategies to write better copy and enhance your overall effectiveness. Learn to make a lasting impact with creative and innovative copywriting techniques. Unleash the power of copywriting and pave your way to success with our comprehensive "Write Like a Pro with Copywriting" course. Designed for aspiring writers and marketing enthusiasts, this course equips you with the essential knowledge and skills needed to excel in the competitive world of copywriting. Through a series of thoughtfully crafted modules, you'll delve into the intricacies of copywriting, from mastering the basics to creating eye-catching headlines and attention-grabbing advertisements. We will empower you to grasp the fundamental concepts and apply them across various media platforms, including online, press, print, and mainstream media. With our guidance, you'll learn to write better copy, capture your audience's attention, and craft persuasive messages that drive conversions. The Copywriting course culminates with invaluable tips and insights that will help you stand out in the industry. Whether you dream of a career as a professional copywriter or desire to enhance your writing skills for personal or business purposes, our "Write Like a Pro with Copywriting" course is your gateway to success in the captivating world of copywriting. Certification Upon completion of the Write Like a Pro with Copywriting course, learners can obtain a certificate as proof of their achievement. You can receive a £4.99 PDF Certificate sent via email, a £9.99 Printed Hardcopy Certificate for delivery in the UK, or a £19.99 Printed Hardcopy Certificate for international delivery. Each option depends on individual preferences and locations. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Copywriting course is perfect for: Aspiring writers seeking to specialise in copywriting. Marketing professionals aiming to enhance their copywriting skills. Entrepreneurs and business owners looking to create compelling content. Individuals interested in exploring a lucrative career in copywriting. Career path Our Copywriting course will prepare you for a range of careers, including: Copywriter: £25,000 - £45,000 per year Content Writer: £20,000 - £40,000 per year Advertising Copywriter: £25,000 - £50,000 per year Marketing Communications Specialist: £30,000 - £55,000 per year Social Media Copywriter: £25,000 - £40,000 per year

Overview This comprehensive course on Content Writing & Copy Writing For SEO and Sales will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Content Writing & Copy Writing For SEO and Sales comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Content Writing & Copy Writing For SEO and Sales. It is available to all students, of all academic backgrounds. Requirements Our Content Writing & Copy Writing For SEO and Sales is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more! Course Curriculum 18 sections • 65 lectures • 05:34:00 total length •Introduction: 00:05:00 •How to Navigate This Course - Watch This Video: 00:03:00 •13 Copywriting and Sales Buttons You Need to Know How to Push: 00:07:00 •Copywriting to Sell 10 Steps you must know: 00:06:00 •14 Step Formula to Writing Great Sales Copy: 00:06:00 •AIDA is not just an Opera!: 00:02:00 •Have you any idea who you are talking to?: 00:02:00 •Who cares what format you use?: 00:03:00 •Hurting? Want someone to heal your pain?: 00:02:00 •I haven't got time or money for Objections!: 00:02:00 •Don't worry, there's always plenty of Scarcity to go round!: 00:02:00 •So, why are YOU reading my Headlines?: 00:02:00 •Why do you always want to know whats in it for you?: 00:02:00 •Endorsements? Pah! Prove it to me!: 00:03:00 •I Guarantee to you that I love Risk! Or do I?: 00:02:00 •Right it Wright to Be Red! or you won't be Readable!: 00:03:00 •Keep it Simple S. and throw away your Theasaurus: 00:02:00 •Introduction to Copywriting Formulation: 00:02:00 •Starting with AIDA: 00:06:00 •PAS - Problem, Agitation, Solution: 00:00:00 •The 4 Ps: 00:03:00 •QUEST: 00:04:00 •What You Need to Know to Write Great Headlines: 00:06:00 •Writing Editing: Can You Write Better Copy?: 00:06:00 •Proof Reading and Editing: 20 Ways to Write Better Copy: 00:11:00 •Editing Writing: Seven Guidelines for Editing Writing: 00:06:00 •Get Your Copywriting Psychology Right!: 00:06:00 •What are the Eight Universal Motivators?: 00:07:00 •100-Motivations-for-People-to-Buy: 00:06:00 •Overcoming Objections: 00:08:00 •Copywriting for Blogs: 00:07:00 •A Simple Formula for Blog Posts: 00:04:00 •Blog Post Copywriting Formula: 00:09:00 •Blog Post Editing Checklist: 00:08:00 •Copywriting for Landing Pages: 00:04:00 •Copywriting for Testimonials: 00:06:00 •Copywriting for Bullet Points: 00:05:00 •Five Formulations for Sales Letters: 00:03:00 •The Five Point Sales Letter Formula: 00:03:00 •The Seven Step Copywriting Formula for Sales Letters: 00:05:00 •The Nine Point Formula: 00:06:00 •The 18 Step Sales Letter: 00:06:00 •The 21 Part Sales Letter Formula: 00:08:00 •Bonus: 32 Step Power Copywriting Formula: 00:08:00 •What is a Video Sales Letter: 00:03:00 •How to Write an Attention Grabbing Video Sales Letter Headline: 00:03:00 •Video Sales Letter Basics - Some Simple Guidance for Better VSLs: 00:04:00 •Video Sales Letter Outline - with Downloadable Templates: 00:07:00 •Copywriting for Email: 00:07:00 •How to Write Effective Welcome Emails: 00:10:00 •ACTIVITY: Analysis of a Long Form Story Telling Email: 00:07:00 •Email Copywriting Analysis 1: 00:05:00 •Copywriting Formulas for Email Sequences: 00:06:00 •Copywriting for Advertisements: 00:04:00 •Copywriting for Twitter - Engage, Entertain, Be Brief!: 00:07:00 •How to Create a High Converting Promotional Video: 00:06:00 •The Promotional Video for This Course Following the Script: 00:02:00 •The Promotional Video - Version 2: 00:02:00 •Promotional Video SlideDeck: 00:40:00 •Promotional Video Script Checklist: 00:04:00 •2018 Update: The Formula for an Effective Promotional Video: 00:04:00 •2018 New Copywriting Course Promo Video: 00:03:00 •Conclusion and Course Wrap Up: 00:03:00 •Additional File: 00:00:00 •Assignment - Content Writing & Copy Writing For SEO and Sales: 00:00:00

Overview This comprehensive course on Career Development Training: Copywriting Masterclass will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Career Development Training: Copywriting Masterclass comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast-track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Career Development Training: Copywriting Masterclass. It is available to all students, of all academic backgrounds. Requirements Our Career Development Training: Copywriting Masterclass is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more! Course Curriculum 6 sections • 33 lectures • 02:04:00 total length •Lesson 01: How to Find Your Niche: 00:04:00 •Lesson 02: How to Find a Niche Market: A Step-By-Step Guide: 00:04:00 •Lesson 03: The Advantages of Having a Niche Market: 00:04:00 •Lesson 04: 5 Ways to Research Your Potential Customers: 00:03:00 •Lesson 05: 5 Simple Steps To Find Your Niche Market: 00:04:00 •Lesson 06: Ways to Narrow Down Your Niche Market: 00:03:00 •Lesson 01: 10 Reasons Why People Who Read A Lot Are More Likely To Be Successful: 00:04:00 •Lesson 02: The Importance of Written Communication Skills: 00:04:00 •Lesson 03: 5 Reasons why Feedback may be the Most Important: 00:04:00 •Lesson 04: What Copywriting Certification Programs Can Teach You: 00:04:00 •Lesson 05: 8 Online Tools That Will Improve Your Writing: 00:03:00 •Lesson 06: Why Should You Network?: 00:04:00 •Lesson 07: Why New Writers Should Enter Writing Competitions: 00:03:00 •Lesson 01: How To Get The Most Out Of Customer Polls And Surveys: 00:04:00 •Lesson 02: How to Identify a Target Demographic: 00:04:00 •Lesson 03: Learn Your Customers Habits: 00:03:00 •Lesson 04: 11 Ways to Provide Great Customer Service: 00:03:00 •Lesson 05: Your Small Business Competitors: Where to Learn About Their Customers: 00:04:00 •Lesson 01: The Easiest Way to Build Your Business Through Referrals: 00:04:00 •Lesson 02: What is a Paid Online Advertising Strategy?: 00:03:00 •Lesson 03: What Is a Portfolio Website and Why You Need It?: 00:04:00 •Lesson 04: Copywriting for Social Media: 7 Tips to Boost Engagement: 00:03:00 •Lesson 05: 5 Rules for Customer-Centric Copywriting Your Support Reps Should Use: 00:03:00 •Lesson 01: Break into the Self-Improvement Market: 00:04:00 •Lesson 02: Fundraising - Selling Your Services to Non-Profit Companies: 00:04:00 •Lesson 03: Health Copywriting- Working to Improve People's Lives: 00:06:00 •Lesson 04: Financial Services: 00:04:00 •Lesson 05: Christian Market - Writing for a Higher Purpose: 00:04:00 •Lesson 01: Choose Your Own Working Hours: 00:05:00 •Lesson 02: The Newbie's Guide to Making the Most of Remote Work: 00:04:00 •Lesson 03: Copywriter Job Satisfaction: Why Copywriting is a Good Career: 00:03:00 •Lesson 04: Why Copywriting Helps your Business and Adds Value to your Marketing Assets: 00:04:00 •Lesson 05: Potential to Earn Higher than Average Income: 00:03:00

Are you ready to transform your passion for words into a thriving career? The Copywriting, Screenwriting, and Scriptwriting course is where your journey begins. As the digital landscape evolves, so does the art of writing. This course places you at the forefront of this evolution, equipping you with skills that align with current industry trends. You'll explore how effective writing shapes brands, influences audiences, and navigates the dynamic challenges of today's media. It's an opportunity to align your writing prowess with the pulse of the modern market. Imagine yourself crafting narratives that not only engage but also drive action. Whether it's compelling advertisements, captivating scripts, or persuasive online content, this course empowers you to make a tangible impact in the world of media. It aligns your skills with the evolving demands of the industry, opening doors to numerous opportunities and career advancements. Take the first step towards becoming a master of words. Enroll in the Copywriting, Screenwriting, and Scriptwriting course today and start shaping your future in the world of professional writing. Your journey to becoming a sought-after writer in a vibrant industry begins here. Learning Outcomes Gain a solid foundation in the principles of copywriting. Develop skills for creating compelling and effective headlines. Learn techniques for crafting advertisements that capture attention. Acquire essential skills for various copywriting mediums. Master online and print media copywriting strategies. Understand the nuances of press and mainstream media copywriting. Enhance your ability to write impactful and creative copy. Why choose this Copywriting, Screenwriting and Scriptwriting course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Copywriting, Screenwriting and Scriptwriting course for? Aspiring copywriters seeking a comprehensive skill set. Marketing professionals looking to enhance their writing abilities. Creative individuals exploring a career in media writing. Business owners aiming to improve their brand messaging. Freelancers wanting to expand their service offerings in writing. Career path Copywriter: £25,000 - £50,000 per year Screenwriter: £20,000 - £60,000 per year Scriptwriter: £22,000 - £55,000 per year Content Writer: £20,000 - £40,000 per year Advertising Creative: £24,000 - £55,000 per year Prerequisites This Copywriting, Screenwriting and Scriptwriting does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Copywriting, Screenwriting and Scriptwriting was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Module 01: Introduction to Copywriting Introduction to Copywriting 00:14:00 Module 02: Basics of Copywriting Basics of Copywriting 00:33:00 Module 03: Eye-Catching Headlines Eye-Catching Headlines 00:28:00 Module 04: Attention-Grabbing Advertisements Attention-Grabbing Advertisements 00:29:00 Module 05: Essential Copywriting Skills Essential Copywriting Skills 00:37:00 Module 06: Online Copywriting Online Copywriting 00:42:00 Module 07: Press Related Copywriting Press Related Copywriting 00:34:00 Module 08: Print Media Copywriting Print Media Copywriting 00:33:00 Module 09: Copywriting for Mainstream Media Copywriting for Mainstream Media 00:16:00 Module 10: Copywriting for Other Media Copywriting for Other Media 00:25:00 Module 11: How to Write Better Copy How to Write Better Copy 00:23:00 Module 12: Making an Impact with Creative Copy Making an Impact with Creative Copy 00:28:00 Module 13: So You Want to be a Copywriter? So You Want to be a Copywriter? 00:27:00 Module 14: Final Tips Final Tips 00:23:00 Mock Exam Mock Exam - Copywriting, Screenwriting and Scriptwriting 00:20:00 Final Exam Final Exam - Copywriting, Screenwriting and Scriptwriting 00:20:00