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108 Seo Copywriting courses delivered On Demand
Article Optimization Course
By iStudy UK
Learn the precise strategy behind the addition of articles through our Article Optimization Course course. It teaches you how to incorporate important information for your potential clients and make helpful contents for SEO. Its lucid contents guide you to learn further in your quest. The course is designed in such a way that teaches you how to use keywords, develop your efficiency in choosing words, and post the article to your own site. It also teaches you how to optimize the article using Meta descriptions, title tags, Meta keywords, and URLs so that SEO can notice your contents easily. Most importantly, it guides you how to link it with your other contents considering its length, signal words, and paragraph to inform people to read your post. What you'll learn You'll know how to optimize an article PERFECTLY so it ranks well in all the search engines Requirements You should know how to use a computer at a beginner level Who is the target audience? Bloggers Entreprenuers Online Marketers Anyone looking to rank their articles & blog posts high in Google, Bing & Yahoo's search engines Module: 01 Introduction FREE 00:01:00 Keyword Planner 00:08:00 Free Keyword Research Tool 00:06:00 Paid Keyword Research Tool 00:07:00 Optimize an Article 00:20:00 Optimize Readability 00:08:00 Module: 02 WordPress Permalink Settings 00:01:00 WordPress Yoast SEO Optimization Setup 00:03:00 WordPress Fastest Cache Settings 00:05:00 Yoast Real-Time Analysis for Any Site 00:02:00 WordPress Cache Speed Test 00:01:00 Real-Time Ranking Case Study 00:08:00 All In One SEO Plugin 00:03:00 Course Certification
Copywriting Level 4
By The Teachers Training
Advance your skills with Copywriting Level 4. Learn advanced techniques to craft compelling copy that drives engagement and converts readers into loyal customers.
The Proofreading & Copy Editing Course is designed to teach you how to do proofread and edit copy so that it is ready for publication. You’ll learn the techniques used to perform the roles effectively, important information on language, and how to go about setting up your own business, offering proofreading and copy editing services. Why choose Proofreading & Copy Editing Course Earn an e-certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays Course Design Proofreading & Copy Editing Course delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Certification Upon successful completion of the course you will be able to obtain your course completion e-certificate. Print copy by post is also available at an additional cost of 9.99 and PDF Certificate at 4.99. Who is this course for? Proofreading & Copy Editing Course is suitable for anyone who want to gain extensive knowledge, potential experience and professional skills in the related field. This is a great opportunity for all student from any academic backgrounds to learn more on this subject. Course Contents Proofreading Basics Applying the Style Guide Spelling and Grammar Proofreading on Paper Proofreading On-screen Copy-editing Basics Copy-editing – the Use of Language Copy-editing – Checking Accuracy and Facts Copy-editing – the Beginning and the End Copy-editing – Legal Checks Finding Work and Developing Your Career
Do you want to learn how to write copy that sells? If so, then you've come to the right place. In this Simple Copywriting Secrets course, you'll learn the simple secrets of copywriting that can help you write killer sales copy that will convert more leads and sales. In this comprehensive course, you will learn about the four key elements of powerful sales copy. You will gain a deep understanding of how to craft compelling messages that resonate with your target audience. From the very beginning, you'll learn the fundamentals of copywriting and discover how simple techniques can make your copy more efficient and effective. Throughout the course, you'll be guided step-by-step through a structured curriculum. We will cover essential topics such as writing a copywriting brief, turning features into highly-desirable benefits, crafting attention-grabbing headlines, and creating irresistible calls to action. Each lesson is accompanied by interactive worksheets that will boost your learning and help you apply the concepts to real-world scenarios. By the end of the Simple Copywriting Secrets course, you'll have mastered the art of wrapping up your sales copy and finalising it with a comprehensive checklist. This will ensure your messaging is on point and ready to generate exceptional results. With valuable resources at your fingertips, you'll have the tools and knowledge to elevate your copywriting skills to new heights. Don't miss this opportunity to become a copywriting maestro! Enrol in the Simple Copywriting Secrets: How to Write Killer Sales Copy course today and start earning by writing copy that sells! Here's what you'll learn in this course: The four key elements of powerful sales copy How to write a copywriting brief How to turn features into benefits How to write gangbuster headlines How to write irresistible calls to action How to write clear and concise copy How to use persuasive language How to create a sense of urgency How to overcome objections Who is this course for? This Simple Copywriting Secrets course is for anyone who wants to learn how to write killer sales copy. Whether you're a business owner, a marketer, or a freelancer, this course will give you the skills you need to write copy that converts. What will you get out of this course? By the end of this Simple Copywriting Secrets course, you'll be able to: Write clear and concise copy that gets results Turn features into benefits that your target audience will care about Write gangbuster headlines that grab attention Write irresistible calls to action that get people to take action Overcome objections and close more sales Career Path Upon completion of this course, you can pursue many career paths, such as: Copywriter: £25,000 - £35,000 per year Content Marketing Specialist: £30,000 - £45,000 per year Marketing Manager: £40,000 - £60,000 per year Creative Director: £60,000 - £100,000+ per year Freelance Copywriter: £30 - £100+ per hour Entrepreneur (Copywriting Agency/Consultancy): Six-figure incomes and beyond Enrol today and start writing copy that sells! Certification After studying the course materials of the Simple Copywriting Secrets: How to Write Killer Sales Copy there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Prerequisites This Simple Copywriting Secrets: How to Write Killer Sales Copy does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Simple Copywriting Secrets: How to Write Killer Sales Copy was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Course Curriculum Introduction Introduction to the Four Key Elements of Powerful Sales Copy 00:04:00 What Is Copywriting 00:02:00 How Simple Techniques Help Create Super-Efficient CopyHow Simple Techniques Help Create Super-Efficient Copy 00:01:00 Copywriting Brief Lesson 1 How to Write a Copywriting Brief 00:01:00 Worksheet 1 Copywriting Brief 00:04:00 Features and Benefits Lesson 2 How to Turn Features into Highly-Desirable Benefits 00:02:00 Worksheet 2 Features and Benefits 00:03:00 Headlines Lesson 3 How to Write Gangbuster Headlines 00:02:00 Worksheet 3 Headlines 00:08:00 Calls to Action Lesson 4 How to Write Irresistible Calls to Action 00:05:00 Worksheet 4 Calls to Action 00:02:00 Wrap-Up Lesson 5 Wrap Up Your Sales Copy 00:01:00 Worksheet 5 Wrap-Up 00:07:00 Before You Go Finalise Your Copy with the Checklist 00:01:00 Resources Resources - Simple Copywriting Secrets: How to Write Killer Sales Copy 00:00:00 Assignment Assignment - Simple Copywriting Secrets: How to Write Killer Sales Copy 00:00:00
Overview Dive into the dynamic world of advertising copywriting and unveil the secrets that empower the messages behind impactful advertisements. Have you ever wondered, 'what is copywriting?' or been intrigued by the art of creating compelling advertisement text? Look no further. Our course, 'Advertising Copywriter', is crafted with utmost care to provide insights, techniques, and the nuanced art behind influential advertising. From the fundamental concepts of copywriting to masterful marketing tactics that make a copy sell, you'll journey through a comprehensive curriculum designed to boost your copywriting prowess. The course not only delves into the theoretical aspects but also guides you through the practicalities. With a specific focus on the structured process to streamline your writing, you'll discover nine essential steps that simplify the complex world of copywriting. Moreover, you'll be equipped with tried and tested formulas, tips, and hacks that will transform your words into persuasive advertisements. Master the art of advertising copywriting and understand the difference between mere text and a captivating advertisement. It's not just about writing; it's about crafting messages that resonate, inspire, and compel. So, are you ready to metamorphose your skills and take the advertising world by storm? Learning Outcomes Understand the foundational concepts and principles underlying effective copywriting. Apply marketing strategies to produce persuasive and sale-driven advertising copy. Utilise a systematic 9-step approach to simplify and enhance the copywriting process. Develop engaging headlines using proven hacks, ensuring they captivate the reader's attention. Master various copywriting formulas and techniques to consistently produce high-quality advertisements. Why buy this Advertising Copywriter course? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Advertising Copywriter there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this Advertising Copywriter course for? Beginners keen on understanding the intricacies of advertising copywriting. Marketing enthusiasts aiming to amplify their advertising strategies through compelling copy. Writers wishing to transition into the advertising realm and harness the power of persuasive text. Business owners seeking to improve their brand's message and influence their target audience. Content creators looking to elevate their writing and produce impactful advertisement content. Prerequisites This Advertising Copywriter does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Advertising Copywriter was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Advertising Copywriter: Average Salary £25,000 - £45,000. Content Strategist: Average Salary £30,000 - £50,000. Brand Strategist: Average Salary £35,000 - £55,000. Marketing Manager: Average Salary £40,000 - £60,000. Headline Specialist: Average Salary £28,000 - £48,000. Creative Director: Average Salary £60,000 - £100,000. Course Curriculum Section 1: Introduction Unit 1: Welcome to the Copywriting Course 00:05:00 Unit 2: Course Overview 00:04:00 Section 2: Introduction to Copywriting Unit 1: What is Copywriting 00:05:00 Unit 2: Elements of Great Copy 00:11:00 Unit 3: Traditional vs Modern Copywriting 00:04:00 Unit 4: Career Options for Copywriters 00:12:00 Unit 5: Job Description and Responsibilities of a Copywriter 00:06:00 Unit 6: Copywriting vs Content Writing: The Difference 00:04:00 Section 3: Core Concepts of Copywriting Unit 1: What is a Short Form Copy 00:03:00 Unit 2: What is a Long Form Copy 00:02:00 Unit 3: Types of Tones Used for Writing Copy 00:06:00 Unit 4: Which Types of Tone You Should Use 00:07:00 Unit 5: Identifying the Target Audience 00:06:00 Unit 6: Qualities That Will Make You a Successful Copywriter 00:06:00 Section 4: Marketing Tactics to Write Copy That Sells Unit 1: The Secret to Understand Buyer's Mindset 00:04:00 Unit 2: Never Make Your Copy Look Like an Ad 00:06:00 Unit 3: 2 Second Hack to Become a Successful Copywriter 00:05:00 Unit 4: Features vs Benefits 00:04:00 Unit 5: The Shocking Truth about Buyers & Customers 00:04:00 Unit 6: So What Test 00:05:00 Unit 7: FOMO: How to Use This Most Powerful Marketing Tool 00:08:00 Unit 8: What's in It for Me 00:04:00 Unit 9: The Secret to Sell Instantly 00:05:00 Unit 10: Leveraging the Power of Emotions 00:04:00 Section 5: The Copywriting Process: 9 Steps to Make It Easier For You Unit 1: Steps in the Copywriting Process 00:08:00 Unit 2: Understand the Product 00:06:00 Unit 3: Performing Competitor Analysis 00:12:00 Unit 4: Create a Buyer Persona / Customer Avatar 00:06:00 Unit 5: Writing the copy 00:01:00 Unit 6: Editing the Copy 00:02:00 Unit 7: Adding Design Elements + Media 00:07:00 Unit 8: Publish the Copy + Promotion 00:02:00 Unit 9: Checking the Conversion from Copy - Measuring Results 00:03:00 Section 6: Copywriting Formulas Unit 1: AIDA: The 4 Step Formula 00:05:00 Unit 2: Storytelling: Best Tool for Converting Readers into Buyers 00:05:00 Unit 3: 3 STEP Formula: PAS 00:06:00 Section 7: Headlines Unit 1: Section Introduction 00:01:00 Unit 2: Intro to Headlines 00:07:00 Unit 3: Importance of Headlines 00:03:00 Unit 4: Formula to Write Amazing Headlines (Everytime) 00:09:00 Unit 5: How to Use This Formula (With Examples) 00:02:00 Unit 6: Free Tool to Create Attractive Headlines 00:03:00 Unit 7: Practice Exercise 00:01:00 Section 8: 6 Hacks to Write Headlines That Readers Cannot Resist Unit 1: Section Intro 00:02:00 Unit 2: Headline Hack # 1 00:01:00 Unit 3: Headline Hack # 2 00:02:00 Unit 4: Headline Hack # 3 00:02:00 Unit 5: Headline Hack # 4 00:04:00 Unit 6: Headline Hack # 5 00:02:00 Unit 7: Headline Hack # 6 00:03:00 Unit 8: Quick Recap 00:01:00 Section 9: Creating the Copy Unit 1: Creating Call to Actions (CTA) That Reader's Cannot Resist 00:04:00 Unit 2: Focus on the Customer 00:06:00 Unit 3: How to Write a Conversational Copy 00:03:00 Section 10: Hacks & Tips Unit 1: Collect Winning Pieces 00:04:00 Unit 2: 3 Extremely Powerful Words That You Must Use in a Copy 00:02:00 Unit 3: Using Customer's Words 00:05:00 Section 11: Practice Exercises Unit 1: Recreate Ads 00:01:00 Unit 2: Record Your Copy 00:02:00 Section 12: Conclusion Unit 1: Conclusion 00:01:00 Resources Resources - Advertising Copywriter 00:00:00 Assignment Assignment - Advertising Copywriter 00:00:00
Description SEO citations are any place online where your business' name, address and phone number (NAP) is listed. One of the reasons citation sites are so great for local SEO is because the search engines, like Google and Bing, trust the quality citation sites - which can help you get shown higher in the search engines. Citations are an important part of the search algorithm and are used by the search engines to help determine where to rank your site amongst the competition. This SEO Citation Training provides an excellent introduction to SEO, covering all of the basic knowledge and fundamental techniques needed to run a local search campaign. You'll learn how to optimize your website to take advantage of local search. The course will help you understand the key general principles of SEO as well as the tactics, tools, and opportunities that make local search different. Assessment: This course does not involve any MCQ test. Students need to answer assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Once the answers are submitted, the instructor will check and assess the work. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? SEO Citation Training is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our SEO Citation Training is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Introduction Introduction FREE 00:02:00 Citation SEO 00:09:00 An Example Citation Setup 00:03:00 Google My Business 00:06:00 Google Review Management & Marketing 00:19:00 The Difference in Citation Websites 00:05:00 Additional Business Sites for Reviews 00:12:00 WhiteSpark for Citation Analysis 00:03:00 Outsource Local Citations 00:05:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
